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Hessa Al Sudairy joins Publicis Communications KSA as Executive Creative Director
Hessa Al Sudairy joins Publicis Communications KSA as Executive Creative Director

Campaign ME

timea day ago

  • Business
  • Campaign ME

Hessa Al Sudairy joins Publicis Communications KSA as Executive Creative Director

Publicis Communications KSA, the creative hub of Publicis Groupe Middle East has appointed Hessa Al Sudairy as Executive Creative Director. In this role, Al Sudairy will collaborate with the Leo Burnett and Saatchi & Saatchi offices across the Kingdom to further strengthen their creative vision across a diverse and growing client portfolio. She brings over 15 years of experience in the region, with a strong track record of developing campaigns for both Saudi Arabia's leading brands and global powerhouses. Her work spans sectors including telecom, tech, banking and finance, FMCG, and automotive, with a portfolio that features global and regional brands including Apple, stc, Almarai, Red Bull, Volkswagen, and several top financial institutions. Al Sudairy joined Leo Burnett early in her career as a copywriter and now returns to lead the creative charge in a market that continues to evolve rapidly. Bassel Kakish, Chief Executive Officer, Publicis Groupe ME&T, said, 'Hessa's return comes at a pivotal moment for our creative ambitions in Saudi Arabia. She brings the right mix of creative leadership, market understanding, and collaborative energy that our clients value. We're excited to have her back.' Publicis Communications KSA claims her creative approach combines strategic thinking with cultural relevance. She has also been known for delivering ideas that are both impactful and grounded in insight. Fizo Younis, Chief Creative Officer, Publicis Communications KSA & Egypt, said, 'You're only as good as the people you work with, and Hessa raises the bar. Her creative excellence speaks for itself, but it's who she is as a person that makes working with her such a joy. Can't wait to see how she leads our teams in KSA to new heights. Commenting on her appointment Al Sudairy said, 'It's thrilling to return to a dynamic, ever-evolving group that places integration at the heart of its offering, and to bring that to the region's most exciting market, KSA.' Her award winning work has been recognised by Dubai Lynx, Loeries, Effies, WARC and D&AD, and she has previously served as a juror for Dubai Lynx and the Clio Awards. Her appointment aims to reflects the agency's focus on strengthening its creative leadership across the region and deepening its commitment to the Saudi market.

Contracts awarded for Dubai community neighbourhood councils
Contracts awarded for Dubai community neighbourhood councils

Trade Arabia

time06-04-2025

  • General
  • Trade Arabia

Contracts awarded for Dubai community neighbourhood councils

Dubai Municipality, in collaboration with the Community Development Authority, has announced the awarding of a contract for the construction of five new community neighbourhood councils in the areas of Nad Al Sheba II, Al Awir II, Al Barsha South I, Al Warqa II, and Hatta. This project supports the goals of the 'Year of Community', declared for 2025, which aims to strengthen family and societal bonds, and is aligned with the objectives of the Dubai Social Agenda 33, which seeks to enhance the well-being of Emirati families, reinforce national identity and values, and ensure a cohesive and inclusive social environment. Hessa bint Essa Buhumaid, Director-General of the Community Development Authority, affirmed that neighbourhood councils serve as living examples of social cohesion in Dubai. "These spaces bring community members together in environments that support dialogue, preserve heritage, and reflect the UAE's cultural identity," she stated. "As part of our role in supervising neighbourhood councils, we are committed to evolving these facilities in line with the needs of residents, ensuring they contribute to national identity and foster meaningful engagement through a variety of activities and events," observed Hessa. She said establishing new councils represents a pivotal step in enhancing social services across residential areas. "This expansion supports the leadership's vision of building a more connected and empowered society. These projects respond to population growth and urban development while ensuring that high-quality services reach every neighbourhood, in accordance with the highest standards," she added. The five councils will follow a unified architectural design reflecting modern aesthetics while respecting Emirati heritage. The Hatta council will be adapted to suit the area's unique heritage and urban standards, ensuring that it complements the natural and historical environment of the region. Marwan Ahmed bin Ghalita, Acting Director-General of Dubai Municipality, said these councils are essential to keeping pace with the evolving needs of citizens and providing facilities that ensure a decent, happy, and stable life for all. "They offer spaces that strengthen community cohesion, encourage younger generations to uphold Emirati traditions, and create inclusive platforms for dialogue, consultation, and engagement," he noted. Each council will cover approximately 1,256 sq m, within a total development area of 6,280 sq m and will include a divisible multi-use hall, a majlis for daily use, separate prayer halls for men and women, a reception area, staff offices, storage spaces, preparatory kitchens, and toilet facilities.

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