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Punit Goenka reloads Zee with Bullet and OTT focus. Can he beat mighty rivals?
While the battle for eyeballs is intensifying, Zee is playing the long game — and for now, investors are watching with renewed interest.
(Originally published on Jun 26, 2025, 05:00 AM IST )
For much of the past decade, Zee Entertainment was a horror show for investors – a failed merger, sliding profitability, challenges from evolving technology and intense competition. When many had thrown in the towel, Punit Goenka from the founding family is back, not promising the moon, but a win in the competitive arena. The stock surged nearly 10% on Monday, hitting INR146.80 — a rare high point for CEO and promoter Goenka, who's been under