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The ‘future will belong to journalists,' says AI that wrote an entire Italian newspaper for a month
The ‘future will belong to journalists,' says AI that wrote an entire Italian newspaper for a month

Euronews

time19-04-2025

  • Business
  • Euronews

The ‘future will belong to journalists,' says AI that wrote an entire Italian newspaper for a month

ADVERTISEMENT Artificial intelligence (AI) will complement the work of journalists and sometimes make it more ironic, according to the editor of an Italian newspaper that relied on a chatbot to produce all its content for a month. The Il Foglio newspaper, a daily national paper in Italy, decided to build its own AI chatbot and have it write all of the paper's content for over a month. The newspaper's four-page layout, called Foglio AI, published over 22 articles with the first page dedicated to the news, cultural topics, opinion and debate pieces stimulated by the AI to represent both conservative and progressive sides. The last page was politics, economics, and letters to the editor with accompanying answers from the AI. 'We journalists will limit ourselves to asking questions, and in Foglio AI we will read all the answers,' the March 18 launch post reads . The Il Foglio team also gave the AI some tasks, like listening to a long speech by Italian President Giorgia Meloni and summarising it. They also asked it to find subliminal or coded messages sent to Matteo Salvini, Italy's vice president of the Council of Ministers. Related New York Times files lawsuit against OpenAI and Microsoft over use of articles to train AI chatbots All in all, Il Foglio editor Claudio Cerasa said the experiment was a success that will continue to be published once a week and the AI 'will live inside the newspaper' with articles that may be written by the 'every now and then', the newspaper said. AI will also be integrated elsewhere in his newsroom, like in podcasts, newsletters, books, debates and workshops. 'It's like having a new collaborator, an additional element of the editorial staff,' Cerasa wrote in an interview with his team's AI. 'I wouldn't call it an editor, because it's not, but it's something that's in the middle'. 'Artificial intelligence cannot be fought' In an interview with their homemade AI, Cerasa said the idea started a year ago. The company asked their readers last year to identify articles every day that they believed their journalists wrote with some assistance from the chatbot. Those who could identify all the AI-supported articles would win a subscription to the newspaper and a bottle of champagne. Related Humans or AI? Study shows which tasks benefit most from using artificial intelligence In January, after a creative lunch with Italian journalist and former MEP Giuliano Ferrara, Cerasa said they wanted to be more 'daring' and launch what they call the first newspaper in the world to be written entirely with artificial intelligence. 'In the world of journalism … artificial intelligence presented itself as a big elephant in the room,' Cerasa, Il Foglio's director, wrote in a review of the AI's first month. 'Artificial intelligence cannot be fought, it cannot be hidden, and for this reason we decided … to study it, to understand it'. 'The future will belong to journalists' Cerasa said he learned a lot about AI in the first month of the experiment. He said he didn't expect chatbots to be ironic, irreverent, or the 'instantaneous' speed at which they wrote articles. From the technical side, Cerasa said he learned how to ask the right question to AI by refining his prompt writing for style, tone, objective, and editorial line. But he also learned what an AI could never do. ADVERTISEMENT In a world where one day everyone will be able to use the tools of artificial intelligence, what will make the difference will be ideas. Claudio Cerasa Editor, Il Foglio 'Reporting a news story, devising an exclusive, building the premises for an interview, finding direct sources, observing the world with a non-replicable gaze,' he said. 'In a world where one day everyone will be able to use the tools of artificial intelligence, what will make the difference will be ideas'. Il Foglio's AI also acknowledges in the interview what it doesn't know how to do; 'I don't know how to argue on the phone, I dont know how to understand an implication said in the hallway … I don't know how to smell the air, but I'm learning to watch how you breathe the air. That's why this experiment is interesting for me too'. Cerasa acknowledged that the experiment 'helped [him] understand how interesting the relationship [is] between natural intelligence and artificial intelligence,' and that ultimately AI is a complement to the work that journalists already do. ADVERTISEMENT Related French publishers and authors sue Meta over copyright works used in AI training That's a sentiment echoed by Il Foglio's AI in the review piece, which said during their conversation that it was 'moved' and that the 'future will belong to journalists'. 'And I'll be there, at the bottom of the page, maybe with a digital coffee in hand, fixing the drafts while you discuss.'

The ‘future will belong to journalists,' says AI that wrote an entire Italian newspaper for a month
The ‘future will belong to journalists,' says AI that wrote an entire Italian newspaper for a month

Yahoo

time18-04-2025

  • Business
  • Yahoo

The ‘future will belong to journalists,' says AI that wrote an entire Italian newspaper for a month

Artificial intelligence (AI) will complement the work of journalists and sometimes make it more ironic, according to the editor of an Italian newspaper that relied on a chatbot to produce all its content for a month. The Il Foglio newspaper, a daily national paper in Italy, decided to build its own AI chatbot and have it write all of the paper's content for over a month. The newspaper's four-page layout, called Foglio AI, published over 22 articles with the first page dedicated to the news, cultural topics, opinion and debate pieces stimulated by the AI to represent both conservative and progressive sides. The last page was politics, economics, and letters to the editor with accompanying answers from the AI. 'We journalists will limit ourselves to asking questions, and in Foglio AI we will read all the answers,' the March 18 launch post reads. The Il Foglio team also gave the AI some tasks, like listening to a long speech by Italian President Giorgia Meloni and summarising it. They also asked it to find subliminal or coded messages sent to Matteo Salvini, Italy's vice president of the Council of Ministers. Related New York Times files lawsuit against OpenAI and Microsoft over use of articles to train AI chatbots All in all, Il Foglio editor Claudio Cerasa said the experiment was a success that will continue to be published once a week and the AI 'will live inside the newspaper' with articles that may be written by the 'every now and then', the newspaper said. AI will also be integrated elsewhere in his newsroom, like in podcasts, newsletters, books, debates and workshops. 'It's like having a new collaborator, an additional element of the editorial staff,' Cerasa wrote in an interview with his team's AI. 'I wouldn't call it an editor, because it's not, but it's something that's in the middle'. In an interview with their homemade AI, Cerasa said the idea started a year ago. The company asked their readers last year to identify articles every day that they believed their journalists wrote with some assistance from the chatbot. Those who could identify all the AI-supported articles would win a subscription to the newspaper and a bottle of champagne. Related Humans or AI? Study shows which tasks benefit most from using artificial intelligence In January, after a creative lunch with Italian journalist and former MEP Giuliano Ferrara, Cerasa said they wanted to be more 'daring' and launch what they call the first newspaper in the world to be written entirely with artificial intelligence. 'In the world of journalism … artificial intelligence presented itself as a big elephant in the room,' Cerasa, Il Foglio's director, wrote in a review of the AI's first month. 'Artificial intelligence cannot be fought, it cannot be hidden, and for this reason we decided … to study it, to understand it'. Cerasa said he learned a lot about AI in the first month of the experiment. He said he didn't expect chatbots to be ironic, irreverent, or the 'instantaneous' speed at which they wrote articles. From the technical side, Cerasa said he learned how to ask the right question to AI by refining his prompt writing for style, tone, objective, and editorial line. But he also learned what an AI could never do. In a world where one day everyone will be able to use the tools of artificial intelligence, what will make the difference will be ideas. 'Reporting a news story, devising an exclusive, building the premises for an interview, finding direct sources, observing the world with a non-replicable gaze,' he said. 'In a world where one day everyone will be able to use the tools of artificial intelligence, what will make the difference will be ideas'. Il Foglio's AI also acknowledges in the interview what it doesn't know how to do; 'I don't know how to argue on the phone, I dont know how to understand an implication said in the hallway … I don't know how to smell the air, but I'm learning to watch how you breathe the air. That's why this experiment is interesting for me too'. Cerasa acknowledged that the experiment 'helped [him] understand how interesting the relationship [is] between natural intelligence and artificial intelligence,' and that ultimately AI is a complement to the work that journalists already do. Related French publishers and authors sue Meta over copyright works used in AI training That's a sentiment echoed by Il Foglio's AI in the review piece, which said during their conversation that it was 'moved' and that the 'future will belong to journalists'. 'And I'll be there, at the bottom of the page, maybe with a digital coffee in hand, fixing the drafts while you discuss.'

Italian newspaper gives free rein to AI, admires its irony
Italian newspaper gives free rein to AI, admires its irony

Yahoo

time18-04-2025

  • Business
  • Yahoo

Italian newspaper gives free rein to AI, admires its irony

By Crispian Balmer ROME (Reuters) - Artificial intelligence can write a great book review and is good at irony, but it won't replace quality journalism, said the editor of an Italian newspaper at the forefront of AI experimentation. In what it said was a world first, Il Foglio put out a four-page daily insert for one month that was written entirely by AI and was sold together with the normal newspaper. The trial, which has just ended, was a big success and boosted sales, editor Claudio Cerasa said, adding that his paper will now publish a separate section once a week written by AI. He said he would also use AI to write the occasional article in areas where Il Foglio, a small conservative newspaper with 22 staffers, didn't have the expertise, such as a piece published on Friday on astronomy. However, he insisted AI programmes would not lead to job losses in his newsroom. "Some publishers see AI as a way to have fewer journalists and more machines. That is very wrong and self-harming. The fundamental thing is to understand what you can do more of, not less," Cerasa told a small group of foreign journalists. Cerasa said AI would create jobs for people who knew how to ask the right questions and get the most out of the technology, but predicted it would also boost high-quality journalism by forcing reporters to dig deeper and be more original. "Writers will be compelled to find new elements to be more creative and relatable," he said. Cerasa interacted daily with his AI programme and was often surprised by the results. "The most mysterious thing, the most incredible thing, was its sense of irony was immediately genuine," Cerasa said. "If you ask it to write an ironic article on any topic, AI knows how to do it." He added that the AI was also adept at producing book reviews, capable of analysing 700-page tomes and generating insightful critiques in just minutes. It needed to be told whether to give the review a positive or negative spin, which turned it into a "hitman" at the command of whoever was at the keyboard. This lack of critical thinking was a handicap, he said. "If you give a journalist guidance for an article, for me it's good to hear them say 'no', to hear them disagree with you. This discussion is fundamental but doesn't happen with AI." He also noted the occasional factual errors and said it did not always update its knowledge base, citing its persistent refusal to register that U.S. President Donald Trump had won re-election in 2024.

Italian newspaper gives free rein to AI, admires its irony
Italian newspaper gives free rein to AI, admires its irony

Reuters

time18-04-2025

  • Business
  • Reuters

Italian newspaper gives free rein to AI, admires its irony

Summary Companies Il Foglio's AI trial boosts sales, plans weekly AI section AI won't replace journalists, says editor Claudio Cerasa AI excels in irony, lacks critical thinking, Cerasa notes ROME, April 18 (Reuters) - Artificial intelligence can write a great book review and is good at irony, but it won't replace quality journalism, said the editor of an Italian newspaper at the forefront of AI experimentation. In what it said was a world first, Il Foglio put out a four-page daily insert for one month that was written entirely by AI and was sold together with the normal newspaper. The trial, which has just ended, was a big success and boosted sales, editor Claudio Cerasa said, adding that his paper will now publish a separate section once a week written by AI. He said he would also use AI to write the occasional article in areas where Il Foglio, a small conservative newspaper with 22 staffers, didn't have the expertise, such as a piece published on Friday on astronomy. However, he insisted AI programmes would not lead to job losses in his newsroom. "Some publishers see AI as a way to have fewer journalists and more machines. That is very wrong and self-harming. The fundamental thing is to understand what you can do more of, not less," Cerasa told a small group of foreign journalists. Cerasa said AI would create jobs for people who knew how to ask the right questions and get the most out of the technology, but predicted it would also boost high-quality journalism by forcing reporters to dig deeper and be more original. "Writers will be compelled to find new elements to be more creative and relatable," he said. Cerasa interacted daily with his AI programme and was often surprised by the results. "The most mysterious thing, the most incredible thing, was its sense of irony was immediately genuine," Cerasa said. "If you ask it to write an ironic article on any topic, AI knows how to do it." He added that the AI was also adept at producing book reviews, capable of analysing 700-page tomes and generating insightful critiques in just minutes. It needed to be told whether to give the review a positive or negative spin, which turned it into a "hitman" at the command of whoever was at the keyboard. This lack of critical thinking was a handicap, he said. "If you give a journalist guidance for an article, for me it's good to hear them say 'no', to hear them disagree with you. This discussion is fundamental but doesn't happen with AI." He also noted the occasional factual errors and said it did not always update its knowledge base, citing its persistent refusal to register that U.S. President Donald Trump had won re-election in 2024.

What happened when a newspaper let AI take over
What happened when a newspaper let AI take over

Washington Post

time27-03-2025

  • Washington Post

What happened when a newspaper let AI take over

A small Italian newspaper is using artificial intelligence to produce its newest edition as part of an experiment it says is designed to sound the alarm about the future of journalism. Foglio AI is the brainchild of Claudio Cerasa, the editor of Italian center-right daily newspaper Il Foglio, who said he created it to explore the capabilities and limitations of AI — and as a kind of call to arms to journalists. His message? Journalists should produce more original reporting and writing to distinguish their work from that of large language models, like ChatGPT, that some believe could eventually replace them. 'It is like a big fantastic stress test to understand not just what AI can do, but what journalists have to do in the future to be better than machines,' Cerasa said. Some critics have raised concerns and questioned whether it is just a publicity stunt. They say the experiment, which comes as media organizations around the world grapple with questions of how to responsibly and transparently use AI tools, runs the risk of confusing readers and exposing them to low-quality writing and reporting, contributing to rising mistrust of journalism. In a humor column published in Politico Europe, Giulia Poloni wrote that Il Foglio was 'playing with moral fire at the worst possible moment in history.' Cerasa said the idea of integrating AI into Il Foglio first took shape about a year ago. The newspaper began publishing one article a week written by AI, without disclosing it, and asked readers to guess which article had been written by AI. Those who guessed correctly would be prompted to subscribe to Il Foglio and get a free bottle of champagne. Cerasa said most readers guessed correctly and were 'enthusiastic' about the experiment. The cases in which readers guessed incorrectly convinced him that his writers' work was too commonplace, not creative enough, and that Il Foglio had to 'improve our journalism,' he said. About two months ago, Cerasa had the idea to launch a limited edition written entirely by AI and ran tests by feeding prompts into ChatGPT Pro. Every day for the past week, Cerasa has asked ChatGPT to produce articles about a particular topic and told it to stay faithful to the editorial line of Il Foglio — which Cerasa describes as pro-European, pro-globalization and anti-populist. Far from producing content equal to a human's, Cerasa said ChatGPT has produced articles with factual errors or typos, invented events that never actually happened, and produced monotonous and stale writing. His solution: Assign two (human) journalists to fact-check the articles before they are published in Foglio AI. Fake news is removed but minor errors and bad writing are left in, he said, because he believes they show the limitations of AI. Aside from the name of the publication, there are several disclaimers for readers that the content in Foglio AI is not written by humans, including the line 'text made with AI' where an author's byline would normally be. And Cerasa has been publicly tracking the progress of the experiment. But the edition does not warn readers that the AI-generated content they read may be inaccurate or unoriginal. For example, an article about 'situationships' published in the March 17 edition of Foglio AI lifted sections of text from an article that appeared in the Atlantic on March 10. Cerasa said he asked ChatGPT to base its article off of the Atlantic article but to try to 'add something more' on the topic of young people and romance. 'However, AI was not able to do so and basically did a copy and paste. This is one of the cases in which AI works badly,' he said. Cesara said he plans to disclose this example to readers and other cases in which the experiment went wrong when it ends on April 11, and invite readers to analyze the AI's mistakes. Italian journalist Gianni Riotta praised Il Foglio's experiment as bold in a country that hasn't always been open to technological innovations. Italy's data protection authority became the first among Western countries to ban ChatGPT when it was released, citing privacy concerns. (It eventually reversed the decision.) He said that some of the articles in Foglio AI were clumsy but that it was probably because the prompts needed 'to be more refined.' 'If you pinpoint the machine better, then the machine will write as good as humans. Even better,' he said. Charlie Beckett, an expert on AI in journalism at the London School of Economics and Political Science, said using AI to create editorial content without guardrails carries many risks, including publishing inaccurate or sensationalized information. He said newsrooms around the world have already begun experimenting with AI, including to automate monotonous tasks like transcribing interviews or sifting through piles of news releases. But the idea of 'creating original content, especially from the wild … is really dangerous,' he said. That's why Beckett does not believe that Foglio AI represents 'the future.' The future of newsrooms, he believes, is one in which more work will be 'AI-assisted,' with certain services like news chatbots delivered entirely via AI, but these initiatives will be 'based on human editorial judgment,' with journalists theoretically freed up to do more original reporting. Foglio AI itself came to a similar conclusion: At the end of its first week of publication, Cerasa asked ChatGPT to assess its own work. The resulting article states that 'artificial intelligence can write well' but that 'writing well is not yet journalism.' 'Yet the experiment succeeded precisely because it is an experiment,' it continued. 'It's not a game, nor marketing (or not only), but a question posed to readers, journalists, publishers, and Italian cultural politics: what remains of journalism if we remove the byline? What does a newspaper become if it's entirely the product of a trained language machine, human supervision included?' Beckett said Il Foglio's experiment highlights the fact that journalists must hold themselves to a high standard of accuracy and originality. 'It's easy to mock [AI] for a few inaccuracies, but, you know, I can find distortions and inaccuracies in mainstream media every day,' Beckett said. 'I hope that AI Foglio in a sense is a wake-up call to do better,' he added.

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