Latest news with #Impartner
Associated Press
2 days ago
- Business
- Associated Press
INFUSE and Impartner Partner to Deliver Turnkey Channel Demand Programs
New integration brings ready-to-launch, vendor-approved campaigns into the Impartner platform-fully supported by INFUSE experts and backed by real-time ROI visibility BOCA RATON, FLORIDA / ACCESS Newswire / June 9, 2025 / INFUSE, a global leader in full-funnel demand generation, and Impartner, the fastest-growing, most award-winning provider of channel management technologies, are thrilled to announce a strategic partnership designed to transform how vendors and their partners activate + Impartner: Better Together Seamless and scalable demand generation for channel partners The integration empowers channel ecosystems to quickly launch turnkey, vendor-approved programs directly within the Impartner platform, seamlessly supported by INFUSE's 252M+ first-party B2B database, full-service campaign activation, and ROI optimization tools, strategies, and programs. 'Partners shouldn't have to choose between speed and strategy,' said Alexander Kesler, CEO of INFUSE. 'With this partnership, we're removing friction and enabling partners to launch performance-driven programs-backed by the data, support, and transparency they need to generate real pipeline.' Key capabilities now available to channel partners: 'The future of channel success lies in eliminating friction for partners while maximizing performance,' said Joe Wang, CEO of Impartner. 'INFUSE's demand generation expertise combined with Impartner's PMA product gives partners an easy, fast, intelligent, and transparent way to scale demand through marketing automation.' INFUSE + Impartner: Better Together To learn more about how INFUSE and Impartner are scaling demand, visit About INFUSE Demand Excellence Delivered We are INFUSE, a global B2B demand and revenue marketing performance company. At the heart of INFUSE is a demand engine powered by data: first-party buying groups, deep intent signals, and exclusive competitor and market intelligence insights. This AI-driven demand engine ensures precision targeting across in-market buyer and account profiles to drive qualified interest. Omnichannel outreach and INFUSE-exclusive marketing programs identify and engage prospective buying groups throughout their journey. To optimize your investment and deliver on your lead-to-revenue performance goals, INFUSE demand generation tools and professionals are available in over 75 countries across all time zones. We proudly work with industry-leading brands such as VMware, ServiceNow, Google, AWS, Microsoft, Palo Alto Networks, and many others. About Impartner Impartner is the fastest-growing, most awarded provider of channel management technologies, including its flagship Partner Relationship Management (PRM) and Partner Marketing Automation solutions. These tools empower organizations worldwide to effectively manage partner relationships, drive demand through partners, and accelerate revenue via indirect sales channels. For more information, visit Contact Information Victoria Albert VP Marketing, INFUSE [email protected] Lola Phonpadith Communications Strategist, Impartner [email protected] SOURCE: INFUSE press release
Yahoo
08-05-2025
- Business
- Yahoo
Impartner Champions the Next Era of Partner Leadership at Catalyst 2025
With a Focus on Leadership, Innovation, and Connection, Impartner delivers a Full-Spectrum Experience at the Partnership Leaders' Event SALT LAKE CITY, May 08, 2025--(BUSINESS WIRE)--Impartner, the global leader in partner ecosystem solutions, announces its sponsorship of Catalyst 2025, the premier event hosted by Partnership Leaders, taking place May 13–15 in Seattle, WA. As a proud returning sponsor, Impartner is bringing an immersive and elevated experience to the event, with a focus on thought leadership, wellness, and groundbreaking ecosystem technology designed to help attendees scale their programs and discover new levels of revenue growth. On Wednesday, May 14 at 10:30am PT on the Catalyst mainstage, Jessica Couto, VP of Global Channels and Alliances at LastPass and Lindsay Jensen, Senior Director of Partner Strategy and Growth at Impartner, who has been nominated for Catalyst's Partnership Champion of the Year, will co-lead the session "Designing Career Paths and Teams to Scale Partnerships." Drawing from real-world experience and organizational growth models, they'll share how to design effective partnership org structures, define multi-level career paths for partner managers, and justify headcount with ROI-backed frameworks. This session offers a clear roadmap for building and scaling high-performing partner teams, ideal for leaders looking to expand both impact and careers. In addition to the keynote, Impartner is hosting an interactive excursion for attendees and activating the Catalyst Wellness Zone, a space designed for recharging, connecting, and learning. Featuring massage chairs, healthy snacks, and opportunities for meaningful one-on-one discussions with Impartner's experts, the Wellness Zone blends networking and advanced technology. Visitors can explore Impartner's latest innovations, including News on Demand and Orchestration Studio, and see how they're reshaping partner ecosystems everywhere for greater ROI. "Catalyst is the premier gathering for those shaping the future of partnerships," said Asher Mathew, Co-Founder and CEO of Partnership Leaders. "We're proud to welcome back Impartner—a company driving real innovation in partner technology." Impartner's VP of Marketing, Trevor Burnett, echoed that sentiment, noting, "At Catalyst 2025, we're showcasing how the right solutions, team structure, and partner strategy can create massive ecosystem value. Whether you're just getting started or scaling globally, Catalyst is the place to experience what's possible." Impartner's commitment to innovation and partner engagement provides Catalyst attendees with a unique opportunity to shape the future of partnerships and lead the transformation of their ecosystems. For more information and to register, please visit Catalyst 2025. About Impartner Impartner is the fastest-growing, most awarded provider of channel management technologies, including its flagship Partner Relationship Management (PRM) and Partner Marketing Automation solutions. These tools empower organizations worldwide to effectively manage partner relationships, drive demand through partners, and accelerate revenue via indirect sales channels. For more information, visit View source version on Contacts For media inquiries, please contact: Lola Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Yahoo
08-04-2025
- Business
- Yahoo
Impartner Enhances Partner Training with SCORM Integration for Seamless Learning Experience
Transforming Partner Education with SCORM for Effective Training Delivery and Progress Tracking within Impartner PRM SALT LAKE CITY, April 08, 2025--(BUSINESS WIRE)--Impartner, the global leader in partner ecosystem solutions, is proud to announce the release of SCORM (Sharable Content Object Reference Model) integration within its Partner Relationship Management (PRM) platform. This new feature, supported by Impartner's platform, enables businesses to leverage their existing SCORM training content or develop new, high-fidelity training experiences for advanced learning within their partner programs. With the introduction of SCORM compatibility, Impartner is providing its customers with a robust solution for streamlining and scaling partner training. SCORM, the global standard for eLearning content, ensures compatibility across platforms and systems. This integration allows partners to easily access training materials, while customers can upload and manage the content. Both partners and customers can track progress, enhancing the overall training experience within Impartner's PRM. Key Features of SCORM Integration: Seamless SCORM Upload: Customers can upload SCORM-compliant training content directly into the Impartner PRM platform. Broad Compatibility: Support for multiple SCORM versions (1.1, 1.2, and 2004) ensures a variety of training materials are effectively delivered. Real-time Progress Tracking: Channel partner managers within Impartner can monitor partner completion rates and performance, enabling better engagement, insights, and certification management within the PRM platform. Custom & SCORM Modules Integration: This functionality allows Impartner customers to combine SCORM-based training with custom content, creating a flexible and comprehensive learning experience. SCORM integration within Impartner's PRM centralizes partner training management, enabling businesses to mix SCORM content with custom materials for a scalable solution that meets diverse learning needs. Enhancing Partner Engagement and Performance This innovation offers Impartner customers enhanced flexibility and scalability in managing partner training. Tracking partner progress within the PRM provides clear visibility, helping businesses evaluate performance and guarantees partners have the knowledge they need to succeed. "The SCORM integration in Impartner's PRM takes partner training to a whole new level," said Robert Harris, Director of Product Management at Impartner. "It's about equipping our customers with the right tools to grow, while giving us actionable insights to measure their progress. We're enabling our customers to deliver more relevant, engaging content and ensuring we help their partners perform at their best." The release of SCORM marks a key milestone in Impartner's mission to optimize partner ecosystems. This enhancement offers businesses a more consistent, engaging, and trackable partner training experience, driving better performance and results across networks. To learn more about how Impartner's SCORM integration can transform your partner training programs, visit About Impartner Impartner is the fastest-growing, most awarded provider of channel management technologies, including its flagship Partner Relationship Management (PRM) and Partner Marketing Automation solutions. These tools empower organizations worldwide to effectively manage partner relationships, drive demand through partners, and accelerate revenue via indirect sales channels. For more information, visit View source version on Contacts For media inquiries, please contact: Lola Sign in to access your portfolio
Yahoo
06-02-2025
- Business
- Yahoo
Impartner Launches Partner Management as a Service to Help Businesses Scale and Execute with Confidence
Impartner's PMaaS helps businesses scale partner growth by streamlining operations and executing critical management tasks. SALT LAKE CITY, February 06, 2025--(BUSINESS WIRE)--Impartner, the global leader in partner ecosystem management solutions, is introducing Partner Management as a Service (PMaaS), a breakthrough service designed to help businesses do more than just manage partner programs, they can now execute effortlessly. After years of being asked to do more with less, companies are facing a stark reality: either resources have been stretched too thin to execute critical partner management tasks, or they are growing too quickly to support a quality partner experience at scale. Impartner's Partner Management as a Service (PMaaS) catalog of service offerings is designed to optimize partner operations, ease the burden on internal teams, and allow businesses to focus more on driving sustainable growth. By managing fundamental processes and providing expert support, PMaaS helps organizations accelerate partner ecosystem performance and seize strategic growth opportunities. This comprehensive offering redefines partner ecosystem management by addressing every stage of the partner journey. From onboarding and engagement to program optimization and scalability. Structured around four core service categories including supporting goals, productivity, execution and improvement, PMaaS enables businesses to streamline operations, meet partners where they are and drive measurable growth. It delivers expert-led execution for everything from onboarding and enablement to deal registration, demand generation, and long-tail partner re-engagement. By offloading these complex but essential tasks, organizations can maintain momentum, improve partner performance, and unlock sustainable revenue acceleration. According to a report by BCG, 67% of ecosystems fail due to issues such as poor governance, misaligned strategies and execution challenges. Impartner's solution offering is the execution engine that solves these problems directly, reducing administrative burdens, increasing scalability, and ensuring partner programs operate at peak performance. "Winning with your partner ecosystem requires more than just good strategy—it takes relentless execution in the trenches," said Brad Pace, COO, at Impartner. "Success comes from recruiting, onboarding, activating, and growing partners with the right support, processes, and tools. Companies that execute these tasks well outperform their competition. Those that underinvest in execution, abandon key processes or fail to deliver a high-quality partner experience, will struggle to maximize their potential. As highlighted in an EY study, high-performing ecosystems contribute 1.5 times more to annual revenue and achieve 2.1 times the incremental revenue growth of low-performing ecosystems. PMaaS exists to hit the afterburners on your program. It allows businesses to execute the right tasks at the right time so they can grow their partner programs without limits." Impartner unveiled this innovative service in a recent webinar featuring Brad Pace, where he outlined the challenges businesses face in scaling partner operations and how Impartner's new service offering enables real execution, real impact, and real growth. Watch the full recording here. To explore how Impartner's PMaaS can revolutionize your partner management execution, visit: About Impartner Impartner is the fastest-growing, most awarded provider of channel management technologies, including its flagship Partner Relationship Management (PRM) and Partner Marketing Automation solutions. These tools empower organizations worldwide to effectively manage partner relationships, drive demand through partners, and accelerate revenue via indirect sales channels. For more information, visit View source version on Contacts Media contact:Lola Sign in to access your portfolio
