3 days ago
Textile: Valerius Morocco's New $10.27 Million Plant to Create 1,640 Jobs
Doha – Valerius Morocco inaugurated its new clothing manufacturing facility in Salé on Thursday. The ceremony took place in the presence of Morocco's Minister of Industry and Commerce, Ryad Mezzour.
The project represents a total investment of MAD 102.72 million ($10.27 million). It will generate 1,640 new direct and indirect jobs in the region.
The establishment of this manufacturing unit stems from an investment agreement signed between Valerius Morocco and the Moroccan government on July 27, 2021. This agreement was formalized under the Industrial Development and Investment Fund (FDII).
In Lisbon in 2023, Morocco and the Portuguese textile group Valerius Texteis signed a MAD 1 billion ($100 million) agreement for a textile recycling project expected to create 1,500 jobs.
Speaking at the inauguration, Minister Mezzour talked about the strategic importance of the textile sector to the national economy. 'With 227,460 jobs and MAD 45.9 billion ($4.59 billion) in export turnover, the textile sector occupies a strategic place in the national economy,' he stated.
The minister noted growing interest from foreign investors, particularly Portuguese companies looking toward Morocco. 'Our country represents a strategic choice for Portuguese textile manufacturers seeking co-production opportunities to strengthen their proximity supply chains,' Mezzour added.
Hammani Amahzoune, General Manager of Valerius Morocco, emphasized the benefits of the partnership. 'This partnership allows us today to produce for major brands and companies, whether based in the United States or Europe,' he said.
Integrating design and creativity to boost Moroccan textile's global standing
According to Amahzoune, quality is a major asset for the company. He revealed that Valerius Morocco has invested in equipment of European and American origin to excel in quality and attract more orders. He also stressed the importance of continuous training of human resources, which has generated interest from major international textile brands.
Valerius Morocco is a joint venture between Moroccan company SG3H and the Portuguese international industrial group Valerius Group. The partnership combines expertise in industrial manufacturing, design, creativity, R&D, and marketing within the textile sector.
The project falls within the Fast-Fashion ecosystem. Through this initiative, Valerius Morocco aims to strengthen its position as a manufacturer of women's and children's clothing, focusing on finished products that integrate design and creativity.
Minister Mezzour expressed hope that this collaboration signals a fruitful partnership between Moroccan and Portuguese textile industries. He anticipates that the relationship will extend to other initiatives, such as the use of recycled fibers and ecological dyeing processes to reduce carbon footprint.
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