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Why your next pair of running shoes may be more expensive
Why your next pair of running shoes may be more expensive

Business Insider

time9 hours ago

  • Business
  • Business Insider

Why your next pair of running shoes may be more expensive

Nike is raising prices for US customers to offset an expected $1 billion cost increase from tariffs. A " surgical price increase" is how Nike's CFO Matthew Friend described it. "These tariffs represent a new and meaningful cost headwind," he said as the company reported its latest earnings on Thursday. The company's quarterly revenue fell 12% to $11.1 billion — the lowest it's been for around three years — yet still beat analysts' modest expectations. Friend outlined a four-part strategy, including the price increases, to mitigate the tariff costs, beginning with diversifying its sourcing and allocating production across countries. Nike said 16% of the footwear it imports to the US comes from China. It expects that share to drop to the high single digits by the end of fiscal year 2026. It's not just the tariffs weighing on Nike. Nike is still dealing with the fallout of an unsuccessful shift to direct-to-consumer sales — a move that gave competitors an opportunity to gain shelf space at major retailers. CEO Elliott Hill returned from retirement last year with a plan for a big turnaround: reduce reliance on its lifestyle business and put sports at the forefront of its strategy. (Hill is a true insider, having worked his way up from an apparel sales representative intern in 1988.) There have been positive signs. Nike emerged as a big winner in the Super Bowl advertising game thanks to its star-studded commercial. The refocus on sports also bolsters the company against a dependency on trends, which are often transient. That said, Nike is still embracing the Snoafer trend — an amalgamation that combines sneaker and loafer. On the earnings call, Hill re-emphasized the mission objective: "When we focus on sport, we win." At the time of writing, Nike's stock price is up more than 10% in early trading — and HSBC just upgraded the company's stock rating from "hold" to "buy". The Insider Today team: Hallam Bullock, senior editor, in London. Akin Oyedele, deputy editor, in New York. Jack Sommers, deputy editor, in London. Amanda Yen, associate editor, in New York. Lisa Ryan, executive editor, in New York. Ella Hopkins, associate editor, in London. Dan DeFrancesco, deputy editor and anchor, in New York (on parental leave).

Even the people building AI can't keep their jobs safe from it
Even the people building AI can't keep their jobs safe from it

Business Insider

time18-06-2025

  • Business
  • Business Insider

Even the people building AI can't keep their jobs safe from it

Artificial intelligence's impact is so big that even the people building it aren't safe. Amazon CEO Andy Jassy said AI will change the tech giant's workflow and generate "efficiency gains" that will ultimately " reduce our total corporate workforce." Put more bluntly: AI means we'll need less of you to keep things running. The message wasn't well received by many Amazon employees, BI's Eugene Kim reports. "There is nothing more motivating on a Tuesday than reading that your job will be replaced by AI in a few years," one person wrote in an internal Slack channel viewed by Eugene. Tech executives haven't been shy about firing off their predictions regarding AI's impact on the labor market this year, as Sarah E. Needleman has previously covered. But Jassy is one of the first Big Tech CEOs to discuss AI's impact on his own workforce. Jassy's statement, which you can read in full here, was light on specifics about when or where those cuts might occur beyond saying it'll happen "in the next few years." Instead, he highlighted Amazon's progress with AI and the critical role he sees AI agents playing in its future. These AI-powered assistants will "change the scope and speed" at which Amazon can work and "allow us to start almost everything from a more advanced starting point," Jassy wrote. Ultimately, AI agents are all about allowing people to work more efficiently. And if the past few years have taught us anything, the tech industry loves efficiency. Career coaches told BI that Jassy's advice isn't just an aspiration — it's realistic. So while Amazon might be the first Big Tech company to declare AI will lead to job cuts, it likely won't be the last. So what should Amazonians — their term, not mine — do to prepare? Jassy's memo mentioned multiple divisions already leveraging AI agents, and the intent to use even more of them in other areas. With that in mind, it's safe to assume almost every corner of Amazon could be upended by AI and face job cuts. That won't soothe any nerves, but Jassy did offer some advice. He encouraged employees to educate themselves on AI and develop ways to streamline things using the tech. "Those who embrace this change, become conversant in AI, help us build and improve our AI capabilities internally and deliver for customers, will be well-positioned to have high impact and help us reinvent the company," Jassy wrote. Translation: Don't think you can just stick your head in the sand, and this will all go away. That advice is bound to rub some people the wrong way. There's no shortage of ethical concerns about using AI, especially in the workplace. But according to Jassy, ignoring it won't get you very far. "Many of these agents have yet to be built, but make no mistake, they're coming, and coming fast," he added. The Insider Today team: Dan DeFrancesco, deputy editor and anchor, in New York. Lisa Ryan, executive editor, in New York. Hallam Bullock, senior editor, in London. Grace Lett, editor, in Chicago. Akin Oyedele, deputy editor, in New York. Amanda Yen, associate editor, in New York. Ella Hopkins, associate editor, in London. Elizabeth Casolo, fellow, in Chicago.

AI's impact is so large it's upending the jobs of the people tasked with building it
AI's impact is so large it's upending the jobs of the people tasked with building it

Business Insider

time18-06-2025

  • Business
  • Business Insider

AI's impact is so large it's upending the jobs of the people tasked with building it

Artificial intelligence's impact is so big that even the people building it aren't safe. Amazon CEO Andy Jassy said AI will change the tech giant's workflow and generate "efficiency gains" that will ultimately " reduce our total corporate workforce." Put more bluntly: AI means we'll need less of you to keep things running. The message wasn't well received by many Amazon employees, BI's Eugene Kim reports. "There is nothing more motivating on a Tuesday than reading that your job will be replaced by AI in a few years," one person wrote in an internal Slack channel viewed by Eugene. Tech executives haven't been shy about firing off their predictions regarding AI's impact on the labor market this year, as Sarah E. Needleman has previously covered. But Jassy is one of the first Big Tech CEOs to discuss AI's impact on his own workforce. Jassy's statement, which you can read in full here, was light on specifics about when or where those cuts might occur beyond saying it'll happen "in the next few years." Instead, he highlighted Amazon's progress with AI and the critical role he sees AI agents playing in its future. These AI-powered assistants will "change the scope and speed" at which Amazon can work and "allow us to start almost everything from a more advanced starting point," Jassy wrote. Ultimately, AI agents are all about allowing people to work more efficiently. And if the past few years have taught us anything, the tech industry loves efficiency. Career coaches told BI that Jassy's advice isn't just an aspiration — it's realistic. So while Amazon might be the first Big Tech company to declare AI will lead to job cuts, it likely won't be the last. So what should Amazonians — their term, not mine — do to prepare? Jassy's memo mentioned multiple divisions already leveraging AI agents, and the intent to use even more of them in other areas. With that in mind, it's safe to assume almost every corner of Amazon could be upended by AI and face job cuts. That won't soothe any nerves, but Jassy did offer some advice. He encouraged employees to educate themselves on AI and develop ways to streamline things using the tech. "Those who embrace this change, become conversant in AI, help us build and improve our AI capabilities internally and deliver for customers, will be well-positioned to have high impact and help us reinvent the company," Jassy wrote. Translation: Don't think you can just stick your head in the sand, and this will all go away. That advice is bound to rub some people the wrong way. There's no shortage of ethical concerns about using AI, especially in the workplace. But according to Jassy, ignoring it won't get you very far. "Many of these agents have yet to be built, but make no mistake, they're coming, and coming fast," he added. The Insider Today team: Dan DeFrancesco, deputy editor and anchor, in New York. Lisa Ryan, executive editor, in New York. Hallam Bullock, senior editor, in London. Grace Lett, editor, in Chicago. Akin Oyedele, deputy editor, in New York. Amanda Yen, associate editor, in New York. Ella Hopkins, associate editor, in London. Elizabeth Casolo, fellow, in Chicago.

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