Latest news with #JeongSeungMoon


Syyaha
15-04-2025
- Business
- Syyaha
Samsung Electronics Unveils ‘AI Home' Vision at Welcome to Bespoke AI Event
Riyadh, Saudi Arabia – Apr. 14, 2025 – Samsung Electronics Co., Ltd. unveiled its refreshed 'AI Home' vision and innovative appliance lineup at its global launch event, Welcome to Bespoke AI, in Seoul, Korea. With a focus on providing a more secure and intuitive user experience, the company introduced an AI Home experience, showcasing advanced AI features and a wider range of screen-enabled appliances. Jeong Seung Moon, EVP and Head of the R&D Team for Digital Appliances Business at Samsung Electronics, opened the global press conference by introducing the company's vision for creating an AI Home that harmoniously connects various devices and, as a result, caters to user needs in every room of the home. 'Through our Bespoke AI appliances, Samsung has brought an AI Home to life that not only enhances everyday convenience but also enables energy savings and care,' said Jeong Seung Moon. 'We will continue to expand the advanced AI Home to more households, leveraging smart screens, Bixby and Knox security.' The 2025 Bespoke AI Appliance Lineup During the event, Samsung introduced its Bespoke AI appliances for 2025, which bring new and innovative functionalities to solve users' difficult the heart of the company's vision is the AI Home display. Built upon the innovation of the first introduction of the AI Home display last year, the AI Home with new size options has been expanded to a broad range of new products, such as Bespoke AI Refrigerators, the Bespoke AI Laundry Vented Combo, Washers, and 9-inch AI Home screen on the Bespoke AI Refrigerator lineup increases consumers' options by offering a similar experience to what's available on the larger AI Family Hub™ screen. With the upgraded AI Vision Inside, food management has been enhanced with new features such as automatic recognition of processed food items, for models with the AI Family Hub™ and those with the AI Home. Through the 7-inch AI Home in the Bespoke AI Laundry, users can intuitively control the washing and drying cycles, as well as monitor and control other connected devices. Moreover, the new Bespoke AI appliances bring enhanced features that adapt to consumer needs. For example, the Bespoke AI Hybrid Refrigerator utilizes AI to efficiently cool the inside of the fridge, detecting its current status and predicting internal temperature changes to effectively adapt cooling. The Bespoke AI Laundry includes new functions to enhance consumer convenience, with new standalone models that have upgraded AI Wash and AI Dry to AI Wash+ and AI Dry+, as well as models to be launched in Europe, using up to 55% less energy than class A minimum requirements for the washer. Also, Samsung unveiled the new Bespoke AI Laundry Vented Combo, which is the first ever vented combo in its class. It significantly reduces drying time, finishing both washing and drying in 68 minutes with its Super Speed cycle. Samsung is continuing to innovate its vacuum cleaner lineup, as well. The cordless stick vacuum cleaner, the Bespoke AI Jet Ultra, will be launched with the world's most powerful suction power of up to 400W. The upgraded AI Cleaning Mode 2.0 classifies more diverse environments like corners and the type of carpets for improved cleaning performance. Samsung also revealed the Bespoke AI Jet Bot Steam Ultra. Not only is the robot vacuum cleaner designed to climb thresholds, but it is also enhanced with AI Object Recognition for complex environments, which can recognize obstacles as small as 1cm, and even transparent liquids for better cleaning results. And when it encounters corners or walls, the brush pops out, allowing it to clean areas that can be difficult for typical robot vacuum cleaners to deal with. Samsung Home Appliances Bring Easy to Use, Care and Saving to Consumers Samsung elaborated further on its 'AI Home' vision and its commitment to integrating AI across the connected experience to cater to diverse lifestyles — through the core benefits of Easy to Use, Care and Saving. Thanks to the adoption of the AI Home display, users will find it easier than ever to engage with the full functionality of their Bespoke AI appliances. The smart screen is now an even better central control hub, even connecting third party devices through SmartThings without the need for a separate hub device. Users can also utilize features like the refrigerators' Daily Board to receive personalized information and better manage their day — or use Map View to effortlessly monitor and control other connected devices. The upgraded Bixby allows for easier control of appliances through voice commands and enhances usability through new features like Voice ID. It personalizes services by recognizing the user's voice, automatically switching to the Samsung account of the speaker and showing their calendar on the screen. And if that person also uses the low vision option on their Galaxy smartphone, it will be automatically synced to the screen for a better viewing experience. New SmartThings services were also introduced during the event, including Family Care, which sends an alert to other family members if a user's movement is not detected at the set time — or if there is no activity for a certain amount of time after the last activity. It is also possible to use the robot vacuum cleaner to look for signs of an emergency, with all of this functionality being tightly secured by Samsung Knox. Continued Efforts To Deliver Reliable Experiences To complete its 'AI Home' vision for 2025, Samsung shone a light on how it is pushing the boundaries of innovation, prioritizing a trusted experience for users. First, Samsung will apply enhanced Knox security to devices across the lineup so that users will be able to enjoy their AI Home experience with peace of mind. This year in particular, Trust Chain, which is part of Knox Matrix, is applied to all Wi-Fi enabled appliances launching in 2025. Users can continuously monitor products' security status in real time through the dashboard. Knox Vault is also applied to home appliances for the first time, storing particularly sensitive user information, such as passwords and authentication information, in a separate hardware chip to ensure protection. Furthermore, to protect against the potential of future quantum attacks, Samsung's security is also equipped with post-quantum cryptography (PQC), a part of Knox Matrix Credential Sync, for its screen-applied products. Another key priority for Samsung is making sure that customers can use the latest software features on their existing appliances without buying new ones. With Smart Forward, the software update service through SmartThings, Samsung continuously updates its appliances with new features to enhance the consumer experience. Samsung is also actively improving product maintenance. SmartThings Home Care utilizes AI to diagnose each appliance's status, and if signs of malfunction are detected, it sends a notification in advance. In addition, a technical support representative can provide guidance on remote measures based on pre-diagnosis results. This support feature has already expanded to more countries, including France, Netherlands, and Canada, following Korea and the United States. By integrating all of these wide-ranging initiatives, Samsung aims to create safer and more reliable smart home experiences that users can enjoy with comfort and peace of mind.


Al Bawaba
15-04-2025
- Business
- Al Bawaba
Samsung Electronics Unveils ‘AI Home' Vision at Welcome to Bespoke AI Event
Samsung Electronics Co., Ltd. unveiled its refreshed 'AI Home' vision and innovative appliance lineup at its global launch event, Welcome to Bespoke AI, in Seoul, Korea. With a focus on providing a more secure and intuitive user experience, the company introduced an AI Home experience, showcasing advanced AI features and a wider range of screen-enabled appliances. Jeong Seung Moon, EVP and Head of the R&D Team for Digital Appliances Business at Samsung Electronics, opened the global press conference by introducing the company's vision for creating an AI Home that harmoniously connects various devices and, as a result, caters to user needs in every room of the home. "Through our Bespoke AI appliances, Samsung has brought an AI Home to life that not only enhances everyday convenience but also enables energy savings and care," said Jeong Seung Moon. "We will continue to expand the advanced AI Home to more households, leveraging smart screens, Bixby and Knox security." The 2025 Bespoke AI Appliance Lineup During the event, Samsung introduced its Bespoke AI appliances for 2025, which bring new and innovative functionalities to solve users' difficult problems. At the heart of the company's vision is the AI Home display. Built upon the innovation of the first introduction of the AI Home display last year, the AI Home with new size options has been expanded to a broad range of new products, such as Bespoke AI Refrigerators, the Bespoke AI Laundry Vented Combo, Washers, and Dryers. The 9-inch AI Home screen on the Bespoke AI Refrigerator lineup increases consumers' options by offering a similar experience to what's available on the larger AI Family Hub™ screen. With the upgraded AI Vision Inside, food management has been enhanced with new features such as automatic recognition of processed food items, for models with the AI Family Hub™ and those with the AI Home. Through the 7-inch AI Home in the Bespoke AI Laundry, users can intuitively control the washing and drying cycles, as well as monitor and control other connected devices. Moreover, the new Bespoke AI appliances bring enhanced features that adapt to consumer needs. For example, the Bespoke AI Hybrid Refrigerator utilizes AI to efficiently cool the inside of the fridge, detecting its current status and predicting internal temperature changes to effectively adapt cooling. The Bespoke AI Laundry includes new functions to enhance consumer convenience, with new standalone models that have upgraded AI Wash and AI Dry to AI Wash+ and AI Dry+, as well as models to be launched in Europe, using up to 55% less energy than class A minimum requirements for the washer. Also, Samsung unveiled the new Bespoke AI Laundry Vented Combo, which is the first ever vented combo in its class. It significantly reduces drying time, finishing both washing and drying in 68 minutes with its Super Speed cycle. Samsung is continuing to innovate its vacuum cleaner lineup, as well. The cordless stick vacuum cleaner, the Bespoke AI Jet Ultra, will be launched with the world's most powerful suction power of up to 400W. The upgraded AI Cleaning Mode 2.0 classifies more diverse environments like corners and the type of carpets for improved cleaning performance. Samsung also revealed the Bespoke AI Jet Bot Steam Ultra. Not only is the robot vacuum cleaner designed to climb thresholds, but it is also enhanced with AI Object Recognition for complex environments, which can recognize obstacles as small as 1cm, and even transparent liquids for better cleaning results. And when it encounters corners or walls, the brush pops out, allowing it to clean areas that can be difficult for typical robot vacuum cleaners to deal with. Samsung Home Appliances Bring Easy to Use, Care and Saving to Consumers Samsung elaborated further on its 'AI Home' vision and its commitment to integrating AI across the connected experience to cater to diverse lifestyles — through the core benefits of Easy to Use, Care and Saving. Thanks to the adoption of the AI Home display, users will find it easier than ever to engage with the full functionality of their Bespoke AI appliances. The smart screen is now an even better central control hub, even connecting third party devices through SmartThings without the need for a separate hub device. Users can also utilize features like the refrigerators' Daily Board to receive personalized information and better manage their day — or use Map View to effortlessly monitor and control other connected devices. The upgraded Bixby allows for easier control of appliances through voice commands and enhances usability through new features like Voice ID. It personalizes services by recognizing the user's voice, automatically switching to the Samsung account of the speaker and showing their calendar on the screen. And if that person also uses the low vision option on their Galaxy smartphone, it will be automatically synced to the screen for a better viewing experience. New SmartThings services were also introduced during the event, including Family Care, which sends an alert to other family members if a user's movement is not detected at the set time — or if there is no activity for a certain amount of time after the last activity. It is also possible to use the robot vacuum cleaner to look for signs of an emergency, with all of this functionality being tightly secured by Samsung Knox. Continued Efforts To Deliver Reliable Experiences To complete its 'AI Home' vision for 2025, Samsung shone a light on how it is pushing the boundaries of innovation, prioritizing a trusted experience for users. First, Samsung will apply enhanced Knox security to devices across the lineup so that users will be able to enjoy their AI Home experience with peace of mind. This year in particular, Trust Chain, which is part of Knox Matrix, is applied to all Wi-Fi enabled appliances launching in 2025. Users can continuously monitor products' security status in real time through the dashboard. Knox Vault is also applied to home appliances for the first time, storing particularly sensitive user information, such as passwords and authentication information, in a separate hardware chip to ensure protection. Furthermore, to protect against the potential of future quantum attacks, Samsung's security is also equipped with post-quantum cryptography (PQC), a part of Knox Matrix Credential Sync, for its screen-applied products. Another key priority for Samsung is making sure that customers can use the latest software features on their existing appliances without buying new ones. With Smart Forward, the software update service through SmartThings, Samsung continuously updates its appliances with new features to enhance the consumer experience. Samsung is also actively improving product maintenance. SmartThings Home Care utilizes AI to diagnose each appliance's status, and if signs of malfunction are detected, it sends a notification in advance. In addition, a technical support representative can provide guidance on remote measures based on pre-diagnosis results. This support feature has already expanded to more countries, including France, Netherlands, and Canada, following Korea and the United States. By integrating all of these wide-ranging initiatives, Samsung aims to create safer and more reliable smart home experiences that users can enjoy with comfort and peace of mind.


Syyaha
14-04-2025
- Business
- Syyaha
Samsung's New Bespoke AI Laundry With AI Home Enables Smarter, More Efficient Laundry Care
Riyadh, Saudi Arabia – Apr. 14, 2025 – Samsung Electronics Co., Ltd. today announced the launch of its new washers and dryer products — the Bespoke AI Laundry with AI Home — that integrate screens and Bespoke design to elevate the user experience. The Bespoke washers and dryers come in various forms of size and heating methods to meet a wide range of customer needs across diverse regions. The pair is available in both large and small capacities, making them suitable for different types of family and living arrangements. Samsung is also launching the dryer with two types of heating methods — the vent and the heat pump — to meet the needs of various environments around the year's Bespoke AI Laundry products incorporate the 7' AI Home screens, extending Samsung's 'Screens Everywhere' vision that was first presented at CES 2025. These screens offer intuitive control and monitoring of essential information related to the laundry experience, such as wash cycles and remaining detergent levels. They also remember user habits and consider periodic and seasonal needs, suggesting appropriate cycles to free users from having to consider the right cycle every time. The AI Home also functions as a central hub allowing users to monitor and control connected appliances, while also enjoying online videos or music.'Last year's launch of the Bespoke AI Laundry Combo marked the beginning of integrating screens into our products, providing users access to essential information about laundry and home control,' says Jeong Seung Moon, EVP and Head of the R&D Team for Digital Appliances Business at Samsung Electronics. 'This year, we are excited to unveil the complete Bespoke AI Laundry lineup, which caters to a wider range of customer needs and enables them to take advantage of these convenient screens.'The Bespoke AI Washer & Dryer sets are designed to simplify laundry routines with advanced AI algorithms and sensors, optimizing washing and drying performance while enhancing energy efficiency. The original AI Wash and AI Dry are upgraded to AI Wash+ and AI Dry+, with enhanced fabric detection abilities to ensure efficient and high-quality washing and drying for a wider variety of fabric types.27-Inch Wide Large Capacity Washer & Dryer Set Brings Extensive Laundry CapabilitiesSamsung is introducing a 27-inch large capacity washer and dryer set , with each device featuring the 7' AI Home and utilizing a sleek Bespoke design based on a fully unified flat-panel aesthetic. In addition to the flexibility of vertical or horizontal installation layouts, the substantial capacity allows users to wash large items, like king-size comforters, with washer now features the upgraded AI Wash+, which has been upgraded to newly detect outdoor fabrics and denim . Based on the detected fabric type, soil level and weight of the laundry, the AI Wash+ cycle efficiently cleans clothes by automatically adjusting detergent levels, rinsing time and wash settings. The washer also features a Bedding cycle that can sense the thickness of the blankets and adjust the cycle time and water usage accordingly . Users can also experience next-level convenience with features like Auto Open Door and Speed Shot technology which completes wash cycles in just 30 matching large capacity dryer is launching in two types to meet living environments of different regions – the vent type in certain countries in the Americas, and a heat pump type in other regions. Users will be able to enjoy thorough and gentle drying with AI Dry+, which has been upgraded to detect fabric types and take them into account to optimize drying along with real-time temperature, weight and moisture content. The upgraded feature's AI algorithm uses an advanced sensor that carefully monitor various factors to detect four fabric types , which results in benefits like heavy duty drying such as denim. Previously, denim was harder to dry evenly due to thicker sections like pockets, but the dryer can now detect this fabric to and reduce drying inconsistencies, delivering better dryers also provide the Bedding feature, which also uses an advanced algorithm to detect a blanket's size for optimized drying times and dryness . For those times when drying needs to be finished quickly, the vent type's Super Speed Drying can complete a drying cycle in as little as 30 with the washer and dryer set, a large capacity washer-dryer combo model is also being launched for users looking for a compact, all-in-one device that can complete both jobs while using up limited space. The combo incorporates the AI Home, AI Wash+ and AI Ecobubble™ like the washer, and dries the clothing through a condensing method.24-Inch Wide Small Capacity Washer & Dryer Set Boosts Laundry EfficiencyFollowing the unveiling of the Bespoke AI Washer at IFA 2024, the 24-inch small capacity washer & dryer set will be launching in Europe later this year. Like the large capacity washer and dryer, the small capacity set also incorporates the 7' AI Home, providing intuitive control and connectivity features for a wider washer, built to be highly efficient to meet the needs of the European market, consumes up to 55% less energy than the minimum efficiency requirements for a Class A rating. It also supports thorough cleaning optimizing water and detergent use with AI Wash, and ensures gentle washing while improving soil removal with AI Ecobubble™. QuickDrive™, available with 11 different cycles, can reduce wash time by up to 50% without compromising cleaning matching dryer features the AI Dry+, capable of drying precisely by detecting four fabric types — Normal, Denim, Towels, and Synthetics. This enables the machine to dry precisely while reducing energy use by up to 10% and drying time by up to 15%. QuickDrive™ is also useful when users need to dry their laundry both quickly and gently, reducing drying time by up to 35% through automatic adjustments of the inverter compressor. With the launch of these new products, Samsung continues to push the boundaries of innovation, offering highly intelligent, efficient and aesthetically pleasing appliances that simplify everyday life by delivering enhanced convenience to users.


Syyaha
13-04-2025
- Business
- Syyaha
Samsung Unveils New Refrigerator Lineup Equipped With Screens and Enhanced AI Vision Inside Feature
Riyadh, Saudi Arabia – Apr. 13, 2025 – Samsung Electronics Co., Ltd. today announced the global rollout of its latest lineup of smart refrigerators, reinforcing the 'Screens Everywhere' vision introduced at CES 2025. This expansion includes the introduction of the 9-inch AI Home screen on the 4-Door, 4-Door French Door and Side by Side refrigerators, as well as an enhanced Family Hub screen on select French Door and Side by Side models. An enhanced AI Vision Inside feature is integrated on select 4-Door and 4-Door French Door models, refining food identification and streamlining meal planning to ensure a more intuitive kitchen experience for users. 'By offering a wide array of refrigerator options across type and also screen sizes, we are expanding choices to meet diverse household requirements,' says Jeong Seung Moon, EVP and Head of the R&D Team for Digital Appliances Business at Samsung Electronics. 'Consumers can enjoy greater flexibility in choosing fridge designs while benefiting from the AI-powered smart home experience Samsung provides.' A Smarter Way To Manage Food, Home, Family Communication and Entertainment Samsung's new refrigerators incorporate the intuitive 9' AI Home screen and 32' or 21.5' Family Hub screens, which are designed to enhance four key areas of daily life: Food, Home, Family Communication and Entertainment. The first category, food, is especially powered by the upgraded AI Vision Inside, which adds four more food items to the list of recognizable types for a total of 37. Furthermore, adding on to fresh food items, AI Vision Inside can now also recognize processed food items. Refrigerators with the enhanced AI Vision Inside will recognize and recommend users to save processed food items that have been placed inside multiple times, allowing up to 50 items to be saved with designated names . Based on the improved food list, the screen will provide tailored recipe recommendations and meal planning , making home cooking more seamless and personalized. Beyond food, the screens also enhance smart home connectivity. The latest advancements provide deeper integration into the smart home ecosystem, making the refrigerator a central hub capable of controlling connected appliances throughout the entire home. With the integration of Map View, users can monitor and control Samsung appliances and even third-party smart home devices like lights and smart plugs. There's also SmartThings Energy , which helps users track and optimize their energy consumption, facilitating greater efficiency in everyday life. The intuitive display provides users with access to a great deal of information about their home, with users also being able to issue voice commands through Bixby . The new Daily Board feature keeps everyone informed and connected. Placed at the heart of the home, the refrigerator screen delivers real-time updates throughout the day — whether it's the morning weather and schedule before heading to work, or daily energy consumption reports in the evening. Users can also easily access their schedules through voice commands and receive tailored responses. By recognizing each family member's voice and replying accordingly, Bixby will serve as both a helpful assistant for the entire household and for each person individually . Additional family-focused features include a shared gallery for storing precious memories and a calendar to help with daily planning. Samsung's latest refrigerators also redefine entertainment in the kitchen, allowing users to stay engaged while cooking or spending time with family. With Spotify integration, users can listen to their favorite music or podcasts directly from their fridge . SmartView Mirroring enables seamless screen sharing from smartphones or Samsung TVs, and the dedicated gallery feature lets families display their favorite photos, adding a personal touch to the kitchen. The Next Generation of Refrigeration The 4-Door Refrigerator is designed to meet the needs of modern households with its innovative features. The 9' AI Home applied on select models allows the refrigerator to integrate seamlessly with the smart home ecosystem. Models that incorporate Hybrid Cooling technology keep produce fresh for even longer, while also allowing extra space by utilizing a peltier module that is compact in size for cooling. By utilizing the conventional compressor and the Peltier module together, AI Hybrid Cooling is capable of providing additional cooling whenever necessary, such as when the internal temperature increases or when AI predicts a potential rise . When users put in a large amount of groceries after shopping, or open the door multiple times in the summer, the Peltier module will assist the compressor to maintain a consistent internal temperature. The 4-Door Refrigerator also comes in Kitchen Fit design, allowing agile installation that requires only a tiny gap of just 4mm from the sides and 20mm from the top. Also, the refrigerator's doors have been enhanced with SpaceMax™ insulation technology that uses less amount of high-efficiency insulation, increasing the space in the doors by 56% compared to previous models equaling 10L in capacity . Users can also enjoy convenience with the wide opening door that opens more than 90 degrees, and the food showcase to store frequently used items. The 4-Door French Door Refrigerator, launching in North America, is available in various configurations, including a 32' Family Hub and a 9' AI Home. This flexibility allows users to choose the best fit for their kitchen. The Auto Open Door feature ensures hassle-free accessibility with just a gentle tap, making it accessible to everyone in all kinds of situations to effortlessly access the inside of the fridge. It also has a Beverage Center that includes a water dispenser and a 1.4L Auto-Fill Water Pitcher that is dishwasher safe and BPA free . Apart from ensuring that fresh, filtered water is always available, the pitcher also allows users to infuse their water with fruits and herbs. The Side-by-Side Refrigerator also offers multiple screen options, including the 21.5' Family Hub and 9' AI Home . The model, featuring an Auto Open Door that opens up widely makes it simpler to reach stored items , is designed for users who prioritize easy access and organization. Select European models are equipped with Hybrid Cooling technology — as seen in the 4-Door refrigerator — to maintain freshness by preventing temperature fluctuations. All three types of refrigerators come with the AI Energy Mode feature, allowing users to reduce energy consumption by up to an additional 10% . Users can choose to activate the mode always, or when electricity bills are expected to exceed the preset target. With these latest innovative solutions, Samsung continues to push the boundaries of the connected kitchen, transforming the refrigerator into an intelligent hub that enhances food management, smart home integration and entertainment. By seamlessly blending AI-enabled convenience with energy efficiency, Samsung is redefining how users interact with their appliances and bringing the future of the smart home to life.


Al Bawaba
10-04-2025
- Business
- Al Bawaba
Samsung Launches its First Top Load Washers With AI Features for Enhanced Performance and Efficiency
Samsung Electronics Co., Ltd. today announced the launch of the Bespoke AI Top Load Washer, its new 25-inch, 24-inch and 21-inch capacity top load washers that will be available in global markets. These new models mark the first time Samsung is introducing AI technology to its top load washer category. With the three AI functions — AI Wash, AI Energy Mode, and AI Vibration Reduction Technology Plus (VRT+™) —, the new washing machines offer an intelligent, efficient and quiet washing experiences. 'We're excited to expand our wide array of AI-driven washing technologies to the top-loading category, allowing a wider audience of various needs to benefit from a convenient washing experience,' said Jeong Seung Moon, EVP and Head of the R&D Team at Digital Appliances Business at Samsung Electronics. 'With features like AI Wash, AI Energy Mode and AI VRT+™, we're delivering products that enhance the washing experience by improving fabric care, enhancing energy efficiency and making quieter operation more accessible for consumers.' AI Technology Delivers the Ultimate Washing Experience The new washing machines are equipped with Samsung's AI Wash, which intelligently senses the fabric type and weight to conveniently recommend the optimal settings for each load. Based on the detected laundry conditions, the cycle uses an AI algorithm to recommend suitable settings like the water level, agitation intensity, and washing and rinsing times. For delicate items, AI Wash will gently wash to reduce wear and tear, enabling up to 25% more fabric protection. For heavy duty fabrics, it will ensure an even, thorough wash without residue. Additionally, users can take advantage of AI Energy Mode through SmartThings Energy, which will allow them to reduce energy use by up to 20%. AI VRT+™ technology ensures quieter operation while adjusting to various floor conditions. This advanced version of the VRT+™ system gathers a variety of signals sensed from the washer and sends it to an AI server, which analyzes the type of floor the washer is placed on. Using an AI algorithm, the server calculates the ideal settings and ensures the washer runs with less noise and vibration during the cycle, allowing users to have a more peaceful washing experience. Efficient Performance With Ecobubble™ The new top loaders also feature Ecobubble™ technology, which provides more effective cleaning performance while reducing fabric damage. This technology incorporates two key components: BubbleStorm™, a fan-like device which effectively dissolves detergent into a foam for quicker penetration into fabrics, and Dual Storm™, a pulsator that thoroughly mixes the bubbles and clothes together. By combining these components, Ecobubble™ allows users to achieve a thorough wash using up to 25% less energy and 14% less water. It allows the detergent to blend into the fabric 2.5 times faster, and also delivers up to 20% better fabric care, reducing wear on clothes. And for those who need to get their laundry done quickly, the Super Speed option can wash a load in just 31 minutes, delivering 40% faster washing while still maintaining effective cleaning performance. Additional Features for Enhanced Performance The new washers also come equipped with SmartThings connectivity, enabling easy management of the washing machine remotely for more convenience. To ensure long-lasting durability and reliable performance, the Digital Inverter Motor is backed by a 20-year warranty. Hygiene Steam and Stain Wash provide specialized cleaning solutions for exceptionally clean washing. Hygiene Steam uses hot water and steam to eliminate up to 99.9% of certain types of bacteria and stubborn stains without the need for pre-treatment. Stain Wash, on the other hand, gives the option to use either warm or hot water to remove dirt and stains effectively, and it can clean everyday marks like sweat, at 40°C. The new top load washers will roll out across various regions over the coming months. Available in five stylish colors — Black Caviar, Deep Charcoal, Lavender Gray, White, and Brushed Navy — these models are designed to meet the diverse needs of consumers around the globe and offer powerful performance and enhanced efficiency as part of a convenient, reliable washing experience.