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McDonald's, Wendy's and other burger joints are leaning into chicken
McDonald's, Wendy's and other burger joints are leaning into chicken

Yahoo

time06-05-2025

  • Business
  • Yahoo

McDonald's, Wendy's and other burger joints are leaning into chicken

Chicken: It's what's for dinner — even at major restaurant chains long known as temples to beef. The first permanent menu item McDonald's has rolled out in four years consists entirely of white meat. In introducing McCrispy Strips last month, the fast-food giant acknowledged that diners 'have made one thing clear: they want more chicken.' Wendy's launched a new Cajun-spiced chicken sandwich in April, the same month Taco Bell brought back chicken nuggets, declaring it wants to become the 'go-to destination for crispy chicken.' Fast-food brands long known for beef have been pushing chicken menu items recently. The poultry push comes amid fast-food operators' broader battle for customers who've been tightening their dining-out budgets. McDonald's last week reported its worst quarterly U.S. sales decline since the depths of the pandemic in 2020, with a 3.6% drop. Wendy's saw first-quarter global sales shrink by 1.1% and reduced its outlook for the year. Chipotle, which also flagged a slowdown, said its limited-time honey chicken offering helped prop up sales, which slid 0.4% for the quarter. Consumers have been demanding more chicken even as they've rebelled against menu price hikes during the past year, sending many restaurant chains racing to roll out value deals and find other ways to keep customers coming back. Chicken featured in nearly 40% of all Grubhub restaurant orders last year and was purchased almost three times as often as beef by grocery customers, the delivery company said in December. Visits to chicken chains swelled by 4.3% in the third quarter of 2024 from the same period a year earlier, according to the location analytics firm while quick-service and fast-casual traffic dipped by 1.3% and 2.4%, respectively. These trends play to the strengths of chicken-focused brands including Dave's Hot Chicken, Raising Cane's Chicken Fingers and Church's Texas Chicken, while putting pressure on burger-centric incumbents. Taco Bell said its limited-run chicken nuggets sold out nationwide in less than a week. 'The reason they're doing this, as much as anything else, is really about competitiveness,' Jonathan Maze, editor-in-chief of Restaurant Business magazine, said of fast-food chains' embrace of chicken. Consumers are seeing more stable prices for poultry than they are for many other animal proteins. Chicken costs were up just 1.3% in March from a year earlier, federal data shows, while pork rose 2.9% and beef and veal prices surged 8.6%. But Maze said the biggest factor may simply be a shift in diners' tastes — as fast-food brands themselves have acknowledged. Chicken at Wendy's 'consistently resonates with our fans, and we do not expect this momentum to slow down,' a spokesperson said. 'Our focus on chicken is more intensive than ever!'

McDonald's, Wendy's and other burger joints are leaning into chicken
McDonald's, Wendy's and other burger joints are leaning into chicken

NBC News

time06-05-2025

  • Business
  • NBC News

McDonald's, Wendy's and other burger joints are leaning into chicken

Chicken: It's what's for dinner — even at major restaurant chains long known as temples to beef. The first permanent menu item McDonald's has rolled out in four years consists entirely of white meat. In introducing McCrispy Strips last month, the fast-food giant acknowledged that diners 'have made one thing clear: they want more chicken.' Wendy's launched a new Cajun-spiced chicken sandwich in April, the same month Taco Bell brought back chicken nuggets, declaring it wants to become the 'go-to destination for crispy chicken.' The poultry push comes amid fast-food operators' broader battle for customers who've been tightening their dining-out budgets. McDonald's last week reported its worst quarterly U.S. sales decline since the depths of the pandemic in 2020, with a 3.6% drop. Wendy's saw first-quarter global sales shrink by 1.1% and reduced its outlook for the year. Chipotle, which also flagged a slowdown, said its limited-time honey chicken offering helped prop up sales, which slid 0.4% for the quarter. Consumers have been demanding more chicken even as they've rebelled against menu price hikes during the past year, sending many restaurant chains racing to roll out value deals and find other ways to keep customers coming back. Chicken featured in nearly 40% of all Grubhub restaurant orders last year and was purchased almost three times as often as beef by grocery customers, the delivery company said in December. Visits to chicken chains swelled by 4.3% in the third quarter of 2024 from the same period a year earlier, according to the location analytics firm while quick-service and fast-casual traffic dipped by 1.3% and 2.4%, respectively. These trends play to the strengths of chicken-focused brands including Dave's Hot Chicken, Raising Cane's Chicken Fingers and Church's Texas Chicken, while putting pressure on burger-centric incumbents. 'The reason they're doing this, as much as anything else, is really about competitiveness,' Jonathan Maze, editor-in-chief of Restaurant Business magazine, said of fast-food chains' embrace of chicken. Consumers are seeing more stable prices for poultry than they are for many other animal proteins. Chicken costs were up just 1.3% in March from a year earlier, federal data shows, while pork rose 2.9% and beef and veal prices surged 8.6%. But Maze said the biggest factor may simply be a shift in diners' tastes — as fast-food brands themselves have acknowledged. Chicken at Wendy's 'consistently resonates with our fans, and we do not expect this momentum to slow down,' a spokesperson said. 'Our focus on chicken is more intensive than ever!' One upside for restaurants, Maze noted, is that chicken makes for ideal finger food, which operators are encouraging by rolling out new dipping sauces. 'It offers different flavor profiles, allows you to get creative without overcomplicating your operations,' he said. More chicken options are expected to pop onto menus soon. McDonald's last month teased plans to reintroduce its chicken Snack Wrap, and Taco Bell says it's considering permanently adding a crispy chicken option after the limited-run nuggets sold out nationwide in less than a week. Tyson Foods said Monday that it saw 'double-digit growth' in its business supplying chicken to quick-service restaurants, a bright spot for the meat producer that said its beef segment is facing 'the most challenging market conditions we have ever seen.' In chicken, though, Tyson said a key measure of quarterly earnings nearly doubled last year's. Not all chicken chains are benefiting from the trend, nor are fast-food brands all leaning into chicken because they're struggling. Taco Bell saw sales jump 9% in the first quarter, boosted not just by chicken nuggets but also by its Steak and Queso Crunchwrap Sliders, parent company Yum Brands reported last week. Meanwhile, Yum's fried-chicken mainstay KFC has struggled, with its U.S. sales notching a 1% drop, outpaced by those of Wingstop and Raising Cane's. digital upgrades and subscription programs to sleek new remodels. But for now, chicken looks like one of their most powerful tools. 'Americans love chicken, frankly, and these big fast-food chains are pretty intent on giving it to them,' Maze said.

Informa Connect Foodservice Group Carries 19 Jesse H. Neal Awards Finalists
Informa Connect Foodservice Group Carries 19 Jesse H. Neal Awards Finalists

Associated Press

time26-03-2025

  • Business
  • Associated Press

Informa Connect Foodservice Group Carries 19 Jesse H. Neal Awards Finalists

The most prestigious awards for business journalism, the Neals honor the brightest, most tenacious and innovative journalists for their exceptional work. NEW YORK, NY, UNITED STATES, March 26, 2025 / / -- The Informa Connect Foodservice Group is excited to lift up 19 finalists for the 2025 Jesse H. Neal Awards. The most prestigious awards for business journalism, the Neals honor the brightest, most tenacious and innovative journalists, content creators and designers for their passion and exceptional work. We congratulate our media teams on being deemed exemplary in the following categories: • Best Climate Change Coverage – Climate Crisis, Restaurant Business • Best Brand-Related Event (Brand rev of $3-$7 mil USD) - Supermarket News' op-eds around the Kroger, Albertsons merger saga, Supermarket News / Jonathan Maze on Restaurant Finance, Restaurant Business • Best Coverage of the 2024 Election served on your market - Universal free school meals, meal debt and more: how the November election could impact school foodservice – FoodService Director / C-Store Women: Closing the Gap – CSP Daily News • Best Editorial Use of Data – Third-Party Delivery Report, Nation's Restaurant News • Best Industry Coverage ($3-$7 Mil USD) – Third-party delivery, Restaurant Business • Best News Coverage – Restaurant bankruptcies, Restaurant Business • Best Podcast (+$7mil USD revenue) – Restaurant Daily, Restaurant Business/Nation's Restaurant News • Best Profile (Article) (Brand rev of -$3mil USD) - MSU Chef Rajeev Patgaonkar reflects on 30 years of bringing India to East Lansing, FoodService Director • Best Profile (Article) (Brand rev of $3-$7 mil USD) - Everytable resets its table, Restaurant Business / Publix is the Supermarket News 2024 Retailer of the Year, Supermarket News / Retail Leader of the Year, CSP Daily News • Best Range of Work by a Media Brand (Brand rev of $3-$7 mil USD) – Restaurant Business • Best Range of Work by a Single Author (Brand rev of $3-$7 mil USD) – Lisa Jennings, Restaurant Business • Best Series (Brand rev of $3-$7 mil USD) – The Climate Crisis, Restaurant Business • Best Single Issue of a Tabloid/Newspaper/Magazine (Brand rev of $3-$7 mil USD) – Top 202, CSP Daily News • Best Subject Related Package (Brand rev of $3-$7 mil USD) – Labor Pains, Restaurant Business • Best Technical/Scientific Content - AI has arrived in restaurants, but what is it exactly?, Restaurant Business INTERVIEW AVAILABILITY Our award-winning editors are available as subject matter experts to consult and offer opinions on the restaurant, convenience/gas and retail industries. Jonathan Maze, Editor-in-Chief, Restaurant Business – Finance and general restaurant news Sam Oches, Editor-in-Chief, Nation's Restaurant News – General restaurant news Abigail Lewis, VP Content Strategy, CSP and Supermarket News – Convenience/retail, gas and grocery news ABOUT INFORMA Informa is a leading international B2B markets, live and on-demand events and digital services group. They connect businesses and professionals in 30+ industries with the knowledge they need to learn more, know more and do more. Informa has hundreds of global brands, products and services and employs 11,000 employees in ~30 countries worldwide. Informa Connect is a content-led, live and on-demand experiences business which connects professionals with knowledge, ideas and opportunities. Informa Connect, a community of over 1,000 colleagues globally, offers connection through events, mediaand research. They service a number of different industries including Finance, Bio Tech and Pharma, Restaurant and Food, Catering, Event Planning, Pop Culture, Marketing, Law, Energy, HR, Sustainability, Construction. Kim Collie +1 630-740-4707 X LinkedIn Instagram YouTube Legal Disclaimer:

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