13-05-2025
Liverpool FC podcast The Anfield Wrap lets Manchester United fans know the score in their own backyard
Liverpool fans have taken a pop at bitter rivals Manchester United following the Anfield giants record-equalling 20th league title success.
The historic north west sides have battled it out on and off the pitch for the title of England's most successful club.
The Merseyside Reds are claiming bragging rights after pulling level with United on title victories as Arne Slot led Liverpool to the Premier League crown in his first season in the job since replacing Jurgen Klopp.
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Up until this season both sides were level on 67 major honours, but since Slot's Reds romped to the league they have now moved one ahead of their old foes and boy are they determined to let United fans know about it.
The award winning Liverpool FC podcast, The Anfield Wrap, has gone behind enemy lines to rub it in in style and remind their rivals who is top dog now.
Right on the doorstep of Old Trafford they have commissioned a billboard across the A56 emblazoned with the words: "Manchester, just 37 miles to the country's most successful football club."
As you can imagine it has gone down particularly well with the Liverpool fans when it was revealed on social media.
"This seems petty and needlessly antagonistic so I absolutely love it," replied @MacSkalitude.
@TommoD79LFC said: "You've outdone yourselves there lads."
A message for Manchester…and we're gonna stop.
— The Anfield Wrap (@TheAnfieldWrap) May 13, 2025
It's not the first time TAW have used a billboard campaign to highlight Liverpool's success on the pitch.
Back in 2020 they used billboards around the UK and Ireland to help fans celebrate the Reds Premier League win during coronavirus > Covid, and three years ago they they released a campaign to promote their five part docu-series, 'JÜRGEN', which documented Jurgen Klopp's journey in football.
Craig Hannan, head of Brand & Marketing at The Anfield Wrap is from Antrim, and he always makes sure the Northern Irish Reds are represented, as he explained: "Being from Northern Ireland I always try to include Belfast in the campaigns!'
I wonder what they have in store for Belfast this time around?
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