Latest news with #KevinSimzer
Forbes
21-05-2025
- Business
- Forbes
AI, Sovereignty, And The New Cybersecurity Crossroads
Cybersecurity is at an intersection of cloud infrastructure, AI code, and geopolitical ... More maps—symbolizing the complex crossroads of innovation, sovereignty, and global risk. It's no secret the cybersecurity landscape is shifting fast. Between the surge in AI adoption, rising demand for data sovereignty, and the political turbulence rattling global trust in U.S.-based tech, security leaders are being pulled in a dozen directions at once. We're no longer navigating steady waters—we're in a storm of change. If there's one thing I've learned covering this space, it's that disruption isn't just coming. It's already here. And the question that matters now isn't how to stop it—but how to prepare for what comes next. Not long ago, the knee-jerk response to generative AI in the workplace was to ban it outright. CISOs blocked tools like ChatGPT, fearing data leaks, compliance violations, or worse. But that wall cracked fast. Within months, organizations began walking back the bans and instead started asking a more productive question: How can we use this responsibly? Kevin Simzer, chief operating officer at Trend Micro, shared a firsthand experience with me that emphasizes this shift. At a CISO roundtable just nine months ago, he polled the room—and every single participant was trying to block AI tools. Now? 'We're about to release some new research... and actually, 97% of them are leveraging AI,' Simzer said. The speed of that reversal underscores just how fast attitudes are changing. The conversation today is about sanctioned AI tools, corporate guardrails, and strategies for safe deployment. You'll hear a lot about fine-tuned models, private deployments, and internal copilots. What changed? Companies realized the competitive cost of saying 'no.' If the tools can boost productivity, speed up decision-making, and automate grunt work, then blocking them just holds everyone back. And as I've pointed out before, you can't really ban AI use. You can try—but employees will just find workarounds. Shadow AI becomes the new shadow IT. The smart path forward is enabling responsible use, not pretending the genie can be stuffed back in the bottle. Here's the part we're not talking about enough: while AI promises efficiency, it also threatens to hollow out the early-career ranks. If entry-level developers are replaced by code-generating bots, who becomes tomorrow's senior engineer? If AI filters out basic SOC alerts, where do future Tier 2 analysts come from? Simzer echoed this concern with examples from Google's own transformation. At a recent executive dinner hosted by Google, he heard firsthand that '25% of all code submitted into production in Q4 was AI-generated, and by the end of Q1 it was 30%.' That's not about replacing talent—it's about accelerating innovation. But the question remains: What happens when the foundational learning experiences disappear? It's the classic 'use it or lose it' problem. Much like how GPS made many of us forget how to read a map, AI could gradually erode the foundational skills that used to define the cyber talent ladder. Meanwhile, a parallel shift is gaining momentum across the globe: data sovereignty. In short, countries and companies alike want more control over where their data lives and who can access it. It's not just about compliance anymore—it's about national security and strategic independence. Across Europe, Asia, and the Middle East, organizations are rethinking whether they want sensitive data flowing through U.S. hyperscalers or stored in data centers subject to American jurisdiction. Simzer noted a surge in customers explicitly asking that their 'intellectual property, their crown jewel of data never leaves the country.' The demand for flexible deployment models—including on-prem solutions that can operate completely outside U.S. influence—is climbing sharply. And it's no longer a fringe concern. It's central to buying decisions in sectors where trust is paramount. Add in the growing mistrust in U.S. government policy—DOGE, export bans, trade disputes—and the picture gets even murkier. The MITRE CVE funding scare earlier this year sent shockwaves through the security community. The idea that a foundational piece of vulnerability tracking infrastructure could vanish overnight because of political gamesmanship? That was a wake-up call. It raised bigger questions about who we can trust to maintain the digital infrastructure we all rely on. Simzer referenced a recurring example that, while possibly apocryphal, speaks to real fears There were recent reports that the US government has some sort of 'kill switch' capability for F-35 fighter jets sold to our allies. The implication? If the U.S. can remotely disable advanced hardware, what's stopping them from flipping the off switch on your cloud applications? These kinds of stories, real or not, are prompting countries to reassess their tech dependencies. Some are already investing in local infrastructure and pushing for regional cloud initiatives to reduce exposure to foreign policy swings. So where does that leave cybersecurity leaders? It leaves us in a moment of strategic reckoning. We can't afford to say no to innovation. But we also can't afford to ignore the risks. The answer isn't fear or paralysis—it's balance. Organizations need to build systems that allow for AI adoption with transparency and oversight. They need infrastructure that can flex between cloud and on-prem to meet sovereignty and compliance needs. And they need to think long-term about the human skills that keep those systems safe and functioning. If 2023 was about waking up to disruption, then 2025 is about adapting to it. Resilience is no longer a buzzword—it's a survival trait. That means being agile enough to pivot when policies shift. It means architecting flexibility into your tech stack. And it means keeping a firm grip on who controls your data, your workflows, and your destiny. Cybersecurity has always been about anticipating threats. But now, it also has to be about anticipating change—and being ready for whatever comes next.
Zawya
14-03-2025
- Business
- Zawya
Trend Micro Ranked #1 Channel Champion by Canalys
Recognized for 'go-to-market innovation and consistent partner engagement' HONG KONG SAR - Media OutReach Newswire - 14 March 2025 - Cybersecurity giant Trend Micro Incorporated (TYO: 4704; TSE: 4704) has been named a Champion in the Canalys Global Cybersecurity Leadership Matrix 2025. This marks Trend's third consecutive placement as #1 among the 32 cybersecurity vendors appraised by Canalys. Trend and its partners serve the industry's most geographically diverse customer base, protecting hundreds of thousands of enterprise customers across 69 countries. To learn more about Trend's channel partner program, visit: Trend launched its Global Partner Program in 2024, delivering consistent and tailored engagement to all regions and partner types. AI capabilities, partner competencies, immersive training, customized playbooks and lead-generation tools were all recognized by Canalys. According to Canalys's review of Trend's channel program: "Partner ecosystem expansion will be a key focus in 2025, with an emphasis on new AI-focused partners in collaboration with NVIDIA and partners in defense, energy, healthcare and FSI sectors. Priorities will include growing its security services specialist ecosystem and driving sustained partner momentum via cloud marketplaces. The launch of an AI-predicted opportunity campaign will boost up- and cross-sell opportunities, while the new Technical Partner Center will help partners optimize pre- and post-sales." To be ranked as a Champion in the Canalys Global Cybersecurity Leadership Matrix, security vendors must have the highest levels of excellence in channel management, high and consistent vendor benchmark scores, among the largest share of global shipments and strong market performance, vision, leadership and change capabilities. Kevin Simzer, COO at Trend:"Our deep focus on empowering our channel partners and end customers through AI-driven proactive cybersecurity continues to resonate in the industry. We're proud to be recognized by Canalys for our channel innovation, scaling, diversity of partner types, and quality of service. We're building on this success throughout 2025 with continued expansion of our channel capabilities." Canalys measures partner sentiment by leveraging their Vendor Benchmark Analyzer, a tool that collates channel partners' experiences of working with vendors to provide scores which allow easy cross comparison. Trend lead the evaluation with a leadership score of 82% and a momentum score of 74%. Hashtag: #trendmicro #trendvisionone #visionone #cybersecurity The issuer is solely responsible for the content of this announcement. Trend Micro Trend Micro, a global cybersecurity leader, helps make the world safe for exchanging digital information. Fueled by decades of security expertise, global threat research, and continuous innovation, Trend Micro's cybersecurity platform protects hundreds of thousands of organizations and millions of individuals across clouds, networks, devices, and endpoints. As a leader in cloud and enterprise cybersecurity, the platform delivers a powerful range of advanced threat defense techniques optimized for environments like AWS, Microsoft, and Google, and central visibility for better, faster detection and response. With 7,000 employees across 65 countries, Trend Micro enables organizations to simplify and secure their connected world. Trend Micro
