19-05-2025
- Business
- Fashion Value Chain
Archroma Showcases Eco Denim at Global Trade Shows
Archroma, a global leader in sustainable specialty chemicals, is set to unveil pioneering denim technologies at two major international fairs: Denim Première Vision in Milan (May 21–22) and Denimsandjeans in Vietnam (June 25–26).
As environmental concerns over conventional denim production grow—due to its heavy water, chemical, and energy usage—Archroma is responding with cleaner, high-performance solutions. The company will spotlight its DENIM HALO system, an advanced pretreatment and dyeing innovation. This process integrates DIRSOL® RD p with Archroma's indigo, sulfur, or biosynthetic dyes, enabling mills to achieve high-contrast, distressed denim effects without altering standard dye setups. Notably, it eliminates potassium permanganate use, reduces yarn shrinkage, improves garment strength, and cuts down on water and energy use.
Also featured is Archroma's Black Denim Capsule Collection, produced in collaboration with Kipas Denim and finished using Jeanologia's eco-washing technology. The collection exemplifies elevated style with responsible production, highlighting DIRESUL® EVOLUTION BLACK—Archroma's most sustainable sulfur black dye—and DENISOL® PURE INDIGO 30 LIQ, a pre-reduced, aniline-free indigo that performs like traditional indigo but with lower environmental risks.
A third innovation, EarthColors®, uses non-edible food and agricultural waste to create high-performance dyes, reducing the fashion industry's water and carbon footprint while promoting circularity.
These innovations aim to redefine the role of denim in fashion, offering designers and manufacturers the ability to create trend-forward looks that align with sustainability goals.
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