Latest news with #KnowledgeGraph
Time Business News
2 days ago
- Entertainment
- Time Business News
Slice Master: A Browser-Based Arcade Game on the Path to Entity Verification
In the age of algorithmic search and digital brand-building, being a game isn't enough. To compete, browser-based games must now operate like startups: with branding, structured content, and verifiable online presence. Enter Slice Master — a fast-paced arcade game that's not only entertaining but also blazing a trail in entity-based SEO and official digital recognition. Unlike many browser games that exist as faceless links on aggregator sites or mobile clone apps, Slice Master is hosted on its own official domain: This is a bold step toward building entity authority — a crucial factor in how modern search engines determine what's real, what's notable, and what deserves to rank. Key features include: 🎮 No app store required – play directly in your browser. – play directly in your browser. 📌 Official website with structured content , schema, and SEO-focused design. , schema, and SEO-focused design. 🚀 Optimized for mobile and desktop , offering a seamless gaming experience. , offering a seamless gaming experience. 🔎 Actively building backlinks and PR presence to support search engine recognition. Slice Master is more than just a fun browser game — it's a case study in how digital creators can build and verify an online product entity. In the same way a SaaS platform earns trust through official docs, media mentions, and structured branding, games like Slice Master are now taking the same route. Whether you're a solo dev or a founder scaling a game studio, the Slice Master model offers insights: Build your own domain (don't rely solely on aggregators) Control your brand narrative across trusted platforms Invest in entity SEO (Google's Knowledge Graph rewards it) Grow user intent through branded search campaigns If you're ready to experience a browser game that respects both the player and the search engine: 👉 Play now at 👉 Watch how Slice Master evolves from a fun arcade game into a verified web entity TIME BUSINESS NEWS
Indian Express
12-05-2025
- Business
- Indian Express
Google would need to move 2K employees to meet antitrust demands: Search head
Liz Reid, the head of Google Search, has said that the company would have to divert over 20 per cent of the workforce to undertake the changes proposed by the US government in the antitrust search remedies case. It would mean that between 1,000 to 2,000 Google Search employees would have to be reassigned for this purpose, Reid testified in court on Tuesday, March 6. A US district court in California wrapped up hearings in the antitrust remedies trial on Friday, March 9, according to a report by CNBC. This comes roughly a year after Google was held guilty of violating US antitrust law by having an illegal monopoly in the online search market. The US Department of Justice (DOJ) has proposed for Google to be forced to share search index data, click data, and more with its rivals in order to restore competition in the market. Google's proprietary 'Knowledge Graph' database which is used to show search results contains more than 500 billion facts, Reid reportedly said in her testimony. The senior vice president also pointed out that Google had invested $20 billion in engineering costs and content acquisition over the last ten years. 'People ask Google questions they wouldn't ask anyone else,' she said, adding that sharing such information with its competitors poses privacy risks. The final days of the trial to determine what penalties should be imposed on Google for its illegal search monopoly, also saw Apple's SVP of Services Eddy Cue take the witness stand. Cue's primarily attempted to convince the judge that the search market is already so competitive that he should allow Google to continue paying Apple $20 billion a year for the former's search engine to be the default in the latter's Safari browser, according to Bloomberg. He argued that the rise of web search in AI tools like ChatGPT and Perplexity may make users less inclined to visit Google as their primary way of finding information. This, in turn, is shrinking the antitrust threat posed by Google and making the market more competitive. The US government prosecutors obviously disagreed with this. The closing arguments in the trial will be held on May 29 and 30, while the ruling is expected to be delivered in August this year. In addition to the sharing of proprietary search data and prohibiting exclusionary agreements with the likes of Apple, the DOJ also wants the court to force Google to sell-off its Chrome browser. The company will also face a remedies trial in another antitrust case over its illegal monopoly of the ad tech business. This trial is expected to kick off in September 2025.
Time of India
12-05-2025
- Business
- Time of India
Shift 2,000-plus employees, significant privacy breach of user' data and …: Google search chief warns things company will be forced to do to meet antitrust remedies
's search chief testified Friday (May 9) that implementing the Department of Justice's proposed antitrust remedies would require diverting up to 2,000 employees from their current roles, representing about 20% of the company's search team. Tired of too many ads? go ad free now Liz Reid , Google's vice president of search, made the statement during the final days of the remedies trial that will determine penalties against Google after a judge ruled last year the company maintained an illegal monopoly in internet search. "People ask Google questions they wouldn't ask anyone else," Reid testified, highlighting the sensitive nature of search data that the DOJ wants Google to share with competitors. Google defends proprietary Search infrastructure Reid warned that sharing Google's proprietary data would create significant privacy risks for users. She revealed that Google's "Knowledge Graph" database, which powers many search results, "contains more than 500 billion facts" and represents over "$20 billion in engineering costs and content acquisition" investments spanning more than a decade. The DOJ's proposed remedies include forcing Google to share user click data and search results with competitors, eliminate "compelled syndication" deals that make Google the default search engine on browsers and smartphones, and potentially divest its Chrome browser. "The calculation doesn't even include potential Chrome divestiture," noted a source familiar with Reid's testimony, suggesting the actual resource requirements could be even larger. Judge's decision expected by August Google CEO Sundar Pichai testified earlier in the trial that the government's proposed remedies would "definitely have many unintended consequences" on products that consumers depend on daily. The company argues that minor adjustments to its business practices would be more appropriate than the sweeping changes the DOJ seeks. Tired of too many ads? go ad free now Judge Amit Mehta is expected to issue a decision by August following closing arguments scheduled for May 29-30. The ruling could fundamentally reshape how consumers access information online. "This court's remedy should be forward looking and not ignore what's on the horizon," argued David Dahlquist, the government's lead litigator, suggesting Google is using similar strategies to dominate emerging AI technologies. Google faces a separate remedies trial for its advertising technology business beginning September 22, further complicating the tech giant's regulatory challenges.
CNBC
09-05-2025
- Business
- CNBC
Google would need to shift up to 2,000 employees for remedies, search head says
Testimony in Google's search remedies trial that wrapped hearings Friday shows how the company is calculating possible changes proposed by the Department of Justice. Google head of search Liz Reid testified in court Tuesday that the company would need to divert between 1,000 and 2,000 employees, roughly 20% of Google's search organization, to carry out some of the proposed remedies, a source with knowledge of the proceedings confirmed. The testimony comes during the final days of the remedies trial, which will determine what penalties should be taken against Google after a judge last year ruled the company has held an illegal monopoly in its core market of internet search. The DOJ, which filed the original antitrust suit and proposed remedies, asked the judge to force Google to share its data used for generating search results, such as click data. It also asked for the company to remove the use of "compelled syndication," which refers to the practice of making certain deals with companies to ensure its search engine remains the default choice in browsers and smartphones. Google pays Apple billions of dollars per year to be the default search engine on iPhones. It's lucrative for Apple and a valuable way for Google to get more search volume and users. Apple's SVP of Services Eddy Cue testified Wednesday that Apple chooses to feature Google because it's "the best search engine." The DOJ also proposed the company divest its Chrome browser but that was not included in Reid's initial calculation, the source confirmed. Reid on Tuesday said Google's proprietary "Knowledge Graph" database, which it uses to surface search results, contains more than 500 billion facts, according to the source, and that Google has invested more than $20 billion in engineering costs and content acquisition over more than a decade. "People ask Google questions they wouldn't ask anyone else," she said, according to the source. Reid echoed Google's argument that sharing its data would create privacy risks, the source confirmed. Closing arguments for the search remedies trial will take place May 29th and 30th, followed by the judge's decision expected in August. The company faces a separate remedies trial for its advertising tech business, which is scheduled to begin Sept. 22.
The Star
07-05-2025
- Business
- The Star
Google reserves best search data for Gemini, not rival AI apps
Google last year began offering some artificial intelligence firms a way to anchor chatbot responses in its search results, but still reserves key features for its own AI service, Gemini, a company executive testified. Liz Reid, Google's head of search, was describing in court on May 6 how the Alphabet Inc unit handles requests for its data to be used by artificial intelligence models. Google has been pushing back on a proposal by the US Justice Department that the company share much of the data it collects to build its search results. Reid's testimony that Google's current practices favour its own AI service may bolster arguments by antitrust enforcers for a more level playing field. Starting in May 2024, Google began offering a 'grounding' service within Vertex AI, its app developer platform offered by Google Cloud, which allows AI models to check Google's web results as part of generating a response to increase its accuracy. More than a dozen companies now use the service, according to court documents shown in court, though the names were redacted from public display. In response to questions by a government lawyer, Reid acknowledged a disparity between what companies receive when they pay for grounding via Vertex and what Gemini gets as part of the Google family. 'The web results it provides are the same,' Reid said of Vertex AI. But Google 'is providing additional results' to Gemini in the form of search features like the Knowledge Graph, which describes relationships between entities, or the OneBox, which offers instant results to some queries like sports scores or flight information. Reid, who took over as head of search in 2024, has overseen some of the most meaningful changes to Google Search in years, including the rollout of AI Overviews, in which the company uses AI to respond directly to some search queries. Last year, US District Judge Amit Mehta found the company illegally monopolised the online search market. He is currently holding a three-week hearing on what changes he should order to Google's business to remedy the illegal conduct. The Justice Department has asked that Mehta force Google to share much of the data the company collects to build its search results. That would allow AI companies to help develop their own search indices to provide grounding. AI startup Anthropic PBM has requested some additional access to Google's search data for its Claude model, according to the documents, but Reid said she wasn't sure if that has been approved. Google has invested about US$3bil (RM12.71bil) in Anthropic, which also has investment from Inc. Meta Platforms Inc chief executive officer Mark Zuckerberg has said publicly that his company's AI models use Google for grounding. Earlier in the trial, an OpenAI executive said the ChatGPT maker approached Google last August about using its search index, but the Alphabet unit declined. During her testimony, Reid said the Justice Department's data-sharing proposal – which she called 'extensive and invasive' – would provide rivals with 'a huge treasure trove of data' that would likely make them the target of hackers. She also estimated that as many as 2,000 Google engineers would be diverted from improving Google's products to compliance issues if the Justice Department's proposal were adopted. Under questioning, Reid acknowledged that she hadn't shared that estimate internally, calling it a 'rough estimate' she created in consultation with Google's legal team on the case. Reid was also critical of the agency's proposal that would allow websites more ability to opt out of Google's AI products. Google already offers websites some opt-out ability, she said, but the granularity of the DOJ's proposal would be 'challenging' to implement because the company doesn't always use different models for each feature. – Bloomberg
