10-04-2025
New tourism promotion unveiled through Naturally Lewis
Apr. 9—LOWVILLE — Naturally Lewis, Inc. has unveiled its refreshed digital brand for tourism promotion in Lewis County and the Tug Hill Region — Discover Tug Hill.
"Discover Tug Hill is more than a brand, it is a call to action" said Kristen Ward Aucter, Director of Tourism at Naturally Lewis Inc. "By creating a bold brand for tourism promotion we are able to showcase the attractions and experiences of our community, from the Tug Hill to the Western edge of the Adirondack Park, and provide the hub for visitors and community members to be in-the-know on happenings in our community."
Naturally Lewis Inc. has been appointed as the official tourism promotion agency for Lewis County by the Lewis County Board of Legislators.
With a new brand for tourism promotion, Naturally Lewis has developed a formal regional partnership with tourism agencies to promote the entirety of the Tug Hill Region in addition to Lewis County.
"Tourism is the front door to economic development" said Brittany Davis, executive director of Naturally Lewis, Inc. "By partnering with Jefferson, Oneida and Oswego counties, we are removing boundaries in promoting the experiences of the Tug Hill as a whole and providing a one-stop platform for visitors and community members to stay in-the-know."
For more information on attractions and experiences within Lewis County and the Tug Hill Region, visit and follow Discover Tug Hill on Facebook and Instagram. For more information on business and community development, visit and follow Naturally Lewis on Facebook and LinkedIn.
