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Flau'Jae Johnson stars in Foot Locker x Puma NIL campaign
Flau'Jae Johnson stars in Foot Locker x Puma NIL campaign

Yahoo

time26-04-2025

  • Sport
  • Yahoo

Flau'Jae Johnson stars in Foot Locker x Puma NIL campaign

Flau'Jae Johnson isn't just staying in school—she's staying in control. While most draft-eligible stars are preparing to take their talents to the pros, Johnson is doubling down on her presence both on and off the court. The LSU standout guard just debuted her latest NIL campaign: a front-and-center role in Foot Locker and Puma's 'Stay in Rotation' spring ad series. Advertisement The campaign, developed by creative agency We Are Social, is more than just sneakers and spotlight—it's a statement. Johnson showcases Puma's newest collections like the Speedcat, Speedcat Ballet, and La France lines, bringing both flair and substance to the rollout. This isn't her first major partnership either. Johnson's brand résumé already features names like Google Pixel, Powerade, Experian, and a previous Puma campaign to tip off the 2023–24 season. But this time, she's leading a campaign that blends performance and culture—a fitting role for a Roc Nation signee who's as known for her rap skills as her highlight reels. Her presence in this campaign isn't just about marketability—it's backed by numbers. Johnson averaged 18.6 points, 5.6 rebounds, and shot 38.3% from three in the 2024 season, helping lead LSU back to the NCAA Tournament and proving she's one of the most complete guards in the game. Opting out of the 2025 WNBA Draft to return for her senior year, Johnson is betting on herself—and it's paying off. She's building one of the most dynamic personal brands in college sports, tapping into the full power of the NIL era while continuing to elevate her game. Advertisement Related: Tom Izzo sounds off on NIL and the transfer portal With more brand integrations promised throughout the summer, this campaign feels like just the beginning. Flau'Jae Johnson isn't just staying in rotation—she's redefining what that even means. Related: Mike Gundy on NIL & transfer portal: 'I'd have been Johnny Manziel 2.0' If you're not watching what Flau'Jae's doing—on the court and off—you're already behind. Related: Arch Manning pushing towards record NIL valuation with exclusive autograph deal Related: Cam Newton blasts NIL culture in wake of Nico Iamaleava mess

These downtown, Old Sacramento restaurants and bars have A's-themed food, drink specials
These downtown, Old Sacramento restaurants and bars have A's-themed food, drink specials

Yahoo

time30-03-2025

  • Business
  • Yahoo

These downtown, Old Sacramento restaurants and bars have A's-themed food, drink specials

As the Oakland Athletics prepare for their first home opener in West Sacramento, dozens of downtown and Old Sacramento businesses are offering baseball-themed food and drink deals to welcome fans across the Tower Bridge. The Downtown Sacramento Partnership announced that 40 restaurants, bars and services are participating in a promotion aimed at drawing visitors before and after A's games at Sutter Health Park. The ballpark, located across the river in West Sacramento, is about a 10- to 15-minute walk from the city's core. 'We wanted to put something together to promote the downtown and Old Sacramento businesses throughout the A's season in West Sacramento,' said Andrew LaFrance, business development manager for the Downtown Sacramento Partnership. LaFrance said the organization expects nearly one million additional people to visit the area over the next five months. Participating establishments are offering game-day menu items, happy hour discounts and specialty cocktails tied to the A's return. Business owners anticipate a surge in foot traffic as baseball fans explore local venues. 'We have all these really vibrant restaurants and bars, really diverse offerings for a lot of the folks coming in to see the ball game,' LaFrance said. 'And I know people have time before the game, after the game, to hang out and spend time with their fellow baseball fans.' LaFrance said the initiative aimed to spotlight downtown and Old Sacramento businesses in a way that felt creative and engaging for the community. 'I think it's a really special moment in time for Sacramento, for West Sacramento,' LaFrance said. 'We have a huge population surge in terms of consumers looking for great drinks, great dining options, shopping experiences, all that downtown and Old Sacramento have to offer. … I think it's really important for Sacramentans to support their local businesses.' A full list of participating businesses can be found on the Downtown Sacramento Partnership website. Some participating restaurants and bars include: Grange Restaurant and Bar, 926 J St.: Bat and Ball, a beer and a shot for just $12 on game days Pampas Brazilian Steakhouse, 1111 J St.: Cucumber Curveball, A's $10 cocktail 7th Street Standard and Clayton Club, 1122 7th St.: 20% off food, excluding happy hour pricing, when wearing your A's gear on home game days. Amourath 1819, 1209 L St.: Home Run Happy Hour from 4 to 6 p.m. Monday through Thursday throughout the season. Fizz Champagne Bar, 615 David J. Stern Walk, Suite 105: Game day special of two beers or two sparkling wines and duck fat fries for $30. Fanny Ann's Saloon, 1023 2nd St.: Get 20% off all food and drinks on game day when you show your game ticket before or after the game. Revival at The Sawyer, 500 J St.: Guests will receive a 20% discount on their entire check when they show their MLB ticket stub for any game throughout the season. Coin-Op Game Room, 908 K St.: $5 select draft beers, $10 whole pizzas and $2 pizza slices Darling Aviary, 712 K St.: The A's DAWG: a quarter-pound all-beef dog, housemade sauerkraut, housemade sauce, bacon bits and pickled Fresno peppers 'Going to an Athletics game and making sure to visit your favorite restaurant or your favorite bar or to try something new is a great way to kind of celebrate the whole day instead of just going to the game and then going home,' LaFrance said. 'I think people should interact with the community and really come out and support the business community as well as see the game.'

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