Latest news with #LabelPadhegaDuniya
NDTV
25-05-2025
- Entertainment
- NDTV
Food Pharmer Reveals Unique '8 Legal Notice' Outfit He Had Planned For Cannes Debut
The Cannes Film Festival 2025 kicked off on May 13 and concluded on May 24. Several Indian celebrities marked their presence at the biggest film festival of the year, including Aishwarya Rai Bachchan, Alia Bhatt, Janhvi Kapoor and several influencers like Parul Gulati and Nancy Tyagi. Influencer Revant Himatsingka, aka Food Pharmer, revealed that he was supposed to make his debut at Cannes this year but had to cancel his trip. In a post shared on LinkedIn, Revant gave a glimpse of the outfit he had planned to wear at Cannes. It featured a formal blazer set incorporated with eight legal notices he has received over the years from various food giants for his videos. Revant Himatsingka is known for his Instagram videos in which he highlights marketing practices used in the promotion of prepackaged foods. The nutrition and health influencer is most recognised for his work in promoting consumer health literacy and exposing food business marketing tactics that are allegedly deceptive. For his Cannes outing, Food Pharmer tried to include a nod to his past legal troubles in his outfit. The sleeves of the blazer were "made from 8 real legal notices sent by food giants" to him. "Nutrition labels were printed across the jacket," and the back of his outfit was "embroidered with one line: Label Padhega Duniya," revealed Revant in his LinkedIn post. He added, "My goal with Cannes was to take 'Label Padhega India' movement global and make it into 'Label Padhega Duniya.'" Explaining the reason behind missing Cannes, Revant Himatsingka concluded, "24 hours before take off, the India-Pakistan tensions escalated and I made the call of not going. We had spent months on the visa, outfit, travel etc, but it didn't take time to make the decision to not go."
Hindustan Times
25-05-2025
- Entertainment
- Hindustan Times
Food Pharmer had planned to wear his 8 legal notices to Cannes, but then…
Influencer Revant Himatsingka, aka the Food Pharmer, had planned to attend the Cannes Film Festival in France, but decided at the last minute to shelve his trip. In social media posts shared two days ago, the influencer did give a glimpse of the outfit he had planned to wear at Cannes - a formal blazer set which incorporated the eight legal notices he has received from various food giants for his videos. Revant Himatsingka is known for his Instagram videos where he exposes the dark patterns in marketing pre-packaged food. The Indian health and nutrition influencer is best known for his efforts to expose misleading marketing practices in the food industry and promote health literacy among consumers. This, of course, has made him unpopular with many companies, and Himatsingka has been hit with several lawsuits over his videos. The influencer's Cannes outfit had included a nod to his past legal troubles. The Food Pharmer revealed that the sleeves of his outfit had sleeves 'made from 8 real legal notices sent by food giants to me.' Across the jacket, he printed the nutrition label of a drink that claims to make children grow taller. The back had one line embroidered onto it: 'Label Padhega Duniya (The world will read labels).' Himatsingka explained that the goal of his Cannes outfit was to raise awareness about the importance of reading nutrition labels. 'Most social movements from western countries to India. Very rarely do we see a social movement spread from India to the world. My goal with Cannes was to take 'Label Padhega India' movement global and make it into 'Label Padhega Duniya',' he explained. However, the escalating tension between India and Pakistan made Himatsingka reconsider his trip to France. Just 24 hours before he was supposed to fly out, the influencer decided to shelve his plans. 'We had spent months on the visa, outfit, travel etc, but it didn't take time to make the decision to not go! Cannes can wait. The country will come first,' he wrote on LinkedIn.
