01-03-2025
27 Magical As Heck Walmart Beauty Products IDK Why You Aren't Using
We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed and its publishing partners may collect a share of sales and/or other compensation from the links on this page.
But it's never too late to start.
1. A CoverGirl Outlast lip stain that has the staying power of a traditional lip stain with the ease and control of a lip liner, thanks to its marker-like shape. This stain comes in various colors that last throughout the day and gives a just-kissed (but still pigmented!) wash of blurred coverage.
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Promising review:"THE BEST!! This stays on all day, no joke. I prefer these lip stains over lip liner crayons because they usually don't stay on that long. Although I found a trick, which is to set your lip liner with translucent powder before your lip gloss/lipstick and that makes anything last. This lip liner stain just looks so natural!" — Lmisha
2. A Bubble Level Up balancing moisturizer so that you can enjoy results that you swear only a wizard-slash-esthetician can give to your skin. This has zinc PCA and niacinamide to help balance breakouts and even skin tone, while yarrow extract helps to condition the skin.
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Promising review:"This is such a good moisturizer for oily/combo skin. I have sensitive skin and this doesn't irritate it. Has a lightweight gel texture and sinks into my skin and give a hydrated look to my skin. Makeup sits so well on top of this and works well with different sunscreens. Definitely give it a try if you have oily/combo skin." — StephanieTN
3. A L'Oréal Paris powder foundation with a 24-hour hold and a finish that's so fresh and shine-free, you'll swear it's magic. Perfect for a variety of skin types from oily to acne-prone, this lightweight, waterproof formula will keep you looking runway-ready all day.
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Promising review:"Wow! I have tried so many foundations and this one tops them all! I have oily skin and tend to sweat and this stuff looks great after a long day. I do touch-up my forehead in the afternoon. It makes my skin look smooth, doesn't cake, and even covers up dark circles with no need for concealer!" — Mmc
4. A Sally Hansen instant cuticle remover gel-oil that is seriously one of the only products you need for at-home manicures. This gently softens dead cuticles to make removal as safe and straightforward as wiping the gel away after a few minutes! Think of this as the exfoliation part of your cuticle care routine.
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5. And just as you would moisturize your face after exfoliating, try this Olive & June cuticle softening serum to moisturize the skin for healthy cuticles to come! Remember — cuticles are a living part of the nail, and cuticle health = nail health. The best part? With its easy click pen design and foam applicator, you can moisturize your nails from anywhere, mess free!
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Olive & June is a woman-owned business founded by Sarah Gibson Tuttle in 2013.
Promising review:"I used this daily for three weeks now. It is really good for my cuticles and I've noticed my nails have grown longer and are stronger." — Tina
Price: $15.98
6. A set of Starface pimple patches because pimples are a part of everyone's life, so why not make dealing with them at least a little fun? These patches aren't just cute — they act as a barrier between your fingers and your breakouts so that you can be less tempted to pick at things.
BTW, these work *best* on open, draining pustules (rather than blackheads or pimples that haven't come to a head yet). You can read more at Cleveland Clinic!
7. A Shark HyperAir hair dryer that's like a magical wand when it comes to speeding up the drying and styling process. You can use the concentrated styler tool to whisk moisture from your hair and give yourself a salon-quality blowout in a flash!
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Watch a person create a salon-quality blowout with the Shark HyperAir hair dryer on TikTok.
Promising review:"Love it!!! Purchased because I have curly hair that frizzes when drying straight but this Shark hair dryer dried my hair smooth and didn't even become frizzy from the humidity. The dryer is slightly heavy but not enough to bother me." — Sonya
8. A L'Oréal Paris True Match Lumi Glotion to make you look like you just had a facial every darn day. This comes in a variety of shades to add a lit-from-within glow across most skin tones!
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Watch a person rave about the L'Oreal Paris True Match Lumi Glotion on TikTok!
Promising review:"This moisturizer give the 'perfect' touch of GLOW to your skin. I use it underneath my makeup and it gives me just the right luminescent effect on my not heavy or sticky. It glides on smooth and silky, and after adding to my face, whatever is left over I rub onto my hands and give them a 'pick-me-up!!'" — Jessica
9. A Kristin Ess moisturizing shampoo that contains proprietary Zip-Up Technology to seal split ends! Though this color-safe formula is sulfate-free, it lathers up like a dream *and* contains moisturizing avocado oil! If you want something to give your hair a boost in-between salon appointments, this is the perfect no-thoughts-required shampoo.
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10. A SheaMoisture curl-defining cream you'll want to stock up on if your curls are in need of something that'll keep them voluminous while also adding definition. This formula wears many hats: coconut oil contains fatty acids that soak into the strands to moisturize them over time; silk protein helps to smooth hair and add a silky feel; and neem oil puts a halt to frizz and adds a shiny bounce to your springy curls.
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11. A L'Oréal Paris color-correcting crayon that's like a magic eraser for anything you want to conceal. Got dark circles? Consider using shades peach, orange, or bisque (your choice depends on your skin tone). Are blemishes more your concern? Neutralize redness with the green shade. Finally, use the yellow shade to even out blue or purple spots, like broken capillaries. Simply use this before using your concealer for coverage that'll make your complexion look airbrushed.
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Promising review:"This corrective stick is fantastic. I use it to cover dark circles under my eyes before I use cover-up." — Valerie
12. A set of Conair rollers just in case you want to skip out on heat styling but still want '90s-level volume (I'm looking at you, Ms. Aniston). You can apply these before bed and sleep on them for large barrel waves upon waking!
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Promising review:"I was very surprised at how well these rollers stay in place and curl my hair. My hair is thin and a little shorter than shoulder length. I can't use a curling iron or hot rollers because they burn my scalp. I was very impressed with these rollers and definitely recommend them." — Debbie906
13. A viral Maybelline liquid blush because blush is one of the easiest ways to add quick color to your complexion. Might as well fortify your collection with a highly pigmented formula that blends into the skin like a dream while adding a dewy touch to your look. (No blotchy spots here, folks!)
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Promising review:"Creamy but not heavy. Glides over cheeks. Looks natural. Doesn't dry out. Lasts. Good Price. Have used Maybelline products for many years. Never disappointed." — Geraldine
14. A Nyx clear eyebrow gel if you are after feathery, wispy brows that you can achieve in under a minute. This brow gel is one of the best drugstore options for freezing brow hairs in place, making them look fuller and softer from the moment you put it on until you wash your makeup off at the end of the day.
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15. An Olay daily moisturizer that's pretty much made for people with sensitive skin. If you're after deep moisture that soaks into the skin, paired with SPF protection, this is your new 2-in-1 daily go-to.
16. A Nyx eyeshadow stick because if you have zero minutes in the morning to pull your look together, blending this eyeshadow onto your lids and crease takes approximately zero time. It takes under a minute to apply but makes your eyes appear as if you've been working on your makeup for hours. (Oh, and it works as a great highlighter in a pinch!)
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Promising review:"It does its job to give more highlight in my eye area. I do have dark dark brown eyes which are almost black, and it totally enhances the shape of my eyes." — Apple
17. A Wet Brush since brushing knots out of your hair while you're still in the shower is the magic trick for keeping your hair tangle-free! Using this will help your conditioner coat your strands more fully while minimizing breakage that might happen during an out-of-the-shower boar bristle brushing session.
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Promising review:"Have been on a mission for the perfect hairbrush. This brush very softly detangles my long, thick, coarse, frizzy Black hair! It's now my go-to brush for every day — whether my hair is wet or dry." — Walmart Customer
18. A Maybelline corrective concealer because sometimes a quick and simple full-coverage concealer is all you need to slay the day. This concealer evens out any dark hues or puffiness under the eyes, diminishes redness around the nose, and can even work as a makeshift highlight in a pinch.
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19. A Foreo Luna Mini 2 facial cleansing massager for when you need a deeper exfoliation, but don't want to do damage to your delicate skin. This cleansing massager is made from silicone, meaning it won't cause micro-tears in the skin (unlike other damaging exfoliating brushes)!
20. A hugely popular Physicians Formula bronzer because there's no rule that says you can't emulate the glow you'd get from being in the sun, even if you're actually indoors all day. Dust this onto the top of your forehead, cheeks, and nose, and *poof* people will surely think you just came back from a tropical getaway.
21. A L'Oréal Paris volumizing waterproof mascara so your killer makeup looks can last through ANYTHING — whether that's a trip to the sauna, a workout at the gym, or tears of joy.
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22. A Nyx dewy setting spray that will be the finishing touch to your my-skin-but-better makeup routine. This setting spray will hold your makeup in place for HOURS while adding a subtle sheen to your complexion.
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Promising review:"If you are looking to set your makeup in hot weather or you have the issue with your makeup not lasting in general you need to get this product. What sets this apart is it's excellent for dry and mature skin, plus it does not cost a fortune." — Kelly
23. Vanicream skin cream because this classic moisturizer hydrates without leaving a heavy, greasy film! You can freely use this cream on both your face and body since it's free of dyes, fragrances, parabens, and more!
24. An E.l.f. Poreless Putty Primer aka your secret to a shine- and texture-free glow during your day-to-day. You can wear this under your foundation for extra hold, or even wear it on its own for a natural, blurred effect. Seriously, the hold from this is some next-level sorcery stuff.
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Promising review:"I heard nothing but amazing things about this, so naturally I had to pick it up. I was thoroughly impressed with its ability to cover my pores. On my cheeks I have large pores and this does a great job of masking them. I love that it does what I needed to do for an affordable price." — Erica
25. A Conair heatless curling set because the best type of beauty illusion is anything that makes people think you spent a ton of effort even if you didn't! This curling set forms your hair into luscious curls overnight — and it requires absolutely no heat!
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Promising review:"Works great! Make sure your hair is not fully wet but damp. I wear it overnight and it doesn't bother my sleep at all. I have already purchased for friends and family. Also, make sure you roll the hair away from your face for optimum curls." — Leah
Price: $11.88
26. An Opi nail strengthener you can apply as regular polish and say goodbye to brittle, post-gel manicure nails for good. ✌️
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Promising review:"They have exactly what I wanted and the price is very reasonable. Very fast shipping. I've been using this item for a long time and this strengthener really helps to repair my broken nails. This product for this price is a MUST buy!! Thank you very much!" — Kumi
Price: $15
27. And a bottle of Garnier SkinActive micellar water with rose, since there really are few things in this world as luxurious as spreading rose water all over your skin. This micellar water works hard to melt away the daily grime (makeup, sunscreen, pollution — the list goes on and on), yet is gentle on your skin with soothing rose and hydrating glycerin added inside.
Promising review:"I love how this face cleanser makes my face not only feel completely fresh and clean but also extremely soft as well. I would definitely recommend buying." — Victoria
Price: $8.99+ (available in two sizes)
Reviews have been edited for length and/or clarity.