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International Medical and Healthcare Week Highlights Hong Kong's Strengths in Medical and Innovation
International Medical and Healthcare Week Highlights Hong Kong's Strengths in Medical and Innovation

Associated Press

time15-05-2025

  • Health
  • Associated Press

International Medical and Healthcare Week Highlights Hong Kong's Strengths in Medical and Innovation

Asia Summit on Global Health and Medical and Healthcare Fair run concurrently - The 5th Asia Summit on Global Health launches new Silver Health Chapter, focusing on innovations in anti-ageing and enhancing healthcare for the elderly. - The 16th Hong Kong International Medical and Healthcare Fair serves as a comprehensive platform to foster global collaborations, attracting some 300 exhibitors to showcase cutting-edge medical technologies, gerontechnology and green solutions. HONG KONG - May 15, 2025 ( NEWMEDIAWIRE ) - The fourth International Healthcare Week (IHW), coordinated by the Hong Kong Trade Development Council (HKTDC), will take place from 26 May to 15 June. The IHW's flagship events, the Asia Summit on Global Health (ASGH), jointly organised by the HKSAR Government and HKTDC, will be held at the Hong Kong Convention and Exhibition Centre (HKCEC) on 26 and 27 May while the Hong Kong International Medical and Healthcare Fair (Medical Fair), organised by the HKTDC and co-organised by the Hong Kong Medical and Healthcare Device Industries Association (HKMHDIA), will run concurrently from 26 to 28 May, highlighting Hong Kong's position as a leading regional healthcare hub. Margaret Fong, Executive Director of the HKTDC, said: 'As a global hub for medical innovation, Hong Kong serves as both a 'super-connector' and a 'super value-adder', driving regional collaboration to advance healthcare innovation and foster new quality productivity in biopharmaceutical technologies. At the same time, there are pressing global public health challenges, such as an ageing population and the rising prevalence of chronic diseases, which are intensifying healthcare demand. To address these challenges, the industry is actively embracing innovative technologies to upgrade and transform the healthcare sector. This year's ASGH introduces a dedicated Silver Health Chapter, with both ASGH and the Medical Fair highlighting healthy ageing and elderly health innovations. The HKTDC will continue to serve as a platform for cross-sector collaboration supporting industry-academia-research partnership in fields including biotechnology, digital healthcare, and smart elderly wellness. We look forward to bringing together local and global experts, investors, enterprises, and institutions through ASGH and Medical Fair, injecting new vitality into the Asian healthcare industry and shaping the future of the medical sector.' Global expertise shapes the future of healthcare Themed Fostering Global Collaboration for a Shared Future, the 5th ASGH reaffirms Hong Kong's pivotal role as a leading MedTech hub in the region. Through diverse elements such as the ASGH Business Hub, ASGH connects global healthcare innovators, investors, and project owners on a single platform, acting as a catalyst for potential partnerships. Government officials and organisations, research pioneers, investors, and business leaders from the global healthcare sector will also share insights on industry trends and explore collaboration opportunities among Hong Kong, Mainland China, and global enterprises in healthcare investment and innovation. Dr Peter K N Lam, Chairman of the HKTDC, will deliver welcome remarks, while John Lee, Chief Executive of the HKSAR will give opening remarks, and Prof Cao Xuetao, Vice-Minister of the National Health Commission of the People's Republic of China, will give special remarks on the first day of ASGH. The first session of the ASGH Plenary Sessions will commence on the opening day and focus on building a more equitable and sustainable healthcare system and explore how innovative policymaking and strengthened international collaboration can foster healthcare systems that are both resilient and inclusive to address emerging global health challenges. Prof Lo Chung-mau, HKSAR Government's Secretary for Health, will deliver the special remarks and will be joined by an esteemed panel of speakers, including Prof Tsui Lap-chee, Chairman of the University of Hong Kong Foundation for Educational Development and Research; Prof Nancy Ip, President of the Hong Kong University of Science and Technology; Mr Frédéric Rimattei, Special Envoy for International Affairs of the President of French University Hospitals National Association; Dr Wu Xiaobin, Vice President of China Pharmaceutical Innovation and Research Development Association; and Mr Martin Taylor, Representative to China of World Health Organisation. At the second plenary, speakers will examine how global stakeholders can collaborate to navigate the current economic and healthcare innovation landscape while identifying new investment and market opportunities in the health sector. The session will be chaired by Mr Victor Chu, Chairman & CEO of First Eastern Investment Group, featuring Ambassador George Hara, Group Chairman and CEO of DEFTA Partners; Prof Ng Siew-chien, Croucher Professor in Medical Sciences and Associate Dean (Research) of Faculty of Medicine of the Chinese University of Hong Kong; Dr Hiroaki Ueno, Representative Director of Mitsubishi Tanabe Pharma Corporation and Dr Prem Kumar Nair, Group Chief Executive Officer of IHH Healthcare Berhad. During the Dialogue with Global Pioneer in Health session, Prof John Hardy, Chair of Molecular Biology of Neurological Disease of UCL Queen Square Institute of Neurology, will share his insights on his groundbreaking work on emerging therapeutic approaches to neurodegenerative diseases. Prof Hardy was awarded the Breakthrough Prize and received the Brain Prize for 'groundbreaking research on the basis of Alzheimer's disease'. Inaugural Silver Health Chapter: Navigating ageing's challenges & opportunities Amidst the global demographic shift toward ageing populations, this year's ASGH proudly inaugurates a dedicated 'Silver Health Chapter' aimed at critically examining the multifaceted challenges and transformative opportunities presented by ageing societies. On the second day, a session titled Surfing the Silver Tsunami: Advancements in Geriatrics and Longevity Technology, will bring together experts including Prof Jean Woo, Director of CUHK Jockey Club Institute of Ageing of the Chinese University of Hong Kong; Dr Donald Li, Chairman of Elderly Commission; Dr Alexandra Bause, Co-Founder & Venture Partner of Apollo Health Ventures; Mr Olivier Dessajan, General Manager of China Merchants Colisée; Prof James L. Kirkland, Director of Center for Advanced Gerotherapeutics of Cedars-Sinai; and Dr Sanja Tomovska, Founder and CEO of Quant Biomarkers. This distinguished assembly will present groundbreaking developments in geroscience, while critically evaluating emerging investment paradigms within the global longevity economy. On the same day, global industry leaders will convene for a dedicated session titled The Next Wave of Innovations in Neuroscience, examining cutting-edge advancements and emerging trends in neurological science, including novel therapeutic approaches for Parkinson's disease and related disorders. Concurrently, the InnoHealth Showcase will feature healthcare investment projects specifically designed to address the needs of ageing populations, presenting data-driven approaches to mitigate the challenges of demographic ageing. During ASGH, Ms Anita Ou, Managing Director and Head of Enterprise Banking of HSBC; Dr Kenneth Tsang, Regional Chief Executive Officer of IHH Healthcare North Asia and Chief Executive Officer of Gleneagles Hospital Hong Kong; Prof Zhang Weixiong, Associate Director of Academy for Interdisciplinary Research (PAIR) of The Hong Kong Polytechnic University; Dr Sarah Salvilla, Group Chief Health Officer of FWD Group, will share their insights on achieving 'Healthy China 2030,' the high quality development of the healthcare industry, data-driven healthcare, and new collaborative models for the healthcare sector. ASGH will also address trending topics in the healthcare industry, including the prospects of gene and cell therapies, women's health, the convergence of Chinese and Western medicine, cancer treatment, orphan drugs, and rare diseases. ASGH, in collaboration with the Hong Kong University of Science and Technology, will host two sessions under the overarching theme 'Shaping the Future of Healthcare'. These sessions will focus on the potential of artificial intelligence in the medical field and how innovative technologies can drive breakthroughs in healthcare. Featured speakers include Dr Alex Ng, President of Tencent Healthcare; Prof Graham Cooke, Vice-Dean (Research) of the Faculty of Medicine of Imperial College London; Prof Chen Hao and Prof Bonnie Zhu, Assistant Professors of the Hong Kong University of Science and Technology. ASGH deal-making bridges investors and project owners The ASGH deal-making facilitates one-on-one meetings both online and offline, aiming to connect investors and projects in the healthcare sector from around the world to promote global collaborations. Participating investors represent a diverse range of backgrounds, including angel investors, venture capital, corporate venture capital, private equity, family offices and more. Investment interests span pharmaceuticals, medical devices and diagnostics, AI and digital health, and community health and wellness. The ASGH Business Hub features more than 170 innovative technology companies from 13 countries and regions, including dedicated pavilions from the mainland (Shanghai and Xiamen), Australia, and Thailand. The InnoHealth Showcase area highlights more than 70 healthcare start-ups and projects, many of which have received awards, and is led by the Innovation and Technology Commission in collaboration with six local universities and Cyberport. Medical Fair facilitates industry collaboration Themed as the Innovations Boosting Smart Health Experience, the 16th Medical Fair will be held from 26 to 28 May, and welcomes some 300 exhibitors from 13 countries and regions. In addition to pavilions and exhibitors from Hong Kong, Mainland China, Taiwan, Japan, Korea and Hungary, there are also pavilions from Israel, Thailand, and the United Kingdom participating for the first time, along with debut exhibitors from Germany, Italy, Luxembourg and Singapore.. The Medical Fair serves as an excellent platform for professionals worldwide, encompassing research and development institutions, manufacturers, public healthcare organisations, hospitals, clinics, distributors, and healthcare practitioners. This event facilitates the establishment of global business connections and provides valuable insights into the latest trends in the healthcare industry. The exhibition features the HKMHDIA Pavilion, as well as Biotechnology, Hospital Equipment, Rehabilitation and Elderly Care Products, and Startup zones. This year's Medical Fair highlights three major areas: cutting-edge medical technologies, gerontechnology, and green solutions, featuring the latest medical health devices, products, and applications, with a particular emphasis on medical diagnostics, innovations in smart hospitals, and digital health solutions. One exhibitor will showcase a solution that uses advanced computer vision and artificial intelligence to analyse data from patients with facial paralysis and swallowing difficulties. By matching patients with the most suitable rehabilitation programmes from a database of more than 400 training exercises, the solution provides therapists personalised treatment suggestions to refine and adopt. Another exhibitor introduces medical-grade digital therapy solutions for cognitive impairments, leveraging AI to assess patient conditions and deliver customised rehabilitation programs. Further innovations include a handheld medical device for cervical examinations, which analyses cervical tissue to aid in the detection and prevention of preterm births. The Hong Kong Council of Social Service will make its inaugural participation at the Medical Fair, presenting age-friendly technologies and products including rehabilitation and mobility aids, cognitive impairment support systems, and smart home innovations. Additionally, other exhibitors will showcase sustainable products, such as eco-conscious eating bibs crafted from recycled plastic bottles and biodegradable medical trays. The Medical Fair features a strong line-up of leading research and academic institutions, including seven local universities, over 30 innovative technology companies at the Hong Kong Science and Technology Parks Corporation (HKSTP) pavilion, and more than 20 medical enterprises brought by the Hong Kong Medical and Healthcare Device Industries Association (HKMHDIA). The event will actively promote innovation and collaboration across government, industry, academia, research and investment sectors. Multiple activities will be held during the Medical Fair to help industry professionals expand their knowledge of the latest market information. The HKMHDIA Medical Fair Forum themed 'The MedTech Nexus of the Greater Bay Area' features industry experts sharing their insights on topics such as intellectual property protection strategies for biomedical innovation, cross-border financial solutions for medical enterprises, the development of cross-border health data, and successful experiences in promoting medical technology in the Greater Bay Area. 'The Latest Development of Regulatory Collaboration on Medical Devices in the Greater Bay Area' seminar will bring together representatives from the Greater Bay Area Center for Medical Device Evaluation and Inspection of the National Medical Products Administration, the Department of Health, and industry leaders to discuss the latest developments, administrative systems, and regulations. Using the HKTDC EXHIBITION+ hybrid model, the physical fair from 26 to 28 May is complemented by the Click2Match smart business matching platform, via which buyers can extend their sourcing journey from 19 May to 4 June. Aside from ASGH and the Medical Fair, IHW also features the Hospital Authority Convention, among many other industry events. Photo download: Websites International Healthcare Week: Asia Summit On Global Health: Programme: Speakers: Hong Kong International Medical and Healthcare Fair: List of products: Activity schedule: Members of the media interested in interviewing ASGH speakers, please send requests to [email protected] on or before 20 May 2025 Media enquiries For enquiries, please contact Yuan Tung Financial Relations Limited: HKTDC's Communications & Public Affairs Department: Asia Summit on Global Health Hong Kong International Medical and Healthcare Fair Media Room: About HKTDC The Hong Kong Trade Development Council (HKTDC) is a statutory body established in 1966 to promote, assist and develop Hong Kong's trade. With over 50 offices globally, including 13 in Mainland China, the HKTDC promotes Hong Kong as a two-way global investment and business hub. The HKTDC organises international exhibitions, conferences and business missions to create business opportunities for companies, particularly small and medium-sized enterprises (SMEs), in the mainland and international markets. The HKTDC also provides up-to-date market insights and product information via research reports and digital news channels. For more information, please visit:

Hong Kong International Licensing Show and Asian Licensing Conference Open Today
Hong Kong International Licensing Show and Asian Licensing Conference Open Today

Associated Press

time29-04-2025

  • Business
  • Associated Press

Hong Kong International Licensing Show and Asian Licensing Conference Open Today

Focusing on IP Opportunities, Driving Creative Innovation HONG KONG - April 28, 2025 ( NEWMEDIAWIRE ) - The 22nd Hong Kong International Licensing Show (HKILS) and the 14th Asian Licensing Conference (ALC), organised by the Hong Kong Trade Development Council (HKTDC), commence today for three days at the Hong Kong Convention and Exhibition Centre. Over 330 exhibitors from around the world are showcasing more than 600 brands and intellectual properties (IPs) at HKILS. At the concurrent ALC, nearly 20 international licensing industry experts will explore key industry topics. Both these events foster cross-sector and cross-industry collaboration, enhance the commercial value of IP, and expand the IP trading ecosystem, reinforcing Hong Kong's position as a regional IP and licensing trading hub. Margaret Fong, HKTDC Executive Director, said at the opening ceremony: 'These two flagship events reflect the continued growth and vitality of the global licensing sector. Thanks to our world-class experience and talents, robust legal protections, proximity to growth markets and a new generation of consumers, Hong Kong is an established IP and licensing trading hub. HKILS provides a vibrant platform for the city's emerging creative talents who are developing new IPs.' ALC focuses on trending topics, including how classic character and cultural heritage IPs can preserve their original spirit while staying relevant. Ms Fong added that ALC will include the enduring stories of truly iconic and globally appealing characters such as the Peanuts gang and the Smurfs, and explore the potential of these IPs to further develop their reach and appeal in the ever-changing marketplace. The conference will also take a deep dive into the rich cultural heritage of China and Egypt, two of the world's most historic civilisations, and how such timeless IP create fresh connections and generate new experiences in today's world. HKILS and ALC welcomed Raistlin Lau, Hong Kong Special Administrative Region's Acting Secretary for Culture, Sports and Tourism, as the guest of honour at the opening ceremony. Mr Lau remarked: 'Brands and Intellectual Property has been proven as the cornerstone of the creative industry. The annual Hong Kong International Licensing Show is the flagship event in Asia that gathers global license sources and brand representatives in Hong Kong to explore infinite business opportunities with licensees, licensing agents and traders. In the three-day fair, among the 330 exhibitors are 43 Hong Kong emerging design companies which will showcase their licensable designs in Hong Kong Pavillion, which is one of the CreateSmart Initiative projects supported by the Cultural and Creative Industries Development Agency under the Culture, Sports and Tourism Bureau.' Panda-themed IPs and museums and cultural institutions from the mainland at both events Hong Kong's pandas have welcomed local and international visitors, giving the local economy a significant boost. HKILS features over 30 panda-themed IPs, including Ocean Park Hong Kong's panda family IP, featuring 'Ying Ying', 'Le Le', 'Elder Sister', and 'Little Brother'. For the first time, HKILS welcomes the Egyptian Museum Cairo and the National Museum of Egyptian Civilisation. The Mainland China Pavilion features over 30 museums and cultural institutions including Prince Kung's Palace Museum and 14 prominent museums led by Beijing Municipal Cultural Heritage Bureau, including the Capital Museum, China, Confucian Temple and the Imperial College Museum and Natural History Museum of China, showcasing Beijing's rich historical and cultural resources and continuously enhancing the internationalisation of its cultural and creative museums. 'Hong Kong Licensing Force' supports young talent This year's HKILS introduces the 'Hong Kong Licensing Force', aimed at nurturing original brands and IPs. The zone features 15 IPs from students at The Hang Seng University of Hong Kong, Hong Kong Baptist University and The Hong Kong Polytechnic University, covering areas such as environmental protection, cultural conservation and social development. Through diverse media applications, including AR and VR experiences, these projects present the innovative thoughts of the new generation. Another initiative supporting local creative design is the Design Licensing and Business (DLAB) Support Scheme, sponsored by the HKSAR Government's Cultural and the Creative Industries Development Agency (CCIDA) which returns to the Licensing Show with more than 40 local designers. Classic IPs Reveal Strategies for Sustained Popularity For ALC, Maarten Weck, Executive Vice President, Global Partnerships & Licensing of WildBrain and Tim Erickson, Executive Vice President, Peanuts Worldwide & WildBrain Brands, shared the sophisticated strategies that keep Peanuts popular and loved across generations during Snoopy's 75th Anniversary: The Beagle that Captured Our Hearts. WildBrain is Peanuts IP owner. Mr Weck said: 'Brands are global, but executions need to be local. Consumers nowadays want to be surprised by diverse and different offerings, including brand collaborations. We need to think outside the box about which brands could benefit from working with you, and vice versa. That is something consumers really focus on.' ALC hosted a China Opportunity sharing session, focusing on the potential and opportunities within the cultural industry on the mainland. In the China Opportunity (1) - Hong Kong's Unique Position to Take Chinese Cultural IP Global session were Lichao Zhang, Chairman of Beijing National Library Innovative Cultural Relics Protection Technology and General Manager of Beijing National Library Innovative Cultural Service, Pan Wei, Deputy Director of Beijing Ancient Architecture Museum (Xiannongtan) and Gabriel Kwong, Ocean Park Hong Kong's Panda IP Creator and Co-Founder of Air World Limited. During the session, the speakers analysed how Hong Kong's unique role as a 'super connector' in creating cultural symbols with both Chinese characteristics and international appeal, facilitating cultural exports. The conference also specially invited Wan Pin Chu, an erhuist and film composer for the Chinese animated blockbuster 'Ne Zha ' as speaker. ALC continues over the next two days with more exciting content, including a series of activities to deepen the understanding of ancient Egyptian civilisation and the commercial opportunities behind its IPs. Metavision Global Entertainment CEO Ethan Tang will join attendees tomorrow in the Licensing Academy II - The Future of Storytelling: How Technology Transforms Narrative in Immersive Art to experience VR and AR that bring new entertainment experiences and explore the development process of the VR immersive journey, 'Horizon of Khufu'. Dr. Ali Abdelhalim Ali, General Director of the Egyptian Museum, and Dr. Nashwa Gaber Mohamed, Deputy Executive Director of Archaeological Affairs at the National Museum of Egyptian Civilisation, will participate in tomorrow's Tapping into the Timeless Allure of Ancient Egypt: Licensing Opportunities with Museums, focusing on artifacts with potential and successful commercialisation cases, sharing how museums can expand from traditional souvenir shop models into new licensing domains. Fabienne Gilles, Chief Commercial Officer of Peyo Company, and Marie Van Buggenhout, Senior Licensing Distribution Manager, will join tomorrow's session, How to Mix Fun and Sustainability in a Smurfy Way. Representing the Smurfs, created by Belgian cartoonist Peyo (Pierre Culliford), they will share how the core values of the Smurfs can be harnessed to promote environmental awareness and sustainable practices worldwide through the collaborations with the United Nations. The Hong Kong International Licensing Show and Asian Licensing Conference are held concurrently with five other lifestyle exhibitions organised by the HKTDC, including the Hong Kong Gifts & Premium Fair, Home InStyle, Fashion InStyle, Hong Kong International Printing & Packaging Fair, and DeLuxe PrintPack Hong Kong, creating opportunities for cross-industry exchange and collaboration. Photo download: Websites Hong Kong International Licensing Show: Asian Licensing Conference: category=all&date=all HKTDC Media Room: Media enquiries For more information, please contact Raconteur: The HKTDC's Communications and Public Affairs Department: About HKTDC The Hong Kong Trade Development Council (HKTDC) is a statutory body established in 1966 to promote, assist and develop Hong Kong's trade. With over 50 offices globally, including 13 in Mainland China, the HKTDC promotes Hong Kong as a two-way global investment and business hub. The HKTDC organises international exhibitions, conferences and business missions to create business opportunities for companies, particularly small and medium-sized enterprises (SMEs), in the mainland and international markets. The HKTDC also provides up-to-date market insights and product information via research reports and digital news channels. For more information, please visit:

The 3rd InnoEX Officially Kicked Off Today With the Low-Altitude Economy Taking Centre Stage
The 3rd InnoEX Officially Kicked Off Today With the Low-Altitude Economy Taking Centre Stage

Associated Press

time14-04-2025

  • Business
  • Associated Press

The 3rd InnoEX Officially Kicked Off Today With the Low-Altitude Economy Taking Centre Stage

Electronics Fair Runs CFoncurrently Showcasing Cutting-edge Products and Solutions - The 3rd InnoEX, themed 'Innovate-Automate-Elevate', opens today and runs for four days - The exhibition focuses on low-altitude economy, smart mobility, AI, robotics and cybersecurity, showcasing intelligent solutions to address industry pain points and unlock new business opportunities - The Smart Hong Kong Pavilion, established by the Digital Policy Office, features over 100 innovative projects - The 21st Hong Kong Electronics Fair (Spring Edition), held alongside InnoEX, spotlights smart home, health tech and wearable devices HONG KONG - April 14, 2025 ( NEWMEDIAWIRE ) - The 3rd InnoEX, co-organised by the Innovation, Technology and Industry Bureau of the HKSAR Government and the Hong Kong Trade Development Council (HKTDC), opened today (13 to 16 April) at the Hong Kong Convention and Exhibition Centre and held concurrently with the 21st Hong Kong Electronics Fair (Spring Edition) (EFSE). The two exhibitions feature more than 2,800 exhibitors from 29 countries and showcase intelligent solutions to address industry pain points and unlock new business opportunities. Professionals from the innovation and technology sector, investors, trade buyers and end users from various industries including SMEs are invited to visit and source. InnoEX and the EFSE are the highlight events of the Business of Innovation and Technology Week (BIT Week). During the opening ceremony of BIT Week, Paul Chan, Financial Secretary of the HKSAR Government, gave opening remarks while Margaret Fong, HKTDC Executive Director, gave a welcome speech. Margaret Fong said, 'BIT Week is more than just a series of events, but a testament to Hong Kong's role as an international innovation and technology (I&T) hub. Hong Kong's strategic location, world-class infrastructure, and business-friendly environment make it an ideal destination for cutting-edge research, investment, and entrepreneurship. Margaret Fong also mentioned that this year's InnoEX has over 500 exhibitors from 17 countries and regions, representing a diverse lineup of world-class innovators, R&D centres, and technology pioneers. Japan, Thailand and the UK have expanded their participation, and welcomes first-time participation from Australia, Luxembourg, Malaysia, Sweden and the UAE, enhancing the international stature of the fair. Alongside InnoEX is the EFSE which is showcasing the latest in consumer electronics to international buyers. InnoEX spotlights Mainland China low-altitude economy solutions and robotics InnoEX and the EFSE bring together pavilions and exhibitors from Hong Kong, Mainland China, Macao and other regions across Asia- including ASEAN members, as well as the Middle East, Europe, the Americas, Africa and Oceania. InnoEX focuses on the most popular and anticipated technology fields in the market, covering areas such as the low-altitude economy, smart mobility, AI, robotics, and cybersecurity, showcasing various smart solutions. Paul Chan, Financial Secretary of the HKSAR Government and Professor Sun Dong, Secretary for Innovation, Technology and Industry of the HKSAR Government visited exhibitors at InnoEX and showed their support. Professor Sun Dong also hosted the InnoEX welcome dinner last night, attended by exhibitors, buyers and industry representatives. As Hong Kong is actively developing the low-altitude economy, InnoEX brings several rapidly developing drone and aerial car companies to showcase their solutions. Among them is Shanghai-based Vertaxi (Booth: 3B-B02A), whose drones have supported flood relief operations in Mainland China. Sichuan-based Aerofugia (Booth: 3B-B03) also introduces its electric aerial car in InnoEX. In terms of smart mobility, Hong Kong's Novautek Autonomous Driving Limited (Booth 3E-B11) presents an unmanned vehicle capable of delivering food and parcels, even in adverse weather and on steep slopes. The use of artificial intelligence has become widespread and across various industry sectors. Cyberport has brought TradeMonday (Booth 3D-A01) to demonstrate a data analytics platform for the retail sector, helping SMEs gather competitors' intelligence and refine market strategies. Demonstrating the rapid advancement of robotics, Guangdong pavilion's High Torque (Booth: 3E-B01) unveiled a 10kg humanoid robot that can walk, jump and overcome obstacles. Universities use this robot for hands-on programming training, helping students develop coding skills. As Cybersecurity is becoming increasingly important, Hong Kong exhibitor Tradelink Electronic Commerce Limited (Booth: 3E-B09) offers a deepfake-detection solution capable of exposing face-swap and voice-mimicry scams with 98% accuracy. The Smart Hong Kong Pavilion, set up by the Digital Policy Office, focuses on data-driven and AI applications, featuring over 100 projects that impact daily life. Highlights include solutions from 20 government bureaux and departments and award-winning entries from innovation competitions. Among them is the Architectural Services Department's 'Wall Climbing Robot', which navigates rough and glass surfaces to conduct facade inspections safely and accurately, eliminating the personnel risks associated with high-altitude work. Hong Kong Science and Technology Parks Corporation (HKSTP) has 16 park companies at the HKSTP pavilion across three industry fields, namely AI & Data, Digital Transformation, and Micro-Electronics & Sustainable Technology. Highlighted innovations include Green Vigor's patented Hydro Power Intelli-Recycle, which recycles unused energy from water supply systems in buildings and converts it into renewable energy. Additionally, there are eight HKSTP park companies joining EFSE. InnoEX features four themed days, each with forums and seminars on hot technology topics. The theme day today (13 April) is on the low-altitude economy and technology-driven economy. The Tech-Driven Industry and Economy Conference, presented by the HKSAR Government's Office for Attracting Strategic Enterprises, centred on the theme 'Empowering Industry for a Connected Global Economy', and Professor Sun Dong, Secretary for Innovation, Technology and Industry of the HKSAR Government, gave the opening speech. The conference invited government officials and industry experts to discuss how policies help foster industrial development, drive innovation and support sustainable growth, and share successful global practices and emerging trends. The other themed days of InnoEX include AI and Robotics Technology (14 April) and Cybersecurity (15 April) while the last day (16 April) will focus on Solutions for SMEs, with government departments and several technology solution providers introducing government support programs and innovative solutions to assist SMEs in their development. EFSE brings cutting-edge products Running alongside InnoEX, the 21st EFSE continues under the theme 'World's Leading Electronics Marketplace', with a focus on smart home, health tech and wearable devices. In the smart home sector, local exhibitor Tuya (Booth: 1B-F02) has partnered with major appliance brands to enable seamless interconnectivity across smart home ecosystems, allowing users to control appliances from different brands via a single app. In the field of health tech and wearable devices, Mainland China exhibitor Shenzhen Minew Technologies (Booth: 5E-E20) will showcase an electronic bedside tag for hospitals that displays patient conditions and medication schedules, with data updated centrally to reduce manpower needs and minimise errors. Returning this year, the Digital Entertainment Experiential Zone offers e-sports and interactive gaming experiences- including boxing, rowing and sailing simulations- for participants and buyers. The key event of EFSE, the Tech Trends Symposium, will take place tomorrow under the theme of 'AI on the Go: A New Era of Intelligent Wearable Electronics'. The symposium will feature industry leaders sharing how smart glasses, rings and other wearables integrate AI to reshape work and life. BIT Week brings exciting events InnoEX and the EFSE are the core events of BIT Week, driven by the HKSAR Government's Innovation, Technology and Industry Bureau and the HKTDC. Other highlights of BIT Week include the recently concluded Smart Lighting Expo and Hong Kong Web3 Festival, as well as the 2nd Hong Kong World Youth Science Conference, which also opened today at the Hong Kong Convention and Exhibition Centre. The conference brings together top experts- including Nobel Prize winning scholars- to discuss frontier topics across innovation and science. Additionally, the World Internet Conference designated Hong Kong for the first time to host the Asia-Pacific Summit, which begins tomorrow at the Hong Kong Convention and Exhibition Centre. The two-day event is expected to attract over 1,000 participants from around the world to explore the latest trends in AI, digital finance, digital government and smart living, creating synergies with other BIT Week events. Photo download: Websites InnoEX: Hong Kong Electronics Fair (Spring Edition): Media enquiries Yuan Tung Financial Relations: HKTDC's Communications & Public Affairs Department: About HKTDC The Hong Kong Trade Development Council (HKTDC) is a statutory body established in 1966 to promote, assist and develop Hong Kong's trade. With over 50 offices globally, including 13 in Mainland China, the HKTDC promotes Hong Kong as a two-way global investment and business hub. The HKTDC organises international exhibitions, conferences and business missions to create business opportunities for companies, particularly small and medium-sized enterprises (SMEs), in the mainland and international markets. The HKTDC also provides up-to-date market insights and product information via research reports and digital news channels.

MarketingPulse and eTailingPulse Attract More Than 1600 Industry Professionals
MarketingPulse and eTailingPulse Attract More Than 1600 Industry Professionals

Associated Press

time20-03-2025

  • Business
  • Associated Press

MarketingPulse and eTailingPulse Attract More Than 1600 Industry Professionals

- Some 80 industry elites discuss marketing trends and cultural innovations - uncovering ASEAN opportunities and embracing AI possibilities The MarketingPulse and eTailingPulse conferences ran in parallel at the Hong Kong Convention and Exhibition Centre (HKCEC) today, attracting more than 1,600 industry professionals from 22 countries and regions About 80 expert speakers from around the world presented at some 30 sessions, InnoTalks and digital marketing and e-tailing workshops, as well as the 'Meet the Leaders' dialogue series Mainland e-commerce giants shared insights on how to target the rapidly growing and increasingly influential Gen Z market and the female-driven 'she economy' HONG KONG - March 20, 2025 ( NEWMEDIAWIRE) - The Hong Kong Trade Development Council (HKTDC) staged the parallel MarketingPulse and eTailingPulse conferences at the Hong Kong Convention and Exhibition Centre (HKCEC) today, running under the theme Inspiring Possibilities. This year's conferences featured approximately 30 sessions, InnoTalks, digital marketing and e-tailing workshops as well as the 'Meet the Leaders' dialogue series, attracting more than 1,600 industry professionals from 22 countries and regions. In her welcoming remarks, HKTDC Executive Director Margaret Fong said: 'Changing market conditions and consumer behaviour and rapidly emerging trends are part of what makes operating in the marketing and e-commerce ecosystems exciting, enabling them to evolve and grow for the better. It is up to us all to ride this wave of transformation with agility, coupled with a healthy dose of tenacity and grit. One of our main goals in organising MarketingPulse and eTailingPulse is to encourage industry players to understand and embrace the latest developments and trends to help them achieve their marketing and e-commerce aims.' This year, some 80 international cross-industry leaders joined the conferences to explore the latest trends and innovative strategies in brand marketing. Key topics in five highlight areas included the application of data and artificial intelligence (AI), the integration of art, music and culture in marketing strategies, and the rising importance of inclusive marketing with a focus on neurodiversity. Another highlight of the event was an in-depth discussion on the development potential of the ASEAN and halal markets, and an analysis of the impact of the single-person household trend on consumer behaviour and marketing approaches. Speakers shared insights on market dynamics, effective strategies and successful case studies, and had the opportunity to explore unique perspectives to help them uncover cross-disciplinary opportunities. Data and AI innovation Accurate customer data analysis not only helps to strengthen a company's image but is also crucial for fulfilling brand promises and maintaining a competitive edge in a crowded market. In a captivating presentation, Nikkia Reveillac, Director (Global) of Consumer Insights at Netflix (2021-2024), explored how to leverage data to drive comprehensive brand innovation from the inside out. She emphasised that the key to customer loyalty is to understand the customers by transforming data into insightful perspectives. 'It's about having a deep curiosity to understand the customer, in order to understand the deeper customer motivation and unspoken needs. Breakthrough brilliance doesn't always require companies to create something new; small improvements can take a bigger role in making a bigger difference to the customer,' she said. As AI technology matures both locally and globally, it is rapidly reshaping the marketing and branding landscape. Prof Darren Thayre, Head of Innovation for Global Strategic Initiatives at Google and Brian Hui, Managing Director, Head of Customer Propositions and Marketing for Wealth and Personal Banking (WPB) Hong Kong at HSBC, offered insights into innovative applications of AI, turning imagination into opportunities, and how brands can leverage AI to craft compelling brand narratives, enhance storytelling and design breakthrough campaigns. Seizing e-commerce opportunities in the ASEAN market The diversified economic landscape of the ASEAN region has emerged rapidly in recent years. Hong Kong businesses are demonstrating significant advantages in tapping into opportunities within this market, helped by government initiatives announced in the latest budget. HKTDC Research presented the full report of its study, " ASEAN e-Commerce opportunities: Insights on Consumer Behaviours and Positioning of Hong Kong Products", at today's event. Galvin Chia, the HKTDC's Principal Economist (Asian and Emerging Markets), led a session at eTailingPulse to offer an in-depth analysis of consumer behaviour and market trends among consumers in six key ASEAN markets. Nick Chiu, Head of Sales, SME & Growth of Airwallex, joined the session and shared his view about the ASEAN market. He remarked: 'Success in ASEAN e-commerce comes from understanding local markets, optimising cross-border collections and payouts, and partnering with trusted providers to reduce friction, build trust, and scale efficiently across the region.' Mainland China market targets Gen Z and the 'she economy' The e-commerce market in Mainland China is booming and leading the world. The conferences focused on the increasing purchasing power of Gen Z consumers and the 'she economy' that is dominated by female consumption patterns. E-commerce giants Meituan and POIZON target high-priced consumer goods and have launched multiple strategies aimed specifically at Gen Z customers. Chen Yi-Fang, Head of Meituan Le Life Business Department, said: 'Happiness-driven entertainment consumption is the new trend for Gen Z. They like to utilise different online platforms and use AI to discover new interests and make cost-effective purchases.' He added that Meituan engages with Gen Z through intellectual property (IP) crossovers. Music economy, celebrities and influencers build distinct brand image Hang Seng Bank's Chief Marketing Officer Jordan Cheung to offer insights into how collaborations between brands and celebrities can attract potential customers and unleash the influence of the brand through the 'music economy'. Cheung explained that music is a unifying force that could connect with people from all walks of life. 'By integrating music into the brand's core, we're able to implement this into our marketing campaigns and establish emotional connection with our customers,' he said. 'Music and event sponsorships, partnerships with co-organisers and curating unique experiences with celebrities has enabled us to attract and engage with customers. This has had a positive impact on our overall brand image.' Celebrities and stars are a magnet for public attention, which is why many brands invite artists to support their promotional activities. In recent years, many artists have started to leverage their fame to transition into influencers. Grace Chan, another successful actress-turned-influencer, shared her personal experiences operating on both traditional and digital platforms and revealed her secret to becoming a successful content creator. Several other local and overseas marketing experts shared their insights at the event, including Matthew Li, Head of Brand and Marketing at DECATHLON Hong Kong; Fabien Vallérian, International Director of Arts & Culture at LVMH's Maison Ruinart; Joseph Chen, Director of Culture at Eaton HK; Tony Chen, Director of Public Affairs at Taobao & Tmall Group; and Vishal Salunkhe, Vice President, Head of Commercial at Carousell. Expanding the industry's business potential The conferences featured an exhibition area at which more than 40 marketing services and e-commerce solutions suppliers showcased a wide range of high-quality products and services to participants from Hong Kong and abroad, offering them the chance to gain the latest market intelligence and learn best practices directly from industry leaders. Datawords was one of the exhibitors at this year's Pulse events. Its APAC CEO, Christophe Jourdain, said: 'Our main objective for joining the events is to better understand the marketing trends in Hong Kong and the Greater Bay Area, and to network and meet potential partners. We also want to know what questions exhibitors and attendees have in terms of market trends and their marketing approach. We've made business contacts at the events today. They come from Mainland China, France and Australia. We also had several business matching meetings with companies from Hong Kong and Korea whose businesses are relevant with ours.' More than 160 business matching meetings were arranged during the conferences, helping attendees to discuss opportunities with some of Asia's top marketers, agile agencies and leading e-commerce experts. Industry support facilitates interaction, conferences remain online MarketingPulse and eTailingPulse were supported by a several organisations and industry associations, including the Association of Accredited Advertising Agencies of Hong Kong, Guangdong Live Streaming Electronic Commerce Association, the Hong Kong Federation of E-Commerce, Hong Kong Federation of Live Commerce, Hong Kong Public Relations Professionals' Association, IAB Hong Kong and PRHK. Industry professionals will be able to access the online MarketingPulse and eTailingPulse platforms from tomorrow, 20 March, until 19 April, offering participants the opportunity to revisit both events and take advantage of many different features. Websites Photo download: Media enquiries Please contact the HKTDC's Communications & Public Affairs Department: HKTDC Media Room:

MarketingPulse and eTailingPulse attract more than 1600 industry professionals
MarketingPulse and eTailingPulse attract more than 1600 industry professionals

Yahoo

time20-03-2025

  • Business
  • Yahoo

MarketingPulse and eTailingPulse attract more than 1600 industry professionals

Some 80 industry elites discuss marketing trends and cultural innovations, uncovering ASEAN opportunities and embracing AI possibilities The MarketingPulse and eTailingPulse conferences ran in parallel at the Hong Kong Convention and Exhibition Centre (HKCEC) yesterday, attracting more than 1,600 industry professionals from 22 countries and regions About 80 expert speakers from around the world presented at some 30 sessions, InnoTalks and digital marketing and e-tailing workshops, as well as the "Meet the Leaders" dialogue series Mainland e-commerce giants shared insights on how to target the rapidly growing and increasingly influential Gen Z market and the female-driven "she economy" HONG KONG, March 20, 2025 /PRNewswire/ -- The Hong Kong Trade Development Council (HKTDC) staged the parallel MarketingPulse and eTailingPulse conferences at the Hong Kong Convention and Exhibition Centre (HKCEC) yesterday, running under the theme Inspiring Possibilities. This year's conferences featured approximately 30 sessions, InnoTalks, digital marketing and e-tailing workshops as well as the "Meet the Leaders" dialogue series, attracting more than 1,600 industry professionals from 22 countries and regions. In her welcoming remarks, HKTDC Executive Director Margaret Fong said: "Changing market conditions and consumer behaviour and rapidly emerging trends are part of what makes operating in the marketing and e-commerce ecosystems exciting, enabling them to evolve and grow for the better. It is up to us all to ride this wave of transformation with agility, coupled with a healthy dose of tenacity and grit. One of our main goals in organising MarketingPulse and eTailingPulse is to encourage industry players to understand and embrace the latest developments and trends to help them achieve their marketing and e-commerce aims." This year, some 80 international cross-industry leaders joined the conferences to explore the latest trends and innovative strategies in brand marketing. Key topics in five highlight areas included the application of data and artificial intelligence (AI), the integration of art, music and culture in marketing strategies, and the rising importance of inclusive marketing with a focus on neurodiversity. Another highlight of the event was an in-depth discussion on the development potential of the ASEAN and halal markets, and an analysis of the impact of the single-person household trend on consumer behaviour and marketing approaches. Speakers shared insights on market dynamics, effective strategies and successful case studies, and had the opportunity to explore unique perspectives to help them uncover cross-disciplinary opportunities. Data and AI innovation Accurate customer data analysis not only helps to strengthen a company's image but is also crucial for fulfilling brand promises and maintaining a competitive edge in a crowded market. In a captivating presentation, Nikkia Reveillac, Director (Global) of Consumer Insights at Netflix (2021-2024), explored how to leverage data to drive comprehensive brand innovation from the inside out. She emphasised that the key to customer loyalty is to understand the customers by transforming data into insightful perspectives. "It's about having a deep curiosity to understand the customer, in order to understand the deeper customer motivation and unspoken needs. Breakthrough brilliance doesn't always require companies to create something new; small improvements can take a bigger role in making a bigger difference to the customer," she said. As AI technology matures both locally and globally, it is rapidly reshaping the marketing and branding landscape. Prof Darren Thayre, Head of Innovation for Global Strategic Initiatives at Google and Brian Hui, Managing Director, Head of Customer Propositions and Marketing for Wealth and Personal Banking (WPB) Hong Kong at HSBC, offered insights into innovative applications of AI, turning imagination into opportunities, and how brands can leverage AI to craft compelling brand narratives, enhance storytelling and design breakthrough campaigns. Seizing e-commerce opportunities in the ASEAN market The diversified economic landscape of the ASEAN region has emerged rapidly in recent years. Hong Kong businesses are demonstrating significant advantages in tapping into opportunities within this market, helped by government initiatives announced in the latest budget. HKTDC Research presented the full report of its study, "ASEAN e-Commerce opportunities: Insights on Consumer Behaviours and Positioning of Hong Kong Products", at the event. Galvin Chia, the HKTDC's Principal Economist (Asian and Emerging Markets), led a session at eTailingPulse to offer an in-depth analysis of consumer behaviour and market trends among consumers in six key ASEAN markets. Nick Chiu, Head of Sales, SME & Growth of Airwallex, joined the session and shared his view about the ASEAN market. He remarked: "Success in ASEAN e-commerce comes from understanding local markets, optimising cross-border collections and payouts, and partnering with trusted providers to reduce friction, build trust, and scale efficiently across the region." Mainland China market targets Gen Z and the "she economy" The e-commerce market in Mainland China is booming and leading the world. The conferences focused on the increasing purchasing power of Gen Z consumers and the "she economy" that is dominated by female consumption patterns. E-commerce giants Meituan and POIZON target high-priced consumer goods and have launched multiple strategies aimed specifically at Gen Z customers. Chen Yi-Fang, Head of Meituan Le Life Business Department, said: "Happiness-driven entertainment consumption is the new trend for Gen Z. They like to utilise different online platforms and use AI to discover new interests and make cost-effective purchases." He added that Meituan engages with Gen Z through intellectual property (IP) crossovers. Music economy, celebrities and influencers build distinct brand image Hang Seng Bank's Chief Marketing Officer Jordan Cheung to offer insights into how collaborations between brands and celebrities can attract potential customers and unleash the influence of the brand through the "music economy". Cheung explained that music is a unifying force that could connect with people from all walks of life. "By integrating music into the brand's core, we're able to implement this into our marketing campaigns and establish emotional connection with our customers," he said. "Music and event sponsorships, partnerships with co-organisers and curating unique experiences with celebrities has enabled us to attract and engage with customers. This has had a positive impact on our overall brand image." Celebrities and stars are a magnet for public attention, which is why many brands invite artists to support their promotional activities. In recent years, many artists have started to leverage their fame to transition into influencers. Grace Chan, another successful actress-turned-influencer, shared her personal experiences operating on both traditional and digital platforms and revealed her secret to becoming a successful content creator. Several other local and overseas marketing experts shared their insights at the event, including Matthew Li, Head of Brand and Marketing at DECATHLON Hong Kong; Fabien Vallérian, International Director of Arts & Culture at LVMH's Maison Ruinart; Joseph Chen, Director of Culture at Eaton HK; Tony Chen, Director of Public Affairs at Taobao & Tmall Group; and Vishal Salunkhe, Vice President, Head of Commercial at Carousell. Expanding the industry's business potential The conferences featured an exhibition area at which more than 40 marketing services and e-commerce solutions suppliers showcased a wide range of high-quality products and services to participants from Hong Kong and abroad, offering them the chance to gain the latest market intelligence and learn best practices directly from industry leaders. Datawords was one of the exhibitors at this year's Pulse events. Its APAC CEO, Christophe Jourdain, said: "Our main objective for joining the events is to better understand the marketing trends in Hong Kong and the Greater Bay Area, and to network and meet potential partners. We also want to know what questions exhibitors and attendees have in terms of market trends and their marketing approach. We've made business contacts at the events. They come from Mainland China, France and Australia. We also had several business matching meetings with companies from Hong Kong and Korea whose businesses are relevant with ours." More than 160 business matching meetings were arranged during the conferences, helping attendees to discuss opportunities with some of Asia's top marketers, agile agencies and leading e-commerce experts. Industry support facilitates interaction, conferences remain online MarketingPulse and eTailingPulse were supported by a several organisations and industry associations, including the Association of Accredited Advertising Agencies of Hong Kong, Guangdong Live Streaming Electronic Commerce Association, the Hong Kong Federation of E-Commerce, Hong Kong Federation of Live Commerce, Hong Kong Public Relations Professionals' Association, IAB Hong Kong and PRHK. Industry professionals will be able to access the online MarketingPulse and eTailingPulse platforms from today until 19 April, offering participants the opportunity to revisit both events and take advantage of many different features. Websites MarketingPulse: eTailingPulse: Photo download: Media enquiries Please contact the HKTDC's Communications & Public Affairs Department: Katy Wong Tel: (852) 2584 4524 Email: Jane Cheung Tel: (852) 2584 4137 Email: HKTDC Media Room: About HKTDC The Hong Kong Trade Development Council (HKTDC) is a statutory body established in 1966 to promote, assist and develop Hong Kong's trade. With over 50 offices globally, including 13 in Mainland China, the HKTDC promotes Hong Kong as a two-way global investment and business hub. The HKTDC organises international exhibitions, conferences and business missions to create business opportunities for companies, particularly small and medium-sized enterprises (SMEs), in the mainland and international markets. The HKTDC also provides up-to-date market insights and product information via research reports and digital news channels. For more information, please visit: Follow us on @hktdc and LinkedIn View original content to download multimedia: SOURCE Hong Kong Trade Development Council Sign in to access your portfolio

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