Latest news with #MarketingCheshire
Yahoo
01-03-2025
- Yahoo
Tourism body urges Cheshire residents to explore 'world-class attractions'
Cheshire residents have been encouraged to explore their local 'world-class tourism attractions' to boost the region's visitor economy. The plea comes from Marketing Cheshire in anticipation of English Tourism Week, which takes place from March 14 to March 23. The tourism body said that the county, home to globally recognised attractions, contributes £3.9 billion to the visitor economy and supports 38,000 jobs, courtesy of 56 million recorded day visits annually. Visitors to Cheshire and Warrington have a range of attractions to choose from. These include Chester's Roman history, the renowned zoo, the popular racecourse, Gulliver's World theme park in Warrington, the UNESCO World Heritage site at Jodrell Bank, the scenic Tatton Park, and the intricate mazes of BeWILDerwood in Malpas. The Treacle Market in Macclesfield also adds to the county's allure. A CGI of how The Reserve will look (Image: Chester Zoo) Trevor Brocklebank, chairman of Marketing Cheshire, said: "Every visit to a Cheshire attraction, hotel, bar, shop, or retail outlet is an investment back into our region and supports the growth of our visitor economy and local jobs. "Cheshire and Warrington is a wonderful place to live, work, and visit and ahead of English Tourism Week, we just want to remind people of the tourism gems here on their doorsteps." The county's hospitality sector continues to gain international recognition. In February, Chester was named among the top 10 most welcoming cities on earth in Traveller Review Awards 2025, the only UK city to make the list. Cheshire also gained recognition in Visit England's top 20 most visited paid attractions in England last year, courtesy of Chester Zoo and Tatton Park. Chester Zoo's chief executive, Jamie Christon, said: "We're incredibly proud to be part of Cheshire's world-class tourism offering, contributing to the region's outstanding reputation as a top destination. "As an international wildlife charity, a thriving visitor economy in Cheshire is therefore vitally important to us." Cllr Jean Flaherty, deputy leader of Warrington Borough Council and the lead on tourism on the Cheshire & Warrington Joint Committee, said: "Across Warrington, Cheshire East, and Cheshire West and Chester we have a rich tapestry of tourism and hospitality gems. "There's no better way to celebrate English Tourism Week than spending a day out taking a fresh look at the truly world-class attractions."


BBC News
30-01-2025
- Business
- BBC News
Capesthorne Hall: LaplandUK's second site approved in Cheshire
A Christmas event run by LaplandUK will be held in the grounds of a historical country house for the next ten years after the plan was approved by councillors. Cheshire East Council has approved the proposal for Capesthorne Hall near Macclesfield, which it said could create about 1,200 temporary jobs each already runs a "fully immersive theatrical experience" at Swinley Forest, Ascot, and the event at the Cheshire hall, which it is calling Lapland Manchester, will be the firm's second site. Marketing Cheshire said the economic impact for the area would be "enormous" and it was a "fantastic opportunity to put Cheshire in the shop window". Concerns were raised by one councillor about the impact on the green belt, but members voted to approve the scheme as they felt the financial benefits would outweigh the the meeting, Conservative councillor Stewart Gardiner said he was "not the Grinch" but that he "was not convinced the proposal was acceptable".He said he was "not convinced that the [benefits] outweigh potential harm to the green belt and the setting" of the Grade II-listed his Conservative colleague Lesley Smetham, who proposed approval of the application, said she felt it sounded "very positive"."The parish council are not objecting at all, and that's always a benefit to know the local people have confidence in what's proposed," she Labour's Heather Seddon said it would benefit the local economy, adding: "There's lots of opportunities for part-time working. "We do have a slight concern about the traffic, but I'm sure it can be overcome." Independent Hannah Moss, who seconded the proposal, said she had visited the company's current site in Ascot as a visitor."I think it'll be a huge asset to Cheshire East and bring footfall from far and wide, which I think will benefit shops, hotels and hospitality venues, and that people will make a short break of the experience if you're not local," she planning application was passed by eight votes to Marcucci, managing director of Marketing Cheshire, said the attraction choosing to open its second site in Cheshire was "a real coup" for the area."It feels like Christmas has come early for us in many senses," he said."I think local businesses and the local economy are really going to benefit from it."It's a fantastic opportunity to put Cheshire in the shop window and more of our towns and attractions in front of people to come and enjoy."He said the visitor economy was worth about £3.9bn a year to the economy of Cheshire and Warrington and supported about 38,000 site is set to open later this year. See more Cheshire stories from the BBC and follow BBC North West on X. For more local politics coverage, BBC Politics North West is on BBC One on Sunday at 10:00am and on BBC iPlayer.