Latest news with #MarthaSheridan


Boston Globe
02-06-2025
- Business
- Boston Globe
Hilina Ajakaiye is leaving Meet Boston for big role with national convention trade group
Staying in Boston also allows her to maintain her roles at local nonprofits, including as board chair of the Rose F. Kennedy Greenway Conservancy and a board member of the Black Economic Council of Massachusetts. Ajakaiye joined Meet Boston, the region's tourism marketing bureau, in 2020 as its executive vice president. It was a pivotal moment when COVID-19 decimated the travel industry, and as the world re-opened, she helped CEO Martha Sheridan reposition Meet Boston to better support the industry's recovery. Get Starting Point A guide through the most important stories of the morning, delivered Monday through Friday. Enter Email Sign Up Ajakaiye — a first-generation Ethiopian immigrant who understands how travel can provide economic opportunity — strengthened Meet Boston's connection to communities of color and helped spearhead the Advertisement That's a key reason why the National Coalition of Black Meeting Professionals wanted to bring Ajakaiye on board – to build the pipeline of Black travel professionals and bring awareness to the size of the Black travel market in the US, Advertisement 'There's a huge opportunity,' said Ajakaiye, who also wants to attract more Black tourists here from abroad. 'It's really a win and win for everyone. But a lot of folks don't know how to galvanize the community and how to make people feel welcome so that'll be my focus.' This is an installment of our weekly Bold Types column about the movers and shakers on Boston's business scene. Shirley Leung is a Business columnist. She can be reached at
Yahoo
18-05-2025
- Business
- Yahoo
Local, national tourism bracing for a dip in international travelers this Summer, says WTTC
With the summer season right around the corner, experts are preparing for a roughly $12.5 billion projected drop nationwide in tourism this year. Locally, Boston tourism leaders are also preparing for fewer international travelers this summer. 'We've seen a little bit of a slip in the economy, I'll be honest with you,' said Martha Sheridan, president and CEO of Meet Boston. 'We are bracing for the fact we could see slightly lower visitor numbers this summer... Just the uncertainty with the politics right now could have an impact.' According to the World Travel and Tourism Council, the US could lose roughly $12.5 billion in international travel in 2025. The projection would bring totals to $169 billion in 2025, compared to $181 billion in 2024. Victor Matheson, professor of economics at College of the Holy Cross in Worcester, has been tracking this trend all year. 'This is not a surprise at all,' said Matheson Saturday. 'We've seen lots of people, for example, from Canada say, 'Look if you're going to treat our country with disrespect, there are a lot of other places besides the US to engage in tourism.'' He told Boston 25 over the weekend that the US saw a record number of 7 million international travelers just last August. While it may be a hit to the wallets of the tourism sector, it may bring lower prices in some instances due to less demand. This spring, Sheridan has been working with other regional directors of tourism who are also preparing for a potential dip. She directed Bostonians, 'Maybe go a little bit above and beyond to make sure we make those international visitors feel like this is a place for them... We want them to know Boston is a welcoming city for all.' A full list of events scheduled this summer in Boston can be found at Meet Boston | Your Official Guide to Boston. This is a developing story. Check back for updates as more information becomes available. Download the FREE Boston 25 News app for breaking news alerts. Follow Boston 25 News on Facebook and Twitter. | Watch Boston 25 News NOW