Latest news with #MediaPrimaBhd
New Straits Times
3 days ago
- Entertainment
- New Straits Times
Jom Heboh finale draws huge crowds with star-studded appearances, family activities
KUALA LUMPUR: The final day of Karnival Jom Heboh (KJH) here drew large crowds, bringing vibrant energy to the venue with a host of family-oriented activities, interactive games, and appearances by popular local artistes. Among the main attractions at KL Base in Sungai Besi was the New Straits Times Press (NSTP) booth, which featured a car racing simulator and offered exciting prizes. Organised by Media Prima Bhd, the carnival showcased a range of engaging programmes, including performances by renowned artistes, exhibition booths from 150 local brands, and community awareness campaigns. Fauzi Pasilon, 52, from Morib, brought along his children, who were thrilled to try out the various age-appropriate games. "I often play go-kart, and when I saw the Gran Turismo simulator at the NSTP booth, I was immediately interested in giving it a go. "It was a satisfying experience handling the simulator, and the kids had a great time too," he said. Zeity Akhtar Zaharin, 41, from Setapak, expressed her delight at spending quality time with her husband and their four children. "Since it's the school holidays, we took the opportunity to let the kids unwind and explore the many games on offer at the carnival. "They were excited to win prizes, the food was delicious, and the highlight for them was meeting Malaysia's beloved singer, Datuk Seri Siti Nurhaliza," she said. NSTP volunteer Rasyidah Alzawariah Raub said the booth received an overwhelming response, especially from families. "The car simulation game was one of the most popular attractions, drawing participants from children to senior citizens. "We also distributed free copies of Berita Harian, Harian Metro, and the New Straits Times. Many visitors appreciated this, especially those who still enjoy reading physical newspapers," she said. Meanwhile, NSTP Finance Department Credit Control executive Nur Syakirah Jaffree said this edition of the carnival was among the most successful in terms of sales and visitor numbers. "The family-friendly theme was clearly evident. Parents truly enjoyed spending time playing with their children. "The spacious parking area and the RM20 fee for a whole family to enjoy the video games made it all worthwhile," she added. From: Fuad
New Straits Times
6 days ago
- New Straits Times
Eight Malaysian journalists to perform haj under Saudi Media Ministry initiative
KUALA LUMPUR: Eight Malaysian media personnel have been selected to perform the fifth pillar of Islam – the haj pilgrimage – this year, courtesy of Saudi Arabia's Media Ministry. The ministry's media facilitator, Datuk Izelan Basar, said over 500 media practitioners worldwide, including those from leading news organisations, are invited each year to take part in the pilgrimage and document the world's largest religious gathering. The initiative by the ministry recognises global media professionals who have contributed to intellectual development, innovation, talent cultivation, and the strengthening of bilateral ties between Saudi Arabia and Islamic nations. The initiative also aims to enhance collaboration between traditional, and new media, while delivering the values, experiences and spiritual significance of the haj to a broader international audience. "This is also an acknowledgement of the media's broad digital presence, ability to disseminate information rapidly, and their role in positively shaping public understanding of the haj," Izelan said. Among those invited is two-time Kajai Award-winning journalist Farrah Naz Karim, who is Media Prima Bhd's News and Current Affairs deputy group managing editor. She is also the New Straits Times group editor. Farrah Naz is expected to be part of a panel at the Global Hajj Symposium to discuss The Future of Faith-Based Reporting: Coverage of Pilgrimages in a Digital Age. The June 1 event is organised by the Ministry of Hajj and Umrah. Also in the Malaysian media haj delegation are Berita Harian news editor Adha Ghazali, as well as representatives from Bernama TV, TV AlHijrah, and Astro Oasis. The group departed early this morning and is scheduled to return on June 12. While in Jeddah, the delegates will be briefed on Saudi Arabia's Vision 2030, which has recorded strong progress, with 93 per cent of its key performance indicators achieved since the initiative was launched nine years ago. The delegation is also expected to document features on the pilgrimage, highlighting the scale and behind-the-scenes preparations by Saudi Arabia in welcoming nearly two million pilgrims from more than 183 countries. Riyadh has introduced various initiatives to ensure the highest standard of pilgrim management during the haj season, with a focus on enhancing the pilgrim experience, ensuring safety, and leveraging technology. Key preparations include road infrastructure upgrades, public health measures, and the implementation of digital solutions for crowd management and information access. These include providing a helpline for pilgrims to seek reliable religious support from a select group of some 300 qualified scholars and professional translators. The Saudi government has also taken preventive measures against extreme heat, including planting more trees, expanding shaded walkways, and installing water stations and mist fans.
New Straits Times
6 days ago
- Business
- New Straits Times
Media Prima recognised for leadership, learning and inclusive excellence
KUALA LUMPUR: Malaysia's largest integrated media group, Media Prima Bhd, was honoured with three awards at the Employee Experience Awards 2025 Malaysia, hosted by Human Resources Online. The group secured two gold awards for Best Diversity and Inclusion Strategy in the leadership category, and another for Best Skilling Strategy in the learning category. It also received a bronze award for Best Hybrid Work Model under the engagement category, reflecting its strong commitment to employee engagement and well-being. "The awards were presented during a gala dinner held on May 23 and featured four key categories - leadership, engagement, learning, and talent acquisition. "The entries were evaluated by a panel of 22 human resources leaders, including senior professionals from leading companies," it said in a statement today. The group said these recognitions highlight Media Prima's ongoing efforts, led by its group human resources team, to create a supportive and progressive work environment and reinforce its position as a leading employer in the industry. Media Prima human resources director Nor Arzlin Redzwan said the award reflects the group's continuous dedication to building a vibrant and encouraging workplace where everyone can grow and succeed. "It energises us to consistently innovate and enhance our initiatives, solidifying Media Prima's position as a place where careers thrive and individuals reach their fullest potential," she said. Group managing director Rafiq Razali said the awards for leadership, learning, and engagement are a reflection of the company's dedication to its people. "This recognition is a direct reflection of their dedication. "We will leverage this momentum to continuously improve our work culture, ensuring it remains a workplace where talent thrives, inclusion is celebrated, and growth is fostered," he said.
New Straits Times
28-05-2025
- Business
- New Straits Times
Media Prima posts results that reflect adverse market conditions, ongoing industry evolution
KUALA LUMPUR: Media Prima Bhd, the country's largest integrated media group, posted RM211.6 million revenue and RM1.0 milion net profit in the third quarter ended March 31 2025 (Q3 FY25). The results were supported by an 11 per cent year-over-year growth in non-advertising revenue, which enabled the group to balance the impact of adverse market conditions on advertising revenue. Culmulatively, Media Prima's revenue in the first nine months stood at RM634.5 million, with a net profit of RM6.9 million. The performance was achieved amid challenging market conditions and ongoing industry evolution throughout the period, the company said. The results also reflect the group's efforts in managing its diverse portfolio which include broadcasting, publishing, digital media, out-of-home, home shopping and Omnia, an integrated media solutions and creative services provider. Media platforms that recorded encouraging performance include home shopping and audio under the broadcasting segment. Group chairman Datuk Seri Dr Syed Hussian Aljunid said the results reflect the ongoing dynamic nature of the media industry and broader economic conditions. He said the group remains steadfast in executing its three-year strategic roadmap, which emphasises enhancing content quality, premiumising inventory and diligently identifying new revenue opportunities. "These initiatives are crucial for building resilience and establishing a solid foundation for sustainable growth. "Our commitment to improving operational effectiveness across all segments is unwavering as we navigate current market challenges," he said. Group managing director Rafiq Razali said Media Prima is navigating a complex market which includes significant shifts in advertising and consumer behaviour. He said the home shopping segment's quarterly performance is encouraging. "While certain segments faced headwinds, particularly in advertising revenue, our focus remains on prudent cost management and the strategic execution of our business plan. "We are continuously working to enhance our operational effectiveness while relying on data insights to understand audience preference and market trends to deliver value," he said. Rafiq added that Media Prima will maintain a prudent perspective for the rest of the financial year, anticipating continued pressure on advertising expenditure due to economic uncertainties and the evolving media landscape.
New Straits Times
26-05-2025
- Politics
- New Straits Times
IGP presents awards to 30 media personnel, including 8 from Media Prima
KUALA LUMPUR: Eight Media Prima Bhd journalists were among 30 media personnel who were given awards for their close cooperation with the police force. Inspector-General of Police Tan Sri Razarudin Husain said he was honoured and excited to celebrate with the media, whom he considered as strategic partners of the force. "The media play a crucial part in conveying the force's role in upholding the Federal Constitution, enforcing the law, and reaching all levels of society. "The strong cooperation between police and the media is rooted in our shared responsibility to provide accurate and transparent information to uphold justice, regardless of the situation," he said during the appreciation ceremony at federal police headquarters in Bukit Aman today. Razarudin said the media held a unique power that transcends physical boundaries, influences public thought, and wins hearts in support of national security and peace. "This special role should be transformed into a platform to strengthen society's identity in resisting negative influences that threaten unity and well-being. "On behalf of the force's leadership and personnel, I sincerely appreciate and thank the media for your unwavering support and impactful role, which is undeniably vital," he said. He added that the mass media was not only a source of news and information, but also a vehicle for conveying truth and justice to the public. Razarudin said the force and media practitioners were anchored in professional ethics and sworn duty in safeguarding national security, racial harmony, and inclusive unity. "The focus of information shared must align with the needs, rights, and interests of society so that we remain trusted, relevant, and significant. "High hopes are placed on the media as our strategic partners to improve the dissemination of trustworthy and accurate information — rather than internal speculation or individual interests," he said. He added that the media also played the role of an observer who could monitor police conduct and suggest improvements for governance and integrity in all aspects. Razarudin said they remained optimistic and committed to strengthening its bond and synergy with the media, based on national principles, putting aside misunderstandings, and building societal harmony and national security holistically. The event was also attended by Deputy Inspector-General of Police Datuk Seri Ayob Khan Mydin Pitchay, federal Criminal Investigation Department director Datuk Seri Mohd Shuhaily Mohd Zain and Traffic Enforcement and Investigation Department director Datuk Seri Mohd Yusri Hassan Basri. Also present were Internal Security and Public Order Department deputy director Datuk Mohamad Suzrin Mohamad Rodhi, and acting Bukit Aman Narcotic Crime Investigation Department director Mat Zani @ Mohd Salahuddin Che Ali.
