17-04-2025
Sharjah's viral Meliha milk will now be served to Air Arabia passengers
Heard of the viral, hard-to-find Meliha organic milk that's flying off shelves? Well, you can now have it while flying — thanks to Air Arabia's in-flight dining.
The Sharjah-based budget airline has already introduced Meliha kid's flavoured milk onboard since April 1. The carrier is expanding its organic offerings, exploring additional products such as organic chicken, honey, and milk, depending on the farm's production.
Known for its extensive network connecting to numerous destinations across Asia, India, and beyond, Air Arabia aims to redefine in-flight dining experiences.
The airline collaborated with Sharjah Agricultural and Livestock Production Establishment (EKTIFA) to launch the first-ever organic products on board. This collaboration sets a new standard for health and wellness in the skies, offering passengers nutritious options tailored to those with gluten intolerance and other dietary requirements.
Mark Whelan, managing director at Alpha Flight Services (dnata Catering & Retail UAE), expressed enthusiasm about this collaboration: "Today, we are excited to introduce our first organic product onboard Air Arabia flights. This partnership marks a significant step forward in providing our passengers with healthy meal options that cater to a variety of dietary preferences."
Whelan highlighted the scientific benefits of the EKTIFA Organic products, noting that they are particularly beneficial for individuals with gluten intolerance and ADHD. "Not only do these products serve as a healthy option for our passengers and crew, but we also plan to extend these offerings to the airport, sharing their benefits with all travellers," he added.
Dr Eng Khalifa Musabeh Ahmed Alteneiji, chairman of the Ektifa, expressed pride in the collaboration: "We are thrilled to partner with Air Arabia to supply them with healthy and safe food products from Ektifa. This partnership reflects our commitment to providing communities with clean and nutritious food."
The demand for organic products has surged, with many individuals in the community praising the quality of Meliha milk, sourced from cows in Denmark that receive exceptional care.
Dr Al Tuniji emphasised the importance of returning to traditional techniques in food production, which not only ensure safety but also promote community health. "We have seen tangible health benefits at a personal level, particularly among children and patients. Many individuals who previously avoided wheat and dairy products are now returning to them due to the ease of digestion and the absence of allergic reactions," he remarked.
The Meliha organic milk, launched in last August, has residents lining up as early as 6am to get their hands on it by 10am, the daily batch of approximately 4,000 litres is typically was sold out.
Meliha Dairy Farm currently produces 58,000 litres daily of fresh organic milk containing A2A2 protein, in addition to children's milk with natural flavours free from any additives, fresh yoghurt, and long-lasting organic milk.
The (EKTIFA) company has also widen its product range, with launching flavoured infant milk, and long-life milk.
Plans to diversify Meliha dairy's offerings, introducing yoghurt,EKTIFA aims to launch organic vegetables, fruits, and honey products, along with a new range of organic free-range poultry set to debut in June.
The milk stands out for its high-quality composition, containing more than 4 per cent fat and 3.5 per cent protein, as well as A2A2 protein, known for easy digestibility and minimal intestinal discomfort.
With 14.5 million passengers passing through the airport last year and projections of 20 million by 2030 due to new Sharjah airport expansions, Air Arabia is poised to offer this innovative dining experience to a growing number of travellers.
