01-05-2025
Ginori Terrace At The St. Regis Is Where Aperitivo Dreams Come To Life
The restyled Ginori Terrace at The St. Regis Venice
Grand Canal views, check. Award-winning cocktails, check. Gorgeous porcelain and parasols, check. If you're looking for a glamorous aperitivo spot in Venice, it can't get any better than the restyled Ginori Terrace at The St. Regis Venice.
The collaboration between Ginori 1735 and The St. Regis officially launched in 2023, when the heritage Italian homeware brand took over the outdoor space of The St. Regis Bar in Venice. This became the first-ever Ginori Terrace—a space where guests can sip a refreshing Spritz, tuck into delectable cicchetti and experience the Ginori 1735 collections up close.
The collaboration between Ginori 1735 and The St. Regis launched in 2023, when the brand took over the outdoor space of The St. Regis Bar
This year's new look features carefully-chosen pieces from Ginori 1735's brand new Oriente Italiano collection including porcelain, table runners, cushions and parasols in the elegant, earthy hues of Castagna brown and Meringa beige.
Custom-designed for The St. Regis Venice, the space immerses guests into a quintessential slice of Venetian life—incredible views of the Grand Canal and the Basilica of Santa Maria della Salute included—while also introducing the Ginori universe.
The new look features Ginori 1735's brand new Oriente Italiano collection in Castagna brown and Meringa beige
Since tablescaping became a social media phenomenon, the appeal of lifestyle brands like Ginori has exploded. The partnership between Ginori 1735 and The St. Regis taps into the cult following of the Italian brand, and also reflects the larger trend of hotel lifestyle collaborations.
The partnership doesn't stop in Venice—they've recently launched a Ginori Terrace at The St. Regis Downtown Dubai, as well as the inaugural Café Ginori at The St. Regis Florence, which opened in November 2024. Another Café Ginori is set to open at The St. Regis Saadiyat Island Resort, Abu Dhabi this May. Delicious fare on equally sumptuous plates? Count us in.
