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Bottling heritage and innovation: MAKKAJ Perfumes' journey in luxury fragrance
Bottling heritage and innovation: MAKKAJ Perfumes' journey in luxury fragrance

Khaleej Times

time30-05-2025

  • Business
  • Khaleej Times

Bottling heritage and innovation: MAKKAJ Perfumes' journey in luxury fragrance

In the world of fine perfumery, MAKKAJ Perfumes is crafting a compelling new chapter —one that seamlessly intertwines deep-rooted heritage with bold modernity. At the heart of this journey is Mohammed Fakhruddin Ajmal, the visionary Founder Director of MAKKAJ Perfumes. Carrying forward a legacy steeped in the sacred essence of Makkah and inspired by the pioneering spirit of his late father, Haji Ajmal Ali, founder of the iconic Ajmal Perfumes, Mohammed Fakhruddin is on a mission to script yet another olfactory fairytale. With the dynamic launch and swift expansion of MAKKAJ Perfumes, it's clear that this new narrative is not only unfolding but flourishing with purpose and passion. A journey of scent and soul Fakhruddin Ajmal believes that one's journey becomes lighter and more fulfilling when not burdened by the past — but rather inspired by it. With over six decades of experience in the fragrance industry, a highly competent team, and access to cutting-edge technology, he is confidently navigating the evolving world of luxury perfumery. What sets MAKKAJ apart is its deep-rooted identity: Fragrance from Holy Makkah. It's not just a tagline — it's a spiritual promise. Over the past 12 months, MAKKAJ Perfumes has added ten new retail locations, a testament to the brand's growing appeal and customer trust. The brand's unique positioning resonates strongly with a diverse audience across the Middle East. Craftsmanship meets consumer-centric innovation In a competitive market where brands constantly try to outshine each other, Fakhruddin Ajmal emphasises staying true to the fundamentals: listening to consumers, maintaining product affordability, and ensuring top-tier quality and safety. These principles, passed down from his father, remain the core of his business ethos — practiced with the same devotion as faith. MAKKAJ's state-of-the-art manufacturing facility spans 70,000 square feet in Makkah, Saudi Arabia. The ISO 22716:2007-GMP certified plant features in-house distillation of rare and premium-grade agarwood oil. Their exquisite product range includes concentrated perfume oils, luxury spray perfumes, ambiance fragrances (both modern sprays and traditional Mamool/Moattars), and pure handcrafted agarwood chips — all crafted with authenticity and care. Experience the aroma of tradition and excellence

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