12 hours ago
Family-owned Bradford business is marking its 30th anniversary
A BRADFORD company is celebrating a major milestone today.
Family-owned business Do It Yourself is marking its 30th anniversary.
The company was established in 1995 by four brothers with a shared vision and a passion for home improvement.
It began life on Killinghall Road, where its original flagship store still proudly stands today.
What began as a humble DIY supply shop has blossomed into a thriving business with big ambitions for the future.
Over the past three decades, Do It Yourself has steadily expanded its footprint across Bradford. The company now boasts four branches in different parts of the city - its Killinghall Road spot, plus Pawson Street in Laisterdyke, Wrose Road, Wrose, and Manchester Road.
The original store has also undergone significant development, now housing a fully-fledged bathroom centre as well as a plumbing and heating department, all while maintaining its wide range of DIY products.
The business remains a family affair, with each of the four founding brothers now managing their own branches.
Company director, Mohammed Saraj said that the "close involvement and commitment have been central to the business's continued success and community presence".
He said the connection with customers "makes our services bespoke".
Despite facing challenges over the years, Do It Yourself has managed to weather difficult periods, including the Covid-19 pandemic five years ago.
Mohammed spoke of how the business thrived and, at one point, was receiving more than 1,000 online orders per day.
He said: 'Unlike those around us, Covid was actually a positive period.
'We were classed as an essential business and allowed to continue trading throughout the lockdowns. If anything, it gave our business a tremendous boost.
"We even started operating outside of regular hours to fulfil over 1,000 eBay orders a day.'
While the retail industry has changed significantly over the last 30 years, the company's core values have remained the same, with a focus on providing a personal service to every customer.
Mohammed said "deep technical know-how and personal care" is delivered to every customer, something he says "larger chain competitors just can't match".
Looking to the future, Mohammed hopes to see the business grow digitally, so it can reach people nationwide.
He said: 'We want to expand our current e-commerce site to provide a service nationally.'
To celebrate the 30th anniversary, the company is offering special limited-time discounts across its branches.