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Man of Many
23-05-2025
- Automotive
- Man of Many
TAG Heuer Monaco 2025 Releases Unveiled: Watchmaker Drops Trio of Historic Timepieces
By Nick Hall - News Published: 23 May 2025 |Last Updated: 22 May 2025 Share Copy Link Readtime: 10 min Every product is carefully selected by our editors and experts. If you buy from a link, we may earn a commission. Learn more. For more information on how we test products, click here. Swiss luxury watchmaker TAG Heuer has announced three new additions to its much-loved Monaco collection. to its much-loved Monaco collection. The Monaco Chronograph Stopwatch, Monaco Split-Seconds Chronograph , and Monaco Chronograph x Gulf were unveiled ahead of the Monaco Grand Prix and Indianapolis 500 racing circuits. , and were unveiled ahead of the Monaco Grand Prix and Indianapolis 500 racing circuits. The trio of releases celebrates TAG Heuer's appointment as the first title partner in the history of the Formula 1 Grand Prix de Monaco. The drivers haven't even arrived, and yet TAG Heuer has already made the 2025 Formula 1 Monaco Grand Prix an event to remember. The Swiss luxury watchmaker kicked off the blockbuster sports weekend with a bang, announcing a trio of new additions to its much-loved Monaco Collection. From an old favourite with heritage ties to the King of Cool to a feat of horological engineering, the Monaco Chronograph Stopwatch, Monaco Split-Seconds Chronograph, and Monaco Chronograph x Gulf are a symbolic nod to, arguably, the brand's most versatile timepiece. Oracle Red Bull Racing driver Max Verstappen's car at the 2024 Monaco F1 Grand Prix | Image: Nick Hall/Man of Many 2025 TAG Heuer Monaco Grand Prix Announced on Friday ahead of the first practice session, the 2025 TAG Heuer Monaco update marks an important milestone in the brand's motorsports journey. The brand famously recaptured its title as the official timekeeper of Formula 1 earlier this year, following the announcement of a blockbuster deal between the sports organisation and TAG Heuer parent company LVMH. The highly publicised deal not only reignited the brand's long-serving ties to motorsports, but it also dethroned previous title holder and rival Rolex. Moreover, it marked the start of a new and entirely fitting partnership. Alongside the official timekeeper duties, TAG Heuer was also named the first title partner in the history of the Formula 1 Grand Prix de Monaco. It had previously held the honour of being the official watch partner of the event, however, the LVMH connection opened the potential for further integration. Watch fans had long suspected this year's event would see the birth of a new Monaco reference, but TAG Heuer, never one to obey convention, went two better. TAG Heuer Monaco Split-Seconds Chronograph | Image: TAG Heuer 2025 TAG Heuer Monaco Collection The three new TAG Heuer Monaco timepieces each tell a unique story of the classic square-shaped sports watch, tackling the horological lore from a different angle. The Monaco Chronograph Stopwatch is an ode to the original 1969 timepiece, drawing a deliberate connection to an era when Heuer stopwatches were the trusted tools in the heat of competition. The Monaco Chronograph x Gulf, on the other hand, references Steve McQueen's historic role in the 1971 classic Le Mans, while the Monaco Split-Seconds Chronograph celebrates high watchmaking in its finest form. TAG Heuer Monaco Chronograph Stopwatch | Image: TAG Heuer TAG Heuer Monaco Chronograph Stopwatch Brand : TAG Heuer : TAG Heuer Model : Monaco Chronograph Stopwatch : Monaco Chronograph Stopwatch Reference : Ref. : Ref. Diameter : 39mm : 39mm Thickness : 15mm : 15mm Movement : Calibre 11 automatic : Calibre 11 automatic Power Reserve : 40 hours : 40 hours Water-Resistance : 100 metres : 100 metres Price: 9,600 CHF The first of the new Monaco timepieces to be unveiled is the heritage-inspired Chronograph Stopwatch. A throwback to Heuer's timekeeping duties of the 1970s, the new 39mm piece echoes a familiar language of legibility, control and accuracy. Even the colour palette remains consistent, with the vibrant black, white, and red hues providing a visual connection to a bygone era. 'In racing, time carries a different weight,' TAG Heuer wrote in a statement. 'Fractions of a second define outcomes, and the pressure to perform never fades. This year, that tension takes on a deeper meaning as TAG Heuer becomes the first title partner in the history of the Formula 1 Grand Prix de Monaco. To mark this historic moment in motorsport, the Swiss luxury watchmaker introduces the TAG Heuer Monaco Chronograph Stopwatch, a timepiece designed to reflect the precision, intensity, and history of racing at its highest level.' TAG Heuer Monaco Chronograph Stopwatch | Image: TAG Heuer TAG Heuer Monaco Chronograph Stopwatch | Image: TAG Heuer TAG Heuer Monaco Chronograph Stopwatch | Image: TAG Heuer TAG Heuer Monaco Chronograph Stopwatch | Image: TAG Heuer Crafted from black DLC grade-2 titanium, the Monaco Chronograph Stopwatch features a black circular layout set against an opaline silver background; a deliberate aesthetic that TAG Heuer claims provides stark contrast and enhances readability. The red minute track that encircles the dial's perimeter completes the vintage look, perfectly encapsulating the classic design codes first laid down in the mid-20th century. Make no mistake, this is a Monaco that Jack Heuer would have been proud of. Flipping the watch over, you'll spy a familiar favourite through the transparent sapphire caseback. A stalwart of the Monaco lineup, the calibre 11 was among the first automatic chronograph movements in watchmaking history and was perhaps best characterised by its unique left-hand crown positioning. Former Heuer CEO Jack Heuer famously quipped that while 'initially we all thought a crown on the left side did indeed look weird, but then we decided to turn it into an exclusive and distinctive feature. By having the crown on the left, we would in effect be saying: 'This chronograph does not need winding every day because it is automatic'.' TAG Heuer Monaco Chronograph Stopwatch | Image: TAG Heuer For the 2025 editions, the calibre 11 remains constant, appearing in both the Monaco Chronograph Stopwatch and the Monaco Chronograph x Gulf models. The iconic movement boasts Hours, minutes, seconds, date and chronograph functions, alongside 40 hours of power reserve. The TAG Heuer Monaco Chronograph Stopwatch will be produced in a limited run of 970 pieces, which the brand reveals is a direct reference to the decade that shaped the brand and its involvement in motorsport. It is priced at 9,600 CHF and will arrive on a strap made of black perforated calfskin, a further nod to the racing gloves worn by generations of drivers. TAG Heuer Monaco Split-Seconds Chronograph | Image: TAG Heuer TAG Heuer Monaco Split-Seconds Chronograph Brand : TAG Heuer : TAG Heuer Model : Monaco Split-Seconds Chronograph : Monaco Split-Seconds Chronograph Reference : Ref. : Ref. Diameter : 41mm : 41mm Thickness : 15.2mm : 15.2mm Movement : Calibre TH81-00 Automatic Split-Seconds Chronograph : Calibre TH81-00 Automatic Split-Seconds Chronograph Power Reserve : 65 hours : 65 hours Water-Resistance : 30 metres : 30 metres Price: 145,000 CHF On the other end of the spectrum lies TAG Heuer's new Monaco Split-Seconds Chronograph. The natural evolution of its incredible 2024 Rattrapante release from Watches & Wonders, the new Monaco typifies the brand's ambitious push into the world of haute horology. With a new case material, new movement, and a host of incredible additions on hand, this Monaco is unlike any you have seen before. Crafted entirely from titanium and featuring a sapphire bezel and dial contrasted by vibrant lime green accents, the 2025 TAG Heuer Monaco Split-Seconds Chronograph looks like it belongs on the set of the new Tron movie. Futuristic by design, the 41mm timepiece is powered by the calibre TH81-00 movement, which TAG Heuer reveals was developed in partnership with Vaucher Manufacture Fleurier. The highly sophisticated rattrapante mechanism is capable of measuring two separate time intervals concurrently, making it the ideal timepiece for racing timekeeping and sports accuracy. TAG Heuer Monaco Split-Seconds Chronograph | Image: TAG Heuer TAG Heuer Monaco Split-Seconds Chronograph | Image: TAG Heuer TAG Heuer Monaco Split-Seconds Chronograph | Image: TAG Heuer TAG Heuer Monaco Split-Seconds Chronograph | Image: TAG Heuer Importantly, the material used on this timepiece isn't your stock-standard titanium, but rather a new composite that TAG Heuer calls 'TH-Titanium'. Developed over a four-year period using a proprietary thermal process, the metal is 'transformed at an atomic level' to reveal a natural, irregular pattern that shifts with light. As with most unique finishing of this nature, the pattern on each case will be entirely unique, shaped by the 'intrinsic structure of the metal' rather than the human hand. At first glance, the TAG Heuer Monaco Split-Seconds Chronograph has an almost camouflage-style finish that is further accentuated by the lime-green highlights on the rattrapante hand, titanium rattrapante pusher and counters' hands. You'll also find hand-painted stripes on the watch—a subtle nod to racing liveries—while the adjacent balance wheel bridge is finely brushed with polished bevels and an oscillating weight that has been individually numbered. TAG Heuer Monaco Split-Seconds Chronograph | Image: TAG Heuer With a remarkable amount of detail, finishing, and technology squeezed into a 41mm case, this version of the classic rattrapante timepiece is among TAG Heuer's most intricate developments. It boasts an undeniable lineage to the reference 11.402 that Heuer timekeeper and Scuderia Ferrari contractor Jean Campiche used in the 1970s, but with a bold new aesthetic, modern sensibilities, and a decidedly higher price point. At 145,000 CHF per piece, the 2025 TAG Heuer Monaco Split-Seconds Chronograph is, in a very literal sense, a work of contemporary art. TAG Heuer Monaco Chronograph x Gulf | Image: TAG Heuer TAG Heuer Monaco Chronograph x Gulf Brand : TAG Heuer : TAG Heuer Model : Monaco Chronograph x Gulf : Monaco Chronograph x Gulf Reference : Ref. : Ref. Diameter : 39mm : 39mm Thickness : 15mm : 15mm Movement : Calibre 11 automatic : Calibre 11 automatic Power Reserve : 40 hours : 40 hours Water-Resistance : 100 metres : 100 metres Price: 9,300 CHF A celebration of motorsports on the big screen, the TAG Heuer Monaco Chronograph x Gulf pays tribute to brand favourite and Hollywood legend Steve McQueen. The iconic blue, orange and white Gulf livery has again been revived, capturing the same spirit of adventure, ingenuity and excitement as the 2018 special edition, albeit with a more refined aesthetic. As movie buffs will know, McQueen famously wore a TAG Heuer Monaco during the filming of the 1971 hit Le Mans. The film's release further entrenched the collection within the motorsport sphere, while also surging sales of the featured Porsche 917K and skyrocketing the square-shaped favourite into the history books. In 2025, TAG Heuer has again teamed up with global oil company Gulf for a heritage-inspired Monaco that is entirely true to the 1969 layout. TAG Heuer Monaco Chronograph x Gulf | Image: TAG Heuer 'The Gulf livery is one of the most instantly recognisable visual identities in motorsport,' TAG Heuer wrote in the statement. 'Its light blue and orange combination became a fixture in endurance racing during the late 1960s and '70s. Drivers like Jo Siffert, whose friendship with TAG Heuer laid the foundation for the brand's presence in racing, helped shape Gulf's place in motorsport lore.' The chronograph features a left-positioned crown, is powered by the calibre 11 movement, and the vertical stripes that run down the right-hand side of the fine-grained silver dial appear as though they have been ripped right from McQueen's racing suit. However, the most important element is the logo itself. TAG Heuer Monaco Chronograph x Gulf | Image: TAG Heuer In a direct nod to the original piece, the vintage Heuer emblem has been resurrected, placed just beneath the Monaco symbol and 12 o'clock. Subtle, though it may be, this reference to the watch's unique place in motorsport history cannot be understated. The TAG Heuer Monaco Chronograph x Gulf is, in almost every way, the perfect timepiece for the moment; a heritage nod to an icon of the sport revealed at a time when it is most poignant. The 39mm case is crafted from sandblasted grade-2 titanium, which TAG Heuer says offers a tactile, matte finish that is significantly lighter than the original release. The edition is priced at 9,300 CHF and limited to 971 pieces, again a reference to the year that the McQueen-led Le Mans film was released. The full 2025 TAG Heuer Monaco collection will be available at boutiques and online; however, with limited numbers across the board, you might have to make like McQueen and race in to snag one. TAG Heuer Monaco Chronograph x Gulf | Image: TAG Heuer TAG Heuer Monaco Chronograph x Gulf | Image: TAG Heuer TAG Heuer Monaco Chronograph x Gulf | Image: TAG Heuer


Forbes
01-04-2025
- Automotive
- Forbes
TAG Heuer Marks Its Return To Formula 1 At 2025 Watches And Wonders
The TAG Heuer Monaco Split-Seconds Chronograph | F1 TAG Heuer marks its return as the Official Timekeeper of Formula 1 by releasing new editions of some of its best-known racing watches from the 1960s, '70s and '80s: the Monaco, Carrera and Solargraph. The watches were released at the 2025 Watches and Wonders watch fair, which opened Tuesday and will run till April 7. The TAG Heuer Monaco is one of the most storied timepieces in automobile racing. First worn by Steve McQueen in the 1971 film, 'Le Mans,' it has seen a renewed popularity in recent years as the Swiss watch brand created many versions of the square chronograph that extend well beyond its original blue, red and white color patterns. This new Monaco distinguishes itself with a red tinted sapphire crystal dial and an all-white ceramic case. The watch is powered by the caliber TH81-00 automatic split-seconds chronograph movement. TAG Heuer said it is one of the lightest and most advanced chronograph calibers it's ever made. The split-seconds function, or 'Rattrapante' in French, allows for the simultaneous measurement of two separate time intervals. Hand-finished bevels and black mirror-polished screws are among the finishes in crafting the movement. The oscillating weight is fashioned in the TAG Heuer shield shape and features a brushed finish as well as a hand-painted white and red kerb-inspired design. The TAG Heuer signature checkered-flag pattern on the bridges along with their polished bevels are handmade. The red-tinted translucent dial with white markings features white Super-LumiNova applied indexes and white ceramic sandblasted bridges. The square black grained minute chronograph counter at 3 o'clock has a red lacquered hand; and white, red and yellow markings. The seconds counter at 6 o'clock has a rhodium-plated sandblasted ring, a black gold hand and black markings. The black grained hour chronograph counter at 9 o'clock has a red lacquered hand; and white, red and yellow markings. The hour and minute hands are made of openworked black gold with white Super-LumiNova and white tips. Then there's the white lacquered central chronograph hand, red lacquered central split-seconds hand and hand-lacquered TAG Heuer applied logo. The phrases 'LIGHTS OUT' '& AWAY WE GO' are printed on counters; and 'SWISS' 'MADE' and the F1 logo are printed on the dial. The 41mm all-white case is a standout feature of this watch. It's made of white sandblasted, fine-brushed and polished white ceramic. The crown at 3 o'clock is made of the same material and finishes with the added touch of the red and green lacquered TAG Heuer shield. The chronograph pushers at 2 and 4 o'clock and the split-seconds pushers at 8 and 9 o'clock also have the same ceramic materials and finishes. The 9 o'clock pusher has the added detail: a red lacquered titanium tube. The watch is completed with a white calfskin strap with textile embossing and red hand stitching and a grade-5 titanium butterfly folding clasp. The Tag Heuer Carrera Day-Date TAG Heuer released six new models of one of its best-known racing watches, the Carrera, featuring distinctive dials, materials and straps. The six watches are housed in a 41mm stainless-steel case and bezel. All have a day-date window at 3 o'clock. Five of the watches come with a steel fine brushed and polished three-row bracelet with one model sporting a two-tone steel and 5N rose gold bracelet and one model with a perforated black calfskin strap with light blue lining. Five of the watches are powered by the caliber TH31-02 developed with movement manufacturer, AMT, and produced exclusively for TAG Heuer. The movement delivers an 80-hour power reserve and has a five-year extended warranty. One watch, the 'Twin-Time' GMT model, is powered by the caliber TH31-03. Where the watches truly differ is in the colors and materials used for the dial. The piece with the leather strap has a black grained dial; black grained flange with a 60 second-minute scale; rhodium plated, faceted and polished applied indexes, and hour and minute hands; and a red lacquered central hand. The TAG Heuer Carrera Day-Date GMT Two models have a black opaline dial; a black flange with 60 second-minute scale; and 18k 5N rose gold plated and polished applied indexes, hour and minute hands and central hand. One model has a blue sunray brushed dial; a blue flange with 60 second-minute scale; and rhodium plated, faceted and polished applied indexes, hour and minute hands and central hand. A single model has a smoky red opaline dial with a black flange 60 second-minute scale; rhodium plated, faceted and polished applied indexes, hour and minute hands and central hand. The Carrera Day-Date Twin Time has a teal colored sunray brushed dial; a silver and teal-colored flange with a 24-hourn scale; rhodium plated, faceted and polished applied numerals, hour, minute and central hands; and a rhodium plated and polished GMT hand with a red lacquered tip. TAG Heuer Formula 1 Solargraph The Formula 1 theme continues with a revival of a TAG Heuer Solargraph watch from the 1980s. The updated collection consists of nine watches with bright colored dials, contrasting colored flanges, big round indexes and thick black daisy-shaped bidirectional bezels with large 60 second-minute scales. The dials are housed in a 38mm case made of either sandblasted steel, DLC treated steel or TH-Polylight, a new material for TAG Heuer that the company says is light weight and durable. The bezels in the collection are made of the same TH-Polylight material. Three models form the core collection with a classic black and white dial or a deep blue dial, both with a steel bracelet and a red central second hand. The remaining six models are limited editions, featuring color combinations of black and red, black and yellow, blue and black, white and green, white and red, and green and red. The watch is powered by the solar-powered Solargraph movement. With the Solargraph movement, the watch's battery is recharged by the sun or artificial light. A two-minute exposure to direct sunlight is enough to power the watch for a day, the Swiss watch brand said. Once fully charged, after less than 40 hours in the sun, the watch can run for up to 10 months with no light exposure. If the timepiece stops ticking, it only needs exposure to any light source for ten seconds to start again. The battery has a 15-year lifespan.