Latest news with #Moods
Daily Mail
2 days ago
- Lifestyle
- Daily Mail
'Like confidence in a BOTTLE!': Meet the affordable fragrance that promises to boost your charisma - one pulse point at a time
If the thought of speaking up in a job interview, going on a first date or walking into a room full of strangers makes your heart race, then this £25 solution could be the confidence-boosting solution you've been looking for. Charisma by Moods is a pulse-point rollerball fragrance designed to help you feel more grounded and at ease. Infused with carefully selected aromatic ingredients - think of it as 'confidence in a bottle.' Moods Charisma Moodroller Charisma is crafted to help you feel more composed and self-assured -whether you're heading into a big meeting or a first date. Inspired by research and carefully formulated with soothing aromatic notes, Charisma is your go-to for a sense of calm and confidence in any situation. £25 Shop If you've ever wished you could buy confidence in a bottle to help you with anxiety-inducing situations then this rollerball fragrance from aromatherapy brand Moods may be the innovative solution you need. Designed to deliver 'main character energy' with just a swipe on your pulse points, Charisma, Moods' best-selling and long-lasting fragrance oil blend, combines bright citrus, bold ginger spice and grounding botanicals like clary sage and cedarwood to help you feel composed, clear and magnetic. In fact, the unique fragrance has been clinically proven to deliver a 30 per cent reduction in social anxiety, a 25 per cent decrease in cortisol levels and a 25 per cent calmer heart rate during stressful situations, making it the perfect choice for everything from job interviews to first dates. But it's not just about the science – the scent itself is beautifully addictive, made with a long-lasting oil formula that keeps working for hours. In fact, one impressed user noted how they 'put it on in the morning and can still smell it in the afternoon'. Charisma features Bergamot to lift mood and ease anxiety, Ginger to energise and sharpen focus, Clary Sage to calm and centre, and Cedarwood to ground the nervous system and boost presence. Coming together with Citrus Spice, which delivers grounding yet fresh, warm and radiant uplifting notes, this euro-aromatic blend is set to be one you come back to again and again, even aside from its ability to deliver composure in a swipe. Alongside being 100 per cent non-irritating, and with 96 per cent agreeing it was gentle on sensitive skin, Charisma is the ultra-clever aromatherapy anxiety-buster you never knew you needed. Users can't get enough of Moods' Charisma fragrance, too, calling it a 'game changer' and raving of its impressive longevity. 'I've been using this for a few weeks now and it's really helped me excel in situations I used to struggle in. So so good!' Raved one five-star reviewer. Another added: 'It's like confidence in a bottle – I actually look forward to social events now.' Looking to discover more of Moods ' impressive mood-altering scents? From formulas to boost mental clarity and passion to mindfulness and joy, there's sure to be a scent to suit you. Discover more Moods Moods Genius Moodroller Unlock clarity and boost brain power, with Genius, clinically proven to help improve cognitive function, sharpen mental processing, boost memory and enhance clarity. Genius has been clinically proven to deliver a 30 per cent increase in brain function and cognitive performance, a 25 per cent boost in alertness and reduction of fatigue, and a 15 per cent increase in test accuracy for long-term memory. £25 Shop Moods Found Moodroller Find balance and inner peace with Found, the scent to bring instant calm while promoting mindfulness. After using Found, 76 per cent agreed it positively impacted their mood and feelings of balance, 73 per cent reported improved mindfulness and sense of being centred, and 69 per cent noticed reduced anxiety and tension. £25 Shop Moods Euphoric Moodroller Perfect if you're after an instant mood boost, Euphoric helps uplift your mood, spark joy and infuse your day with positivity. After using Euphoric, 90 per cent felt it uplifted their spirit with an instantaneous mood lift, 88 per cent experienced a sense of contentment and 80 per cent felt invigorated and experienced a reduction in negative emotions. £25 Shop Moods Fit Moodroller Designed for stamina and immunity, Fit gives you a clean energy boost with no crashes, ideal if you're hitting the gym or simply powering through the day. After using Fit, 90 per cent felt more awake and alert, 88 per cent experienced relief from congestion or feeling unwell, and 86 per cent reported improved focus and readiness to take on the day. £25 Shop Moods Frisky Moodroller Awaken your senses and ignite passion with Frisky, the fragrance designed to heighten the senses, enhance confidence and boost attraction. After using Frisky, 82 per cent of users reported feeling more positive and high-spirited, 76 reported feeling more cheerful and playful, and 69 per cent noticed an enhanced, carefree attitude and a frisky feeling. £25 Shop Moods Hustle Moodroller Formulated to fuel productivity and sharpen focus, Hustle enhances mental stamina and keeps distractions at bay while working to support concentration, helping you perform at peak levels. Hustle has been clinically proven to deliver a 35 per cent improvement in brain signal strength related to attention and cognitive processing, a ten per cent increase in attention accuracy and a five per cent faster reaction times. £25 Shop
Yahoo
08-04-2025
- Health
- Yahoo
EXCLUSIVE: Moods, a New Lifestyle Brand Is Adding Science to Aromatherapy
LONDON — The benefits of aromatherapy are countless, but for most, it's a luxury enjoyed at spas or in a bath. Gregory Allen and Daniel Smith, two former beauty executives, have come together to launch Moods, a lifestyle brand that wants to take the old-age holistic healing treatment into the modern world. More from WWD Brioni, Lalique Unveil Design Collector's Item: Dualité, Crystal Edition Perfume OGX Taps Shay Mitchell as Brand Ambassador EXCLUSIVE: Serena Williams Talks Wyn Beauty's One-year Anniversary and Shopify Partnership Ahead of Two-day Pop-up Event in Los Angeles 'We've basically taken the category — which has always had potential — and rebuilt it with clinical trials, precision blends and a modern brand sensibility. We wanted to merge scent and science for serious self care into a tangible healing therapy, hopefully helping customers with their mental health and mindset,' Allen said in a joint interview with Smith. The brand's first launch is eight blends in the form of a mist or roller with each blend targeting a different state of mind. 'We needed to make the use of the MoodsRoller, our primary product, be part of a daily routine and available on hand when needed rather than something saved for a ritual,' Smith said. The Moods include Charisma for confidence; Chill for stress; Hustle for focus; Genius for creativity and intelligence; Euphoric for joy; Fit for energy and recovery; Found for grounding, and Frisky for sensuality. The brand commissioned Professor Mark Moss at the University of Northumbria's department of psychology to conduct its clinical research, which according to Moods is the 'largest aroma-focused clinical study to date.' The study used the Charisma, Chill, Genius and Hustle blends on more than 400 participants testing mood, performance and emotional resilience. According to the research, the Charisma blend reduces social anxiety by up to 30 percent; Chill helps lower blood pressure by 10 percent; Genius enhances memory and clarity by up to 15 percent, and Hustle improves concentration by 10 percent and cognitive processing by 5 percent. Smith said he has been using aromatherapy in his daily life for 20 years in mostly baths and candles. 'I know essential oils make a difference to my mood — especially with stress, sleepiness and energy. That was the start of the concept really — the idea to perfect the use of oils in order to elevate your mood, but simplified, accessible and proven [scientifically],' he added. Allen said that the market was saturated with products that were either 'anecdotal, or wrapped in really soft language. No one was treating aromatherapy like a serious therapeutic tool. We felt like the wellness world was ready for something that was natural and backed by science.' A Moods roller is priced at 25 pounds, while a mist costs 45 pounds. The brand has opened with a direct-to-consumer model, but a wholesale plan is in the works, as is opening in spas in London. In financing Moods, Allen and Smith took a two-step process — they first raised between 50,000 to 100,000 pounds with personal and close investors upon the concept of the brand. 'This was vital as it allowed the step to putting together a solid brand identity, beginning the formulation process and refining the business plan. This allowed us to successfully secure a much larger investment that allowed us to invest in full products, a small but highly efficient team, great communications and launch activations,' Smith said. In the first year of business, Moods is estimating 'single-digit multimillions in terms of revenue.' Allen and Smith are also set on expanding Moods' categories into shower and bath essentials. 'There will also be some new innovations we haven't seen before. We get a little cheeky at the end of the year too,' Smith said. Allen and Smith, who are partners in work and life, both come from beauty backgrounds. Allen has held editorial positions within Glamour U.K. and Elle U.K. before pivoting to PR as a director at CGC Global, while Smith has worked in director roles at companies such as GHD, the Rodial Group and 111Skin. Best of WWD Exploring Opportunities for Italian Artistic Perfumery Brands Fueguia 1833 Expands in Middle East, Gears Up for Paris Opening Penhaligon's Opens the Virtual Doors of Its Portraits Mansion
