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Oman Arab Bank and Dar Al Atta'a Partner to Share the Gift of Reading at Muscat International Book Fair 2025
Oman Arab Bank and Dar Al Atta'a Partner to Share the Gift of Reading at Muscat International Book Fair 2025

Mid East Info

time07-05-2025

  • Business
  • Mid East Info

Oman Arab Bank and Dar Al Atta'a Partner to Share the Gift of Reading at Muscat International Book Fair 2025

Muscat: As part of a leading initiative aimed at instilling the love of reading in the hearts of children and enhancing community interaction, Oman Arab Bank (OAB) has teamed up with Dar Al Atta'a, a leading charity organization in the Sultanate of Oman, for a special book donation campaign at the Muscat International Book Fair 2025. The fair, which was held from April 24 to May 3 at the Oman Convention & Exhibition Center (OCEC), served as a hub for book lovers, authors, and cultural enthusiasts alike. This year, OAB introduced an exciting opportunity for visitors to make a meaningful impact. A dedicated book donation box was set up at the fair near Gate 3, opposite the OAB booth. The bank invited all visitors to bring along their gently used books and donate them to the initiative. These books were then to be distributed to children across Oman to provide them with the tools to embark on their own journeys of discovery and imagination. Commenting on the initiative, Mr Sulaiman Al Harthi, CEO of Oman Arab Bank, said, 'We believe that reading opens doors to endless possibilities. This initiative is a testament to our commitment towards the communities we serve. By partnering with Dar Al Atta'a, we have not only helped instill the joy of reading into the hearts of young readers, but we also gave back to the community in a meaningful way. Through this initiative we hoped to inspire a generation of young readers; those same who will shape the future of our country.' The collaboration between OAB and Dar Al Atta'a reflects the bank's ongoing efforts to make a positive social impact. The book donation initiative is just one of the ways OAB supports educational and social causes, alongside its broader role in the digital transformation of Oman's banking landscape. OAB's participation as Official Banking Partner of the book fair was also aligned with its commitment to enhancing the visitor experience through cashless transactions using the OAB SoftPOS system at every book stall. Visitors were able to conveniently tap-to-pay to make quick and secure purchases. The Muscat International Book Fair served as a platform to promote cultural exchange and learning. Oman Arab Bank's involvement this year was a step towards fostering a society that values education, and knowledgeable empowerment.

Muscat Book Fair 2025 receives record 650,000 visitors
Muscat Book Fair 2025 receives record 650,000 visitors

Observer

time04-05-2025

  • Entertainment
  • Observer

Muscat Book Fair 2025 receives record 650,000 visitors

Muscat: The Muscat International Book Fair 2025, which concluded on Saturday, received 649,589 visitors from across the Sultanate of Oman and abroad. The concluding ceremony of the 29th edition saw the honoring of a number of prominent cultural figures and institutions for their contributions to enriching the cultural scene in the Sultanate of Oman. This ceremony took place under the patronage of Mohammed bin Saeed al Balushi, Undersecretary of the Ministry of Information, at the Al Farahidi Hall at the Oman Convention and Exhibition Centre, which saw the participation of 674 publishing houses from 35 countries, including 640 direct participants and 34 through agencies. The exhibition showcased 681,041 Omani, Arab, and foreign titles, including 52,000 recent publications. PHOTO-2025-04-28-18-17-30 The 28th edition of the Muscat International Book Fair, which received 394,172 visitors, saw the participation of 34 countries and 847 publishing houses, offering over 20,000 titles, including a remarkable collection of more than 19,000 Omani books. The exhibition's cultural program included 211 cultural events under the theme "Cultural Diversity: The Enrichment of Civilizations." In a speech, Ahmed al Rawahi, Director of the Muscat International Book Fair, said: "The contributions of the Muscat International Book Fair, since its inception, have demonstrated its impact in promoting cultural activity, promoting the values ​​of reading, and making books available and disseminated throughout this beloved country." This year's fair had North Al Sharqiyah Governorate as the guest of honor as part of the efforts to highlight the cultural diversity and civilizational depth of the Sultanate of Oman. The governorate implemented a rich program of diverse activities that reflected the governorate's rich cultural, intellectual, and artistic heritage, which played a prominent role in enriching the exhibition's activities. To strengthen cultural exchange efforts between the Sultanate of Oman and the Kingdom of Saudi Arabia, the exhibition hosted Saudi Cultural Days, which represented an important addition to the exhibition's activities through their unique cultural program. Al-Rawahy congratulated the cultural figures and institutions for their constructive contributions and recognized role in advancing the cultural movement in the country. These honorees included author Abdullah Habib, Al-Dhamri Publishing and Distribution House and Library, and Dar Al-Kitab Al-Ahlia Public Library. The Al Wusta Governorate will be the guest of honor at the 30th edition of the Muscat International Book Fair. The closing ceremony of the Muscat International Book Fair included a visual presentation of the daily coverage of the fair, a poetry segment, a visual presentation of the activities of North Al Sharqiyah Governorate's participation as the exhibition's guest of honor, and a poem recited by poet Hamoud Al-Aisri entitled "A Chant in the Name of North Al Sharqiyah Governorate." During the ceremony, the winners of the first season of the National Reading Championship were announced. Targeting school students in the Sultanate of Oman, the championship was held in three competitive stages over a full academic year. A total of 500 books were read, making it a national cultural project implemented by the Ministry of Education and supervised by the exhibition's Community Initiatives Committee.

Saudi Arabia Showcases a Vibrant Cultural Programme at the Muscat International Book Fair 2025
Saudi Arabia Showcases a Vibrant Cultural Programme at the Muscat International Book Fair 2025

Observer

time01-05-2025

  • Entertainment
  • Observer

Saudi Arabia Showcases a Vibrant Cultural Programme at the Muscat International Book Fair 2025

The Kingdom of Saudi Arabia's pavilion at the Muscat International Book Fair 2025 has been inaugurated by the Saudi Literature, Publishing, and Translation Commission, presenting a dynamic cultural programme. The fair runs from April 24 to May 3, featuring participation from 35 countries and encompassing 674 publishing houses. Saudi Arabia's involvement aims to fortify cultural connections with the Sultanate of Oman and enhance knowledge-sharing initiatives, reflecting the Kingdom's Vision 2030. This vision positions culture not only as a vital contributor to development but also as an essential means of fostering intercultural dialogue. Saudi Arabia Showcases a Vibrant Cultural Programme at the Muscat International Book Fair 2025 Saudi Arabia's participation highlights the profound cultural ties shared between the two nations, with the fair serving as a crucial platform for bolstering the book and publishing industry. It also affords Saudi publishers the opportunity to engage in intellectual exchanges with their global counterparts. Leading the Kingdom's presence are key cultural and educational institutions, including the King Salman Global Academy for Arabic Language, the King Abdulaziz Foundation for Research and Archives (Darah), the King Abdulaziz Public Library, the Ministry of Islamic Affairs, the King Fahd Complex for the Printing of the Holy Qur'an, the Saudi Publishing Association, and Taibah University. Saudi Arabia Showcases a Vibrant Cultural Programme at the Muscat International Book Fair 2025 The Saudi pavilion features a comprehensive cultural programme filled with diverse events, such as literary seminars, panel discussions, and poetry evenings that showcase the richness and creativity of the Saudi cultural scene. Among the highlights is a seminar titled 'Features of Modern and Contemporary Saudi Poetry," which explores the evolution of Saudi poetry, from romanticism to experimentalism. Renowned writer Zakia Al-Harithi, alongside moderator Badr Al-Harithi, contributes to this engaging discussion. Saudi Arabia Showcases a Vibrant Cultural Programme at the Muscat International Book Fair 2025 Another notable event titled 'Realism and Magical Realism: Transformations in Gulf Narratives' sees writer Youssef Al-Mohaimeed providing an analytical perspective on the influence of magical realism in Gulf literature. Poet Tahani Subaih captivates the audience with a classical Arabic poetry evening that celebrates the aesthetic beauty of Arabic verse. The significance of traditional crafts is examined by Sulaiman Al-Suhaibani in his presentation "Handicrafts in Gulf Culture: Saudi Arabia and Oman as a Model," discussing how these crafts play a critical role in preserving cultural identity. Saudi Arabia Showcases a Vibrant Cultural Programme at the Muscat International Book Fair 2025 Dr. Hessa Al-Shammari leads a panel on 'Archaeological Sites in Saudi Arabia and Oman: Treasures of the Past and Future Prospects,' highlighting documentation and restoration efforts while emphasizing the importance of regional collaboration. Another intriguing session, 'Experimental Theatre: Between Breaking Rules and Creating New Languages,' invites Amal Al-Tamimi to explore innovative practices in Gulf and Arab experimental theatre. Additionally, Hamda Al-Enezi delves into the art of flash fiction, discussing its unique features and the challenges it presents. Saudi Arabia Showcases a Vibrant Cultural Programme at the Muscat International Book Fair 2025 The Saudi cultural days also include discussions on the role of literature in promoting cultural tourism within the Arabian Gulf. Dr. Udai Al-Huraish presents insights on literature as a means of exploring cultural identity. Another session led by Dr. Rania Khoqair focuses on 'Traditional Gulf Attire in Literature and Art,' investigating how traditional garments are represented in novels and folk arts. Saudi Arabia Showcases a Vibrant Cultural Programme at the Muscat International Book Fair 2025 The programme concludes with a session titled 'New Expatriate Poets: The Arab Poetry Experience in the Diaspora,' presented by Dr. Tanaff Al-Otaibi. This session explores themes of alienation and cultural interaction within poetry created by expatriates. Overall, the events aim to highlight the richness of the contemporary Saudi literary experience, bolstering cultural exchange with both regional and international literary and publishing communities. Saudi Arabia Showcases a Vibrant Cultural Programme at the Muscat International Book Fair 2025 Through its presence at the Muscat International Book Fair, the Literature, Publishing, and Translation Commission seeks to promote investment opportunities within Saudi Arabia's cultural sector while underscoring the Kingdom's innovative initiatives. This effort reinforces Saudi Arabia's status as a regional cultural hub and supports the ongoing endeavour to develop channels for intercultural understanding.

When captivating imagery speaks a thousand words
When captivating imagery speaks a thousand words

Observer

time01-05-2025

  • Observer

When captivating imagery speaks a thousand words

Words wield an extraordinary power, especially when wielded at just the right moment and within the right context. They can act as two-edged swords, capable of calming a tumultuous mind one moment and igniting unrest the next. Interestingly, often the words left unspoken resonate more profoundly than those that are voiced, and vice versa. The 29th edition of the Muscat International Book Fair 2025 at the Oman Convention and Exhibition Centre has been graced by a stunning collection of photographs that eloquently speak a thousand words. This captivating exhibition, aptly titled 'A Thousand Words', is organised by the University of Technology and Applied Sciences as part of its ongoing mission to nurture artistic talents. Underscored by the auspices of Dr Said bin Hamad al Rubaie, President of the University, the exhibition showcases the remarkable creations of talented student artists, illustrating a brilliant tapestry of diversity and excellence across varying photography styles. When captivating imagery speaks a thousand words Visitors are treated to an array of images that bring to life Oman's breathtaking landscapes—spanning majestic mountains, serene plains, lush valleys, and the expansive sea—each photograph highlighting the country's rich environmental and touristic diversity. Moreover, the exhibition delves deeper, presenting works infused with profound intellectual and artistic narratives, all intricately connected to Omani identity and the broader human experience, each piece possessing a distinct artistic flair. The Department of Photography from the University's Muscat campus proudly contributes to the exhibition with photographs that celebrate unique heritage sites, shedding light on the depth and richness of Oman's authentic cultural heritage. When captivating imagery speaks a thousand words At the opening event, Hamama bint Masoud al Kindi, Head of the Photography Department, underscored that the 'A Thousand Words' exhibition reflects the University's commitment to providing students with valuable opportunities to exhibit their creative talents and introduce their artistic works to the audience at the Muscat International Book Fair. She further highlighted how this initiative not only nurtures artistic development but also paves the way for prospective career paths in the visual arts arena. Additionally, the exhibition encompasses a series of documentary films that explore various facets of Oman's cultural and historical heritage alongside traditional crafts. Audience members have warmly received these films, celebrating their distinguished content, unique artistic style, and overarching quality. When captivating imagery speaks a thousand words Dr Jinan Aal-Eisa, head of the Department of Communication and Media at the University of Technology and Applied Sciences, noted that the 'A Thousand Words' exhibition, along with the accompanying films, will remain open to the public throughout the duration of the Muscat International Book Fair. This presents a wonderful opportunity for visitors to immerse themselves in the creativity of the students and to appreciate the stunning beauty of Omani nature and identity through their artistic lenses.

Oman Arab Bank Powers a Cashless Experience at Muscat International Book Fair 2025 - Middle East Business News and Information
Oman Arab Bank Powers a Cashless Experience at Muscat International Book Fair 2025 - Middle East Business News and Information

Mid East Info

time28-04-2025

  • Business
  • Mid East Info

Oman Arab Bank Powers a Cashless Experience at Muscat International Book Fair 2025 - Middle East Business News and Information

Muscat. 28 April 2025. Oman Arab Bank (OAB) is proud to announce its role as the Official Banking Sponsor of the Muscat International Book Fair 2025, taking place from April 24 to May 3 at the Oman Convention and Exhibition Center (OCEC). One of the most anticipated cultural events in the Sultanate, the book fair attracts thousands of visitors annually, celebrating literature, learning, and creativity. This year's edition was inaugurated under the auspices of H.E. Dr. Fahad bin Al-Jalanda Al Said, President of Sultan Qaboos University, with H.H. Dr. Sheikh Sultan bin Muhammad Al Qasimi, Ruler of Sharjah and Member of the UAE Supreme Council, attending as the esteemed Chief Guest. As part of its sponsorship, OAB is enabling a fully cashless shopping experience at the fair through the deployment of its innovative SoftPOS payment solution. All book stalls will be equipped with OAB's tap-to-pay technology, offering visitors a seamless and secure way to complete their purchases using cards or smart devices. Commenting on the bank's active role in the book fair, Mr Sulaiman Al Harthi, CEO of Oman Arab Bank, stated, 'Our involvement with the Muscat International Book Fair reflects our continued commitment to supporting cultural initiatives while showcasing practical, customer-focused innovations. Through SoftPOS, we're creating a modern and convenient payment experience that matches the forward-thinking spirit of the event. We're not only proud to sponsor the fair but to actively enhance how people interact with it.' In addition to powering payments, OAB will be hosting an interactive booth at the venue, where visitors can explore the bank's innovative products and services. Key highlights include Idikhar, the intuitive monthly saving plan. Idikhar is a smart and flexible savings solution offering attractive returns of up to 4.5% p.a., designed to help customers achieve their long-term financial goals. Additionally, the bank will showcase the Youth Accounts; accounts tailor made for the younger generation to promote financial literacy and independence from an early age. The booth will also feature family-friendly activities, exclusive giveaways, and on-the-spot offers for new customers. OAB's sponsorship of the Muscat International Book Fair 2025 is part of its broader strategy to promote digital transformation and community engagement across Oman. By blending culture with convenience, the bank aims to highlight how technology can support and enhance meaningful experiences. Oman Arab Bank invites everyone to visit the fair, go cashless with OAB SoftPOS, and explore how the bank continues to innovate in service of its customers and community.

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