Latest news with #NaifSalehAlrajhi
Morocco World
20-05-2025
- Business
- Morocco World
Morocco's Construction Giant TGCC Expands to Saudi Market
Doha – Morocco's leading construction company TGCC has entered the Saudi Arabian market through a strategic partnership with Naif Alrajhi Investment. The agreement, announced on Monday, will see TGCC's Middle East subsidiary collaborate on construction projects developed by the Saudi investment group within the Gulf country. The partnership marks TGCC's entry into one of the world's largest construction markets. Saudi Arabia is projected to become the global leader in the construction sector by 2028, with project values across all sectors expected to reach $181.5 billion, according to a previous report by real estate consultancy Knight Frank. Naif Alrajhi Investment, a prominent Saudi group, manages a diversified investment portfolio with particular focus on real estate development. The company operates across 14 different sectors both within Saudi Arabia and internationally. 'This alliance with TGCC Middle East aligns perfectly with our vision to contribute to the development of vibrant, forward-looking urban environments in Saudi Arabia and beyond,' said Naif Saleh Alrajhi, Chairman and CEO of Naif Alrajhi Investment. 'We are pleased to collaborate with a partner known for its technical excellence and reliability.' Founded in 1991, TGCC has been listed on the Casablanca Stock Exchange since December 2021, and has established itself as one of the top construction firms in Africa and the Middle East. The company has delivered over 1,000 successful projects with a workforce exceeding 14,000 employees globally, generating consolidated revenues of more than MAD 8 billion ($800 million). The company has become a reference in technically demanding constructions, particularly in the health sector, where it has built projects including Mohammed VI University Hospital, Hassan II University Hospital in Fez, and the Mohammed VI Oncology Center. TGCC's entry follows its recent focus on Gulf markets after expanding into Libya in recent years. 'This strategic partnership represents a significant step in TGCC's international expansion,' stated Mohammed Bouzoubaa, Chairman and CEO of TGCC. 'We will support the transformation journey that the Kingdom of Saudi Arabia is witnessing within Vision 2030,' Bouzoubaa added. The Saudi market has attracted numerous foreign companies in real estate development. Egyptian firms like Talaat Moustafa are developing major projects such as 'Banan' city on 10 million square meters in Riyadh at a cost of approximately 31.4 billion Saudi riyals. Chinese development companies have also shown interest, with a Chinese consortium planning to develop a project comprising 100,000 housing units at a cost of $2.8 billion. The construction giant also recently made headlines with its acquisition of a 60% controlling stake in STAM (Société de Travaux Agricoles Marocains) in February. The transaction, valued at MAD 4.3 billion ($430 million), is expected to be completed in the second quarter of 2025, pending approval from the Competition Council. This strategic move combines TGCC's expertise in building construction with STAM's capabilities in public works, transport infrastructure, and urban development. STAM reported revenue of approximately MAD 3.7 billion ($370 million) in 2024 and has evolved from its initial focus on agricultural development to become a major player in public works and road construction. Read also: TGCC Launches Subsidaires to Boost International Construction Footprint Tags: construction industryMorocco Saudi RelationsTGCC
Ya Biladi
19-05-2025
- Business
- Ya Biladi
Moroccan TGCC forms strategic partnership with Naif Alrajhi Investment
Naif Alrajhi Investment, a leading Saudi investment group, entered into a strategic partnership with Moroccan construction leader TGCC through its Saudi subsidiary, TGCC Middle East, on May 19, 2025. The collaboration will focus on constructing projects developed by Naif Alrajhi Investment within Saudi Arabia. "This alliance aligns with our vision to develop vibrant urban environments," said Naif Saleh Alrajhi, Chairman and CEO of Naif Alrajhi Investment. Mohammed Bouzoubaa, Chairman and CEO of TGCC, added, "This partnership represents a significant step in TGCC's international expansion." For the record, Naif Alrajhi Investment manages a diversified portfolio spanning 14 sectors, with an emphasis on real estate. TGCC (Travaux Généraux de Construction de Casablanca), founded in 1991, operates across Africa and the Middle East with over 1,000 completed projects and 14,000 employees. The Moroccan construction leader was listed on the Casablanca Stock Exchange in December 2021.
Campaign ME
30-04-2025
- Business
- Campaign ME
SRMG and Naif Alrajhi Investment partner for MENA's media and advertising ecosystem
SRMG and Naif Alrajhi Investment announced a strategic partnership designed to advance innovation and growth across the media and advertising industries. This partnership focuses on two strategic pillars: Expanding Phi's Out-of-Home (OOH) advertising footprint and partnering with Veyron Marketing to drive innovation in media and marketing. SRMG CEO Jomana R. Alrashid stated, 'This partnership is a convergence of vision, impact and capability. By uniting Phi's comprehensive presence and Veyron's operational expertise, combined with SRMG Media Solutions' services and reach of over 170 million users, we are creating a dynamic ecosystem that empowers brands to engage audiences with unmatched relevance and impact.' The agreement brings together SRMG's newly launched SRMG Media Solutions (SMS), a data-driven advertising entity representing a portfolio of brands including Asharq Al-Awsat, Asharq News and Asharq Business with Bloomberg, Arab News, Hia Magazine and Thmanya, with Naif Alrajhi Investment's diversified assets. Naif Saleh Alrajhi, Chairman & CEO of Naif Alrajhi Investment, commented, 'This partnership reflects our shared commitment to delivering innovative advertising solutions, creating exceptional opportunities for both regional and global advertisers. By partnering with SRMG and SRMG Media Solutions with our own assets, we are positioning brands to engage with audiences in new and meaningful ways.' Through the partnership, Phi, offering a dynamic range of solutions from traditional billboards to cutting-edge digital displays, will amplify its reach, supported by SMS's cross-platform content distribution across digital, social, TV, and print channels. Moreover, Veyron Marketing, will gain access to SRMG Media Solutions' (SMS) dynamic portfolio of advertising offerings, including innovative digital formats, branded content, and experiential advertising. The partnership is underpinned by a shared vision to foster innovation, expand digital capabilities, and unlock new commercial opportunities for both parties. Together, SMS and Veyron will bring a deep understanding of the Saudi market, further strengthened by SRMG's extensive global reach enabling them to drive long-term value for advertisers. Alrajhi continues, 'The strength of Naif Alrajhi Investment lies in our diversified portfolio and strong presence across key sectors, which allows us to offer unique, high impact opportunities that go beyond traditional media. This Partnership not only leverages the incredible growth in Saudi Arabia but also aims to shape the future of the media and marketing landscape globally.' The SRMG and Naif Alrajhi Investment partnership underscores SRMG's expansion through SMS, which leverages a global audience of over 170 million users across platforms such as Asharq News, podcasts, and experiential activations. This, coupled with Naif Alrajhi Investment's diversified portfolio, positions the parternships to drive economic growth and redefine regional advertising standards.
Mid East Info
24-04-2025
- Business
- Mid East Info
SRMG and Naif Alrajhi Investment Announce a Strategic Partnership to Advance MENA's Media and Advertising Ecosystem
Partnership with Phi Advertising enhances Out-of-Home (OOH) advertising by combining Phi and SMS assets, offering diversified across the MENA region. Partnership with Veyron Marketing to elevate the regional landscape by providing clients access to SMS's dynamic portfolio of innovative digital formats, branded content, and experiential advertising solutions. Riyadh,SRMG, the MENA region's largest integrated media group, and Naif Alrajhi Investment, a leading Saudi investment firm with a diversified portfolio and a track record of leading portfolio companies in the media sector regionally, today announced a strategic partnership designed to advance innovation and growth across the media and advertising industries. This partnership focuses on two strategic pillars: Expanding Phi's Out-of-Home (OOH) advertising footprint and partnering with Veyron Marketing to drive innovation in media and marketing. The agreement brings together SRMG's newly launched SRMG Media Solutions (SMS), a next generation data-driven advertising entity representing a portfolio of renowned brands including Asharq Al-Awsat, Asharq News and Asharq Business with Bloomberg, Arab News, Hia Magazine and Thmanya, with Naif Alrajhi Investment's diversified assets. Through the partnership, Phi, a key player in the Middle East's Out-of-Home (OOH) advertising sector, offering a dynamic range of solutions from traditional billboards to cutting-edge digital displays, will amplify its reach, supported by SMS's cross-platform content distribution across digital, social, TV, and print channels. Moreover, Veyron Marketing, a leading player in Saudi Arabia's advertising industry, renowned for its innovative marketing solutions and robust media planning and buying capabilities, will gain access to SRMG Media Solutions' (SMS) dynamic portfolio of advertising offerings, including innovative digital formats, branded content, and experiential advertising. The partnership is underpinned by a shared vision to foster innovation, expand digital capabilities, and unlock new commercial opportunities for both parties. Together, SMS and Veyron bring a deep understanding of the Saudi market, further strengthened by SRMG's extensive global reach enabling them to drive long-term value for advertisers. SRMG CEO Jomana R. Alrashid stated, 'This partnership is a convergence of vision, impact and capability. By uniting Phi's comprehensive presence and Veyron's operational expertise, combined with SRMG Media Solutions' services and reach of over 170 million users, we are creating a dynamic ecosystem that empowers brands to engage audiences with unmatched relevance and impact.' Naif Saleh Alrajhi, Chairman & CEO of Naif Alrajhi Investment, commented, 'This partnership reflects our shared commitment to delivering innovative advertising solutions, creating exceptional opportunities for both regional and global advertisers. By partnering with SRMG and SRMG Media Solutions with our own assets, we are positioning brands to engage with audiences in new and meaningful ways. The strength of Naif Alrajhi Investment lies in our diversified portfolio and strong presence across key sectors, which allows us to offer unique, high impact opportunities that go beyond traditional media. This Partnership not only leverages the incredible growth in Saudi Arabia but also aims to shape the future of the media and marketing landscape globally.' The partnership underscores SRMG's expansion through SMS, which leverages a global audience of over 170 million users across platforms such as Asharq News, podcasts, and experiential activations. This, coupled with Naif Alrajhi Investment's diversified portfolio, positions the parternships to drive economic growth and redefine regional advertising standards.
Zawya
23-04-2025
- Business
- Zawya
SRMG and Naif Alrajhi Investment announce a strategic partnership to advance MENA's media and advertising ecosystem
Partnership with Veyron Marketing to elevate the regional landscape by providing clients access to SMS's dynamic portfolio of innovative digital formats, branded content, and experiential advertising solutions. Riyadh. SRMG, the MENA region's largest integrated media group, and Naif Alrajhi Investment, a leading Saudi investment firm with a diversified portfolio and a track record of leading portfolio companies in the media sector regionally, today announced a strategic partnership designed to advance innovation and growth across the media and advertising industries. This partnership focuses on two strategic pillars: Expanding Phi's Out-of-Home (OOH) advertising footprint and partnering with Veyron Marketing to drive innovation in media and marketing. The agreement brings together SRMG's newly launched SRMG Media Solutions (SMS), a next generation data-driven advertising entity representing a portfolio of renowned brands including Asharq Al-Awsat, Asharq News and Asharq Business with Bloomberg, Arab News, Hia Magazine and Thmanya, with Naif Alrajhi Investment's diversified assets. Through the partnership, Phi, a key player in the Middle East's Out-of-Home (OOH) advertising sector, offering a dynamic range of solutions from traditional billboards to cutting-edge digital displays, will amplify its reach, supported by SMS's cross-platform content distribution across digital, social, TV, and print channels. Moreover, Veyron Marketing, a leading player in Saudi Arabia's advertising industry, renowned for its innovative marketing solutions and robust media planning and buying capabilities, will gain access to SRMG Media Solutions' (SMS) dynamic portfolio of advertising offerings, including innovative digital formats, branded content, and experiential advertising. The partnership is underpinned by a shared vision to foster innovation, expand digital capabilities, and unlock new commercial opportunities for both parties. Together, SMS and Veyron bring a deep understanding of the Saudi market, further strengthened by SRMG's extensive global reach enabling them to drive long-term value for advertisers. SRMG CEO Jomana R. Alrashid stated, 'This partnership is a convergence of vision, impact and capability. By uniting Phi's comprehensive presence and Veyron's operational expertise, combined with SRMG Media Solutions' services and reach of over 170 million users, we are creating a dynamic ecosystem that empowers brands to engage audiences with unmatched relevance and impact.' Naif Saleh Alrajhi, Chairman & CEO of Naif Alrajhi Investment, commented, "This partnership reflects our shared commitment to delivering innovative advertising solutions, creating exceptional opportunities for both regional and global advertisers. By partnering with SRMG and SRMG Media Solutions with our own assets, we are positioning brands to engage with audiences in new and meaningful ways. The strength of Naif Alrajhi Investment lies in our diversified portfolio and strong presence across key sectors, which allows us to offer unique, high impact opportunities that go beyond traditional media. This Partnership not only leverages the incredible growth in Saudi Arabia but also aims to shape the future of the media and marketing landscape globally." The partnership underscores SRMG's expansion through SMS, which leverages a global audience of over 170 million users across platforms such as Asharq News, podcasts, and experiential activations. This, coupled with Naif Alrajhi Investment's diversified portfolio, positions the parternships to drive economic growth and redefine regional advertising standards. About SRMG SRMG has been transforming the MENA industry since 1972 and is the region's largest integrated media group with over 30 leading titles. Across TV, digital, print and film, SRMG delivers top tier content in seven languages across four continents. With an ever-evolving consumer landscape, SRMG has launched seven business verticals. SRMG has enhanced its portfolio by developing significant partnerships with major international media brands such as Bloomberg Media, Warner Bros. Discovery, The Independent, Billboard, Penske Media Corporation and Shueisha. Through its network, SRMG brings the very best global content, high-quality production expertise, and premium entertainment to local audiences. About Naif Alrajhi Investment: Naif Alrajhi Investment, established as premier investment group in Saudi Arabia and a global footprint in 5 countries, invests in Real Estate, Capital Markets, and Mergers and Acquisitions. The group prides itself on the diversity in its real estate portfolio and had solidified its presence in 14 different sectors including Real Estate, Hospitality, F&B, Mining, Contracting & Interior Solutions, Financial Markets, Marcom and Logistics, among many others. Leveraging its extensive market and investment knowledge, Naif Alrajhi Investment has become a catalyst for growth, both locally and internationally, known for its innovation, partnership-driven investments, and focus on community enhancement.
