Latest news with #Nauryz
The Star
23-05-2025
- Entertainment
- The Star
OPPO and Discovery Channel team up to welcome World Day for Cultural Diversity
IN celebration of the World Day for Cultural Diversity for Dialogue and Development, OPPO reaffirms its commitment to cultural preservation and cross-cultural understanding through its global initiative 'Culture in a Shot', in partnership with Discovery Channel. Launched in 2024, this global initiative enters its second year and has documented cultures in 15 countries, continuing its mission to celebrate and preserve cultural diversity through OPPO's imaging technology. As a global technology company operating in over 70 countries and regions, and serving 670 million of users worldwide, cultural diversity remains an integral part of its identity. Under the 2025 theme 'Celebrate the Moment', this year OPPO and Discovery Channel explores iconic festivals and celebrations across the globe—from the mystery of the Venice Carnival in Italy and the traditions of Nauryz in Kazakhstan, to the vibrant festivities of Brazilian football culture. Through the lens of OPPO smartphones, the initiative captures the stories behind these celebrations and how younger generations are keeping traditions alive in new ways. Universal joy of celebration Cultural events are the heartbeat of communities—powerful expressions of history, identity, and human connection. The journey this year begins in Italy with the legendary Venice Carnival, a celebration where history and fantasy merge. Once rooted in aristocratic traditions, it has transformed into a global cultural event that invites people from all walks of life to participate. With its vibrant masks, timeless architecture, and joyful spirit, Venice comes to life through OPPO's lens. Celebrating the Venice Carnival with vibrant masks and costumes. Travelling to Kazakhstan, the focus turns to Nauryz, the traditional New Year festival that symbolises renewal, prosperity, and unity. Deeply rooted in ancient customs, Nauryz transforms cities into open-air stages filled with music, dance, and elaborate costumes. A key part of the festival is sharing traditional meals like kumys (fermented horse milk) and nauryz-kozhe, a symbolic seven-ingredient dish. OPPO's imaging technology brings these rich traditions to life – capturing the warmth of family gatherings and the hope of new beginnings. Nauryz, the traditional New Year festival of Kazakhstan. Beyond traditional festivals, some forms of celebration are woven into everyday life. In Brazil, the spotlight turns to a different kind of festivity – football. More than just a sport, football is a national celebration and cultural ritual of Brazil, embraced by people of all ages and backgrounds. The story of 19-year-old player Mario Cesar Conceição Faria Júnior illustrates how football serves as a cultural heartbeat in Brazilian society—and how the younger generation continues to chase dreams through it. From backstreets to stadiums, football is a shared rhythm that ignites communities, inspires youth, and unites the nation in collective joy. Football is a national celebration and cultural ritual in Brazil. Tapestry of heritage stories Beyond the professional photography produced by OPPO and Discovery Channel, OPPO also encourages its communities worldwide to document and share their own cultural identities. In Malaysia, OPPO has been running the #OPPOMalaysiaThroughTheLens initiative since 2024, supported by the Ministry of Tourism, Arts and Culture (MOTAC) and the Malaysian National Commission for UNESCO (MNCU). This year, the initiative captured the Thaipusam festival, a vibrant Malaysian Hindu tradition, highlighting how cultural practices are passed down through generations. More than a visual archive, Culture in a Shot is about participation—amplifying grassroots voices and encouraging people everywhere to take pride in their heritage. To extend this impact, the campaign continues on social platforms through the #OPPOCulturalChallenge on TikTok. Using hashtags #OPPOxDiscovery and #OPPOCulturalChallenge, creators are invited to share how they celebrate and preserve their traditions in daily life. For example, during Thailand's Songkran Festival, young creators embraced the challenge—merging creativity with tradition and breathing new life into age-old customs. Their contributions show that culture is not static; it evolves when shared, reinterpreted, and made personal for a new generation. To discover more stories and cultural highlights, please visit the Culture in a Shot webpage and join the #OPPOCultureChallenge that celebrates culture through the lens.
The Sun
23-05-2025
- Entertainment
- The Sun
OPPO and Discovery Channel Bring Global Celebration Moments to Life on the World Day for Cultural Diversity
SHENZHEN, CHINA - Media OutReach Newswire - 22 May 2025 - In celebration of the World Day for Cultural Diversity for Dialogue and Development, OPPO reaffirms its commitment to cultural preservation and cross-cultural understanding through its global initiative Culture in a Shot, in partnership with Discovery Channel. Launched in 2024, this global initiative enters its second year and has documented cultures in 15 countries, continuing its mission to celebrate and preserve cultural diversity through OPPO's imaging technology. As a global technology company operating in over 70 countries and regions, and serving 670 million of users worldwide, cultural diversity remains an integral part of its identity. Under the 2025 theme 'Celebrate the Moment', this year OPPO and Discovery Channel explores iconic festivals and celebrations across the globe—from the mystery of the Venice Carnival in Italy and the traditions of Nauryz in Kazakhstan, to the vibrant festive of Brazilian football culture. Through the lens of OPPO smartphones, the initiative captures the stories behind these celebrations and how younger generations are keeping traditions alive in new ways. A Cultural Journey into the Universal Joy of Celebration Across the globe, festivals unite people through shared moments of joy, tradition, and togetherness. More than just vibrant spectacles, these cultural events are the heartbeat of communities—powerful expressions of history, identity, and human connection. The journey this year begins in Italy with the legendary Venice Carnival, a celebration where history and fantasy merge. Once rooted in aristocratic traditions, it has transformed into a global cultural event that invites people from all walks of life to participate. With its vibrant masks, timeless architecture, and joyful spirit, Venice comes to life through OPPO's lens. Travelling to Kazakhstan, the focus turns to Nauryz, the traditional New Year festival that symbolizes renewal, prosperity, and unity. Deeply rooted in ancient customs, Nauryz transforms cities into open-air stages filled with music, dance, and elaborate costumes. A key part of the festival is sharing traditional meals like kumys (fermented horse milk) and nauryz-kozhe, a symbolic seven-ingredient dish. OPPO's imaging technology brings these rich traditions to life—capturing the warmth of family gatherings and the hope of new beginnings. Beyond traditional festivals, some forms of celebration are woven into everyday life. In Brazil, the spotlight turns to a different kind of festivity—football. More than just a sport, football is a national celebration and cultural ritual of Brazil, embraced by people of all ages and backgrounds. The story of 19-year-old player Mario Cesar Conceição Faria Júnior illustrates how football serves as a cultural heartbeat in Brazilian society—and how the younger generation continues to chase dreams through it. From backstreets to stadiums, football is a shared rhythm that ignites communities, inspires youth, and unites the nation in collective joy. Football as a national celebration and cultural ritual of Brazil Weaving a Tapestry of Heritage Stories Beyond the professional photography produced by OPPO and Discovery Channel, OPPO also encourages its communities worldwide to document and share their own cultural identities. In Malaysia, OPPO has been running the #OPPOMalaysiaThroughTheLens initiative since 2024, supported by the Ministry of Tourism, Arts and Culture (MOTAC) and the Malaysian National Commission for UNESCO (MNCU). This year, the initiative captured the Thaipusam festival, a vibrant Malaysian Hindu tradition, highlighting how cultural practices are passed down through generations. More than a visual archive, Culture in a Shot is about participation—amplifying grassroots voices and encouraging people everywhere to take pride in their heritage. To extend this impact, the campaign continues on social platforms through the #OPPOCultureChallenge on TikTok. Using hashtags #OPPOxDiscovery and #OPPOCultureChallenge, creators are invited to share how they celebrate and preserve their traditions in daily life. For example, during Thailand's Songkran Festival, young creators embraced the challenge—merging creativity with tradition, and breathing new life into age-old customs. Their contributions show that culture is not static; it evolves when shared, reinterpreted, and made personal for a new generation. OPPO Culture Challenge The global cultural journey continues. OPPO and Discovery Channel will explore more festivals and traditions—celebrating the diversity that connects people across borders. To discover more stories and cultural highlights, please visit the Culture in a Shot webpage and join the #OPPOCultureChallenge that celebrates culture through the lens.
Arabian Post
22-05-2025
- Entertainment
- Arabian Post
OPPO and Discovery Channel Bring Global Celebration Moments to Life on the World Day for Cultural Diversity
OPPO and Discovery partners on Culture in a Shot Initiative SHENZHEN, CHINA – Media OutReach Newswire – 22 May 2025In celebration of the World Day for Cultural Diversity for Dialogue and Development, OPPO reaffirms its commitment to cultural preservation and cross-cultural understanding through its global initiative Culture in a Shot , in partnership with Discovery Channel. Launched in 2024, this global initiative enters its second year and has documented cultures in 15 countries, continuing its mission to celebrate and preserve cultural diversity through OPPO's imaging technology. As a global technology company operating in over 70 countries and regions, and serving 670 million of users worldwide, cultural diversity remains an integral part of its identity. Under the 2025 theme 'Celebrate the Moment', this year OPPO and Discovery Channel explores iconic festivals and celebrations across the globe—from the mystery of the Venice Carnival in Italy and the traditions of Nauryz in Kazakhstan, to the vibrant festive of Brazilian football culture. Through the lens of OPPO smartphones, the initiative captures the stories behind these celebrations and how younger generations are keeping traditions alive in new ways. A Cultural Journey into the Universal Joy of Celebration ADVERTISEMENT Across the globe, festivals unite people through shared moments of joy, tradition, and togetherness. More than just vibrant spectacles, these cultural events are the heartbeat of communities—powerful expressions of history, identity, and human connection. The journey this year begins in Italy with the legendary Venice Carnival, a celebration where history and fantasy merge. Once rooted in aristocratic traditions, it has transformed into a global cultural event that invites people from all walks of life to participate. With its vibrant masks, timeless architecture, and joyful spirit, Venice comes to life through OPPO's lens. Celebrating the Venice Carnival with vibrant masks and costumes Travelling to Kazakhstan, the focus turns to Nauryz, the traditional New Year festival that symbolizes renewal, prosperity, and unity. Deeply rooted in ancient customs, Nauryz transforms cities into open-air stages filled with music, dance, and elaborate costumes. A key part of the festival is sharing traditional meals like kumys (fermented horse milk) and nauryz-kozhe, a symbolic seven-ingredient dish. OPPO's imaging technology brings these rich traditions to life—capturing the warmth of family gatherings and the hope of new beginnings. Nauryz, the traditional New Year festival of Kazakhstan Beyond traditional festivals, some forms of celebration are woven into everyday life. In Brazil, the spotlight turns to a different kind of festivity—football. More than just a sport, football is a national celebration and cultural ritual of Brazil, embraced by people of all ages and backgrounds. The story of 19-year-old player Mario Cesar Conceição Faria Júnior illustrates how football serves as a cultural heartbeat in Brazilian society—and how the younger generation continues to chase dreams through it. From backstreets to stadiums, football is a shared rhythm that ignites communities, inspires youth, and unites the nation in collective joy. Football as a national celebration and cultural ritual of Brazil Weaving a Tapestry of Heritage Stories ADVERTISEMENT Beyond the professional photography produced by OPPO and Discovery Channel, OPPO also encourages its communities worldwide to document and share their own cultural identities. In Malaysia, OPPO has been running the #OPPOMalaysiaThroughTheLens initiative since 2024, supported by the Ministry of Tourism, Arts and Culture (MOTAC) and the Malaysian National Commission for UNESCO (MNCU). This year, the initiative captured the Thaipusam festival, a vibrant Malaysian Hindu tradition, highlighting how cultural practices are passed down through generations. More than a visual archive, Culture in a Shot is about participation—amplifying grassroots voices and encouraging people everywhere to take pride in their heritage. To extend this impact, the campaign continues on social platforms through the #OPPOCultureChallenge on TikTok. Using hashtags #OPPOxDiscovery and #OPPOCultureChallenge, creators are invited to share how they celebrate and preserve their traditions in daily life. For example, during Thailand's Songkran Festival, young creators embraced the challenge—merging creativity with tradition, and breathing new life into age-old customs. Their contributions show that culture is not static; it evolves when shared, reinterpreted, and made personal for a new generation. OPPO Culture Challenge The global cultural journey continues. OPPO and Discovery Channel will explore more festivals and traditions—celebrating the diversity that connects people across borders. To discover more stories and cultural highlights, please visit the Culture in a Shot webpage and join the #OPPOCultureChallenge that celebrates culture through the lens. Hashtag: #OPPO The issuer is solely responsible for the content of this announcement. About OPPO OPPO is a leading global smart device brand. Since the launch of its first mobile phone – 'Smiley Face' – in 2008, OPPO has been in relentless pursuit of the perfect synergy of aesthetic satisfaction and innovative technology. Today, OPPO provides a wide range of smart devices spearheaded by the Find and Reno series. Beyond devices, OPPO also provides its users with ColorOS operating system and internet services. OPPO has footprints in more than 70 countries and regions, with more than 40,000 employees dedicated to creating a better life for customers around the world.
Yahoo
22-05-2025
- Entertainment
- Yahoo
OPPO and Discovery Channel Bring Global Celebration Moments to Life on the World Day for Cultural Diversity
Shenzhen, China--(Newsfile Corp. - May 22, 2025) - In celebration of the World Day for Cultural Diversity for Dialogue and Development, OPPO reaffirms its commitment to cultural preservation and cross-cultural understanding through its global initiative Culture in a Shot, in partnership with Discovery Channel. Launched in 2024, this global initiative enters its second year and has documented cultures in 15 countries, continuing its mission to celebrate and preserve cultural diversity through OPPO's imaging technology. OPPO and Discovery partners on Culture in a Shot Initiative To view an enhanced version of this graphic, please visit: As a global technology company operating in over 70 countries and regions, and serving 670 million of users worldwide, cultural diversity remains an integral part of its identity. Under the 2025 theme "Celebrate the Moment", this year OPPO and Discovery Channel explores iconic festivals and celebrations across the globe--from the mystery of the Venice Carnival in Italy and the traditions of Nauryz in Kazakhstan, to the vibrant festive of Brazilian football culture. Through the lens of OPPO smartphones, the initiative captures the stories behind these celebrations and how younger generations are keeping traditions alive in new ways. A Cultural Journey into the Universal Joy of Celebration Across the globe, festivals unite people through shared moments of joy, tradition, and togetherness. More than just vibrant spectacles, these cultural events are the heartbeat of communities--powerful expressions of history, identity, and human connection. The journey this year begins in Italy with the legendary Venice Carnival, a celebration where history and fantasy merge. Once rooted in aristocratic traditions, it has transformed into a global cultural event that invites people from all walks of life to participate. With its vibrant masks, timeless architecture, and joyful spirit, Venice comes to life through OPPO's lens. Celebrating the Venice Carnival with vibrant masks and costumes To view an enhanced version of this graphic, please visit: Travelling to Kazakhstan, the focus turns to Nauryz, the traditional New Year festival that symbolizes renewal, prosperity, and unity. Deeply rooted in ancient customs, Nauryz transforms cities into open-air stages filled with music, dance, and elaborate costumes. A key part of the festival is sharing traditional meals like kumys (fermented horse milk) and nauryz-kozhe, a symbolic seven-ingredient dish. OPPO's imaging technology brings these rich traditions to life--capturing the warmth of family gatherings and the hope of new beginnings. Nauryz, the traditional New Year festival of Kazakhstan To view an enhanced version of this graphic, please visit: Beyond traditional festivals, some forms of celebration are woven into everyday life. In Brazil, the spotlight turns to a different kind of festivity--football. More than just a sport, football is a national celebration and cultural ritual of Brazil, embraced by people of all ages and backgrounds. The story of 19-year-old player Mario Cesar Conceição Faria Júnior illustrates how football serves as a cultural heartbeat in Brazilian society--and how the younger generation continues to chase dreams through it. From backstreets to stadiums, football is a shared rhythm that ignites communities, inspires youth, and unites the nation in collective joy. Football as a national celebration and cultural ritual of Brazil To view an enhanced version of this graphic, please visit: Weaving a Tapestry of Heritage Stories Beyond the professional photography produced by OPPO and Discovery Channel, OPPO also encourages its communities worldwide to document and share their own cultural identities. In Malaysia, OPPO has been running the #OPPOMalaysiaThroughTheLens initiative since 2024, supported by the Ministry of Tourism, Arts and Culture (MOTAC) and the Malaysian National Commission for UNESCO (MNCU). This year, the initiative captured the Thaipusam festival, a vibrant Malaysian Hindu tradition, highlighting how cultural practices are passed down through generations. More than a visual archive, Culture in a Shot is about participation--amplifying grassroots voices and encouraging people everywhere to take pride in their heritage. To extend this impact, the campaign continues on social platforms through the #OPPOCultureChallenge on TikTok. Using hashtags #OPPOxDiscovery and #OPPOCultureChallenge, creators are invited to share how they celebrate and preserve their traditions in daily life. For example, during Thailand's Songkran Festival, young creators embraced the challenge--merging creativity with tradition, and breathing new life into age-old customs. Their contributions show that culture is not static; it evolves when shared, reinterpreted, and made personal for a new generation. OPPO Culture Challenge To view an enhanced version of this graphic, please visit: The global cultural journey continues. OPPO and Discovery Channel will explore more festivals and traditions--celebrating the diversity that connects people across borders. To discover more stories and cultural highlights, please visit the Culture in a Shot webpage and join the #OPPOCultureChallenge that celebrates culture through the lens. The issuer is solely responsible for the content of this announcement. About OPPO OPPO is a leading global smart device brand. Since the launch of its first mobile phone - "Smiley Face" - in 2008, OPPO has been in relentless pursuit of the perfect synergy of aesthetic satisfaction and innovative technology. Today, OPPO provides a wide range of smart devices spearheaded by the Find and Reno series. Beyond devices, OPPO also provides its users with ColorOS operating system and internet services. OPPO has footprints in more than 70 countries and regions, with more than 40,000 employees dedicated to creating a better life for customers around the world. Media Contact:press@ To view the source version of this press release, please visit Sign in to access your portfolio
Euronews
23-03-2025
- Euronews
Nowruz: The best New Year celebrations across Central Asia and beyond
Azerbaijan ADVERTISEMENT Novruz is an ancient traditional holiday which reflects and promotes cultural, national and spiritual values, folklore, and national identity of the Azerbaijani people. Novruz is a symbol of nature's rebirth, a symbol of fertility. It's widely celebrated in Azerbaijan as the symbol of winter's leaving and spring's coming, reports Euronews' Arzu Khalilova from Baku. Since restoring its independence, Azerbaijan has developed its historical past and rich traditions and national holidays, and Novruz started to be widely celebrated at state level as a national holiday. It's been marked across the entire sovereign territory of Azerbaijan for more than 30 years. A Nowruz celebration in Azerbaijan. Azerbaijan Presidential Press and Information Office / CC licence The official celebration of Novruz holiday in Azerbaijan comes on March 21th - the beginning of the astronomical New Year. However, Azerbaijanis demonstratively celebrate it a month earlier. During four weeks before the holiday, a campfire is set on every Tuesday, and people, according to the tradition, must jump over the fire several times. Ilakhir Charshanba – the last Tuesday before the holiday is considered to be particularly important. This day is full of various ceremonial activities, which reflect the desire to provide well-being for family in the coming New year. The preparation for Novruz takes much time. Streets and squares are decorated, trees are planted, new clothes are sewed, eggs are coloured, sweets are prepared (shakarbura, pakhlava, etc.) Every house has certainly on the table samani (green sprouts of wheat) and khoncha - a tray with sweets, nuts, candies dried fruits etc. Young people and children also enjoy games such as dasmalatdi (throwing kerchief), shalsallama (shaking the shawl), gurshagatdi (throwing the belt) and gurshagsallama (shaking the belt). Kosa-Kosa, Chovgan (polo), Fincan-Fincan (cups), Gashig oyunu (game with spoons) and clashing eggs. Symbolic characters of Nowruz are manifested by Kechel, Kosa, and Bahar gizi (Spring girl). Their meanings are: The period prior to Nowruz is embodied by Kechel as well as to indicate the renewal of nature, the fertility symbol is Kosa, while landscaping of nature is represented by Bahar gizi. On this day, men as a traditional costume wear chokha (a long coat with a belt), a papakha (fur hat), and traditional boots. Women dress in silk or velvet dresses, often embroidered with gold or silver patterns, and wear headscarves or ornate headdresses with jewelry. These costumes add to the festive atmosphere of Novruz, showcasing the beauty of traditional craftsmanship while celebrating the arrival of spring. Kazakhstan Nowruz dancers in Astana, Kazakhstan. Ken and Nyetta / CC licence Kazakhs celebrate Nauryz, the spring equinox, as a pivotal moment in nature's renewal cycle—a profound blessing for nomads across the steppe, according to Euronews' Astana correspondent Botagoz Marabayeva. Historically, Nauryz carried deep significance, marking the earth's awakening and the long-awaited revival of grazing lands essential for nomadic survival. Enduring winter's scarcity was a testament to resilience, and simply reaching Nauryz signified continuity—both for households and bloodlines. Back in the nomadic era, people would leave the warmth of their yurts at this time, as the melting snow allowed them, and go to visit friends and family in other settlements. The first question was: 'How did you pass through the winter?' Related Kazakhstan's yurts: From nomadic shelters to modern eco-living innovations People no longer live in yurts in Kazakhstan but still wish to maintain close ties with their kin, and Nauryz presents just the right opportunity. Naturally, it is more visible in more rural regions than in the big cities. In the western region of Mangistau for instance, each tribe will erect a yurt and prepare a feast in it. All the tribal yurts will be next to each other. The elders will meet and exchange news and the youth will get to meet each other and soak in the traditional customs. Today, Kazakhstan celebrates Nauryz with even greater enthusiasm and turns it into a display of national unity. The festival, now a 10-day spectacle known as Nauryznama , begins on March 14 with Amal or Reunion Day, when people visit elders and exchange warm greetings. The festival culminates on March 21–22, transforming cities into vibrant celebrations of Kazakh culture with festive yurts, traditional feasts, nomadic sports, and artisan fairs. Turkey Fire jumping, the first festivity of the Nowruz, in Istanbul, Turkey. Bertilvidet~commonswiki / CC licence Nevruz, which means "new day," is celebrated in Türkiye around the spring equinox, typically on March 21. The ancient festival, which has its roots in Persian traditions, marks the arrival of spring. Nevruz is also important in that it symbolizes renewal, unity of people and dreams about the future. While it is not recognized as a national holiday in Türkiye, it holds the most significant cultural importance for the Kurdish and Alevi communities. The Nevruz is celebrated with vibrant festivities that bring people together to welcome the new season. One of the most iconic customs in Türkiye during Nevruz is the lighting of bonfires. People gather to jump over the flames, a symbolic act to leave behind negativity and embrace good fortune for the next year. Folk dances, poetry readings, and traditional music performances are also central to the celebrations, creating a lively and communal atmosphere. ADVERTISEMENT Nevruz in Türkiye also features unique culinary traditions. Families prepare special dishes, often using fresh, seasonal ingredients to honor the arrival of spring. Sharing food with loved ones is a key aspect of the celebration, emphasizing the themes of unity and renewal. Compared to other countries, Nevruz in Türkiye is less formalized but equally cheerful. While countries like Iran have official public holidays and rituals, celebrations in Türkiye are more community-driven and localized. The festival serves as a bridge between diverse cultural groups, highlighting shared heritage and fostering a sense of togetherness. ADVERTISEMENT For Turkish people, Nevruz is more than just a celebration of spring; it is a time to reflect on the past and look forward to new beginnings. Uzbekistan Uzbek girls in national costumes perform during festivities marking the holiday of Navruz in Tashkent, Uzbekistan, Saturday, March 21, 2009. Anvar Ilyasov/AP In Uzbekistan, south of Kazakhstan, Nauryz—known locally as Navruz—is celebrated with great enthusiasm. A cherished tradition during this holiday is the preparation and sharing of sumalak, a thick, sweet dish made from sprouted wheat. The cooking process is a communal affair, with friends and family gathered around large cauldrons, taking turns stirring while making wishes for the year ahead. For Uzbeks, Navruz is a symbol of national heritage and cultural pride. Families visit relatives, and the streets burst into celebration with folk music, dance, and vibrant festivities. Traditional bakhshi musicians captivate audiences with epic storytelling songs, while dance troupes perform Uzbek folk dances like Lazgi, famous for its expressive movements. The lively beats of the doira (frame drum) and the melodies of the nay (a flute-like instrument) set the rhythm as people join in the celebrations. On this festive occasion, greetings of "Navruz mubarak!" or "Happy Navruz!" echo throughout the country, as people exchange warm wishes for prosperity and happiness. As Uzbekistan welcomes the new season, Navruz fosters a spirit of unity, renewal, and optimism, reminding all that every fresh start holds the promise of growth and joy. ADVERTISEMENT
