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G-Star names Botter's Rushemy Botter and Lisi Herrebrugh as creative directors
G-Star names Botter's Rushemy Botter and Lisi Herrebrugh as creative directors

Fashion Network

time29-04-2025

  • Entertainment
  • Fashion Network

G-Star names Botter's Rushemy Botter and Lisi Herrebrugh as creative directors

The concept was exciting: combining G-Star 's cutting-edge denim innovations with Botter 's subtly skilful tailoring and deconstructed streetwear. Such an attractive idea that, on April 29, G-Star announced it has named Botter's and Lisi Herrebrugh as creative directors. Rushemy Botter and Lisi Herrebrugh - G-Star The designer duo, who were creative directors of Nina Ricci between 2018 and 2022, while also spearheading Botter, a label with Amsterdam and Caribbean influences, will present their first 'Raw Research' collection for G-Star in January 2026, during Paris Fashion Week Men. G-Star said that the first looks designed by Botter and Herrebrugh will be unveiled in June. 'I have great memories of G-Star from the late '90s. The designs, the styles I wore, and the influence the brand had on denim culture,' said Rushemy Botter in a press release, adding that 'it's an exciting opportunity to be part of [the brand's] next chapter.' The duo's appointment marks a creative shift and a strong style statement for G-Star, currently being relaunched by new owner WHP Global, which acquired the brand in 2023, and it is not the first time that G-Star, founded in 1989, will be collaborating with external designers. Long before joining Louis Vuitton, Pharrell Williams had contributed his design vision to G-Star (in which he had even bought a stake) in his capacity as head of imagination, from 2016. In the last decade, Argentina-born British designer Aitor Throup also brought his progressive touch to G-Star, first working on the Raw Research collection and later on all the brand's lines. 'We are happy to welcome Rushemy and Lisi to the team. Their contemporary thinking and respect for our design integrity make them the ideal partners to help guide the collection forward,' said Gwenda van Vliet, G-Star's chief brand officer. 'We believe this is the perfect match, both creatively and culturally, and we are excited about the journey ahead,' she added. See catwalk Botter - Fall/Winter 2024-25 - Menswear - France - Paris ©Launchmetrics/spotlight G-Star recently renewed its links with avant-garde creatives by dropping a collaboration with designer Walter Van Beirendonck, with whom Rushemy Botter began his career. But chiefly, in the past two years, the brand has worked to rebuild its fundamentals, re-releasing signature items like the Elwood jeans and various military-inspired jackets. G-Star has also added to its staff and re-introduced several monobrand stores in its key countries, such as the Dutch domestic market and more recently in France. Tapping Botter and Herrebrugh marks a new milestone for newly ambitious G-Star, and is expected to boost its international visibility, notably by featuring at a marquee event such as Paris Fashion Week. 'We're happy to join a brand that shares our values of innovation, sustainability, and craftsmanship. We look forward to working together to explore new possibilities for the brand,' concluded Herrebrugh.

G-Star names Botter's Rushemy Botter and Lisi Herrebrugh as creative directors
G-Star names Botter's Rushemy Botter and Lisi Herrebrugh as creative directors

Fashion Network

time29-04-2025

  • Entertainment
  • Fashion Network

G-Star names Botter's Rushemy Botter and Lisi Herrebrugh as creative directors

The concept was exciting: combining G-Star 's cutting-edge denim innovations with Botter 's subtly skilful tailoring and deconstructed streetwear. Such an attractive idea that, on April 29, G-Star announced it has named Botter's Rushemy Botter and Lisi Herrebrugh as creative directors. Rushemy Botter and Lisi Herrebrugh - G-Star The designer duo, who were creative directors of Nina Ricci between 2018 and 2022, while also spearheading Botter, a label with Amsterdam and Caribbean influences, will present their first 'Raw Research' collection for G-Star in January 2026, during Paris Fashion Week Men. G-Star said that the first looks designed by Botter and Herrebrugh will be unveiled in June. 'I have great memories of G-Star from the late '90s. The designs, the styles I wore, and the influence the brand had on denim culture,' said Rushemy Botter in a press release, adding that 'it's an exciting opportunity to be part of [the brand's] next chapter.' The duo's appointment marks a creative shift and a strong style statement for G-Star, currently being relaunched by new owner WHP Global, which acquired the brand in 2023, and it is not the first time that G-Star, founded in 1989, will be collaborating with external designers. Long before joining Louis Vuitton, Pharrell Williams had contributed his design vision to G-Star (in which he had even bought a stake) in his capacity as head of imagination, from 2016. In the last decade, Argentina-born British designer Aitor Throup also brought his progressive touch to G-Star, first working on the Raw Research collection and later on all the brand's lines. 'We are happy to welcome Rushemy and Lisi to the team. Their contemporary thinking and respect for our design integrity make them the ideal partners to help guide the collection forward,' said Gwenda van Vliet, G-Star's chief brand officer. 'We believe this is the perfect match, both creatively and culturally, and we are excited about the journey ahead,' she added. See catwalk Botter - Fall/Winter 2024-25 - Menswear - France - Paris ©Launchmetrics/spotlight G-Star recently renewed its links with avant-garde creatives by dropping a collaboration with designer Walter Van Beirendonck, with whom Rushemy Botter began his career. But chiefly, in the past two years, the brand has worked to rebuild its fundamentals, re-releasing signature items like the Elwood jeans and various military-inspired jackets. G-Star has also added to its staff and re-introduced several monobrand stores in its key countries, such as the Dutch domestic market and more recently in France. Tapping Botter and Herrebrugh marks a new milestone for newly ambitious G-Star, and is expected to boost its international visibility, notably by featuring at a marquee event such as Paris Fashion Week. 'We're happy to join a brand that shares our values of innovation, sustainability, and craftsmanship. We look forward to working together to explore new possibilities for the brand,' concluded Herrebrugh.

G-Star names Botter's Rushemy Botter and Lisi Herrebrugh as creative directors
G-Star names Botter's Rushemy Botter and Lisi Herrebrugh as creative directors

Fashion Network

time29-04-2025

  • Entertainment
  • Fashion Network

G-Star names Botter's Rushemy Botter and Lisi Herrebrugh as creative directors

The concept was exciting: combining G-Star 's cutting-edge denim innovations with Botter 's subtly skilful tailoring and deconstructed streetwear. Such an attractive idea that, on April 29, G-Star announced it has named Botter's Rushemy Botter and Lisi Herrebrugh as creative directors. Rushemy Botter and Lisi Herrebrugh - G-Star The designer duo, who were creative directors of Nina Ricci between 2018 and 2022, while also spearheading Botter, a label with Amsterdam and Caribbean influences, will present their first 'Raw Research' collection for G-Star in January 2026, during Paris Fashion Week Men. G-Star said that the first looks designed by Botter and Herrebrugh will be unveiled in June. 'I have great memories of G-Star from the late '90s. The designs, the styles I wore, and the influence the brand had on denim culture,' said Rushemy Botter in a press release, adding that 'it's an exciting opportunity to be part of [the brand's] next chapter.' The duo's appointment marks a creative shift and a strong style statement for G-Star, currently being relaunched by new owner WHP Global, which acquired the brand in 2023, and it is not the first time that G-Star, founded in 1989, will be collaborating with external designers. Long before joining Louis Vuitton, Pharrell Williams had contributed his design vision to G-Star (in which he had even bought a stake) in his capacity as head of imagination, from 2016. In the last decade, Argentina-born British designer Aitor Throup also brought his progressive touch to G-Star, first working on the Raw Research collection and later on all the brand's lines. 'We are happy to welcome Rushemy and Lisi to the team. Their contemporary thinking and respect for our design integrity make them the ideal partners to help guide the collection forward,' said Gwenda van Vliet, G-Star's chief brand officer. 'We believe this is the perfect match, both creatively and culturally, and we are excited about the journey ahead,' she added. See catwalk Botter - Fall/Winter 2024-25 - Menswear - France - Paris ©Launchmetrics/spotlight G-Star recently renewed its links with avant-garde creatives by dropping a collaboration with designer Walter Van Beirendonck, with whom Rushemy Botter began his career. But chiefly, in the past two years, the brand has worked to rebuild its fundamentals, re-releasing signature items like the Elwood jeans and various military-inspired jackets. G-Star has also added to its staff and re-introduced several monobrand stores in its key countries, such as the Dutch domestic market and more recently in France. Tapping Botter and Herrebrugh marks a new milestone for newly ambitious G-Star, and is expected to boost its international visibility, notably by featuring at a marquee event such as Paris Fashion Week. 'We're happy to join a brand that shares our values of innovation, sustainability, and craftsmanship. We look forward to working together to explore new possibilities for the brand,' concluded Herrebrugh.

G-Star names Botter's Rushemy Botter and Lisi Herrebrugh as creative directors
G-Star names Botter's Rushemy Botter and Lisi Herrebrugh as creative directors

Fashion Network

time29-04-2025

  • Entertainment
  • Fashion Network

G-Star names Botter's Rushemy Botter and Lisi Herrebrugh as creative directors

The concept was exciting: combining G-Star 's cutting-edge denim innovations with Botter 's subtly skilful tailoring and deconstructed streetwear. Such an attractive idea that, on April 29, G-Star announced it has named Botter's Rushemy Botter and Lisi Herrebrugh as creative directors. Rushemy Botter and Lisi Herrebrugh - G-Star The designer duo, who were creative directors of Nina Ricci between 2018 and 2022, while also spearheading Botter, a label with Amsterdam and Caribbean influences, will present their first 'Raw Research' collection for G-Star in January 2026, during Paris Fashion Week Men. G-Star said that the first looks designed by Botter and Herrebrugh will be unveiled in June. 'I have great memories of G-Star from the late '90s. The designs, the styles I wore, and the influence the brand had on denim culture,' said Rushemy Botter in a press release, adding that 'it's an exciting opportunity to be part of [the brand's] next chapter.' The duo's appointment marks a creative shift and a strong style statement for G-Star, currently being relaunched by new owner WHP Global, which acquired the brand in 2023, and it is not the first time that G-Star, founded in 1989, will be collaborating with external designers. Long before joining Louis Vuitton, Pharrell Williams had contributed his design vision to G-Star (in which he had even bought a stake) in his capacity as head of imagination, from 2016. In the last decade, Argentina-born British designer Aitor Throup also brought his progressive touch to G-Star, first working on the Raw Research collection and later on all the brand's lines. 'We are happy to welcome Rushemy and Lisi to the team. Their contemporary thinking and respect for our design integrity make them the ideal partners to help guide the collection forward,' said Gwenda van Vliet, G-Star's chief brand officer. 'We believe this is the perfect match, both creatively and culturally, and we are excited about the journey ahead,' she added. See catwalk Botter - Fall/Winter 2024-25 - Menswear - France - Paris ©Launchmetrics/spotlight G-Star recently renewed its links with avant-garde creatives by dropping a collaboration with designer Walter Van Beirendonck, with whom Rushemy Botter began his career. But chiefly, in the past two years, the brand has worked to rebuild its fundamentals, re-releasing signature items like the Elwood jeans and various military-inspired jackets. G-Star has also added to its staff and re-introduced several monobrand stores in its key countries, such as the Dutch domestic market and more recently in France. Tapping Botter and Herrebrugh marks a new milestone for newly ambitious G-Star, and is expected to boost its international visibility, notably by featuring at a marquee event such as Paris Fashion Week. 'We're happy to join a brand that shares our values of innovation, sustainability, and craftsmanship. We look forward to working together to explore new possibilities for the brand,' concluded Herrebrugh.

Heritage revival: how LVMH and Kering thrived with Dior and Gucci, while others like Schiaparelli struggle despite the red carpet acclaim with Kylie Jenner, Bella Hadid, Beyoncé and Kim Kardashian
Heritage revival: how LVMH and Kering thrived with Dior and Gucci, while others like Schiaparelli struggle despite the red carpet acclaim with Kylie Jenner, Bella Hadid, Beyoncé and Kim Kardashian

South China Morning Post

time23-04-2025

  • Business
  • South China Morning Post

Heritage revival: how LVMH and Kering thrived with Dior and Gucci, while others like Schiaparelli struggle despite the red carpet acclaim with Kylie Jenner, Bella Hadid, Beyoncé and Kim Kardashian

When Bernard Arnault was made CEO of his grandfather's small construction firm in the early 1980s, he was an unknown businessman living in Lille. Today, he is the on/off richest person in the world and that same business – LVMH – is Europe's most profitable listed company. Arnault and his five children have become the de facto royal family of France, sitting on the front row of Paris Fashion Week and attending international presidential inaugurations – and all this came from reviving dormant fashion brands. Bella Hadid in Schiaparelli at the Cannes Film Festival, in 2021. Photo: EPA-EFE 'LVMH was created by taking over companies with weaknesses,' says bestselling author and journalist Dana Thomas. 'Often, the brands were inherited by heirs who were not good at what they were doing and had not taken advantage of [what] the companies had to offer. That's when Bernard stepped in and turned them around.' Advertisement This began in 1984 when Arnault bought Christian Dior 's parent company, Boussac, for one franc from the French government when it was near bankruptcy – having been run into the ground by a series of poor business decisions. Later that decade he bought a percentage of a heritage luggage brand owned by the Vuitton family, then invested heavily in Moët Hennessy when its owners were struggling to keep it afloat. Today, all three companies make billions of dollars annually while LVMH itself piled up a total of around US$93 billion last year. 'Sleeping beauty' brand Patou, autumn/winter 2025. Photo: Handout Kering too transformed from a reasonably successful timber factory into a luxury giant when François Pinault bought Gucci and from there moved into brands like Balenciaga, which had been all but ignored by the industry for years. Similarly, Johann Rupert turned his father's South African tobacco company into the watches and jewellery conglomerate Richemont through buying a few largely forgotten heritage watch and jewellery brands. 'Part of their immense success was due to timing,' says fashion documentary producer Camilla Hall. 'Big-name designers – think John Galliano at Dior or Tom Ford at Gucci – turned the fortunes of these brands around in the 1990s, but they did so as logo culture grew and the brands became bigger than the designers who were fronting them.' Then, China opened up and this, coupled with the arrival of social media, meant that brand names dominated everything and creative directors could be swapped around at will, while the conglomerates that owned them could all but print money. Nina Ricci spring/summer 2025. Photo: Handout Understandably, other people tried to muscle in on what appeared to be a close-to-foolproof recipe for riches. Over the last 15 years, numerous sleeping-beauty brands (as the industry has termed them) have been revived – House of Worth, Paul Poiret, Jean Patou, Madeleine Vionnet, Molyneux, Schiaparelli, Rochas, Doucet, Halston Heritage and Nina Ricci, to name a few. But while some have achieved critical acclaim, almost none have seen much financial success. This is in stark contrast to the brand revivals that took place two decades earlier. 'It is as if the industry decided which the huge-name brands were – the ones that could make millions from sunglasses and handbags, as well as ready-to-wear – and after that, the door was slammed shut,' says luxury expert Laura Smith.

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