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Trimble to become primary sponsor on Buescher, Preece NASCAR Cup Series cars beginning in 2025
Trimble to become primary sponsor on Buescher, Preece NASCAR Cup Series cars beginning in 2025

Fox Sports

time23-05-2025

  • Automotive
  • Fox Sports

Trimble to become primary sponsor on Buescher, Preece NASCAR Cup Series cars beginning in 2025

Associated Press CONCORD, N.C. (AP) — Roush Fenway Keselowski Racing announced Friday a multi-year sponsor partnership with Trimble beginning in the 2025 NASCAR Cup Series season. Trimble will be the primary sponsor on Ryan Preece's No. 60 Ford Mustang and Chris Buescher's No. 17 Ford Mustang, beginning with Preece's entry at Nashville Superspeedway on June 1. In addition, it was announced that Trimble will increase its involvement across RFK Racing's full fleet in upcoming seasons, including Brad Keselowski's No. 6 Ford Mustang. Trimble is a global technology company that enables essential industries including construction, geospatial and transportation. 'This is a high-profile opportunity to expand awareness of Trimble by supporting a leading NASCAR team with a technology vision closely aligned with our own,' Trimble president and CEO Rob Painter said. 'Both organizations focus on cohesive technology ecosystems and data-driven precision as the formula for winning in dynamic and intensely competitive environments.' Trimble employs more than 12,000 people worldwide and serves customers in over 175 countries. The company reported $3.68 billion in revenue in 2024, according to a release. 'Partnering with a forward-thinking, technology-driven company like Trimble is a great fit for RFK Racing,' said Steve Newmark, president of RFK Racing. 'Our team and Trimble operate in fast-paced, high-performance environments that demand precision and innovation. Their deep expertise and commitment to technology will bring valuable perspective and collaboration to our program.' Trimble is also set to join the RFK TeK Alliance, a collaborative platform where technology-oriented sponsors work together to test and refine products in applied racing and operational environments. 'Every week in NASCAR feels like a science project, where we're constantly testing, learning, and improving,' said RFK Racing driver and co-owner Brad Keselowski. 'Partnering with Trimble allows us to do more of that work in the digital space, refining our performance virtually before we ever hit the track. That kind of innovation is not only smart, it's essential in today's competitive environment.' ___ AP auto racing: recommended in this topic

RFK Racing and Trimble Launch Multi-Year Agreement Starting with 2025 NASCAR Season
RFK Racing and Trimble Launch Multi-Year Agreement Starting with 2025 NASCAR Season

Yahoo

time23-05-2025

  • Automotive
  • Yahoo

RFK Racing and Trimble Launch Multi-Year Agreement Starting with 2025 NASCAR Season

Global Technology Leader Bringing 'Confidence at Every Turn' to the No. 60 and No. 17 Ford Mustangs Trimble 60 Car - Ryan Preece Trimble 17 Car - Chris Buescher CONCORD, N.C., May 23, 2025 (GLOBE NEWSWIRE) -- RFK Racing today announced a multi-year sponsor partnership with Trimble, a global technology company that enables essential industries including construction, geospatial and transportation. The collaboration between Trimble and RFK will debut during the 2025 NASCAR season with Trimble's primary sponsorship on Ryan Preece's No. 60 Ford Mustang and Chris Buescher's No. 17 Ford Mustang, beginning with Preece's entry at Nashville Superspeedway on June 1. Trimble will increase its involvement across RFK Racing's full fleet in upcoming seasons, including Brad Keselowski's No. 6 Ford Mustang. The collaboration is rooted in a shared passion for innovation, precision, and high-performance teamwork—bringing Trimble's commitment to delivering 'Confidence at Every Turn' to the racetrack. 'This is a high-profile opportunity to expand awareness of Trimble by supporting a leading NASCAR team with a technology vision closely aligned with our own,' said Rob Painter, president and CEO of Trimble. 'Both organizations focus on cohesive technology ecosystems and data-driven precision as the formula for winning in dynamic and intensely competitive environments.' Trimble is a global technology company that employs more than 12,000 people worldwide and serves customers in over 175 countries. The company reported $3.68 billion in revenue in 2024. Customers in construction, transportation and geospatial industries rely on Trimble solutions to improve operational efficiency and project outcomes. 'Partnering with a forward-thinking, technology-driven company like Trimble is a great fit for RFK Racing,' said Steve Newmark, president of RFK Racing. 'Our team and Trimble operate in fast-paced, high-performance environments that demand precision and innovation. Their deep expertise and commitment to technology will bring valuable perspective and collaboration to our program.' Trimble will also join the RFK TeK Alliance, a collaborative platform where technology-oriented sponsors work together to test and refine products in applied racing and operational environments. 'Every week in NASCAR feels like a science project, where we're constantly testing, learning, and improving,' said RFK Racing driver and co-owner Brad Keselowski. 'Partnering with Trimble allows us to do more of that work in the digital space, refining our performance virtually before we ever hit the track. That kind of innovation is not only smart, it's essential in today's competitive environment.' 'NASCAR's 90 million fans include more than 17 million associated with the industry sectors we serve,' said Painter. 'The opportunity to join these stakeholders in the exciting NASCAR environment and to collaborate within the RFK TeK Alliance make this a compelling investment for Trimble.' ### About RFK Racing RFK Racing, in its 38th season in 2025, features an ownership lineup pairing one of the sport's most iconic names, Jack Roush, along with NASCAR Champion, Brad Keselowski, and Fenway Sports Group owner John Henry. Roush initially founded the team in 1988 and it has since become one of the most successful racing operations in the world, propelling him to be the first NASCAR owner to amass three hundred wins and capturing eight championships, including back-to-back NASCAR Cup titles in 2003 and 2004. Keselowski, a former owner in the NASCAR Truck Series, is the 2012 NASCAR Cup Series Champion. In 2007, Roush partnered with Henry, who also owns Major League Baseball's Boston Red Sox, English Premier League's Liverpool F.C., and the NHL's Pittsburgh Penguins, to form Roush Fenway Racing. Off the track, RFK is a leader and proven winner in NASCAR marketing solutions, having produced multiple award-winning social media, digital content and experiential marketing campaigns. Visit and follow the team on all social platforms @rfkracing. About TrimbleTrimble is a global technology company that connects the physical and digital worlds, transforming the ways work gets done. With relentless innovation in precise positioning, modeling and data analytics, Trimble enables essential industries including construction, geospatial and transportation. Whether it's helping customers build and maintain infrastructure, design and construct buildings, optimize global supply chains or map the world, Trimble is at the forefront, driving productivity and progress. For more information about Trimble (Nasdaq: TRMB), visit: Attachments Trimble 60 Car - Ryan Preece Trimble 17 Car - Chris Buescher CONTACT: Mike Massaro RFK Racing (860) 680-7631 mmassaro@ Cole Peterson RFK Racing (402) 699-7224 cpeterson@ in to access your portfolio

Details of Legacy MC agreement to purchase charter from Rick Ware Racing revealed in court
Details of Legacy MC agreement to purchase charter from Rick Ware Racing revealed in court

NBC Sports

time30-04-2025

  • Automotive
  • NBC Sports

Details of Legacy MC agreement to purchase charter from Rick Ware Racing revealed in court

CHARLOTTE, N.C. — A North Carolina Superior Court judge denied a preliminary injunction Wednesday that Legacy Motor Club sought to keep Rick Ware Racing from possibly selling the charter that Legacy MC states it purchased. The hearing, scheduled for one hour, lasted nearly three hours before Judge Clifton H. Smith. At issue is what charter Legacy MC purchased from Rick Ware Racing and when they would have access to it. Among details revealed in court: Judge Smith noted that Legacy MC purchased a charter from Rick Ware Racing for 'roughly $45 million.' That makes it the highest price for a charter. The agreement calls for Rick Ware Racing to sell Charter No. 36 (currently used by the No. 51 car of Cody Ware). However, Legacy MC's attorney noted that the wording in the contract described the charter to be purchased as Charter 27, which also is owned by Rick Ware Racing but is being leased to RFK Racing this year for the No. 60 car of Ryan Preece. An attorney for Rick Ware Racing said two weeks after the agreement was signed the two sides met at Las Vegas where Legacy MC offered to pay RWR $5 million more to purchase Charter 27 so it could have three chartered cars next season. It was also noted in court that RFK Racing has an agreement with Rick Ware Racing to lease Charter 36 (the one being used by Cody Ware this year) next season. Teams are allowed to lease a charter once every seven years. Dustin Long, A key issue Wednesday in court was the contract and the confusion created by it. Keith Forst, an attorney who represented Legacy MC, said in court that the wrong charter number in the agreement was a result of what Rick Ware told the attorney writing the contract. Robert Marcus, attorney for Rick Ware Racing, said in court that Ware always intended to sell Charter 36 (being used by Cody Ware this season in the No. 51) and didn't intend to sell the charter used by RFK Racing. 'I don't think this contract makes any sense,' Marcus said in court ' … It's chalk full of mistakes.' Forst said the contract suggests otherwise. 'It is crystal clear that this purchase agreement covers (Charter) 27 and not 36, not withstanding the misidentification of the number,' Forst said in court. '… We wanted the charter that is being currently leased (Charter 27).' Marcus went through a timeline in the court of key moments in the deal. He stated that a text on March 3 shows Ware's understanding that the contract is for Charter 36 and that the deal was signed. He stated that on March 4, Legacy MC went to NASCAR to inform officials they had an agreement to purchase a charter. Marcus said in court that 'on March 4, they knew that Charter 36 is the charter that was meant to be used by RFK Racing next year.' He noted the March 15 meeting in Las Vegas when Legacy MC upped its offer by $5 million to get Charter 27 to race it next year Marcus said that 'selling Charter 27 puts Rick Ware Racing out of business,' noting that it would leave RWR without a charter for next season since there is an agreement with RFK Racing for it to lease Charter 36 next season. The two sides were in court Wednesday because Legacy MC had a temporary restraining order granted but wanted to make it a preliminary injunction to ensure that Rick Ware Racing didn't sell Charter 27 elsewhere. After the judge's decision, Ware said in a statement: 'RWR is gratified by the Court's decision in this case. It's good to be vindicated.' Cal Wells, CEO of Legacy Motor Club, who was in the courtroom, said of Wednesday's decision: 'Part of the journey.'

Ryan Preece, Joey Logano DQd after top-5 finishes
Ryan Preece, Joey Logano DQd after top-5 finishes

Reuters

time28-04-2025

  • Automotive
  • Reuters

Ryan Preece, Joey Logano DQd after top-5 finishes

April 28 - As the checkered flag dropped at Talladega Superspeedway on Sunday, Ryan Preece crossed the line in a career-best second place, half a car length behind race winner Austin Cindric. A few hours later, Preece was sitting in 38th place in the official race results. Preece and defending Cup Series champion Joey Logano were disqualified from the Jack Link's 500 after their cars failed post-race inspection -- specifically, NASCAR found technical violations in the rear spoilers. That dropped Preece's No. 60 Ford to 38th place and Logano's No. 22 Ford into 39th, last place. Logano crossed the finish line in fifth place. According to a NASCAR report, officials found "unapproved shims in the rear spoiler area." Logano's car violated rules relating to spoiler braces used during superspeedway races, per the report. "The No. 22 Team Penske Ford Mustang was disqualified following post-race inspection at Talladega today," Team Penske said in a statement. "One of the 18 bolts on the surface of the spoiler that connect to the base was found to be loose, and NASCAR penalized the team as a result. This was not intentional and happened throughout the course of the race event. Team Penske accepts the disqualification." Cindric picked up his first win of the season as Fords originally had four cars finish in the top 6. NASCAR also announced the No. 5 of Kyle Larson (who moved up to second after the DQs) and the 21 of Josh Berry (26th place) would undergo additional inspection this week at the NASCAR Research & Development Center in Concord, N.C.

This small-town team in Sweden was a women's soccer powerhouse. Then Europe's big clubs took over
This small-town team in Sweden was a women's soccer powerhouse. Then Europe's big clubs took over

Yahoo

time17-03-2025

  • Sport
  • Yahoo

This small-town team in Sweden was a women's soccer powerhouse. Then Europe's big clubs took over

UMEA, Sweden (AP) — Sprinkled around its small, shared office are trophies and mementos signifying the not-so-distant glory days of Swedish women's soccer team Umeå IK. On one wall is the No. 60 jersey worn by its greatest ever player, Brazil superstar Marta. Across the corridor is a bookcase crammed with European and Swedish silverware and medals. Gathering dust in the corner of a room nearby is a trophy for the 2003 UEFA Women's Cup, the precursor to the Champions League. Indeed, it's only 21 years ago that the team from this small northern city virtually unknown outside Sweden was a back-to-back European champion. Now Umeå is adjusting to its new status in women's soccer — languishing in Sweden's second division, playing before average attendances of around 400 spectators, and battling debts. A transformation of the women's game in Europe is well under way. As attendance figures and TV ratings rise, big-money clubs already well established in men's soccer – think Barcelona, Real Madrid, Chelsea – are taking over the show. Umeå is among the unfashionable clubs of yesteryear who know they can no longer compete. 'Not to be harsh or anything, but I don't think it's possible anymore,' Umeå coach Edvin Erfanian said about the club's chances of returning to the top of the European game. 'But I don't necessarily see it as a bad thing. The product of women's football is a whole lot better than it was 20 years ago.' Champions League lineup The changing face of women's European soccer is best illustrated by comparing the lineup of the Champions League quarterfinals taking place this week to that of 20 years ago. On Tuesday, it's Real Madrid vs. Arsenal and Bayern Munich vs. Lyon. On Wednesday, it's Wolfsburg vs. Barcelona and Manchester City vs. Chelsea. Rewind to the 2004-05 season and the quarterfinalists included Bobruichanka Bobruisk (Belarus), Energy Voronezh (Russia), Trondheims-Ørn (Norway), Turbine Potsdam (Germany), Torres (Italy), as well as Djurgården/Älvsjö and defending champion Umeå from Sweden. Arsenal, a rare example of a top men's club that also had a strong women's team in those days, is the only quarterfinalist from 20 years ago that remains competitive in the Women's Champions League today. The contrast in resources is considerable. Barcelona, the reigning European champion, generated 17.9 million euros ($19.5 million) in revenue in 2023-24, according to analysis from accountancy firm Deloitte. Jörgen Crovin, Umeå's sporting manager, estimates that Umeå's revenue last year was about $800,000. Accepting a new reality Umeå IK is a club located around 400 kilometers (250 miles) from the Arctic Circle — the winters here are long and cold — and in a quiet university town populated by 130,000. The team has been surviving year-to-year, even week-to-week as recently as last November when a last-gasp crowdfunding campaign and donations from wealthy locals raised enough cash to keep the team afloat. Expectations and targets have been realigned. Being European champion again is a pipe dream for a squad containing many students and only three full-time professionals. Crovin joined in 2022 and says the players brought in during his time have all been free transfers. Chelsea, meanwhile, just made U.S. defender Naomi Girma the world's first million-dollar female player. Instead, returning to Sweden's top division and consolidating with a strong youth system and robust finances, while serving as a pipeline for the best players in the north of the country, is the best Umeå's soccer leadership can realistically hope for these days. 'We just need to find our own way,' Erfanian, a 28-year-old coach, told the AP. 'We don't have the finances and, in the end, that's what it's about. ... For us, what we need to do is put our resources in the academy and create a good environment for young girls in the north part of Sweden.' The glory days with Marta It's very different to the early years of this century when women's soccer wasn't such big business and Umeå was a benchmark in the European game. In lore in these parts is the cold, gray day in February 2004 when an 18-year-old Marta, reportedly wearing flip-flops, arrived in Umeå from Belo Horizonte with her cousin, Marina, and threw a snowball for the first time in her life. Within months, Marta was scoring in both legs of the Champions League final against FFC Frankfurt as Umeå retained the title before losing the 2007 and '08 finals — by which time she was the Ballon d'Or winner. 'It's pretty much a different world up there — really small place, really cold — and she adapted,' Johanna Frisk, a teammate of Marta's at Umeå and now a pundit for Swedish broadcaster Viaplay, told the AP. 'Her skills were on another level. She could do pretty much anything.' Umeå was a 'winning machine,' Frisk said. For Crovin, the club 'raised the bar' in terms of how much they trained and the ambition they had in using their money, pumped into the club from local and national businesses, to buy foreign players. 'Umeå was ahead of its time,' Crovin said in an interview in a cluttered office the club now shares with the city's indoor floor hockey team. The powerhouses take over Sponsors started to leave and debts started to build for Umeå. Marta left after the 2008 season and the team hasn't won a major title since. Around that time, Europe's powerhouse clubs started taking women's soccer seriously. Paris Saint-Germain won its first major women's title in 2010 and soon was fueled by cash from the men's team's Qatari ownership. Barcelona won its first Spanish women's league title in 2011. Bayern Munich, which wasn't in Germany's top women's league during much of the 1990s, started winning cups and leagues in the 2010s. Manchester United's women's team was reformed in 2018, having been disbanded in 2005. Real Madrid's women's team was founded in 2020. With resources, infrastructure and a brand name behind them, the big-name women's teams are flourishing. Even in Sweden, Malmö — the biggest men's club — relaunched a women's team in 2019 that just got promoted to the top division. According to a Deloitte report, the 15 top revenue-generating women's clubs whose financial results were available for analysis brought in more than 100 million euros (dollars) combined for the first time during the 2023-24 season, a year-on-year growth of 35%. 'Investing in women's football is proving to be a good business decision, benefitting both brand recognition and the business models of football clubs,' Jennifer Haskel, knowledge and insight lead in Deloitte's sports business group, said. The future for women-only soccer clubs It seems the best way to be a strong, financially sound women's team is to be linked to a successful men's club — or have an owner with deep pockets. Crovin says there are no immediate plans for Umeå to be affiliated with the city's men's team, which also plays in the second tier in Sweden and doesn't have so strong a brand. Similarly in Germany, Turbine Potsdam — the Champions League winner in 2005 and '10 based outside Berlin — has slumped as hard as old rival Umeå amid the changing financial landscape. It's also an independent women's team, with a recent co-operation with the Hertha Berlin men's team lasting only three years. Demoted in 2023 after 26 years in Germany's top division and now battling to avoid a return to the second tier after promotion last year, Turbine has struggled to bring through enough talented young players in recent years to get close to competing with powers like Bayern and Bayer Leverkusen. 'We need money,' Turbine president Karsten Ritter-Lang told the AP. 'It's really, really difficult to find sponsors ... I'm absolutely sure if we have enough money and we develop our sports school system, then it will be possible to be successful as an isolated women's football club.' ___ AP Sports Writer Ciaran Fahey in Berlin contributed to this report. ___ AP soccer:

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