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Web Release
09-05-2025
- Business
- Web Release
Pearson Redefines its Brand to Embrace the Future of Learning
By Editor_wr Last updated May 8, 2025 Pearson (FTSE: PSON.L), the world's leading learning company, unveiled a dynamic new brand identity demonstrating its leadership as a lifelong learning company. More than just a refreshed logo, the rebrand represents a deep understanding of the evolving needs of learners worldwide. Pearson's brand evolution is grounded in a core belief: humans are born to learn. The company views learning not just as acquiring knowledge but as a vital force for growth, adaptation and thriving in a rapidly changing world. This understanding is at the heart of the new brand. 'Our new brand reflects our belief in the transformative power of learning,' said Ginny Cartwright Ziegler, Chief Marketing Officer at Pearson. 'It captures the emotional core of learning—the innate human desire to grow, adapt and thrive. We understand that learning is a deeply personal journey, and our new brand resonates with that experience, celebrating the curiosity, resilience and ambition of learners everywhere.' Pearson has invested significantly in understanding the science of learning and how individuals learn most effectively. Research has shown that people who work to improve a skill or ability feel happier day-to-day and long-term, even when learning itself feels challenging. Additionally, those who spend more time learning, whether in formal schooling or informal experiences, are more likely to report having purpose in their life. These insights have informed the development of the new brand and will continue to shape Pearson's products and services, ensuring they remain at the forefront of innovation and efficacy. 'This rebrand is not just about new logos or colors; it's a bold step in redefining who we are, what we stand for and our commitment to help people realize the life they imagine through learning,' said Pearson CEO Omar Abbosh. 'Learning shapes our thoughts, feelings, connections and successes, driving growth at every stage of life. This future-oriented vision aligns deeply with our culture and our products and services, laying the foundation for sustained value creation and guiding our transformation to better serve learners, educators and partners worldwide.' To learn more about Pearson's new brand identity and its vision for the future of learning, please visit . Pearson Redefines its Brand to Embrace the Future of Learning Comments are closed.


Malaysian Reserve
02-05-2025
- Business
- Malaysian Reserve
Pearson Q1 2025 Trading Update (Unaudited)
Pearson on track to deliver 2025 guidance1 with expected Q1 result and momentum building for the second half LONDON, May 2, 2025 /PRNewswire/ — Highlights Underlying Group sales up 1%, with growth expected to accelerate in the second half of the year All business units performing in line with expectations; strong start for Higher Education with underlying sales up 6% Good progress against our 2025 strategic priorities, including: Expanding professional learning capabilities with our new Pearson Skilling Suite (link here) Continuing to lead on the application of innovative technologies, with the launch of an AI-powered Smart Lesson Generator (link here) New contract wins in Enterprise Learning & Skills; including with UK Ministry of Defence (link here) Launch of redefined Pearson brand to embrace the future of learning (link here) £350m share buyback programme launched and progressing; £0.1bn State Aid recovery received in full Expanding professional learning capabilities with our new Pearson Skilling Suite (link here) Continuing to lead on the application of innovative technologies, with the launch of an AI-powered Smart Lesson Generator (link here) New contract wins in Enterprise Learning & Skills; including with UK Ministry of Defence (link here) Launch of redefined Pearson brand to embrace the future of learning (link here) Omar Abbosh, Pearson's Chief Executive, said: 'We continue to make good progress against our strategy, supporting our medium term growth outlook. We are confident of delivering on our expectations for the year given our clear path to achieving stronger growth in the second half, whilst we recognise the heightened uncertainties around the global economy. Financial and operating performance in our smallest quarter was in line with our plans and we continue to build AI enhanced offerings across the business and make progress on our Enterprise initiatives.' Underlying Group sales growth of 1% in Q1 2025 Assessment & Qualifications sales were up 1%. Pearson VUE declined slightly, with growth expected to be weighted to H2 driven by the timing of new contracts and the test prep business building during the year, supported by the recent launch of the Pearson Skilling Suite programme. Clinical Assessment grew due to the continued traction of our products in the market, with further new product releases planned this year, and digital product growth. US Student Assessment saw a small decline due to changes in programme services and timing of delivery. UK & International Qualifications sales benefitted from International growth. Virtual Learning sales decreased 4%, in line with guidance, reflecting the impact of previous partner school losses and timing of funding upsides in the prior period. 2024/25 academic year enrolments increased by 5% in the Spring semester on a same school basis, with positive retention trends. Higher Education sales were up 6% benefitting from the continued innovation and roll out of AI study tools for students and educators and the ongoing successful monetisation of the Channels product. In the quarter, there was growth of 22% in Inclusive Access and 4% in US digital subscriptions. In our International business, 25 AI translated titles were made available for Spring semester courses, expanding the reach of Pearson learning experiences faster and more efficiently. English Language Learning sales decreased 6%, in line with guidance. Institutional declined due to a strong comparator period in Q1 2024, and we expect performance to improve in Q2 and beyond. Pearson Test of English (PTE) performed well against a tough market backdrop and despite a decline in volumes we grew the business. We continue to lead on the application of innovative technologies with the recent launch of AI-powered Smart Lesson Generator and Digital Language Tutor. Enterprise Learning & Skills sales were up 1%. Vocational Qualifications delivered a solid performance with new contract wins supporting pipeline growth, including apprenticeship courses with the UK Ministry of Defence and T Levels in Health and Science. Enterprise Solutions announced strategic partnerships with Microsoft and AWS in the quarter as we build momentum in our Enterprise approach and related sales capability. On track to achieve 2025 guidance and medium term outlook unchanged We expect sales growth and adjusted operating profit in line with market expectations1 for 2025. We expect low single-digit sales growth in H1 with stronger growth in H2. We outline our previously issued 2025 guidance later in this release. Beyond 2025, Pearson is positioned to deliver a mid-single digit underlying sales growth CAGR, sustained margin improvement that will equate to an average increase of 40 basis points per annum and strong free cash conversion2, in the region of 90% to 100%, on average, across the period. Strong financial position Pearson's financial position remains strong, with low leverage and strong liquidity. The £0.1bn previously paid in relation to State Aid was recovered in full during Q1 2025. In March 2025 we commenced our £350m share buyback programme, with £65m purchased up to 30th April 2025. Executive Change Dave Treat, Pearson's Chief Technology Officer, has assumed leadership of the company's digital and technology operation alongside his current architectural and innovation responsibilities, effective 7th April 2025. Dave joined Pearson last July and will play a crucial role in scaling Pearson's AI offerings, bolstering our innovation pipeline, and driving collaboration across different business units. Marykay Wells, who led the Digital and Technology team as Chief Information Officer, decided to leave Pearson, effective 4th April 2025. We want to thank Marykay for her work on our technology foundations and capabilities. Financial summary Sales Q1 2025 Underlying growth Assessment & Qualifications 1 % Virtual Learning (4) % Higher Education 6 % English Language Learning (6) % Enterprise Learning & Skills 1 % Total 1 % Throughout this announcement growth rates are stated on an underlying basis unless otherwise stated. Underlying growth rates exclude currency movements, and portfolio changes. 2025 guidance summary Underlying Sales growth Group In line with market expectations1. We expect low single-digit sales growth in H1 with stronger growth in H2. Assessment & Qualifications Sales to grow low to mid-single digit. Growth will be H2 weighted with new and renewed contracts and the test prep business building during the year. Virtual Learning Sales to decline in H1 given the final impact of previous school losses and the timing of funding in the previous year. Return to growth in H2 and the full year driven by enrolment increases, partially from new school openings, for the 25/26 academic year. Higher Education Sales growth in 2025 will be higher than in 2024 as we build on the successful results of our sales team transformation and product innovations, particularly using AI. Growth will be relatively stable throughout the year. English Language Learning Sales growth will moderate given the likely impacts of elections on immigration rates in 2025 affecting our PTE business, which is expected to decline in the year. Q1 declined in line with expectations and we expect growth to increase each quarter thereafter. We remain confident in the medium term outlook given demographic projections. Enterprise Learning & Skills Sales to grow high single digit with Vocational Qualifications seeing solid growth and the addition of several new contracts for Enterprise Solutions. Growth will increase quarter on quarter. Group Profit Adjusted Operating Profit In line with market expectations1. Interest Adjusted net finance costs of c.£65m reflecting the impact of the Education Bond and £350m share buyback programme which commenced in March. Tax rate We expect the effective tax rate on adjusted profit before tax to be between 24% and 25%. Cash flow We expect a free cash flow conversion2 of 90-100% plus the £0.1bn State Aid repayment which was received in full during Q1 2025. FX Every 1c movement in GBP:USD rate equates to approximately £5m adjusted operating profit impact. 12025 consensus on the Pearson website dated 27th January 2025; underlying sales growth 4.4%, adjusted operating profit of £656m at £:$ 1.23. The average £:$ rate for Q1 2025 was 1.27, which if held for the full year would imply an updated adjusted operating profit consensus of c.£636m, applying the FX guidance stated above. 2Free cash flow conversion calculated as free cash flow divided by adjusted earnings. Contacts Investor Relations Alex Shore Steph Crinnegan +44 (0) 7720 947 853 +44 (0) 7780 555 351 Gemma Terry Brennan Matthews +44 (0) 7841 363 216 +1 (332) 238-8785 Media Teneo Pearson Ed Cropley Laura Ewart +44 (0) 7492 949 346 +44 (0) 7798 846 805 About Pearson At Pearson, our purpose is simple: to help people realise the life they imagine through learning. We believe that every learning opportunity is a chance for a personal breakthrough. That's why our Pearson employees are committed to creating vibrant and enriching learning experiences designed for real-life impact. We are the world's lifelong learning company, serving customers with digital content, assessments, qualifications, and data. For us, learning isn't just what we do. It's who we are. Visit us at Notes Forward looking statements: Except for the historical information contained herein, the matters discussed in this statement include forward-looking statements. In particular, all statements that express forecasts, expectations and projections with respect to future matters, including trends in results of operations, margins, growth rates, overall market trends, the impact of interest or exchange rates, the availability of financing, anticipated cost savings and synergies and the execution of Pearson's strategy, are forward-looking statements. By their nature, forward-looking statements involve risks and uncertainties because they relate to events and depend on circumstances that will occur in future. They are based on numerous assumptions regarding Pearson's present and future business strategies and the environment in which it will operate in the future. There are a number of factors which could cause actual results and developments to differ materially from those expressed or implied by these forward-looking statements, including a number of factors outside Pearson's control. These include international, national and local conditions, as well as competition. They also include other risks detailed from time to time in Pearson's publicly-filed documents and you are advised to read, in particular, the risk factors set out in Pearson's latest annual report and accounts, which can be found on its website ( Any forward-looking statements speak only as of the date they are made, and Pearson gives no undertaking to update forward-looking statements to reflect any changes in its expectations with regard thereto or any changes to events, conditions or circumstances on which any such statement is based. Readers are cautioned not to place undue reliance on such forward-looking statements. Logo – View original content:
Yahoo
07-04-2025
- Business
- Yahoo
Pearson Redefines its Brand to Embrace the Future of Learning
New brand identity reflects learning as a core human need, essential for personal happiness and progress LONDON, April 7, 2025 /PRNewswire/ -- Pearson (FTSE: PSON.L), the world's leading learning company, today unveiled a dynamic new brand identity that demonstrates its leadership as a lifelong learning company. More than just a refreshed logo, the rebrand represents a deep understanding of the evolving needs of learners worldwide. Pearson's brand evolution is grounded in a core belief: humans are born to learn. The company views learning not just as acquiring knowledge, but a vital force for growth, adaptation and thriving in a rapidly changing world. This understanding is at the heart of the new brand. "Our new brand reflects our belief in the transformative power of learning," said Ginny Cartwright Ziegler, Chief Marketing Officer at Pearson. "It captures the emotional core of learning—the innate human desire to grow, adapt and thrive. We understand that learning is a deeply personal journey, and our new brand resonates with that experience, celebrating the curiosity, resilience and ambition of learners everywhere." Pearson has invested significantly in understanding the science of learning and how individuals learn most effectively. Research has shown that people who work to improve a skill or ability feel happier day-to-day and long term, even when learning itself feels challenging. Additionally, those who spend more time learning, whether in formal schooling or informal experiences, are more likely to report having purpose in their life. These insights have informed the development of the new brand and will continue to shape Pearson's products and services, ensuring they remain at the forefront of innovation and efficacy. "This rebrand is not just about new logos or colors; it's a bold step in redefining who we are, what we stand for and our commitment to help people realize the life they imagine through learning," said Pearson CEO Omar Abbosh. "Learning shapes our thoughts, feelings, connections and successes, driving growth at every stage of life. This future-oriented vision aligns deeply with our culture and our products and services, laying the foundation for sustained value creation and guiding our transformation to better serve learners, educators and partners worldwide." To learn more about Pearson's new brand identity and its vision for the future of learning, please visit About PearsonAt Pearson, our purpose is simple: to help people realize the life they imagine through learning. We believe that every learning opportunity is a chance for a personal breakthrough. That's why our c. 18,000 Pearson employees are committed to creating vibrant and enriching learning experiences designed for real-life impact. We are the world's lifelong learning company, serving customers in nearly 200 countries with digital content, assessments, qualifications, and data. For us, learning isn't just what we do. It's who we are. Visit us at Media Contact:Laura Ewart (Europe) Sami Miller (US) View original content to download multimedia: SOURCE Pearson Sign in to access your portfolio
Yahoo
01-03-2025
- Business
- Yahoo
Pearson PLC (PSO) (FY 2024) Earnings Call Highlights: Strong Profit Growth and Strategic ...
Revenue Growth: Sales increased by 3%. Profit Growth: Profits grew by 10%. EBIT Margin: Achieved an EBIT margin of 16.9%. Free Cash Flow Conversion: Strong free cash flow conversion at 117%. Adjusted EPS: Increased by 7% to 62.1%. Operating Cash Conversion: Operating cash conversion at 110%. Dividend Increase: Dividend increased by 6%. Share Buyback: Announced a GBP350 million share buyback. Net Debt: Net debt stood at GBP0.9 billion. Return on Capital: Increased slightly to 10.4%. Assessments and Qualifications Margin: Increased to 23%. Virtual Learning Margin: Increased to 13%. English Language Learning Growth: Delivered a strong 8% performance. Workforce Skills Margin: Turned profitable with a 4% margin. Virtual Schools Enrollment: '24, '25 enrollments up 4% on a same school basis. Warning! GuruFocus has detected 7 Warning Sign with PSO. Release Date: February 28, 2025 For the complete transcript of the earnings call, please refer to the full earnings call transcript. Pearson PLC (NYSE:PSO) delivered a financial performance in line with market expectations, achieving a 3% sales growth and a 10% profit increase. The company successfully renewed key contracts in US student assessments and scaled its qualifications business internationally. Pearson PLC (NYSE:PSO) is building momentum in the enterprise business, evidenced by a new partnership with AWS. The company is scaling the application of AI across its products and services, leading to commercial benefits. Pearson VUE achieved a customer retention rate of 99%, showcasing strong customer loyalty and satisfaction. The virtual schools segment experienced a 1% decline due to known school losses, although enrollments were up 4% on a same school basis. Higher education margins remained flat due to inflation and one-off investment and restructuring costs. The English language learning segment faces potential headwinds from immigration market fluctuations due to upcoming elections. Despite enrollment growth in US higher education, the number of paid users to Pearson did not increase. The company faces challenges in maintaining growth rates in virtual schools and improving margins in higher education. Q: Can you explain the partnerships with AWS and Microsoft in simple terms? What are the expected outcomes and revenue implications? A: The partnerships involve leveraging AWS and Microsoft's AI capabilities and engineers to enhance Pearson's product offerings. These companies are also expanding as customers of Pearson, utilizing a range of Pearson services. The collaboration includes joint go-to-market strategies, where software engineers from both sides work together to develop new AI-driven products. Financially, these partnerships aim to underpin and expand existing business, with potential for mid-single-digit growth and additional opportunities from joint market activities. Omar Abbosh, CEO Q: How might the new US administration's policies affect Pearson's business, particularly in student assessments and PDRI? A: The administration's focus on school choice and building a competitive workforce aligns well with Pearson's offerings. Virtual schools and accountability measures are expected to benefit. Most of Pearson's work is at the state level, which aligns with the administration's push for state control. PDRI, a small part of Pearson's portfolio, focuses on merit-based hiring, which aligns with the administration's objectives. Omar Abbosh, CEO & Art Valentine, President - Assessment and Qualifications Q: Can you provide more details on the expected growth and challenges in the English language learning segment? A: English language learning is expected to grow, albeit at a moderated pace compared to last year. PTE might see a slight decline due to market fluctuations from elections in Australia and Canada. However, institutional business is expected to grow strongly, supported by innovations like AI-powered tools and geographical expansion in MENA and Latin America. Sally Johnson, CFO Q: How do you plan to maintain growth in higher education, especially in the second half of the year? A: Growth will be supported by a reorganized sales team focused on new business and retention, product innovations, and pricing strategies. International markets, which had a tough year previously, are expected to contribute to growth. The focus is on providing quality products at reasonable prices and managing channel complexity effectively. Tom Ap Simon, President - Higher Education and Virtual Learning Q: What is the rationale behind the GBP350 million share buyback, and does it indicate a shift away from M&A? A: The share buyback reflects strong free cash flow and confidence in future growth. M&A remains a tool for strategic growth, but it is not pursued as a budgetary requirement. The focus is on organic growth, with M&A considered when it aligns with strategic goals and offers value. Sally Johnson, CFO & Omar Abbosh, CEO For the complete transcript of the earnings call, please refer to the full earnings call transcript. This article first appeared on GuruFocus. Sign in to access your portfolio


Reuters
28-02-2025
- Business
- Reuters
UK education company Pearson reports 10% profit rise
LONDON, Feb 28 (Reuters) - British education company Pearson (PSON.L), opens new tab reported a 10% rise in full-year adjusted operating profit to 600 million pounds ($754.56 million), the top of its expectations, and said it would deliver more growth in 2025. Chief Executive Omar Abbosh said the adoption of AI in its products was building good momentum across its business. "We also continue to focus on expanding our presence in the highly attractive Enterprise skills market at a time where Pearson can play an important role in helping bridge the critical skills gap that impacts the economy, workforce and individuals," he said on Friday. Pearson, which said it delivered a "solid" performance in assessment and qualifications and strong growth in English language learning, announced a 350 million pound share buyback and a 6% increase in its final dividend. It said it was positive about 2025 and it expected to meet market expectations for sales growth, profit and cash flow. Analysts expect adjusted operating profit to rise to 656 million pounds this year, according to a company-compiled consensus. ($1 = 0.7952 pounds)