Latest news with #OpusClip
Forbes
30-04-2025
- Business
- Forbes
You Went Viral, Now What? How Creators Are Turning Attention Into Income
For a creator, going viral is often seen as the finish line. But for those building sustainable businesses, it's just the starting point. What matters most is what happens after a million views. The story of Kat Norton, better known as Miss Excel, shows how creators can turn fleeting attention into scalable, evergreen income without brand deals or burnout. And she's not alone. A new generation of creators, like the 12-year-old hosts of the MDFoodieBoyz podcast, are showing that short-form content can be the ultimate launchpad for long-term success. With tools like OpusClip, turning one piece of content into hundreds is easier and faster than ever. This reflects a larger industry trend: According to Linktree's 2024 Creator Report, 70% of full-time creators now offer their own products or services, and more than half say short-form video is their most effective content type. The rise of short-form has significantly lowered the barrier to visibility and audience growth, especially for creators who know how to repurpose and distribute consistently. In 2020, Kat posted her first Excel tip to TikTok. At the time, she was still working in a corporate job. "The only people that knew about it was my mother and my boyfriend," she said. But by the sixth video, she had 100,000 followers. "I looked down and I had 100,000 followers on TikTok, and I was like, Oh, what do I do now?" Her content validated a demand for accessible, fun Excel training. Instead of waiting for sponsorships, she launched her own product. Kat didn't rely on brand deals or affiliate links. Instead, she focused on helping people directly. "I was just straight helping people, like making free content every day," she said. She wasn't waiting for a sponsor, she was building value upfront. Then, after some outside encouragement, she moved quickly. "I took two weeks off from my day job. I was on vacation in my living room, and I built the most fun, badass, engaging Excel course I could possibly imagine." "Within two months, it was making more than my day job was per month." The takeaway: monetize your expertise, not just your audience. Kat's business runs on a simple but powerful funnel: "People will literally transform from the class," she said. "I teach for about 45 minutes... and then at the end, I give them an incredible deal if they want to keep learning with us." That model led to six-figure days. The MDFoodieBoyz followed a similar logic, in reverse: start with long-form content, then extract dozens of short clips to maximize distribution. Using OpusClip, they turned just three podcast episodes into more than 170 bite-sized videos, netting 48 million views and over 200,000 followers on Instagram in three months. What started as one course became a catalog. "We expanded from one Excel course to a suite of now we have 10 courses... once we went from selling one course to selling a bundle of nine courses... that's when sales really took off." Behind the scenes, Kat built a 17-person team: editors, marketers, salespeople and customer support. "Pretty much my entire business has been inbound leads from all our corporate clients," she said. Meanwhile, the MDFoodieBoyz used automation and platform-native optimization to simulate a much larger team. Their podcast is filmed with professional production, but their short-form clips feel organic and native to TikTok and Instagram. Ali Abdaal, a former UK doctor turned YouTuber, provides another example of creator-led business success. Like Kat, he built his brand around value-first content and expanded into high-ticket digital products. He consistently produces free, high-quality content on YouTube and through his newsletter, "Sunday Snippets," which help drive traffic to his paid offerings. His flagship course, the "Part-Time YouTuber Academy," priced between $1,495 and $4,995, generated $250,000 from 350 sign-ups in its first launch. In total, his business has scaled to over $5 million in revenue, powered by a mix of digital products, affiliate marketing and a 15-person team. Abdaal's model underscores the same takeaway: free content builds trust, and your own products build revenue. Not every creator starts with a large audience, a niche product, or a viral video. But the strategies behind the success of creators like Miss Excel, MDFoodieBoyz and Ali Abdaal can be applied at any stage: These steps help bridge the gap from content creation to business building, even if you're starting with zero followers. Miss Excel shows that it starts with product and funnel design. The MDFoodieBoyz show that it starts with smart distribution and volume. Both prove the same point: you don't need a full production crew or years of experience. With the right content and tools, you can turn one good idea into millions of views and a thriving business. Check out my podcast The Business of Creators, where Kat Norton broke down these strategies in more detail.
Jordan News
08-04-2025
- Jordan News
Beyond ChatGPT: 7 AI Tools to Simplify Your Daily Tasks - Jordan News
In the world of artificial intelligence, people often associate the field with chatbots like ChatGPT, Google Gemini, or Claude, as these are the most interactive and visible interfaces for the technology. اضافة اعلان However, AI is much broader than that; it has evolved to include specialized tools capable of completely transforming how work is done—whether it's video editing, app development, or automating tasks—without the need to manually write a single line of code. By 2025, there has been a surge of AI-powered tools that help users accelerate their workflows, automate tasks, and achieve higher productivity with ease, often for free or at a nominal price. Whether you're a content creator, student, developer, or remote worker, here are 7 standout tools that go beyond the functions of ChatGPT and have become essential in the toolkit of anyone looking to maximize their time and effort. 1. (Smart Video Editor for Content Creators) If you're struggling with video editing, is your ideal assistant. This tool uses AI to select the best moments from your recordings and turn them into short clips ready for platforms like YouTube Shorts or Instagram Reels. It also supports transcription in over 100 languages. A free plan is available, but advanced features require a paid subscription. 2. Google AI Studio Google AI Studio is an advanced platform that allows users to interact with Gemini models, fine-tune them, and even create custom chatbots or applications using APIs. You can control parameters like token count, creativity level (Temperature), and model versions, making it an excellent tool for developers and AI enthusiasts. 3. Pickaxe For those who want to build apps without learning to code, Pickaxe offers a genius solution. Simply write your idea in plain language, and the tool will generate the code, debug it, and deploy the app. It's ideal for beginners with its free plan, while professionals can benefit from the advanced capabilities of the paid version. 4. Opus Clip (Short Video Creator) Opus Clip uses AI to convert long videos into short, engaging clips. From automatic subtitles to smart re-editing and evaluating video "shareability," it provides ideal solutions for content creators looking to reach a broader audience with minimal effort. 5. Fathom Video (Smart Meeting Assistant) Rather than scrambling to take notes during meetings, Fathom Video lets you focus entirely on the conversation. The tool automatically transcribes sessions, summarizes them, and highlights key points, with support for platforms like Zoom, Google Meet, and Microsoft Teams. The free plan is sufficient for most users, but CRM integration requires an upgrade to the paid version. 6. Tascade (Smart Agents for Repetitive Tasks) Tascade is a remarkable digital assistant that lets you create AI agents to automatically handle repetitive tasks. Whether you're a project manager, marketer, or part of a support team, you can configure agents to work for you across Windows, macOS, iOS, Android, or in a browser. 7. Airtable (Smart Spreadsheets with Database Capabilities) While Airtable might look like a traditional spreadsheet, it functions as a powerful database. You can automate workflows, link records, assign tasks to team members, and integrate with tools like Slack, Zapier, and Google Workspace, making it an advanced alternative to Excel. In Conclusion: These seven tools represent a leap forward in the world of AI, offering practical solutions that help individuals enhance productivity, automate repetitive tasks, and make the most of their time and effort in daily work. Whether you're a content creator, developer, or just someone looking to streamline your workflow, these tools provide efficient and effective solutions that can boost your performance.
