Latest news with #Pagès
Fashion Network
07-05-2025
- Business
- Fashion Network
Lucien Pagès creates UK joint venture with AIPR
Paris-based PR agency Lucien Pagès has formed a joint venture for the UK market with London-based agency AIPR, creating a unit that will operate in the UK under the title Lucien Pagès & AIPR. The move comes five months after Pagès sold control of his company to The Independents, a burgeoning conglomerate of PR agencies, publicists, show producers, and influencer marketing platforms. 'Lucien introduced us to Adam, and we were immediately impressed by the quality of his customer portfolio and reputation, which naturally aligned with our own values. I knew they had been talking about working together for some time, and I'm delighted that the group was able to facilitate this match-up. This alliance is a perfect illustration of the synergies we wish to encourage, and we are delighted to welcome Adam and his team to The Independents,' said Isabelle Chouvet, CEO of The Independents, in a release. In London, AIPR handles brands like Moncler, Loewe, Kenzo, Rabanne, and Acne Studios. Based in Paris, Lucien Pagès handles brands like JW Anderson, Sacai, Max Mara, Ralph Lauren, and Uniqlo. 'I've often been asked why I've never opened an office in London, especially given how much I love the city. I go there regularly for work, and the London media have always been a great influence on our community. The truth is, Adam offered a service that perfectly complemented my own. We have long shared clients and a very similar approach to our business. This alliance is the fruit of a long discussion between Adam and me, and today, as a member of The Independents, is the perfect time to bring this project to fruition,' said Pagès. Pagès founded his own agency in 2006 in Paris and subsequently opened an office in New York. Added Iezzi: 'I've been working with Lucien Pagès for over fifteen years, and I couldn't imagine a more natural partner to write the next chapter of my agency. From the very first time we met, I knew we shared the same values: the highest standards in communications, a passion for creativity, and the utmost professional rigor. He became an ally in our work, and more than that, a friend. Thanks to the international reach of Lucien Pagès and the expanded network of The Independents, I'll be able to offer an even stronger service to my customers while strengthening my team.' The somewhat ironically named The Independents currently regroups the following agencies: 2x4, Atelier Athem, Atelier Lum, Bureau Béatrice, Bureau Betak & Bureau Future, Ctzar, Inca Productions, Karla Otto, Kennedy, Kitten Production, Kitty Events, K2, Lefty, Lucien Pagès Communication, Prodject, Sunshine, and The Qode. Following a capital investment of $400 million in 2023, The Independents' two shareholders of reference are TowerBrook—a London and New York-based international investment firm—and FL Entertainment, a global leader in the entertainment industry.
Fashion Network
07-05-2025
- Business
- Fashion Network
Lucien Pagès creates UK joint venture with AIPR
Paris-based PR agency Lucien Pagès has formed a joint venture for the UK market with London-based agency AIPR, creating a unit that will operate in the UK under the title Lucien Pagès & AIPR. The move comes five months after Pagès sold control of his company to The Independents, a burgeoning conglomerate of PR agencies, publicists, show producers, and influencer marketing platforms. 'Lucien introduced us to Adam, and we were immediately impressed by the quality of his customer portfolio and reputation, which naturally aligned with our own values. I knew they had been talking about working together for some time, and I'm delighted that the group was able to facilitate this match-up. This alliance is a perfect illustration of the synergies we wish to encourage, and we are delighted to welcome Adam and his team to The Independents,' said Isabelle Chouvet, CEO of The Independents, in a release. In London, AIPR handles brands like Moncler, Loewe, Kenzo, Rabanne, and Acne Studios. Based in Paris, Lucien Pagès handles brands like JW Anderson, Sacai, Max Mara, Ralph Lauren, and Uniqlo. 'I've often been asked why I've never opened an office in London, especially given how much I love the city. I go there regularly for work, and the London media have always been a great influence on our community. The truth is, Adam offered a service that perfectly complemented my own. We have long shared clients and a very similar approach to our business. This alliance is the fruit of a long discussion between Adam and me, and today, as a member of The Independents, is the perfect time to bring this project to fruition,' said Pagès. Pagès founded his own agency in 2006 in Paris and subsequently opened an office in New York. Added Iezzi: 'I've been working with Lucien Pagès for over fifteen years, and I couldn't imagine a more natural partner to write the next chapter of my agency. From the very first time we met, I knew we shared the same values: the highest standards in communications, a passion for creativity, and the utmost professional rigor. He became an ally in our work, and more than that, a friend. Thanks to the international reach of Lucien Pagès and the expanded network of The Independents, I'll be able to offer an even stronger service to my customers while strengthening my team.' The somewhat ironically named The Independents currently regroups the following agencies: 2x4, Atelier Athem, Atelier Lum, Bureau Béatrice, Bureau Betak & Bureau Future, Ctzar, Inca Productions, Karla Otto, Kennedy, Kitten Production, Kitty Events, K2, Lefty, Lucien Pagès Communication, Prodject, Sunshine, and The Qode. Following a capital investment of $400 million in 2023, The Independents' two shareholders of reference are TowerBrook—a London and New York-based international investment firm—and FL Entertainment, a global leader in the entertainment industry.
Business of Fashion
07-05-2025
- Business
- Business of Fashion
Lucien Pagès Merges with AIPR
LONDON — The glow has scarcely faded from the monumental party Lucien Pagès threw for his 50th birthday and he's already celebrating another watershed with Wednesday morning's announcement that his public relations agency Lucien Pagès Communication is forming a joint venture with Adam Iezzi's London-based agency AIPR. Backing the union is The Independents, the global design, production and PR giant, which acquired LPC last December. The terms of the transaction were not disclosed. For the UK, Pagès' original Scrabble-lettered logo has been re-configured by M/M Paris to incorporate AIPR ('You can make more words now,' says Lucien), because he thought it was important for Iezzi to maintain his identity in the local market. Elsewhere, the venture will be under the Pagès umbrella. Pagès and Iezzi first encountered each other in 2010, in an article in 10Men, '10 PR Gurus You Should Meet.' They were on facing pages. 'I was trying to be funny,' Iezzi recalls, 'and I just sounded stupid, and Lucien's answers sounded really intelligent. I thought I have to raise my game.' He was already working with Jonathan Anderson and APC at that point. Iezzi helped APC become a new client for Pagès, and Anderson would later join the LPC roster in Paris when the designer signed up with Loewe. The two agencies eventually shared nine clients, including APC, Loewe and Zara. 'If Adam wasn't in London, I would have opened there a long time ago,' Pagès concedes. 'It's strategically important. The best magazines in English speak to the world. But I never thought to do anything in London because Adam was there. It can be competitive working with other agencies, but never with Adam. It was always a good match of personalities.' Iezzi agrees. 'I always felt Lucien had my back.' It may have even got to the point, Iezzi conjectures, where people thought they were the same person. Not for a moment, says anyone who knows them both well. Still, the confusion makes sense when he adds that 'the merger is formalising something that already exists.' The fallout from Brexit surely helped catalyse the alliance. They opened up their businesses to each other. Pagès had to sort out his own acquisition first, but once that was done, he wasted no time in persuading The Independents CEO Isabelle Chouvet that AIPR would be an asset. Pagès and Iezzi share an old-school faith in the power of public relations. 'It's all gone a bit clickbait-y now, but Lucien and I are still excited to place a beautiful magazine piece.' Pagès adds that a shared dry-as-a-bone sense of humour is a big help. When the finance and legal people needed a codename to keep negotiations confidential, Lucien came up with 'Project Confide in Me.' More than a favourite Kylie Minogue track, it was also a camp little tip of the cap to Adam's Melbourne roots. So it will simply have to be on the karaoke when LPC and AIPR's team, all 100 of them, meet during men's fashion week in June to celebrate their union.
Washington Post
11-02-2025
- Sport
- Washington Post
‘I lost my way': Rugby player is cut loose after biting a teammate
A rugby player was dropped by his professional club in France after he bit his teammate during a night out. Masivesi Dakuwaqa, a gold medalist with Fiji at the 2016 Olympics, played for Biarritz Olympique, a second-tier team known by the abbreviation BOPB. 'Following the internal investigation conducted by the Club, the facts alleged against Masivesi Dakuwaqa made it impossible for him to continue his engagement with the club,' the team said Monday in a statement. 'It was mutually agreed to end his collaboration with the BOPB. The BOPB wishes to reaffirm its commitment to the values of the club and will not make any further comment on this decision.' Biarritz players gathered last month for a team party at a restaurant in southern France when Dakuwaqa reportedly became angry after teammates advised him not to drive home. The 30-year-old allegedly smashed a car window, spurring teammate Pierre Pagès to approach and try to talk to him, at which point Dakuwaqa bit Pagès, whose face was so bloodied it required 20 stitches. The team said Monday it terminated its contract with Dakuwaqa following an internal investigation into the incident. On Tuesday, the Fijian apologized to Pagès in the French newspaper L'Equipe. 'I'd so much like to apologise to Pierre. To apologise to him and his family,' he said. 'It should never have happened. If I hadn't been drinking, I'd never have done it. I drank too many beers. I lost my way.' Dakuwaqa played for Fiji's rugby sevens squad, which defeated Britain in 2016 to win the country's first Olympic medal in any sport. He described the incident to L'Equipe, noting his attorney said he was prohibited from reaching Pagès directly. 'We'd organised this meal between players to strengthen our team spirit after a series of defeats,' Dakuwaqa recounted. 'Everything was going well. We were telling stories and having a laugh. Then I had a blackout. I can't remember what happened. I woke up in a drunk tank, without my shirt, wondering what I was doing there. I couldn't remember a thing. I told myself I'd done something wrong, but I didn't know what. When the police questioned me, I asked them: 'Why am I here, what have I done? They said, 'You bit someone. I asked them, 'Who did I bite?' Then they showed me a photo of Pierre.'
