#Latest news with #ParamountInternationalThe Suna day agoSportThe SunChelsea vs LAFC viewing figures revealed with Club World Cup match hailed as a ‘standout moment for Channel 5'CHELSEA's Club World Cup clash with LAFC has been hailed as a "standout moment for Channel 5". The Blues romped to a 2-0 win in their opening game of the tournament. 1 Pedro Neto netted a fantastic opener before Enzo Fernandez made sure of the win in the second half. The viewership of the match was highly rated too, as Channel 5 's audience peaked at 1.6MILLION viewers. This number was a staggering 15 per cent share of the viewing audience in the UK. President of Paramount International Advertising Sales Lee Sears hailed the achievement of Channel 5. He insisted that sport can help improve the broadcaster's average viewership. Sears also highlighted the impact that the match had in terms of grasping the attention of the younger generation. This was evident as the 16-34 demographic peaked at 34 per cent of the viewership. Sears said: "Last night's Fifa Club World Cup match was a standout moment for 5. JOIN SUN VEGAS: GET £50 BONUS "Driving big numbers, including new and hard-to-reach younger audiences to the channel. "It's a clear example of how premium live sport can outperform our channel average and deliver real value to both viewers and advertisers." Channel 5 is broadcasting 23 of the 63 matches from the Club World Cup in the US. The broadcaster agreed the deal with DAZN - which will exclusively show the remaining 40 matches for free.
The Suna day agoSportThe SunChelsea vs LAFC viewing figures revealed with Club World Cup match hailed as a ‘standout moment for Channel 5'CHELSEA's Club World Cup clash with LAFC has been hailed as a "standout moment for Channel 5". The Blues romped to a 2-0 win in their opening game of the tournament. 1 Pedro Neto netted a fantastic opener before Enzo Fernandez made sure of the win in the second half. The viewership of the match was highly rated too, as Channel 5 's audience peaked at 1.6MILLION viewers. This number was a staggering 15 per cent share of the viewing audience in the UK. President of Paramount International Advertising Sales Lee Sears hailed the achievement of Channel 5. He insisted that sport can help improve the broadcaster's average viewership. Sears also highlighted the impact that the match had in terms of grasping the attention of the younger generation. This was evident as the 16-34 demographic peaked at 34 per cent of the viewership. Sears said: "Last night's Fifa Club World Cup match was a standout moment for 5. JOIN SUN VEGAS: GET £50 BONUS "Driving big numbers, including new and hard-to-reach younger audiences to the channel. "It's a clear example of how premium live sport can outperform our channel average and deliver real value to both viewers and advertisers." Channel 5 is broadcasting 23 of the 63 matches from the Club World Cup in the US. The broadcaster agreed the deal with DAZN - which will exclusively show the remaining 40 matches for free.
a day ago
