3 days ago
- Business
- Powys County Times
Penrhos Farm distillery launches 'wonky' strawberry gin
AN AWARD-WINNING farm distillery near the Powys border has launched a new limited-edition gin by tackling an annual problem agriculture faces.
Penrhos Farm near Kington have made a limited-edition strawberry gin made entirely from "wonky" strawberries that would otherwise go to waste.
With UK farmers losing £648 million annually from rejected horticultural crops according to WRAP global environmental action group, this initiative tackles food waste while creating a premium product just in time for tennis season.
New nationwide research released by Penrhos suggests almost one in five 18 to 44 year olds plan to drink cocktails when watching the tennis this summer which is more than the one in seven of the same age group who will drink traditional wine and beer at this summer's events such as Wimbledon.
Each bottle saves 100g of strawberries from waste, addressing the 10,000 tonnes of UK strawberries rejected annually for cosmetic reasons.
Harriet Evans, co-founder of Penrhos Gin, said: "We're proving that sustainability and sophistication aren't mutually exclusive. Our strawberry gin recipe has been perfected over the last year and the final recipe has been selected by our Penrhos gin taster panel, made up of members of the British public."