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Gen Z and millennials are thirsty for luxury bag dupes. Here are the brands they're after most.
Gen Z and millennials are thirsty for luxury bag dupes. Here are the brands they're after most.

Business Insider

time28-05-2025

  • Business
  • Business Insider

Gen Z and millennials are thirsty for luxury bag dupes. Here are the brands they're after most.

Content about luxury bag "dupes" — or similar products at a more affordable price point — surged on social media in April, according to a new report, with users looking for alternatives to some famous brands more than others. The recent report from Plot, a management platform for social media teams, found posts about luxury bag dupes increased tenfold between February and April this year. Plot used an AI tool to analyze 1,718 videos on TikTok and Instagram that mentioned luxury bag dupes or similar terms, like replicas or fakes, as well as more than 1,200 user comments. Plot's report said Gen Z tends to have a more positive association with dupes than millennials, who also seek out dupes but are more critical of dupe culture. The term "dupes" generally refers to comparable alternatives to a specific product, while calling something a "fake" typically means a product is trying to pass itself off as the original version. For both millennials and Gen Z, Plot found there were two brands for which dupes were discussed the most: first, Louis Vuitton, and second, Hermes. BI previously reported that Hermes, famous for its Birkin bag, and Louis Vuitton were the two luxury bag brands most likely to be faked, according to The RealReal. For Gen Z, the next most commonly discussed luxury bag dupes were for Chanel, which was discussed as much as Hermes, followed by Coach and Gucci, the Plot analysis found. For millennials, it was Gucci and Chanel. The brands didn't respond to Business Insider's request for comment. Dupes are especially popular with Gen Z, who often share alternatives to pricey products on social media. A Business Insider and YouGov survey conducted in 2023 found that 70% of Gen Z respondents said they sometimes or always buy less expensive knock-offs of brand-name products. Susan Scafidi, director of the Fashion Law Institute at Fordham Law School, recently told Vogue Business that the word dupe is being used in place of more negative terms, like copycat or knock-off. "Not coincidentally, some younger consumers in particular have come to view dupes as a sign of shopping savvy, indicating that the buyer has the sartorial knowledge to recognise the original but the financial cleverness to buy the copy instead," she said.

The Vatican's Apostolic Library set to host old and new art exhibitions to 'reflect diversity'
The Vatican's Apostolic Library set to host old and new art exhibitions to 'reflect diversity'

Yahoo

time22-04-2025

  • Entertainment
  • Yahoo

The Vatican's Apostolic Library set to host old and new art exhibitions to 'reflect diversity'

A new art space is opening in the Vatican with the aim of 'reflecting diversity'. The Vatican's Apostolic Library - home to ancient manuscripts and rare books - will now house contemporary art exhibits in a combination of old and new. Open to the general public from February, the inaugural exhibit, 'Tutti', is inspired by Pope Francis's 2020 appeals for environmental sustainability, greater human fraternity and a more just-socio economic order post-pandemic. Rome-based artist Pietro Ruffo, who works on themes of maps and migration, has turned one of the library's halls into a tropical forest. Another room plays host to an ancient map of the Nile that Ruffo has made a contemporary reworking of. Citing the need for new maps after COVID-19, Pope Francis said, "In this epochal change that the pandemic has accelerated, humanity needs new maps to discover the sense of fraternity, of friendship and the common good. "We need a new beauty, that isn't the usual reflection of power of some but a courageous mosaic of everyone's diversity." Related Live action Gunpowder Plot experience to launch at the Tower of London in 2022 French villagers mobilise to save their castle from Ukrainian owner who 'pretends to be dead' Rotterdam 'art storage' museum opens entire collection to public in 'world first' The exhibit is part of Pope Francis' vision of opening the Vatican up to the world. In this vein he has also opened the papal summer residence Castel Gandolfo as a museum to the public. The subject-matter of the new artwork is in line with the many high-profile interventions on social justice issues Pope Francis has made since he was elected in 2013. In October he co-signed a joint climate appeal with other faith leaders ahead of climate summit COP26 in Glasgow. This followed a speech earlier this year on global warming in which he stated 'creation is groaning'. The pontificate has also urged Catholics to get the COVID-19 vaccine and backed a waiver on intellectual property rights during the pandemic. The exhibit, which runs through Feb. 22, is open Tuesday and Wednesday afternoons and provides visitors with a unique way to get into Vatican City that would otherwise be off-limits. Visitors must request admission in advance online, and the 15 euro admission fee includes the catalogue.

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