12-05-2025
- Business
- New Straits Times
Media Prima SME Open Day to help entrepreneurs explore benefits of media advertising
KUALA LUMPUR: Media Prima Bhd, Malaysia's largest media organisation, will hold the Media Prima SME Open Day on Wednesday and Thursday at Balai Berita, Bangsar.
It is an exclusive event designed for micro-enterprise owners and small and medium enterprises (SMEs).
Media Prima's chief operating officer Datuk Mohd Efendi Omar said Media Prima SME Open Day is aimed at gathering SME owners and entrepreneurs to explore the diverse media opportunities offered by Media Prima across all its platforms.
"We are very excited to host the Media Prima SME Open Day.
"SMEs play a vital role in driving the country's economy, and we are committed to providing effective media platforms and solutions to support their growth.
"This event is a unique opportunity for SMEs to engage directly with us and discover how we can be partners in their business journey," he said.
During the Media Prima SME Open Day, participants will gain insights into how media can empower the growth and visibility of their businesses.
On the first day, the event will be open to all SME owners and entrepreneurs, while the second day will be exclusive to SME owners and entrepreneurs under Glocal Link (M) Sdn Bhd, a subsidiary of Mara Corporation.
Participants will benefit from informative knowledge-sharing sessions featuring Media Prima personalities, industry experts, and leading SME agencies.
They will also hear success stories from SMEs that have already leveraged Media Prima's platforms.
There will be two sessions held daily, at 9am and 2pm.
In addition, attendees will enjoy exclusive TV and radio studio tours and have the opportunity to network with Media Prima representatives.
Advertising packages with discounts of up to 80 per cent will be offered directly to participants.
On the second day, Media Prima will collaborate with Glocal Link (M) Sdn Bhd (Glocal Link) for an exclusive session with SMEs under its wing.
It is aimed at helping these SMEs better understand how marketing through Media Prima can elevate their businesses to the next level.
They will also take part in studio tours and sessions similar to those on the first day.
