Latest news with #RAKInvestmentPulse
Tourism Breaking News
13-03-2025
- Business
- Tourism Breaking News
Stirling Hospitality Advisors anticipate RAK Hotel Supply to Double Within Two Years
Post Views: 122 Stirling Hospitality Advisors highlights that by 2027 Ras Al Khaimah's total hotel inventory is expected to double with 7,537 new rooms added to the existing 7,144, bringing the total to over 14,600. Notably, 71% of this pipeline falls within the five-star category, further cementing RAK's status as a premier luxury hospitality destination. The latest research showcases the Emirate's growing tourism sector, which has seen a robust increase in visitor numbers, a rapidly evolving hotel pipeline, and the emergence of branded residences as a key investment asset. With tourism at an all-time high, Ras Al Khaimah's hotel sector is poised for significant expansion. The Emirate is set to welcome over 15 international hotel operators across all segments, from luxury to midscale. New entrants such as Wynn, Millennium, Radisson Red, Ushuaïa, and Rove Al Marjan underscore RAK's growing and diversified hospitality landscape. Providing valuable insights into market performance, supply trends, and investment opportunities, the report also highlights a shift in market leadership among hotel operators, with Accor surpassing Hilton in 2024 due to strategic rebranding initiatives. This transition was fueled by the conversion of Al Marjan Resort into Pullman and the rebranding of Hilton Beach Resort into Rixos Al Mairid, reflecting the Emirate's dynamic hospitality landscape and commitment to delivering world-class guest experiences. Meanwhile, Marriott is rapidly catching up – the operator currently has the largest pipeline in RAK with major developments like The Westin, W Al Marjan, and JW Marriott Al Marjan all scheduled to open by 2027. Commenting on the report's findings, Tatiana Veller, Managing Director of Stirling Hospitality Advisors, said: 'Ras Al Khaimah's hospitality sector is undergoing a remarkable transformation. The combination of strong government support, ambitious development plans, and the arrival of global hotel brands and investors is setting the stage for a new era of growth. Our latest edition of RAK Investment Pulse provides invaluable insights into these shifting dynamics, offering investors, operators, and developers a comprehensive guide to the opportunities that lie ahead.' The report also highlights the rapid expansion of branded residences, a segment gaining momentum in RAK's real estate market. While the Emirate currently has no operational branded residences, 16 projects are in development, set to introduce approximately 5,600 units by 2029. The majority (63%) of these projects are concentrated on Al Marjan Island, with the rest distributed across Al Hamra, Mina Al Arab, and the newly established Beach District. This surge is fueled by the entry of notable global brands such as Waldorf Astoria, JW Marriott Residences, Nobu, Nikki Beach, and Ritz-Carlton, as well as a selection of high-end fashion and lifestyle brands, reinforcing RAK's position as an emerging luxury investment hub. Ras Al Khaimah's tourism momentum continues to grow with no signs of slowing down. The Emirate welcomed 1.28 million overnight visitors in 2024, marking a 5.1% year-on-year increase. International visitors accounted for 76% of total guest nights, with growth stabilising at 4.3% following a sharp 24% surge in 2023. Despite this adjustment, Ras Al Khaimah is on track to exceed initial projections, with visitor numbers anticipated to reach 3.5 million by 2030, reflecting a robust compound annual growth rate of 19%. This sustained demand has led to a 14% rise in the Average Daily Rate (ADR), pushing RevPAR to AED 421. While occupancy rates adjusted slightly with a 2.4% year-on-year dip, this indicates a strategic shift towards attracting premium visitors over high-volume tourism. Additionally, the much-anticipated opening of Wynn Al Marjan Island in 2027, the region's first fully integrated resort, is set to be a transformative milestone for Ras Al Khaimah's hospitality sector. Expected to attract high-net-worth travellers, the resort will not only increase demand but also reshape the guest profile. As a result, the average number of guests per hotel room (double occupancy factor) is projected to shift from a typical family resort level of 2.5 to a more mature, luxury-driven range of 1.75–1.85. These dynamics are set to drive annual room night demand from 2.41 million to 4.28 million by 2027. Wynn's presence will not only elevate the Emirate's global appeal but also reinforce its position as a leading player in the luxury hospitality market. Looking ahead, the report highlights significant investment opportunities across various sectors in Ras Al Khaimah. While luxury properties remain dominant, there is a clear undersupply in the midscale, and upper midscale price segments, as well as extended-stay supply, presenting strong potential for investors in serviced apartments, lifestyle hotels, and family-friendly resorts. Furthermore, sectors such as residential, retail, F&B, staff accommodation, education, and healthcare are also primed for growth, further enhancing RAK's expanding tourism ecosystem. With supply and demand expected to remain balanced until 2025, additional hotel inventory will be needed from 2026 onwards to keep pace with rising visitor numbers. Forecasts indicate the Emirate could comfortably accommodate an additional 8,500 hotel rooms by 2030, reinforcing its long-term growth potential and attractiveness to investors. As a subsidiary of Ras Al Khaimah (RAK) Hospitality Holding, Stirling Hospitality Advisors asset-manages over 3,500 hotel rooms across multiple markets and oversees a USD 1.25 billion hospitality and resort portfolio.
Gulf Business
07-03-2025
- Business
- Gulf Business
Ras Al Khaimah hotel supply set to double amid tourism boom: Report
Image: Supplied Ras Al Khaimah's hotel sector is poised for explosive growth, with its supply expected to double within two years, according to a new report by Stirling Hospitality Advisors. The emirate's tourism boom, highlighted by a 5.1 per cent year-on-year increase in overnight visitors to 1.28 million in 2024, is driving unprecedented expansion in its hospitality and real estate sectors. The fourth edition of the RAK Investment Pulse Seventy-one per cent of the new supply will be in the five-star category, solidifying the emirate's position as a luxury destination. Ras Al Khaimah is attracting international hotel brands Ras Al Khaimah is attracting over 15 international hotel operators across all segments, including new entrants such as Wynn, Millennium, Radisson Red, Ushuaia, and Rove Al Marjan. This influx of new brands reflects the diversification of Ras Al Khaimah's hospitality landscape. The report also highlights a significant expansion in the branded residences sector, with 16 projects set to deliver approximately 5,600 units by 2029. 'With tourism at an all-time high, Ras Al Khaimah's hotel sector is poised for significant expansion,' the report states. The research provides insights into market performance, supply trends, and investment opportunities, including a shift in market leadership among hotel operators. Accor surpassed Hilton in 2024 due to strategic rebranding initiatives, fuelled by the conversion of Al Marjan Resort into Pullman and the rebranding of Hilton Beach Resort into Rixos Al Mairid. Ras Al Khaimah's strategic vision aims to attract 3.5 million annual visitors by 2030, exceeding initial targets, as the emirate continues to invest in its tourism infrastructure and attract international brands. Read:
Zawya
06-03-2025
- Business
- Zawya
Stirling Hospitality Advisors anticipate hotel supply to double within two years amid unprecedented growth in Ras Al Khaimah
The Emirate's hotel pipeline will double by 2027, adding over 7,500 new keys with another 1,000 expected by 2030 Branded residences sector to expand significantly, with 16 projects set to deliver approximately 5,600 units by 2029 RAK's strategic vision aims for 3.5 million annual visitors by 2030, exceeding initial targets RAK, UAE – Stirling Hospitality Advisors, a leading boutique advisory firm in the region, has released the fourth edition of the RAK Investment Pulse report, highlighting the rapid growth of Ras Al Khaimah's hospitality and real estate sectors. The latest research showcases the Emirate's growing tourism sector, which has seen a robust increase in visitor numbers, a rapidly evolving hotel pipeline, and the emergence of branded residences as a key investment asset. With tourism at an all-time high, Ras Al Khaimah's hotel sector is poised for significant expansion. By 2027, the Emirate's total hotel inventory is expected to more than double, with 7,537 new rooms added to the existing 7,144, bringing the total to over 14,600. Notably, 71% of this pipeline falls within the five-star category, further cementing RAK's status as a premier luxury hospitality destination. The Emirate is set to welcome over 15 international hotel operators across all segments, from luxury to midscale. New entrants such as Wynn, Millennium, Radisson Red, Ushuaïa, and Rove Al Marjan underscore RAK's growing and diversified hospitality landscape. Providing valuable insights into market performance, supply trends, and investment opportunities, the report also highlights a shift in market leadership among hotel operators, with Accor surpassing Hilton in 2024 due to strategic rebranding initiatives. This transition was fueled by the conversion of Al Marjan Resort into Pullman and the rebranding of Hilton Beach Resort into Rixos Al Mairid, reflecting the Emirate's dynamic hospitality landscape and commitment to delivering world-class guest experiences. Meanwhile, Marriott is rapidly catching up – the operator currently has the largest pipeline in RAK with major developments like The Westin, W Al Marjan, and JW Marriott Al Marjan all scheduled to open by 2027. Commenting on the report's findings, Tatiana Veller, Managing Director of Stirling Hospitality Advisors, said: 'Ras Al Khaimah's hospitality sector is undergoing a remarkable transformation. The combination of strong government support, ambitious development plans, and the arrival of global hotel brands and investors is setting the stage for a new era of growth. Our latest edition of RAK Investment Pulse provides invaluable insights into these shifting dynamics, offering investors, operators, and developers a comprehensive guide to the opportunities that lie ahead.' The report also highlights the rapid expansion of branded residences, a segment gaining momentum in RAK's real estate market. While the Emirate currently has no operational branded residences, 16 projects are in development, set to introduce approximately 5,600 units by 2029. The majority (63%) of these projects are concentrated on Al Marjan Island, with the rest distributed across Al Hamra, Mina Al Arab, and the newly established Beach District. This surge is fueled by the entry of notable global brands such as Waldorf Astoria, JW Marriott Residences, Nobu, Nikki Beach, and Ritz-Carlton, as well as a selection of high-end fashion and lifestyle brands, reinforcing RAK's position as an emerging luxury investment hub. Ras Al Khaimah's tourism momentum continues to grow with no signs of slowing down. The Emirate welcomed 1.28 million overnight visitors in 2024, marking a 5.1% year-on-year increase. International visitors accounted for 76% of total guest nights, with growth stabilising at 4.3% following a sharp 24% surge in 2023. Despite this adjustment, Ras Al Khaimah is on track to exceed initial projections, with visitor numbers anticipated to reach 3.5 million by 2030, reflecting a robust compound annual growth rate of 19%. This sustained demand has led to a 14% rise in the Average Daily Rate (ADR), pushing RevPAR to AED 421. While occupancy rates adjusted slightly with a 2.4% year-on-year dip, this indicates a strategic shift towards attracting premium visitors over high-volume tourism. Additionally, the much-anticipated opening of Wynn Al Marjan Island in 2027, the region's first fully integrated resort, is set to be a transformative milestone for Ras Al Khaimah's hospitality sector. Expected to attract high-net-worth travellers, the resort will not only increase demand but also reshape the guest profile. As a result, the average number of guests per hotel room (double occupancy factor) is projected to shift from a typical family resort level of 2.5 to a more mature, luxury-driven range of 1.75–1.85. These dynamics are set to drive annual room night demand from 2.41 million to 4.28 million by 2027. Wynn's presence will not only elevate the Emirate's global appeal but also reinforce its position as a leading player in the luxury hospitality market. Looking ahead, the report highlights significant investment opportunities across various sectors in Ras Al Khaimah. While luxury properties remain dominant, there is a clear undersupply in the midscale, and upper midscale price segments, as well as extended-stay supply, presenting strong potential for investors in serviced apartments, lifestyle hotels, and family-friendly resorts. Furthermore, sectors such as residential, retail, F&B, staff accommodation, education, and healthcare are also primed for growth, further enhancing RAK's expanding tourism ecosystem. With supply and demand expected to remain balanced until 2025, additional hotel inventory will be needed from 2026 onwards to keep pace with rising visitor numbers. Forecasts indicate the Emirate could comfortably accommodate an additional 8,500 hotel rooms by 2030, reinforcing its long-term growth potential and attractiveness to investors. As a subsidiary of Ras Al Khaimah (RAK) Hospitality Holding, Stirling Hospitality Advisors asset-manages over 3,500 hotel rooms across multiple markets and oversees a USD 1.25 billion hospitality and resort portfolio. Fact Box: Register for the RAK Investment Pulse Webinar to learn more about RAK's hotel pipeline and future demand and supply gap by clicking on the link below. To join the webinar, please make sure you click 'attend' and sign up with us. -Ends- About Stirling Hospitality Advisors A subsidiary of Ras Al Khaimah (RAK) Hospitality Holding, Stirling Hospitality Advisors is one of the leading boutique advisory institutions in the region. Headquartered in RAK, Stirling Hospitality Advisors offers clients a wide range of services, including developing comprehensive tourism destination strategies and activation plans, advisory and asset management. Stirling Hospitality Advisors is responsible for a hotel and resort portfolio valued at over USD 1.25 billion, for clients across various sectors: governments, real estate investment trusts, sovereign wealth funds, banks, family offices and master developers. Holding a unique position in the industry, Stirling Hospitality Advisors shares the perspective of government, investor, owner, operator, asset manager and consultant, offering its' clients the long-term trusted relationships and focused expertise, and accompanying each project throughout its' entire lifecycle. With a proven track record of successful project delivery, it has been instrumental in transforming RAK into a world-renowned touristic destination for active and family tourism. Stirling Hospitality Advisors' team of experts has over 150 years of combined hospitality experience, currently asset managing over 3,500 hotel rooms in three countries and has supported clients in over 120 cases of hotel and destination concepts, feasibility studies, market studies, strategies and highest-best use analyses. For media enquiries: Natasha Tourish | Q Communications natasha.t@
