27-05-2025
USABLE LIFE STRENGTHENS FOCUS ON GROWTH, APPOINTS RACHEL BECHTEL AS EVP OF CORPORATE STRATEGY AND DEVELOPMENT
LITTLE ROCK, Ark., May 27, 2025 /PRNewswire/ -- Life & Specialty Ventures (LSV) LLC, the holding company of USAble Life and its affiliates, today announced that Rachel Bechtel has joined the company to serve in the newly created position of Executive Vice President, Corporate Strategy and Development. Bechtel brings over 20 years of experience as a health and ancillary product development executive and leader to USAble Life, a leading provider of comprehensive ancillary insurance products.
Bechtel is responsible for shaping and implementing USAble Life's critical growth strategies and initiatives, including identifying new partners and markets, enhancing USAble Life's brand, and unlocking new opportunities to expand the company's footprint in existing markets.
Previously, Bechtel enjoyed a 25-year career with Florida Blue (an equity partner of LSV), where she excelled in several positions, including leadership roles in product development, operations, and service organization. Most recently, she was Senior Vice President of Strategy and New Market Solutions. While at Florida Blue, Bechtel served on LSV's board of directors.
'Rachel has an extensive record of driving business growth and shaping market strategies that deliver strong results,' said Rich Macy, USAble Life's President and Chief Executive Officer. 'We've worked closely with Rachel for more than a decade. She's been a valuable partner who has helped us develop the strategies that have contributed to USAble Life's continuing growth and success. She is an exceptional leader well suited to help guide our company to new heights.'
'I'm excited to join USAble Life and contribute to a company that's clearly focused on innovation, partnership, and long-term growth,' said Bechtel. 'There's strong momentum behind the strategy, and I'm looking forward to accelerating our impact and delivering meaningful value to our customers and partners.'
Bechtel holds a Bachelor of Business Administration from Jacksonville University.
About USAble Life
Headquartered in Little Rock, Ark., USAble Life provides best-in-class ancillary insurance solutions (dental, supplemental, life, and disability products) that align and integrate with health plan offerings.
Uniquely owned by a joint venture of independent Blue Cross® and Blue Shield® plans, USAble Life employs more than 600 people with additional offices in Jacksonville, Fla.; Portland, Ore.; and Honolulu, Hawaii. USAble Life products are licensed to sell in 49 states and the District of Columbia. USAble Life maintains an 'A' excellent rating from A.M. Best. Learn more at
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SOURCE USAble Life
