Latest news with #RamkiSankaranarayanan
Cision Canada
01-05-2025
- Business
- Cision Canada
Prime Focus Technologies launches CLEAR® Content Studio AI Agents--leveraging NVIDIA Technology for the future of storytelling
LOS ANGELES, May 1, 2025 /CNW/ -- Prime Focus Technologies (PFT), the creator of CLEAR ®, today announced the launch of CLEAR ® Content Studio AI Agents—built on NVIDIA accelerated computing. These next-gen AI Agents are designed to help creators produce snackable content, story-driven sports highlights, and personalized media experiences—all at scale. Running on Amazon Web Services (AWS) and built on NVIDIA GPUs, these AI agents instantly transform live sports and long-form content by automating highlight reels, synopses, thumbnails, keywords, reframing, and localization. With Search and Metadata AI Agents at the core, CLEAR ® Content Studio AI Agents are built for the pace of modern storytelling. These specialized, lightweight models work with large language models to automate complex creative workflows. From generating real-time clips during live games to personalizing content for diverse audience segments, the agents deliver unmatched speed, impact, and scale—supercharged by NVIDIA-accelerated infrastructure and Generative AI at every step. Built for the demands of today's Content teams Live Sports Coverage: Automated clipping and highlight generation in real-time. Snackable content Creation: Effortless creation of engaging clips from live and archived footage. Personalization at Scale: Platform-ready content tailored to audiences instantly. The CLEAR ® Content Studio AI Agents leverage a robust multi-agent framework, where AI agents seamlessly coordinate across workflows to handle tasks intelligently. NVIDIA's cutting-edge technology provides these agents with high-speed compute acceleration and prediction performance. These systems are deployed on AWS, providing a flexible, cloud-native architecture that guarantees optimal performance, scale, and cost. "This is the creator's leap," said Ramki Sankaranarayanan, Founder and Global CEO of Prime Focus Technologies. "CLEAR ® Content Studio AI Agents, built on NVIDIA, enables media teams to create high-impact content at unprecedented speed to deliver unmatched results." With proven success, including a 4X YouTube viewership increase and 22X revenue growth for a major broadcast network, these AI Agents are designed to turn content into a revenue generator. "NVIDIA's accelerated platforms are unlocking a new era in content creation for professionals worldwide," said Richard Kerris, Vice President of Media and Entertainment at NVIDIA. "Collaborating with Prime Focus Technologies on CLEAR ® Content Studio AI Agents demonstrates what's possible when advanced compute and generative AI converge in the storytelling space." DNEG will be exhibiting at WAVES, taking place May 1–4, 2025, at the Jio World Centre, Mumbai. Visit us to experience CLEAR ® Content Studio AI Agents in action at the Bharat Pavilion and explore how we're shaping the future of storytelling with NVIDIA and AWS today. About Prime Focus Technologies Prime Focus Technologies (PFT) is the creator of CLEAR ® and part of DNEG. It offers streaming platforms, studios, and broadcasters AI-led technology and media services powered by the cloud, enabling creativity, agility, and revenue growth. PFT partners with major players such as Channel 4, ITV, Sinclair Broadcast Group, A&E Networks, Warner Bros. Discovery, Paramount, Crunchyroll, Insight TV, JioStar, BCCI, Tegna, Amazon MGM Studios, and more. For more information, visit: Press Contact
Yahoo
09-04-2025
- Business
- Yahoo
Prime Focus Technologies Wins NAB Show "Product of the Year" Award for CLEAR® AI Content Studio Agents
LOS ANGELES, April 9, 2025 /CNW/ -- Prime Focus Technologies (PFT), creator of CLEAR®, announced today that its AI-powered application, CLEAR® AI Content Studio, has won the 2025 NAB Show "Product of the Year" Award in the AI/Machine Learning category. This prestigious honor celebrates breakthrough technologies transforming the media and entertainment landscape. CLEAR® AI Content Studio enables media companies to transform long-form content into snackable, monetizable videos—3x faster and at lower cost per clip—addressing the growing demand for short-form content across digital, social, and OTT platforms. These agents work in tandem with human users to dramatically accelerate content workflows. The Entertainment Highlights Agent identifies key moments to generate compelling short-form clips; the Reframe Agent optimizes content for mobile-first platforms by converting horizontal formats into vertical or square formats; the Localize Agent enables rapid global distribution by generating AI-powered subtitles, dubs, and closed captions; the Thumbnail Agent selects eye-catching visuals to boost engagement; and the TSK Agent (Title, Synopsis, Keywords) creates rich, platform-optimized metadata to enhance discoverability. Teams can intuitively search for content, assemble lineups, perform edits in the cloud, and seamlessly export assets to Adobe Premiere Pro—ensuring a smooth and efficient transition into creative post-production pipelines. "CLEAR® AI Content Studio solves for speed, relevance, and personalization—all in one workspace," said Ramki Sankaranarayanan, Founder & Global CEO, Prime Focus Technologies. "This award is recognition of how AI agents can co-work with human creativity to deliver results that were previously unthinkable." The solution is already driving measurable impact: 8X content upload increase, 3X subscriber growth and 22X YouTube revenue boost for a major broadcaster 85% cost savings for an OTT platform through AI-powered subtitling across 15 languages 5X increase in content reuse and 50% reduction in promo creation time for a global broadcaster, accelerating monetization CLEAR® AI Content Studio enables rapid turnaround of catch-up clips, recaps, trailers, and short-form news summaries; auto-adapts content for mobile-first formats; and localizes with subtitles, dubs, and closed captions—reducing production overheads and scaling audience engagement in a fragmented media landscape. About Prime Focus Technologies Prime Focus Technologies (PFT) is the creator of CLEAR®. It offers streaming platforms, studios, and broadcasters AI-led technology and media services powered by the cloud—enabling creativity, agility, and most importantly, revenue growth. PFT partners with major players such as Channel 4, ITV, Sinclair Broadcast Group, A&E Networks, Warner Bros. Discovery, Paramount, Crunchyroll, Insight TV, JioStar, BCCI, Tegna, Amazon MGM Studios, and more. For more information visit: Press Contact T ShobhanaSenior Vice President & Global Head of MarketingPrime Focus TechnologiesLos Angeles, View original content to download multimedia: SOURCE Prime Focus Technologies View original content to download multimedia:
Yahoo
04-04-2025
- Business
- Yahoo
Ramki Sankaranarayanan Receives EGA's Hermes Lifetime Achievement Award for Pioneering Innovation in Global Content Operations
LOS ANGELES, April 4, 2025 /CNW/ -- The Entertainment Globalization Association (EGA) has honored Ramki Sankaranarayanan, Founder and Global CEO of Prime Focus Technologies (PFT), with the 2025 Hermes Lifetime Achievement Award. The accolade recognizes Ramki's visionary leadership and transformative impact on entertainment localization and media technology worldwide. Presented at the prestigious Hermes Awards for Entertainment Localization Excellence, the honor celebrates Ramki's role in reimagining global media supply chains—seamlessly blending AI innovation with human creativity to enable scalable, culturally authentic storytelling across geographies. A trailblazer in media tech for over two decades, Ramki spearheaded the launch of the industry's first Media ERP, laying the foundation for cloud-based Supply Chain that subsequently was articulated within the MovieLabs 2030 Vision. Under his leadership, PFT has continuously pushed the boundaries of localization—leveraging AI-assisted subtitling, dubbing, and metadata solutions through its CLEAR® and CLEAR® AI platforms. Early innovations such as automated subtitle retiming and hybrid AI pipelines have redefined scale and speed in global content delivery. PFT's localization capabilities span an impressive 150 unique languages globally, including 92 European, 24 African, 18 from the Indian subcontinent, 10 East Asian, and 6 Central Asian languages, showcasing unparalleled depth and reach. Today, PFT supports over 2 million subtitled minutes and 1 million dubbed minutes annually for leading platforms including Star TV, Netflix, Disney+, Amazon Prime Video, Warner Bros. Discovery, Crunchyroll, etc. With 13+ patents and seven NAB Product of the Year Awards, including a 2023 win for AI-led localization, CLEAR® AI exemplifies contemporary Agentic AI, defined by its autonomous Localization Agents capable of independent decision-making, real-time collaboration, and continuous improvement. CLEAR® AI leverages Multi-Agent Collaboration, orchestrating agents specialized in several tasks across content lifecycle. This market-defining approach dramatically improves accuracy, accelerates time-to-market, and reduces manual intervention, reflecting a strategic shift towards intelligent, collaborative AI in localization. PFT's latest breakthrough, CLEAR® AI Content Studio, further exemplifies this momentum by turning dormant archives into dynamic, revenue-generating content libraries. "This award is deeply meaningful," said Ramki. "It honors not just my journey, but the passion and relentless innovation of our PFT team & the pivotal role clients have played in embracing the innovation—and the vibrant localization community driving global storytelling forward." EGA's recognition underscores the rising strategic importance of AI-led, human-enhanced localization—and the visionaries who are shaping its future. About the Entertainment Globalization Association (EGA)The EGA is the leading professional body for executives driving content globalization. Its Hermes Awards celebrate excellence in localization and the innovators behind cross-cultural storytelling. About Prime Focus Technologies (PFT)Prime Focus Technologies (PFT) is the creator of CLEAR®. It offers streaming platforms, studios, and broadcasters AI technology and media services powered by the cloud that help them enable creativity, efficiency, and, most importantly, revenue generation. PFT works with major companies like Channel 4, ITV, Sinclair Broadcast Group, A&E Networks, Warner Bros. Discovery, Paramount, Crunchyroll, Insight TV, JioStar, BCCI, Tegna, Amazon MGM Studios, and more. For more information, visit: Press ContactT ShobhanaSenior Vice President and Global Head of MarketingPrime Focus TechnologiesLos Angeles, View original content to download multimedia: SOURCE Prime Focus Technologies View original content to download multimedia: Sign in to access your portfolio
