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Randall Park Stars in bibigo ™'s New Campaign, Taking America on a K-Food Tour
Randall Park Stars in bibigo ™'s New Campaign, Taking America on a K-Food Tour

Business Wire

time5 days ago

  • Entertainment
  • Business Wire

Randall Park Stars in bibigo ™'s New Campaign, Taking America on a K-Food Tour

BLOOMINGTON, Minn.--(BUSINESS WIRE)-- bibigo ™, the #1 Korean food brand in the U.S., 1 is inviting people to just ' bibigo™ for it' and step outside their culinary comfort zones to discover the exciting world of Korean cuisine. The new campaign features Korean-American actor Randall Park, who brings his signature comedic flair to dish on his love for K-food. bibigo 's collection of single serve bowls is notably making its debut to showcase how easy it is to make Korean cuisine exciting and approachable for both newcomers and dedicated enthusiasts. bibigo has helped put Korean food on the map in the U.S. and is the fastest-growing Asian food brand, delivering American households breakout hits like Steamed Dumplings and Mandu (potsticker-style dumplings). Beyond its strong retail availability and ease of preparation, bibigo 's popularity has soared in the past few years, thanks to its top-notch quality and unbeatable flavors, making consumers come back for more. Today, approximately one in seven American households regularly stock up on bibigo products. 2 'We're incredibly excited to launch the ' bibigo ™ for it' campaign, building on the growing appetite we've seen across America for Korean flavors. Beyond delicious food, this campaign is all about making Americans even more curious about the vibrant world of Korean cuisine,' says Federico Arreola Carrazco, VP of Marketing at Schwan's. 'We couldn't think of a better person than Randall Park to show just how effortlessly enjoyable K-food can be. Together, we aim to be the trusted guide for anyone looking to explore and savor the rich tastes of Korea.' This new campaign is a flavorful journey with Randall Park as he shares his fondness for bibigo products and unveils personal anecdotes with dry humor. Whether navigating a bustling night market in Seoul, interrupting a K-pop music video shoot, enjoying a meal with grandmas or in his living room with friends here in America, Randall illustrates how bibigo enables him to enjoy his favorite dishes right at home. 'Partnering with bibigo on this campaign feels like a full-circle moment for me,' said actor Randall Park. 'This project, celebrating Korean food, reminds me vividly of childhood lunches, where opening my home-cooked meals in front of my classmates felt like a vulnerable act. All self-consciousness and fear of judgment I experienced then now stand in stark contrast to the immense pride I feel today. To be able to participate in presenting the flavors of Korean cuisine with the entire nation is a profound opportunity to honor my heritage through dishes I grew up with. I hope all those kids who once judged me can now enjoy these incredible products and see me as the young visionary that I truly was.' The launch of bibigo™ 's new single serve bowls bibigo 's latest campaign officially debuts its new line of single serve bowls, representing a significant step in its ongoing mission to democratize K-food for Americans across the nation. Without having to leave home or knowing how to cook those recipes, these microwaveable single serve bowls offer a remarkably easy way to enjoy and discover beloved traditional meal options, ready in just a few minutes. The brand now features a complete range of home-cooked-style dishes, including Beef Bibimbap, Chicken Japchae Noodles, Spicy Sauced Dumplings, Chicken Bibimbap, Beef Japchae Noodles and Chicken Wonton Soup. Already known for its viral TikTok Steamed Dumplings and flavorful Mandu, as well as the vibrant tastes of Gochujang sauce, chewy Tteokbokki and savory SOBABA™ Chicken, bibigo now looks to open the door to an even richer world of Korean culinary experiences with this new product line. The ' bibigo ™ for it' campaign is currently rolling out across television and social media channels. Click here to watch the main campaign spot. These spots exemplify the brand's ongoing mission to introduce Korean cuisine to a wider international audience. This effort builds upon the recent appointment of popular K-pop group SEVENTEEN as their new global brand ambassadors, a move that extends bibigo 's established history of partnering with influential Korean figures worldwide. About bibigo™ Brand Founded in 2010, bibigo Korean-style foods are part of a global brand created by CJ CheilJedang ('CJ'), Korea's No. 1 lifestyle company. With over 60 years of experience, CJ has proudly been delivering flavor to dinner tables since 1953. Our bibigo products take 5,000 years of delicious cuisine and update it for today's modern, non-stop lifestyles. That's why the name combines the Korean word 'bibim,' from a long cultural tradition of 'mixed' flavors, with the English word 'go.' The brand lineup includes a full assortment of snacks and appetizers, including Mandu, the brand's signature item. Inspired by authentic recipes, bibigo foods make the exciting tastes of Korean cuisine easily accessible with offerings that can be found at most major grocery chains. bibigo Korean-style foods are distributed throughout the U.S. by subsidiaries of Schwan's Company. For more information, please visit

Randall Park Stars in bibigo™'s New Campaign, Taking America on a K-Food Tour
Randall Park Stars in bibigo™'s New Campaign, Taking America on a K-Food Tour

Associated Press

time5 days ago

  • Business
  • Associated Press

Randall Park Stars in bibigo™'s New Campaign, Taking America on a K-Food Tour

BLOOMINGTON, Minn.--(BUSINESS WIRE)--Jun 5, 2025-- bibigo ™, the #1 Korean food brand in the U.S., 1 is inviting people to just ' bibigo™ for it' and step outside their culinary comfort zones to discover the exciting world of Korean cuisine. The new campaign features Korean-American actor Randall Park, who brings his signature comedic flair to dish on his love for K-food. bibigo 's collection of single serve bowls is notably making its debut to showcase how easy it is to make Korean cuisine exciting and approachable for both newcomers and dedicated enthusiasts. This press release features multimedia. View the full release here: Randall Park featured in bibigo's new campaign. bibigo has helped put Korean food on the map in the U.S. and is the fastest-growing Asian food brand, delivering American households breakout hits like Steamed Dumplings and Mandu (potsticker-style dumplings). Beyond its strong retail availability and ease of preparation, bibigo 's popularity has soared in the past few years, thanks to its top-notch quality and unbeatable flavors, making consumers come back for more. Today, approximately one in seven American households regularly stock up on bibigo products. 2 'We're incredibly excited to launch the ' bibigo ™ for it' campaign, building on the growing appetite we've seen across America for Korean flavors. Beyond delicious food, this campaign is all about making Americans even more curious about the vibrant world of Korean cuisine,' says Federico Arreola Carrazco, VP of Marketing at Schwan's. 'We couldn't think of a better person than Randall Park to show just how effortlessly enjoyable K-food can be. Together, we aim to be the trusted guide for anyone looking to explore and savor the rich tastes of Korea.' This new campaign is a flavorful journey with Randall Park as he shares his fondness for bibigo products and unveils personal anecdotes with dry humor. Whether navigating a bustling night market in Seoul, interrupting a K-pop music video shoot, enjoying a meal with grandmas or in his living room with friends here in America, Randall illustrates how bibigo enables him to enjoy his favorite dishes right at home. 'Partnering with bibigo on this campaign feels like a full-circle moment for me,' said actor Randall Park. 'This project, celebrating Korean food, reminds me vividly of childhood lunches, where opening my home-cooked meals in front of my classmates felt like a vulnerable act. All self-consciousness and fear of judgment I experienced then now stand in stark contrast to the immense pride I feel today. To be able to participate in presenting the flavors of Korean cuisine with the entire nation is a profound opportunity to honor my heritage through dishes I grew up with. I hope all those kids who once judged me can now enjoy these incredible products and see me as the young visionary that I truly was.' The launch ofbibigo™'snew single serve bowls bibigo 's latest campaign officially debuts its new line of single serve bowls, representing a significant step in its ongoing mission to democratize K-food for Americans across the nation. Without having to leave home or knowing how to cook those recipes, these microwaveable single serve bowls offer a remarkably easy way to enjoy and discover beloved traditional meal options, ready in just a few minutes. The brand now features a complete range of home-cooked-style dishes, including Beef Bibimbap, Chicken Japchae Noodles, Spicy Sauced Dumplings, Chicken Bibimbap, Beef Japchae Noodles and Chicken Wonton Soup. Already known for its viral TikTok Steamed Dumplings and flavorful Mandu, as well as the vibrant tastes of Gochujang sauce, chewy Tteokbokki and savory SOBABA™ Chicken, bibigo now looks to open the door to an even richer world of Korean culinary experiences with this new product line. The ' bibigo ™ for it' campaign is currently rolling out across television and social media channels. Click here to watch the main campaign spot. These spots exemplify the brand's ongoing mission to introduce Korean cuisine to a wider international audience. This effort builds upon the recent appointment of popular K-pop group SEVENTEEN as their new global brand ambassadors, a move that extends bibigo 's established history of partnering with influential Korean figures worldwide. About bibigo™ Brand Founded in 2010, bibigo Korean-style foods are part of a global brand created by CJ CheilJedang ('CJ'), Korea's No. 1 lifestyle company. With over 60 years of experience, CJ has proudly been delivering flavor to dinner tables since 1953. Our bibigo products take 5,000 years of delicious cuisine and update it for today's modern, non-stop lifestyles. That's why the name combines the Korean word 'bibim,' from a long cultural tradition of 'mixed' flavors, with the English word 'go.' The brand lineup includes a full assortment of snacks and appetizers, including Mandu, the brand's signature item. Inspired by authentic recipes, bibigo foods make the exciting tastes of Korean cuisine easily accessible with offerings that can be found at most major grocery chains. bibigo Korean-style foods are distributed throughout the U.S. by subsidiaries of Schwan's Company. For more information, please visit View source version on CONTACT: Kristel Dupont PR Director, Rethink [email protected] KEYWORD: UNITED STATES NORTH AMERICA MINNESOTA INDUSTRY KEYWORD: TV AND RADIO MEDIA MARKETING ADVERTISING COMMUNICATIONS FOOD/BEVERAGE RETAIL ENTERTAINMENT SOURCE: bibigo Copyright Business Wire 2025. PUB: 06/05/2025 08:06 AM/DISC: 06/05/2025 08:05 AM

Randall Park Stars in bibigo™'s New Campaign, Taking America on a K-Food Tour
Randall Park Stars in bibigo™'s New Campaign, Taking America on a K-Food Tour

Yahoo

time5 days ago

  • Entertainment
  • Yahoo

Randall Park Stars in bibigo™'s New Campaign, Taking America on a K-Food Tour

The new tongue-in-cheek spots under the tagline "bibigo™ for it" encourage people to try Korean cuisine and its latest collection of delicious single serve, microwaveable bowls BLOOMINGTON, Minn., June 05, 2025--(BUSINESS WIRE)--bibigo™, the #1 Korean food brand in the U.S.,1 is inviting people to just "bibigo™ for it" and step outside their culinary comfort zones to discover the exciting world of Korean cuisine. The new campaign features Korean-American actor Randall Park, who brings his signature comedic flair to dish on his love for K-food. bibigo's collection of single serve bowls is notably making its debut to showcase how easy it is to make Korean cuisine exciting and approachable for both newcomers and dedicated enthusiasts. bibigo has helped put Korean food on the map in the U.S. and is the fastest-growing Asian food brand, delivering American households breakout hits like Steamed Dumplings and Mandu (potsticker-style dumplings). Beyond its strong retail availability and ease of preparation, bibigo's popularity has soared in the past few years, thanks to its top-notch quality and unbeatable flavors, making consumers come back for more. Today, approximately one in seven American households regularly stock up on bibigo products.2 "We're incredibly excited to launch the 'bibigo™ for it' campaign, building on the growing appetite we've seen across America for Korean flavors. Beyond delicious food, this campaign is all about making Americans even more curious about the vibrant world of Korean cuisine," says Federico Arreola Carrazco, VP of Marketing at Schwan's. "We couldn't think of a better person than Randall Park to show just how effortlessly enjoyable K-food can be. Together, we aim to be the trusted guide for anyone looking to explore and savor the rich tastes of Korea." This new campaign is a flavorful journey with Randall Park as he shares his fondness for bibigo products and unveils personal anecdotes with dry humor. Whether navigating a bustling night market in Seoul, interrupting a K-pop music video shoot, enjoying a meal with grandmas or in his living room with friends here in America, Randall illustrates how bibigo enables him to enjoy his favorite dishes right at home. "Partnering with bibigo on this campaign feels like a full-circle moment for me," said actor Randall Park. "This project, celebrating Korean food, reminds me vividly of childhood lunches, where opening my home-cooked meals in front of my classmates felt like a vulnerable act. All self-consciousness and fear of judgment I experienced then now stand in stark contrast to the immense pride I feel today. To be able to participate in presenting the flavors of Korean cuisine with the entire nation is a profound opportunity to honor my heritage through dishes I grew up with. I hope all those kids who once judged me can now enjoy these incredible products and see me as the young visionary that I truly was." The launch of bibigo™'s new single serve bowls bibigo's latest campaign officially debuts its new line of single serve bowls, representing a significant step in its ongoing mission to democratize K-food for Americans across the nation. Without having to leave home or knowing how to cook those recipes, these microwaveable single serve bowls offer a remarkably easy way to enjoy and discover beloved traditional meal options, ready in just a few minutes. The brand now features a complete range of home-cooked-style dishes, including Beef Bibimbap, Chicken Japchae Noodles, Spicy Sauced Dumplings, Chicken Bibimbap, Beef Japchae Noodles and Chicken Wonton Soup. Already known for its viral TikTok Steamed Dumplings and flavorful Mandu, as well as the vibrant tastes of Gochujang sauce, chewy Tteokbokki and savory SOBABA™ Chicken, bibigo now looks to open the door to an even richer world of Korean culinary experiences with this new product line. The "bibigo™ for it" campaign is currently rolling out across television and social media channels. Click here to watch the main campaign spot. These spots exemplify the brand's ongoing mission to introduce Korean cuisine to a wider international audience. This effort builds upon the recent appointment of popular K-pop group SEVENTEEN as their new global brand ambassadors, a move that extends bibigo's established history of partnering with influential Korean figures worldwide. 1 No. 1 Korean-style food brand in the U.S. based on dollar sales. 2 Circana: bibigo household penetration 15% in the latest 52 weeks, ending 5/18. About bibigo™ Brand Founded in 2010, bibigo Korean-style foods are part of a global brand created by CJ CheilJedang ("CJ"), Korea's No. 1 lifestyle company. With over 60 years of experience, CJ has proudly been delivering flavor to dinner tables since 1953. Our bibigo products take 5,000 years of delicious cuisine and update it for today's modern, non-stop lifestyles. That's why the name combines the Korean word "bibim," from a long cultural tradition of "mixed" flavors, with the English word "go." The brand lineup includes a full assortment of snacks and appetizers, including Mandu, the brand's signature item. Inspired by authentic recipes, bibigo foods make the exciting tastes of Korean cuisine easily accessible with offerings that can be found at most major grocery chains. bibigo Korean-style foods are distributed throughout the U.S. by subsidiaries of Schwan's Company. For more information, please visit Socialhttps:// View source version on Contacts Kristel DupontPR Director, Sign in to access your portfolio

Everything known about 'Watson' season 2: Schedule, returning cast, and story developments after season finale
Everything known about 'Watson' season 2: Schedule, returning cast, and story developments after season finale

Express Tribune

time12-05-2025

  • Entertainment
  • Express Tribune

Everything known about 'Watson' season 2: Schedule, returning cast, and story developments after season finale

Following its two-part finale that aired on May 11, Watson has entered a new chapter, with CBS outlining plans for the series to return in its 2025-2026 broadcast lineup. The show, which stars Morris Chestnut as Dr. John Watson, wrapped its debut season with a dramatic confrontation involving James Moriarty, portrayed by Randall Park. Set in present-day Pittsburgh, Watson reimagines the classic literary figure as the head of the Holmes Clinic of Diagnostic Medicine, where he and his team investigate complex medical mysteries. Described by Chestnut as 'doc-detectives,' the characters work both inside and outside the hospital to uncover causes of rare illnesses. The season's final episodes introduced Moriarty as the figure behind Sherlock Holmes' presumed death, a storyline that added intensity and lasting consequences for the clinic's staff. 'By the end, every member of Watson's team is permanently changed,' said executive producer Craig Sweeny. 'And not all the doctors make it to Season 2 as part of the group.' Although a specific premiere date has not been announced, CBS has placed Watson in its upcoming Sunday night slot at 10 p.m., following the new Yellowstone spinoff Y: Marshals. Speculation continues around which cast members will return, though Chestnut is expected to reprise his lead role. Season one also featured performances from Eve Harlow, Rochelle Aytes, Inga Schlingmann, Peter Mark Kendall, Ritchie Coster, Riley Orr, and Randall Park. Despite ongoing questions about Sherlock Holmes' fate, Sweeny has expressed no current plans to introduce him as a recurring figure. 'My belief is that Holmes is gone,' he said. 'But I don't want to be held to that if there's some great story.' Watson is available to watch on CBS, with streaming options on Paramount+ and Pluto.

Watson Showrunner on Why [Spoiler] Dies in Finale
Watson Showrunner on Why [Spoiler] Dies in Finale

Yahoo

time12-05-2025

  • Entertainment
  • Yahoo

Watson Showrunner on Why [Spoiler] Dies in Finale

Showrunner Craig Sweeny explained the shocking death in the Watson Season 1 finale and the story choices behind it. He said the finale marked a turning point for Watson and that Moriarty's end may impact Season 2. In the Watson Season 1 finale, Moriarty dies after Dr. Watson infects Randall Park's character with a genetically tailored disease. Watson asks Moriarty to cure Stephens. But when he decides not to, Watson lets him die from the disease he has been infected with. Craig Sweeny told ScreenRant, 'It was not a vengeful act by Watson.' '[It was] rather a prophylactic one to prevent the damage that he was able to do in the future with all of that DNA,' he added. The show framed Moriarty's death as a necessary conclusion to the crisis caused by his stolen DNA library. Sweeny stated, 'He was capable of using it to kill basically anyone in the world without a trace that he had stolen the secrets of Watson's patients.' The decision to kill him was part of a narrative arc in which Watson steps out of Sherlock Holmes' shadow. 'Season 1 was the story of Watson becoming his own man outside of the shadow of Sherlock Holmes by confronting Holmes' nemesis and defeating him,' Sweeny said. The showrunner emphasized that questions about Moriarty will remain relevant. 'The open questions about Moriarty remain open and of interest to us narratively,' he stated. 'The overarching storyline that we do plan for Season 2 will accommodate some further illumination of who that guy was,' Sweeny added. Sweeny also noted that Ingrid could have been swayed by Moriarty in a different timeline. 'If he had approached her in a slightly different timeline than he did, he probably would've had a different result.' The showrunner added, 'She connected more and more over the course of the season to both Watson and to Sasha, in particular.' Although Moriarty is dead, Sweeny confirmed, 'The Sherlock Holmes canon will not go away… actual events and characters from the stories will figure into Season 2.' Notably, the producers have not yet announced the release date of Season 2. Originally reported by Anubhav Chaudhry on ComingSoon. The post Watson Showrunner on Why [Spoiler] Dies in Finale appeared first on Mandatory.

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