4 days ago
Danika Johnston joins the Guardian as director of commercial partnerships
The Guardian has announced the appointment of Danika Johnston as director of commercial partnerships for Australia and New Zealand.
Johnston is an accomplished media executive who has held leadership roles at Nova Entertainment, Mamamia, SBS and TikTok. Prior to joining the Guardian, Johnston was the Australian managing director of the UK-founded social media platform WeAre8.
Throughout Johnston's media career, she has fostered high-performance teams and built long-term strategic partnerships, and will continue that work at the Guardian as director of commercial partnerships.
Johnston will lead the advertising division of the commercial business, overseeing the sales, operations, branded content and insights teams. She will report to managing director, Rebecca Costello.
Rebecca Costello says: 'Danika's appointment marks an exciting next step in the evolution of our commercial strategy. Her depth of experience, innovative thinking and strong leadership credentials will be instrumental in driving revenue growth and strengthening our partnerships. Danika's passion for purpose-led media aligns perfectly with our mission and values, and we are thrilled to welcome her to the team.'
Danika Johnston says: 'I feel privileged to be joining Rebecca and the team at the Guardian. This is a business that has always delivered performance and purpose in equal parts. Very few organisations can claim this credential. The Guardian brand and team has an incredible legacy of driving reputable content, storytelling and partnerships and I genuinely cannot wait to work alongside the teams to continue to scale this level of excellence'.
Johnston will commence the position on 16 June, 2025.
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About Guardian Australia
Launched in May 2013, Guardian Australia is a free premium digital news site in Australia. Guardian Australia is a trusted source of quality Australian news, with a particular focus on politics, the environment and social inequality. Guardian Australia offers national news coverage and has four bureaus, located in Sydney, Melbourne, Brisbane and Canberra. Guardian Australia is also part of the Guardian's 24-hour global news operation, helping to cover breaking international stories in all parts of the world.
