Latest news with #Ritual
Los Angeles Times
07-05-2025
- Business
- Los Angeles Times
How Ritual's Katerina Schneider Is Fixing a 'Broken' Supplement Industry with Traceability & Science
Learn how Katerina Schneider overcame VC skepticism to build Ritual by setting new standards for transparency & efficacy in the supplement industry. Katerina Schneider, CEO & founder of Ritual, shares her story behind the supplement company, driven by a mission to create human impact beyond financial returns. Inspired by her immigrant parents and her father's entrepreneurial spirit, Schneider's own pregnancy sparked her quest to understand the opaque supplement industry. Frustrated by the lack of traceable ingredients and scientific backing in prenatal vitamins, she decided to set a new standard. Launching Ritual was tough – investors were uninterested in women's health and wellness categories and doubted she could build a company and a family at the same time. She proved them wrong and fundraised and led Ritual to become a big player, now generating hundreds of millions in revenue with top products in the US market. Ritual differentiates itself with a traceable supply chain, so consumers can see ingredient origins and suppliers online. The company will do human clinical studies on all finished products by 2030 and is Clean Label Project certified, testing for over 200 contaminants. Schneider says Ritual is committed to advancing underserved women's health through research funding. She also shares on branding, how she rejected a sterile initial design and went with the now iconic yellow branding that evokes an emotional connection. On work-life dynamics, Schneider says there's no such thing as 'balance' and instead recommends embracing the integration of business and family life, both are essential and complementary.
Yahoo
04-05-2025
- Business
- Yahoo
Is Revel Being Rescued?
The mountain biking world was stunned when Revel Bikes announced on April 17 that it was going out of business. With no prior hint of problems and on the heels of the release of its new Ritual downhill rig and ReRun eMTB, the news shocked the bike industry and customers when Revel sent a letter to dealers informing them of the Carbondale-based company's closing. "There is no easy way to say this. Revel Bikes as it currently stands is closing its doors. Regrettably, though we have tried every avenue possible, we have exhausted all options and run out of funds to support the business. This decision comes at a critical juncture for our capital requirements, and we cannot weather this one alone. Our circumstance is tough, though not unique in the market, with product delays, significant payments coming due and a very soft market. We are on the ledge and we lost our safety net as a result of continued losses with no end in we have transferred responsibility of the business to the Bank, which currently holds the senior debt position. Unfortunately, their position and that of other senior creditors is such that there is unlikely to be any remaining funds for unsecured creditors, with over $8MM in secure credit. We are now in an orderly wind down. What does that mean? We will do our best with a limited number of people to liquidate the remaining assets that Revel has. Beyond that, I honestly do not know. What I do know is that you all deserve better than this, I am sorry that it got this far. I will do whatever I can to support you as this unfolds.I want to be open to the potential that Revel could be revived to a bigger and brighter future if a new owner comes in while we are going through the wind-down process. This is a talented team with a great brand, someone might want to buy out the debt and see this through. That said, I must be realistic and transparent with all of you – I do not know what will happen from here and we are going to have limited time. Take care of yourself and your teammates, do what is right for you and I will do whatever I can to for being a part of what we built. The Team at Revel gave it their all—we have you to thank for a lot of this. We hope to cross on the trail soon."Ben + Matt + The Revel Bikes Team. But hope for Revel was sparked this week when CEO Ben Coates posted on LinkedIn a farewell letter that contains a bombshell bit of information that hints at new ownership for the brand: While we're sad to see Coates leave the industry (but happy to think that he's going to have a lot more time to actually ride bikes), we're also cautiously stoked to see that the excellent brand that is Revel may live to ride another are no other clues as to who may be acquiring this small Colorado company, but we hope if true the new owners put as much passion and quality into the Revel brand as Coats and his team have. will keep on top of this developing story out of both professional duty and our obsessive love of Revel Bikes. Cross your fingers and stay tuned...
Associated Press
18-03-2025
- Entertainment
- Associated Press
Rock Sun Records Signs Blackened Thrashers Gravewitch, Announces Album Release Date
Gravewitch self titled album cover art Rock Sun Records signs Gravewitch and drops album release date, artwork and track list Rock Sun Records, the dynamic multi-genre label distributed by Virgin Music Group, is thrilled to announce the signing of blackened thrash metal trio Gravewitch. Hailing from Bend, Oregon, Gravewitch has carved out a reputation for their sinister, raw, and punishing sound that pushes the limits of extreme metal. As part of their debut under Rock Sun Records, the band will be releasing their self-titled album, 'Gravewitch,' on June 18th, 2025. A New Era for Gravewitch Gravewitch was forged from the shared passion of best friends Chris Fleming (guitarist/vocalist), Andrew Ingraham (drums), and Doug Green (bass), who have been dedicated to crafting an uncompromising, high-intensity brand of extreme metal. Their music fuses blackened thrash elements with haunting atmospheres and unrelenting aggression, making them a formidable presence in the metal underground. 'Our goal has always been to create something ferocious and unapologetic,working with Rock Sun will take Gravewitch to the next level.' Rock Sun Records Continues to Expand Boundaries Rock Sun Records has consistently pushed musical boundaries by embracing a diverse roster of artists across multiple genres. From metal and alternative to indie and beyond, Rock Sun fosters a creative environment where artists can thrive without the constraints of traditional genre-specific labels. The addition of Gravewitch to their lineup further solidifies their commitment to supporting artists who challenge the status quo. 'We couldn't be more excited to welcome Gravewitch to the Rock Sun family,' says Rock Sun founder Tom Hooks 'Their energy, intensity, and sheer musicianship are a perfect fit for our vision of breaking genre boundaries and fostering cutting-edge music.' Self-Titled Album: 'Gravewitch' Set for release on June 18, 2025, the new album 'Gravewitch' is a 10-track onslaught of unrelenting riffs, blistering drums, and eerie, atmospheric elements. Recorded and mixed by Johnny Davis at 1988 Recording Studio in Bend, Oregon, and mastered by Jay Maas, the album encapsulates the band's ferocious energy and dark thematic depth. Join the Ritual With an album that promises to push the boundaries of extreme metal, Gravewitch is poised to make a lasting impact. Fans can expect an intense live experience to accompany the album's release, with tour dates and exclusive content to be announced soon. For more information on Gravewitch, Rock Sun Records, and the upcoming album release, visit Media Contact
