26-05-2025
RTE staff want filming of newsroom ad campaign paused over accuracy concerns as ‘unanimous' vote on stoppage passed
RTE staff want the filming of an advert campaign paused over concerns around the accuracy of how it portrays their work environment.
Filming for the ad took place over a few weeks earlier this month.
While some well-known faces from the broadcaster have been included, actors have been hired to appear as journalists in the background - a move unpopular with current staffers.
A source told The Irish Sun today that the NUJ wants the ad put on hold until they are satisfied that it "more accurately reflects the staff and the place they work in".
It's understood there was a "unanimous" vote in favour of backing this stance at a meeting earlier on Monday.
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According to at the weekend, staffers were reportedly "livid" and "hopping mad" over the filming of the advert, especially as new plants were introduced to spruce up the newsroom that were then removed after filming ended.
There have also been complaints in the past over the cleanliness of the RTE offices and canteen in Donnybrook, south
A source told "RTE management likes to preach to the audience that 'the truth matters' but stunts like these are blatantly fake news and undermine us all.
"There is a reason Boots is a more trusted organisation than RTE right now."
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RTE has been contacted for comment.
It comes after SIPTU members last week opposed the outsourcing by RTE of Christian worship content production, including broadcasts of Mass, to the independent sector.
'DEEPLY CONCERNED'
It's part of a plan by RTE to redeploy staff working on religious programmes, with no changes to the current service to viewers.
SIPTU Sector Organiser, Robbie Purfield, said: 'The decision to commission all Christian worship content from the independent sector means work currently performed by SIPTU members will be effectively outsourced.
'SIPTU is deeply concerned at this decision and is seeking an urgent meeting with RTE management to ascertain what effect this will have on our members who currently work on producing this content.
"We believe that as a public service broadcaster the production of such content should remain in-house and should not be the subject of commercial concerns.
"RTE management must reverse this decision which is a further erosion of its public service role and will be strongly opposed by SIPTU members."
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RTE staff want the filming of an advert campaign paused
Credit: Liam McBurney/PA
