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Pixalate's Q2 2025 Global Connected TV Device Market Share Reports: Roku Leads in North America (37%) and LATAM (45%), Samsung No. 1 in EMEA (33%), Xiaomi Leads in APAC (24%)
Pixalate's Q2 2025 Global Connected TV Device Market Share Reports: Roku Leads in North America (37%) and LATAM (45%), Samsung No. 1 in EMEA (33%), Xiaomi Leads in APAC (24%)

Yahoo

time5 days ago

  • Business
  • Yahoo

Pixalate's Q2 2025 Global Connected TV Device Market Share Reports: Roku Leads in North America (37%) and LATAM (45%), Samsung No. 1 in EMEA (33%), Xiaomi Leads in APAC (24%)

According to Pixalate's research, based on an analysis of over 23 billion global CTV open programmatic ad transactions, Roku led in the U.S., Mexico, and Canada, while Samsung led in the United Kingdom London, Aug. 06, 2025 (GLOBE NEWSWIRE) -- Pixalate, the leading ad fraud protection, privacy, and compliance analytics platform, today released the Global Q2 2025 Connected TV (CTV) Device Market Share Reports. The reports include country-level data for the United States, United Kingdom, Canada, and Mexico, as well as regional reports for North America, EMEA, LATAM, APAC, and Global. Pixalate's CTV Device Market Share Reports analyze advertising data to break down the top CTV devices in each country by estimated quarterly market share. Market Share of Voice (SOV) is calculated based on the percentage of open programmatic ads sold on specific devices in each country during a given quarter, as measured by Pixalate. Pixalate's data science team analyzed programmatic advertising activity across over 23 billion global open programmatic ad transactions on CTV devices from Q2 2024 to Q2 2025 to compile this research. Key Findings (Countries): U.S.: Roku led in CTV device market share in the USA (37%), followed by Amazon Fire TV (17%), Samsung Smart TV (12%), Apple (12%), and LG (7%), rounding out the top 5 Canada: Roku led in CTV device market share with 32% SOV, followed by Apple (29%), Amazon Fire TV (19%), Samsung (6%), and TCL (3%) QoQ Growth: Apple TV (16% QoQ), Roku (29% QoQ) UK: Samsung led in CTV device market share with 32% SOV, followed by Amazon Fire TV (24%), Roku (19%), LG (7%), and Apple TV (6%) Apple TV saw CTV market share decrease by 24% QoQ Samsung (5%) gained QoQ market share Mexico: Roku led in CTV device market share with 74%, followed by Samsung (11%), LG (3%), TCL (2%), and Amazon (2%) QoQ Growth: TCL (188%), Roku (<1% QoQ), and LG (+74% QoQ) Key Findings (Regional): Global: Roku led in CTV device market share in North America (37%) and LATAM (45%) Samsung Smart TV led in CTV device market share in EMEA (33%) Xiaomi led in APAC (24%) North America: Roku led in CTV device market share in North America (37%), followed by Amazon (17%), Apple (12%), Samsung (12%), and LG (7%) LG had the highest QoQ growth, at 28% APAC: Xiaomi (24%) led in CTV device market share in APAC, followed by Apple (15%), Roku (12%), TCL (9%), and Samsung Smart TV (6%) LATAM Roku (45%) led in CTV device market share in LATAM, followed by TCL (12%), LG (12%), Samsung Smart TV (8%), and Aiwa (7%) TCL had the highest QoQ growth (222%) EMEA Samsung Smart TV (33%) led in CTV device market share in EMEA, followed by LG (14%), Amazon (14%), Roku (11%), and Xiaomi (8%) Xiaomi had the highest QoQ growth (65%) Download the Q2 2025 CTV Device Market Share Reports United States Canada Mexico United Kingdom Global APAC LATAM North America EMEA About Pixalate Pixalate is a global platform specializing in privacy compliance, ad fraud prevention, and digital ad supply chain data intelligence. Founded in 2012, Pixalate is trusted by regulators, data researchers, advertisers, publishers, ad tech platforms, and financial analysts across the Connected TV (CTV), mobile app, and website ecosystems. Pixalate is accredited by the MRC for the detection and filtration of Sophisticated Invalid Traffic (SIVT). content of this press release, and the Q2 2025 CTV Device Global Market Share Reports (the 'Reports'), reflect Pixalate's opinions with respect to factors that Pixalate believes can be useful to the digital media industry. Any data shared is grounded in Pixalate's proprietary technology and analytics, which Pixalate is continuously evaluating and updating. Any references to outside sources should not be construed as endorsements. Pixalate's opinions are just that, opinions, which means that they are neither facts nor guarantees. Pixalate is sharing this data not to impugn the standing or reputation of any entity, person or app, but, instead, to report findings and trends pertaining to the time period studied. CONTACT: Nina Talcott ntalcott@ in to access your portfolio

New Edinburgh Scotmid open 7 days a week returns to Fountainbridge
New Edinburgh Scotmid open 7 days a week returns to Fountainbridge

Scotsman

time21-07-2025

  • Business
  • Scotsman

New Edinburgh Scotmid open 7 days a week returns to Fountainbridge

Scotmid's latest Edinburgh store has opened in Fountainbridge - just along the street from the company's original headquarters that opened in 1859. Sign up to our daily newsletter Sign up Thank you for signing up! Did you know with a Digital Subscription to Edinburgh News, you can get unlimited access to the website including our premium content, as well as benefiting from fewer ads, loyalty rewards and much more. Learn More Sorry, there seem to be some issues. Please try again later. Submitting... On July 17, the new store Dundee Street shop welcomed its first customers to the store which, will be open seven days a week between 7am and 10pm. The grand opening saw the first 50 visitors relieve goodie bags, with three lucky shoppers winning a 43" Samsung Smart TV, Apple Airpods and a X Box after finding a hidden golden ticket in the shop. The 4,000 sq ft store marks Scotmid's return to the heart of the Fountainbridge community, where their journey began 166 years ago with the establishment of the St. Cuthbert's Co-operative Society in Ponton Street. Advertisement Hide Ad Advertisement Hide Ad Edinburgh's latest Scotmid shop opened at 112 Dundee Street in Fountainbridge on Thursday, July 17 | Scotmid Karen Scott, Scotmid chief executive, said: 'This new store marks a milestone for Scotmid. Not only does it serve the needs of a vibrant community but also reconnects Scotmid with its roots as Fountainbridge was where we originated in 1859. We're delighted to invest in Fountainbridge and offer fresh choice, value, and convenience.' To celebrate the occasion Scotmid hosted an event in partnership with Re-Union Canal Boats, a local social enterprise, where guests enjoyed a relaxing canal cruise through Fountainbridge, celebrating Scotmid's past and future in the area. Re-Union reinvests all profits into local community initiatives that improve the area for everyone. Located at 112 Dundee Street, the shop has created 26 jobs and offers an 'enhanced food-to-go' offering including a Costa Coffee, hot breakfasts, freshly prepared baguettes, Tanpopo sushi and rice boxes , salad bowls, Saltire Patisserie artisan bakes, Chopstix Express noodle bar and Big Al's burgers.

Pixalate Releases Top 100 Connected TV (CTV) Bundle ID Rankings For Global Open Programmatic Ad Spend on Roku, Amazon Fire TV, Samsung Smart TV, and Apple TV in June 2025
Pixalate Releases Top 100 Connected TV (CTV) Bundle ID Rankings For Global Open Programmatic Ad Spend on Roku, Amazon Fire TV, Samsung Smart TV, and Apple TV in June 2025

Yahoo

time08-07-2025

  • Business
  • Yahoo

Pixalate Releases Top 100 Connected TV (CTV) Bundle ID Rankings For Global Open Programmatic Ad Spend on Roku, Amazon Fire TV, Samsung Smart TV, and Apple TV in June 2025

According to Pixalate's research into the most popular CTV app Bundle IDs based on estimated open programmatic ad spend, the Bundle ID for 'Samsung TV Plus' (g15147002586) ranked first on 'Samsung Smart TV', while the Bundle ID for 'Hulu' led on Roku ( On Apple TV, the Bundle ID for 'Fubo' (905401434) was the most popular, and on Amazon Fire TV, the Bundle ID for 'Pluto TV' (b00kdsgipk) held the No. 1 spot London, July 08, 2025 (GLOBE NEWSWIRE) -- Pixalate, the leading ad fraud protection, privacy, and compliance analytics platform, today released the June 2025 Top 100 Bundle IDs for Global Open Programmatic Connected TV (CTV) Advertising. Pixalate analyzed more than 1.6 billion impressions across 4.3K+ CTV apps with open programmatic advertising to compile this research. The rankings are based on global open programmatic advertising data, as measured by Pixalate. The Bundle IDs are ranked after invalid traffic (IVT), as measured by Pixalate, is removed. The reports also include the top 10 most popular Bundle IDs for each CTV platform in key regions, including North America, Europe, the Middle East, Africa (EMEA), and Latin America (LATAM). Key Findings: On Amazon Fire TV, the top 100 Bundle IDs map to 87 distinct CTV apps On Roku, the top 100 Bundle IDs map to 80 distinct CTV apps On Apple TV, the top 100 Bundle IDs map to 93 distinct CTV apps On Samsung Smart TV, the top 100 Bundle IDs map to 74 distinct CTV apps Top 10 Most Popular Bundle IDs for Programmatic Advertising in CTV (June 2025) - Roku Bundle ID App Name App Store ID Developer Name Hulu 2285 Hulu LLC 151908 The Roku Channel 151908 Roku 41468 Tubi - Free Movies & TV 41468 Tubi, Inc 43465 Fubo: Watch Live TV & Sports 43465 fubo 74519 Pluto TV - Free Movies/Shows 74519 Pluto Inc. 13535 Plex - Free Movies & TV 13535 Plex GmbH AMC 12716 AMC Networks 71845 NewsON - Local News & Weather 71845 NewsON 46041 Sling TV - Live Sports, News, Shows + Freestream 46041 Sling TV L.L.C. 35058 Lifetime 35058 A+E Global MediaTop 10 Most Popular Bundle IDs for Programmatic Advertising in CTV (June 2025) - Amazon Fire TV Bundle ID App Name App Store ID Developer Name b00kdsgipk Pluto TV - Watch Free Movies, Shows & Live TV B00KDSGIPK Pluto TV b019dchdzk Fubo: Watch Live TV & Sports, Shows, Movies & News B019DCHDZK fuboTV b00e5nh6yg Lifetime B00E5NH6YG A+E Networks b004y1wcde Plex: Stream Movies & TV B004Y1WCDE Plex, Inc. b00odc5n80 Sling TV B00ODC5N80 Sling TV LLC b075nthvjw Tubi: Watch Free Movies & TV Shows B075NTHVJW Tubi, Inc b017jevtp4 HGTV GO B017JEVTP4 Scripps Networks, LLC Plex: Stream Movies & TV B004Y1WCDE Plex, Inc. b07bkpfxtj Philo: Live TV, Movies, Shows and Free Channels B07BKPFXTJ Philo b00e81o27y ESPN for Fire TV B00E81O27Y ESPN Distribution, Inc. Top 10 Most Popular Bundle IDs for Programmatic Advertising in CTV (June 2025) - Apple TV Bundle ID App Name App Store ID Developer Name 905401434 Fubo: Watch Live TV & Sports 905401434 fuboTV Inc. 1508186374 Peacock TV: Stream TV & Movies 1508186374 Peacock TV LLC 493619333 MLB 493619333 MLB 383457673 Plex: Watch Live TV and Movies 383457673 Plex Inc. 281941097 Bloomberg: Business News Daily 281941097 Bloomberg Finance LP 751712884 Pluto TV: Stream Movies/Shows 751712884 1456618978 BET+ 1456618978 BET Networks 518317760 We TV 518317760 WE tv LLC 330879884 Scripps News 330879884 Media Convergence Group, Inc. 376510438 Hulu: Stream TV shows & movies 376510438 Hulu, LLCTop 10 Most Popular Bundle IDs for Programmatic Advertising in CTV (June 2025) - Samsung Smart TV Bundle ID App Name App Store ID Developer Name g15147002586 SAMSUNG TV PLUS G15147002586 Samsung Electronics Co., Ltd. g17243010190 ESPN G17243010190 Disney Electronic Content, Inc. g19068012619 Fubo: Watch Live TV & Sports G19068012619 fuboTV Inc. g00002687241 Plex G00002687241 Plex, Inc. g17198010041 Sling TV G17198010041 Sling TV L.L.C. g15115002089 Tubi - Free Movies & TV G15115002089 Tubi, Inc. g16300008593 Xumo Play G16300008593 Xumo LLC g17318010499 CBS News: Live Breaking News G17318010499 CBS Interactive g19171013163 tvplus G19171013163 Samsung Electronics Co., Ltd. g18229011675 Pluto TV G18229011675 Pluto TV, is it important to see the top Bundle IDs for CTV apps? In CTV advertising, programmatic advertisers use 'Bundle IDs' to identify specific CTV apps. A lack of standardization around the syntax of Bundle IDs has led to confusion around targeting and measurement, creating a vulnerability that ad fraudsters can exploit. Pixalate's Bundle ID to App Store ID mapping APIs can help by consistently handling Bundle IDs, ensuring accurate tracking, measurement, and reporting. Additionally, the IAB Tech Lab has issued guidelines for using app IDs, and OpenRTB 2.6 has offered support for Channel and Network Objects information to avoid overloading the Bundle ID field. Download the Top 100 CTV Bundle IDs in June 2025 for each platform here: Samsung Smart TVAmazon Fire TVApple TVRoku About Pixalate Pixalate is a global platform specializing in privacy compliance, ad fraud prevention, and digital ad supply chain data intelligence. Founded in 2012, Pixalate is trusted by regulators, data researchers, advertisers, publishers, ad tech platforms, and financial analysts across the Connected TV (CTV), mobile app, and website ecosystems. Pixalate is accredited by the MRC for the detection and filtration of Sophisticated Invalid Traffic (SIVT). Disclaimer The content of this press release, and the June 2025 Top 100 Most Popular Bundle IDs for Global Open Programmatic Connected TV (CTV) Advertising Report (the 'Report'), reflects Pixalate's opinions with respect to factors that Pixalate believes may be useful to the digital media industry. Any insights shared are grounded in Pixalate's proprietary technology and analytics, which Pixalate is continuously evaluating and updating. Any references to outside sources in the Report and herein should not be construed as endorsements. Pixalate's opinions are just that, opinions, which means that they are neither facts nor guarantees. Pixalate is sharing this data not to impugn the standing or reputation of any entity, person or app, but, instead, to report findings and trends pertaining to programmatic advertising activity in the time period studied. CONTACT: Nina Talcott ntalcott@ in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data

Samsung TVs are getting a free new app today featuring original games
Samsung TVs are getting a free new app today featuring original games

Digital Trends

time18-06-2025

  • Entertainment
  • Digital Trends

Samsung TVs are getting a free new app today featuring original games

Select Samsung Smart TVs and monitors are getting a free new app starting today: GameBreaks. It's a new gaming app which will feature an array of original titles that will be expanded over time. The app is launching with a brand new puzzle game today called Ripplash. GameBreaks is the next step in an ongoing gaming push for Samsung. In 2022, the company rolled out a Samsung Gaming Hub app to select TVs that pulled together cloud streaming services like GeForce Now. It has built on that strategy over the past three years, adding Xbox Game Pass to the mix, creating its own controller, and launching original games in the form of The Six and Rivals Arena. Recommended Videos GameBreaks takes that push one step further by giving Samsung TVs its own original game hub that's not so dissimilar from the New York Times' daily puzzle model. The feature is rolling out on Samsung Smart TVs and monitors, from 2022 models onwards, starting today. Samsung's Global Head of Product for Gaming and Emerging Technologies Kevin Beatty tells Digital Trends that the goal of the app is to deliver easy to play, social experiences to Samsung TV owners. 'We feel now is the right time to broaden the horizons and create approachable gameplay experiences for everyone,' Beatty tells Digital Trends. 'It is gaming for all, directly on their Samsung Smart TV, using just a remote or smartphone as a controller. It is also about bringing people back to the TV to share experiences. Samsung is making games an integral part of the living room. While Samsung GameBreaks can be enjoyed solo, we are focused on making sure they encourage playing together, because we know how powerful shared moments can be. Samsung wants to ensure its Smart TVs offer more opportunities to build those core memories with friends and family.' The first new game to join the app, alongside existing quiz game The Six, is Ripplash. It's a visual puzzle game in which players identify a ripped up image and unscramble letters. The app will add three new puzzles each day and can be played with either a Samsung TV remote or a smartphone. More games are set to arrive later this year, though they don't have exact release dates quite yet. Pop Off twists Mad Libs into a trivia game, Finish Line has players filling in blanks to complete iconic phrases, and Eye-Q is a memory game where players watch a short video and then are asked questions about it. Those games are largely being developed internally at Samsung, Beatty says. 'At Samsung, our approach to game development is truly a collaborative effort,' Beatty says. 'We have a talented internal team with deep roots in the gaming industry, spanning from AAA console games to casual experiences. We also partner with some of the best external studios and developers to bring fresh perspectives, ideas, and expertise to our portfolio approach to these games.' Samsung will continue to support its Gaming Hub as it builds out GameBreaks. Beatty calls Samsung's approach 'experimental,' as it dreams up different ways it can connect to the broader gaming landscape outside of its apps. He points to a recent collaboration with Activision on Call of Duty: Black Ops 6 as an example and notes that Samsung sees potential in tapping into more popular IP. 'Just like Samsung Gaming Hub continues to evolve, Samsung GameBreaks will also grow over time, offering more unique experiences for players,' Beatty says. 'Beyond adding more games over time, we see a big opportunity in how our partners can integrate into these experiences. For example, Samsung partnered with Xbox for the most recent Call of Duty launch to feature themed questions in The Six, our fast-paced daily trivia game where players race to answer six questions correctly. Custom trivia tied to big cultural moments like this is fun, but it's really just scratching the surface of where we think the future can go.' GameBreaks is available on 2022 to 2025 Samsung Smart TVs and monitors starting today.

Pixalate Releases Global Top 25 Most Popular Connected TV (CTV) FAST Apps Reports for Q1 2025: ‘Sling TV' No. 1 on Roku, ‘Plex' Leads on Apple TV and Samsung Smart TV
Pixalate Releases Global Top 25 Most Popular Connected TV (CTV) FAST Apps Reports for Q1 2025: ‘Sling TV' No. 1 on Roku, ‘Plex' Leads on Apple TV and Samsung Smart TV

Business Upturn

time13-06-2025

  • Business
  • Business Upturn

Pixalate Releases Global Top 25 Most Popular Connected TV (CTV) FAST Apps Reports for Q1 2025: ‘Sling TV' No. 1 on Roku, ‘Plex' Leads on Apple TV and Samsung Smart TV

London, June 12, 2025 (GLOBE NEWSWIRE) — Pixalate , the leading global platform for ad fraud protection, privacy, and compliance analytics, today released the Global Top 25 CTV Fast Apps Reports for Q1 2025. Pixalate published Roku , Apple TV , Amazon Fire TV , and Samsung Smart TV versions of the report. The reports rank the top 25 most popular Free Ad-Supported TV (FAST) apps by device type based on global open programmatic advertising volume, as measured by Pixalate. The apps are ranked after removing invalid traffic (IVT), as measured by Pixalate. To compile this report, Pixalate's data science team analyzed over 5 billion open programmatic ad transactions across over six thousand unique Roku, Apple TV, Amazon Fire TV, and Samsung Smart TV CTV apps across Q1 2025. Most Popular Free Ad-Supported Television (FAST) CTV Apps Roku See the full list of the top 25 most popular FAST apps on Roku here. Amazon Fire TV See the full list of the top 25 most popular FAST apps on Amazon Fire TV here. Apple TV See the full list of the top 25 most popular FAST apps on Apple TV here. Samsung TV See the full list of the top 25 most popular FAST apps on Samsung Smart TV here. What are FAST Apps? Free Ad-Supported TV (FAST) apps enable viewers to access 'linear' video content in a channel-based format without subscription fees, compared to streaming platforms that depend on viewer subscriptions. In the context of this report, 'linear' signifies content presented in channel-based format, with the same programming simultaneously streamed to all viewers tuned into a specific channel. Pixalate classifies any app meeting the above FAST criteria as a 'FAST app,' even if the app provides video-on-demand services or offers paid subscription tiers in addition to the free, linear content. Download all of Pixalate's Q1 2025 Free Ad-Supported Television (FAST) Apps Reports About Pixalate Pixalate is a global platform specializing in privacy compliance, ad fraud prevention, and digital ad supply chain data intelligence. Founded in 2012, Pixalate is trusted by regulators, data researchers, advertisers, publishers, ad tech platforms, and financial analysts across the Connected TV (CTV), mobile app, and website ecosystems. Pixalate is accredited by the MRC for the detection and filtration of Sophisticated Invalid Traffic (SIVT). Disclaimer The content of this press release, and the Q1 2025 FAST Apps Rankings Reports (the 'reports'), reflect Pixalate's opinions with respect to factors that Pixalate believes may be useful to the digital media industry. Any data shared is grounded in Pixalate's proprietary technology and analytics, which Pixalate is continuously evaluating and updating. Any references to outside sources should not be construed as endorsements. Pixalate's opinions are just that, opinions, which means that they are neither facts nor guarantees. Pixalate is sharing this data not to impugn the standing or reputation of any entity, person or app, but, instead, to report findings and trends pertaining to programmatic advertising activity across in the time period studied. Disclaimer: The above press release comes to you under an arrangement with GlobeNewswire. Business Upturn takes no editorial responsibility for the same. Ahmedabad Plane Crash

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