Latest news with #SamsungVisionAI
Yahoo
21-05-2025
- Entertainment
- Yahoo
Samsung Spotlights 2025 AV Line-Up with Samsung Vision AI: Next-Level Picture Quality and Smart Features Arrive in Europe
MADRID, May 21, 2025--(BUSINESS WIRE)--Samsung Electronics Co., Ltd.'s latest 2025 AV line-up will become available from 26 May, and to celebrate the launch and the power of Samsung Vision AI, Samsung held its "Home of Vision" event, showcasing the power of AI in Movies, Gaming and Sports. The Home of Vision event was an immersive adventure bringing to life Samsung's vision to elevate TVs from screens to intelligent smart home companions that adapt to your needs, becoming the centrepiece of the home. Jose Barreiro-Lopez, Vice President of TV and AV, Samsung Europe, commented: "Samsung has been the No. 1 TV globally for 19 years in a row. This year we are transforming our TVs into a true AI-powered companion, designed to be at the heart of every home. Our event showcases the breadth of our TV line-up with the promise to elevate every home entertainment. Whether you are immersed in a cinematic film, cheering on your favourite sports team or enjoying a gaming session with your friends, our TVs are built to cater for every experience, and Samsung Vision AI elevates them to the next level." Unlock the Full Potential of Vision AI at Home "The Home of Vision" event featured immersive, interactive zones designed to showcase consumers' favourite TV pastimes, Gaming, Movies and Sport, and how Samsung Vision AI was used to not only enhance the picture and sound of these experiences, but to create new ways to enjoy them. A home cinema reimagines iconic film scenes with stunning clarity and depth, thanks to powerful AI Picture optimisation. Showcasing a diverse range of film genres, advanced AI technologies analyse the content and your surroundings to automatically adjust the picture to further enhance your experience. The Film Experience also features AI Sound. By analysing your room's acoustic properties, it dynamically adapts the sound to create rich, spatial audio that surrounds you. The audio performance of the new line-up has been upgraded, ideal for immersing yourself in a film or TV series. AI Sound works in combination with the latest Samsung Q-Series Soundbar line-up, which seamlessly integrates with the TVs via Q-Symphony, perfect for cinema-like quality at home. The Sports Zone demonstrates how Samsung Vision AI intelligently adapts to your viewing set-up and the content you're watching – offering a truly personalised experience for every sports fan. Highlighting AI Motion Enhancer Pro, it sharpens low-resolution content, reduces blurring and ball distortion, allowing your TV to adapt for the sports you love watching. When watching fast-paced matches, such as football, AI Motion Enhancer Pro intelligently tracks the ball's movement and enhances its resolution in real time – ensuring each moment appears crisp and clear, delivering a viewing experience that feels as immersive as being in the stadium. For gamers, Samsung Vision AI can be a game-changer – an immersive e-sports inspired environment with QLED 4K QN90F displays, and dynamic lighting creates an engaging and atmospheric experience, showcasing features that respond to gameplay in real time. AI Auto Game Mode automatically detects game titles and genres, fine-tuning settings to deliver a next-level experience – meaning gamers no longer need to manually adjust their settings. If you are a fan of RTS games then want to change over to an FPS, AI Auto Game Mode will adapt in real time, so you never miss a shot. Powered by Samsung Vision AI, the latest Samsung TVs take viewing experience to the next level – with industry-leading Quantum Dot technology delivering vibrant, true-to-life visuals for an unforgettable viewing experience. Samsung's Glare-Free technology, now introduced across select Neo QLED and OLED models, cuts reflections while preserving deep blacks and sharp images – even in bright rooms. A new anti-reflective material ensures stunning picture quality in any light. Models such as the HW-Q990F and HW-Q930F offer a three-dimensional surround sound with support for Dolby Atmos and DTS:X, providing a superior audio experience. The following models from the 2025 AV line-up will be available to purchase from 26th May 2025: Neo QLED 8K TVs: starting at €3,499 Neo QLED 4K TVs: starting at €1,099 OLED TVs: starting at €1,549 QLED 4K TVs: starting at €749 Crystal UHD: starting at €469 The Frame: starting at €1,349 (from 43 inches) Q-series Soundbars: starting at €549 B-series Soundbars: starting at €119 For more information about the latest TV line-up powered by Samsung Vision AI, please visit About Samsung Electronics Co., Ltd. Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, home appliances, network systems, and memory, system LSI, foundry and LED solutions, and delivering a seamless connected experience through its SmartThings ecosystem and open collaboration with partners. For the latest news, please visit the Samsung Newsroom at View source version on Contacts Amelia-Eve Warden / / +44 7442 827876 Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Business Wire
21-05-2025
- Entertainment
- Business Wire
Samsung Spotlights 2025 AV Line-Up with Samsung Vision AI: Next-Level Picture Quality and Smart Features Arrive in Europe
MADRID--(BUSINESS WIRE)--Samsung Electronics Co., Ltd.'s latest 2025 AV line-up will become available from 26 May, and to celebrate the launch and the power of Samsung Vision AI, Samsung held its 'Home of Vision' event, showcasing the power of AI in Movies, Gaming and Sports. "Samsung has been the No. 1 TV globally for 19 years in a row. This year we are transforming our TVs into a true AI-powered companion, designed to be at the heart of every home." Share The Home of Vision event was an immersive adventure bringing to life Samsung's vision to elevate TVs from screens to intelligent smart home companions that adapt to your needs, becoming the centrepiece of the home. Jose Barreiro-Lopez, Vice President of TV and AV, Samsung Europe, commented: "Samsung has been the No. 1 TV globally for 19 years in a row. This year we are transforming our TVs into a true AI-powered companion, designed to be at the heart of every home. Our event showcases the breadth of our TV line-up with the promise to elevate every home entertainment. Whether you are immersed in a cinematic film, cheering on your favourite sports team or enjoying a gaming session with your friends, our TVs are built to cater for every experience, and Samsung Vision AI elevates them to the next level.' Unlock the Full Potential of Vision AI at Home 'The Home of Vision' event featured immersive, interactive zones designed to showcase consumers' favourite TV pastimes, Gaming, Movies and Sport, and how Samsung Vision AI was used to not only enhance the picture and sound of these experiences, but to create new ways to enjoy them. A home cinema reimagines iconic film scenes with stunning clarity and depth, thanks to powerful AI Picture optimisation. Showcasing a diverse range of film genres, advanced AI technologies analyse the content and your surroundings to automatically adjust the picture to further enhance your experience. The Film Experience also features AI Sound. By analysing your room's acoustic properties, it dynamically adapts the sound to create rich, spatial audio that surrounds you. The audio performance of the new line-up has been upgraded, ideal for immersing yourself in a film or TV series. AI Sound works in combination with the latest Samsung Q-Series Soundbar line-up, which seamlessly integrates with the TVs via Q-Symphony, perfect for cinema-like quality at home. The Sports Zone demonstrates how Samsung Vision AI intelligently adapts to your viewing set-up and the content you're watching – offering a truly personalised experience for every sports fan. Highlighting AI Motion Enhancer Pro, it sharpens low-resolution content, reduces blurring and ball distortion, allowing your TV to adapt for the sports you love watching. When watching fast-paced matches, such as football, AI Motion Enhancer Pro intelligently tracks the ball's movement and enhances its resolution in real time – ensuring each moment appears crisp and clear, delivering a viewing experience that feels as immersive as being in the stadium. For gamers, Samsung Vision AI can be a game-changer – an immersive e-sports inspired environment with QLED 4K QN90F displays, and dynamic lighting creates an engaging and atmospheric experience, showcasing features that respond to gameplay in real time. AI Auto Game Mode automatically detects game titles and genres, fine-tuning settings to deliver a next-level experience – meaning gamers no longer need to manually adjust their settings. If you are a fan of RTS games then want to change over to an FPS, AI Auto Game Mode will adapt in real time, so you never miss a shot. Powered by Samsung Vision AI, the latest Samsung TVs take viewing experience to the next level – with industry-leading Quantum Dot technology delivering vibrant, true-to-life visuals for an unforgettable viewing experience. Samsung's Glare-Free technology, now introduced across select Neo QLED and OLED models, cuts reflections while preserving deep blacks and sharp images – even in bright rooms. A new anti-reflective material ensures stunning picture quality in any light. Models such as the HW-Q990F and HW-Q930F offer a three-dimensional surround sound with support for Dolby Atmos and DTS:X, providing a superior audio experience. The following models from the 2025 AV line-up will be available to purchase from 26 th May 2025: Neo QLED 8K TVs: starting at €3,499 Neo QLED 4K TVs: starting at €1,099 OLED TVs: starting at €1,549 QLED 4K TVs: starting at €749 Crystal UHD: starting at €469 The Frame: starting at €1,349 (from 43 inches) Q-series Soundbars: starting at €549 B-series Soundbars: starting at €119 For more information about the latest TV line-up powered by Samsung Vision AI, please visit . About Samsung Electronics Co., Ltd. Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, home appliances, network systems, and memory, system LSI, foundry and LED solutions, and delivering a seamless connected experience through its SmartThings ecosystem and open collaboration with partners. For the latest news, please visit the Samsung Newsroom at
Hans India
08-05-2025
- Business
- Hans India
Samsung Unveils Vision AI for Neo QLED, OLED, QLED and The Frame TVs, Bringing Intelligent, Immersive & Adaptive Screens to Indian Consumers
Samsung, India's largest consumer electronics brand, today announced the launch of its ultra-premium 2025 models of Neo QLED 8K, Neo QLED 4K, OLED, QLED TVs and The Frame lineup, bringing the revolutionary Samsung Vision AI technology to Indian consumers. At the heart of this launch is the new Samsung Vision AI that delivers an unparalleled home entertainment experience with next-generation AI capabilities. Staying true to its commitment to innovation, Samsung's latest range redefines how users interact with screens, turning them into intelligent companions that enrich everyday living. Samsung Vision AI - a cutting-edge technology framework - pairs AI-enhanced picture and sound for maximum performance with personalized experience. Samsung Vision AI is built on three pillars. 1. AI Mode optimizes picture quality and sound in real time by using advanced deep-learning algorithms that adapt to both content and ambient surroundings, ensuring stunning visuals and immersive audio every time. 2. AI Experience personalizes content discovery and settings by learning user preferences over time, delivering a smarter, more intuitive interaction. 3. Multi-Device Connectivity seamlessly connects the TV with smartphones, tablets, and other smart devices, enabling effortless content sharing, control, and continuity across the Samsung ecosystem. 'The role of the television in Indian homes has evolved - it's no longer just about watching content, but about enabling connected, intelligent lifestyles. With the introduction of Samsung Vision AI across our widest-ever premium lineup, we are delivering a future-ready TV experience that goes beyond stunning visuals. Samsung Vision AI ushers in a truly personalized, AI-powered screen experience, where the viewer is more important than what's being viewed. We are calling this shift 'It's Your Show' - an experience where users are in complete control, with the TV adapting to their unique preferences, habits, and ecosystem. Our new AI TV lineup breathes new life into every frame, setting a new benchmark for cinematic excellence at home. With this new era of AI-powered screens, we are confident of accelerating next-generation TV adoption and strengthening our leadership in India's premium television segment,' said Viplesh Dang, Senior Director, Visual Display Business, Samsung India. Samsung Vision AI: Powering a New Generation of Smart, Personalized Entertainment Experiences Samsung Vision AI represents a major leap in making screens smarter, more intuitive and deeply personal. It transforms televisions into adaptive hubs, responsive to their environment and user behaviours. They seamlessly blend into everyday life, making the TV an intelligent partner rather than just a display. Several features come together to redefine the big screen experience, Universal Gesture Control allows users to effortlessly navigate their Samsung Smart AI TV using simple hand movements, eliminating the need for a remote. This feature utilizes AI technology, and a connected Galaxy Watch to recognize gestures, allowing for intuitive control over various TV functions. AI Upscaling Pro elevates lower-resolution content to near-8K quality, ensuring every detail is crystal clear. Powered by Samsung's NQ8 AI Gen3 Processor, this feature sharpens images and enhances clarity, delivering a vivid and lifelike viewing experience. Generative Wallpaper transforms idle screens into dynamic, personalized art canvases, creating visuals that match moods or occasions. Leveraging AI, this feature generates unique 4K images, allowing users to personalize their viewing experience with custom artwork. Multi-Device connectivity keeps users updated about their living environment with real-time alerts and energy monitoring. Integrated with SmartThings, it provides real-time summaries of the home's status and suggests necessary actions, enhancing peace of mind whether users are at home or away. Pet and Family Care Mode provides peace of mind by detecting unusual activities of pets or family members and by automatically adjusting home settings for added comfort. Utilizing on-device AI, it can detect events such as a dog barking or a baby crying, alerting users when attention is needed. Samsung's Most Advanced AI-Powered Neo QLED 8K TV Redefines Visual Display Technology Leading the 2025 AI TV lineup is the flagship Neo QLED 8K QN950F, designed to deliver the pinnacle of TV innovation. Powered by the advanced NQ8 AI Gen3 Processor, which employs 768 AI neural networks, this TV brings breakthrough features to life. Ensuring an exceptional viewing experience with crisp details, regardless of the input source, it is encased in an ultra-slim, minimalist Infinity Air design. The Neo QLED 8K QN950F is an object of beauty and a technological prowess, offering a truly immersive and sophisticated cinematic visual display. The 8K AI Upscaling Pro feature intelligently analyzes and enhances any content to 8K quality, preserving details and textures with remarkable accuracy. The Glare-Free technology ensures distraction-free viewing even in brightly lit spaces, reducing reflections without compromising colour or contrast. Q-Symphony and Dolby Atmos combine to deliver a deeply immersive, multidimensional audio experience by perfectly synchronizing the TV speakers with compatible Samsung soundbars. The ultra-fast 240Hz refresh rate ensures fluid motion and razor-sharp visuals, ideal for high-speed action, sports, and next-gen gaming. AI Mode intelligently optimizes picture and sound based on content type and surroundings, delivering a customized viewing experience. The Neo QLED 8K is available in sizes of 85, 75, and 65 inches. Lineup for All Entertainment Needs: Neo QLED 4K The QN90F, QN85F, QN80F and QN70F models headline the Neo QLED 4K lineup. The QN90F features Quantum Matrix Technology Plus with 128 Neural Networks, Motion Xcelerator 165Hz, Glare-Free viewing and a powerful 60W 4.2.2 channel speaker system with Dolby Atmos and Q-Symphony for a cinematic audio-visual experience and Samsung's signature Neo Slim design with Art Store and Generative Wallpaper support. Samsung's 2025 OLED TVs push performance further with NQ4 AI Gen3 Processor supported by 128 Neural Networks, Motion Xcelerator 165Hz, Glare-Free Viewing, and AI Motion Enhancer Pro for exceptional clarity in fast-moving scenes. These models support 100% Color Volume, are PANTONE Validated, and feature a minimalist Infinity One design with Attachable Slim One Connect to reduce clutter. Samsung has also curated localized Smart Experiences for Indian consumers to include a range of services like gaming, entertainment, education and Gaming Service enables users to experience AAA games with Plug and Play – with no console or PC Education Hub helps users to experience Big Screen Learning with live classes, making learning for your kids more interactive and Key service upscales consumers as there is no requirement for a set-top box as it enables direct transmission of content through the cloud. Samsung TV Plus provides 125+ national and international channels absolutely free with instant access to news, movies, entertainment and 2025 Samsung AI TVs come equipped with a built-in SmartThings hub, transforming the television into a central command centre for connected living. This integration allows users to effortlessly connect and control a wide array of smart devices. Additionally, SmartThings Energy offers insights into energy consumption patterns, promoting efficient energy use throughout the home. The platform's ambient sensing capabilities analyse human movements and environmental sounds, allowing the system to adapt settings such as lighting and temperature to suit daily routines, thereby enhancing comfort and convenience. Fortified with Samsung Knox, a comprehensive security platform that safeguards user data and privacy, high security standards are maintained. It detects and prevents unauthorized changes, blocks phishing websites to protect against malicious sites, and enhances personal information protection through Samsung Knox ensure a future-ready and secure smart TV experience, Samsung's 2025 AI TV lineup comes with 7 years of guaranteed OS upgrades at no additional cost. This industry-leading commitment extends the longevity of each device, keeping it up to date with the latest features, security enhancements, and performance improvements. Whether it's advanced AI functionality or seamless SmartThings integration, consumers can enjoy a consistently premium experience year after year, making their investment in Samsung's Vision AI-powered TVs truly future-proof. Price, Offers & Availability: The 2025 lineup of Neo QLED 8K, Neo QLED 4K, OLED, and The Frame TVs will be available for pre-order from May 7, 2025 across Samsung retail stores, and leading offline and online retail channels. As part of the pre-order offer, consumers purchasing Neo QLED 8K, Neo QLED 4K, OLED TVs and The Frame can avail of exciting benefits, such as Free Soundbar worth up to INR 90990, cashback of up to 20%, Easy EMI with zero down payment, lowest EMI starting INR 2990 and up to 30-month EMI tenure. These offers are valid till May 28, 2025. • Samsung's Neo QLED 8K range starts from INR 272990 • Samsung's Neo QLED 4K range starts from INR 89990 • Samsung's OLED range starts from INR 154990 • Samsung's QLED range starts from INR 49490 • Samsung's Frame TVs range starts from INR 63990
Time of India
08-05-2025
- Business
- Time of India
Samsung TV sales cross ₹10,000 cr in 2024, aims double-digit growth led by premium segment
HighlightsSamsung aims to capture one-third of the Indian television market by focusing on the premium segment, specifically targeting large screen sizes of 55 inches and above with the introduction of its Vision AI technology. In 2024, Samsung achieved a turnover of Rs 10,000 crore, becoming the only brand to do so. The overall Indian television market experienced a decline of over 10 percent in shipments due to various economic challenges. Counterpoint Research predicts that while the Indian television market is expected to stabilize with modest single-digit growth in 2025. The trend towards premiumisation will continue, particularly in the price range of Rs 40,000 to Rs 70,000. Consumer Electronics major Samsung , whose TV sales crossed the Rs 10,000-crore mark in 2024, is looking for a double-digit growth this year driven by premiumisation with increase in the number of large screen size sets and by democratising new age features as AI technology, a company official said. The company now aspires to corner around one-third of the Indian TV market , where the growth is led by the premium segment, which is 55 inches and above screen size, said its Senior Director and Head of VD Business, Viplesh Dang. Though 2024 was not a good year for the TV industry, which witnessed a decline in sales, Samsung, a market leader in the segment, is observing "some green shoots" and expects the overall industry to grow with a low single digit. "We expect the industry to grow in the low digits, but we will outpace the market growth where we are aspiring for a double-digit growth," Dang told PTI. Samsung, which launched a range of ultra-premium series on Wednesday for 2025, is introducing its Vision AI technology to Indian consumers. It is betting on the fast-growing premium segment, with an expectation of a new level of growth. Samsung Vision AI makes screens smarter, more intuitive and deeply personal. "So we are democratising the AI, which will expand to our lineup and give us more sales to grow," he said, adding that with this range, Samsung will meet the aspirations of consumers, who are not only looking for an upgrade in screen sizes but in terms of technology and features also. According to Dang, now an "absolute growth" is coming from a value and volume perspective in the 55-inch and above screen size. Demand for such a large screen premium segment is even growing from smaller tier-II & III cities. There is still a section that continues to opt for a mass market and lower-sized screens such as 32 inches, and Samsung is also catering to them. "Now, 55 inches has also become a mass segment. Now, the new segment which is arriving is 75 inches and above. And there, when we are bringing 100 inches and 115 inches, we see that the market will upsize itself and create for us the value growth," he said. On being asked about the TV industry in 2024, Dang said last year the market was at 11 million-plus units, volume-wise. "2024 has been a landmark year for Samsung. In value terms, we achieved Rs 10,000 crore as the turnover, becoming the only brand to achieve it, and we now aspire to grow double-digit this year," he added. Samsung's 2025 lineup of Neo QLED 8K, Neo QLED 4K, OLED, and The Frame TVs starts at Rs 49,490 and goes up to Rs 11 lakh. Its AI mode optimises picture quality and sound in real time by using advanced deep-learning algorithms that adapt to both content and ambient surroundings. Besides, AI experience personalises content discovery and settings by learning user preferences. Samsung, Vision AI transforms televisions into adaptive hubs, responsive to their environment and user behaviours. Its Universal Gesture Control allows users to navigate their Samsung Smart AI TV using simple hand movements, eliminating the need for a remote. This feature utilises AI technology, and a connected Galaxy Watch to recognise gestures, allowing for intuitive control over various TV functions. According to Counterpoint Research, in 2024, the Indian TV market experienced over 10 per cent decline in terms of shipments. This was largely due to weak consumer sentiments, a slowdown in the replacement cycle, and macroeconomic challenges, which also affected sales revenue. However, it also added that consumers increasingly favoured larger screens for a more immersive entertainment experience. "Consequently, 55 inches and above TV shipments have grown approximately 12 per cent YoY in 2024. Samsung emerged as the market leader, with 9 per cent YoY shipment growth, driven by increased premium offerings and offline growth. In 2024, a major decline in shipments was observed among Chinese and mid-tier brands," said Counterpoint Research Senior Analyst Anshika Jain. For 2025, it expects overall shipments to remain stable, with modest single-digit growth, as the market struggles with a slow start to the year. "However, the second half is likely to see a rebound, fuelled by festive demand and increasing consumer upgrades to premium devices. The trend toward premiumisation is expected to continue, with the Rs 40,0000-70,000 price range becoming the key segment for most brands," Jain said. Samsung competes in the Indian TV market with players, including Sony, LG Electronics, TCL , Panasonic , Haier, etc.
Time of India
08-05-2025
- Business
- Time of India
Samsung TV sales cross ₹10,000 cr in 2024, aims double-digit growth led by premium segment, ET Retail
Advt Advt Join the community of 2M+ industry professionals Subscribe to our newsletter to get latest insights & analysis. Download ETRetail App Get Realtime updates Save your favourite articles Scan to download App Consumer Electronics major Samsung , whose TV sales crossed the Rs 10,000-crore mark in 2024, is looking for a double-digit growth this year driven by premiumisation with increase in the number of large screen size sets and by democratising new age features as AI technology, a company official said. The company now aspires to corner around one-third of the Indian TV market , where the growth is led by the premium segment, which is 55 inches and above screen size, said its Senior Director and Head of VD Business, Viplesh 2024 was not a good year for the TV industry, which witnessed a decline in sales, Samsung, a market leader in the segment, is observing "some green shoots" and expects the overall industry to grow with a low single digit."We expect the industry to grow in the low digits, but we will outpace the market growth where we are aspiring for a double-digit growth," Dang told which launched a range of ultra-premium series on Wednesday for 2025, is introducing its Vision AI technology to Indian consumers. It is betting on the fast-growing premium segment, with an expectation of a new level of growth. Samsung Vision AI makes screens smarter, more intuitive and deeply personal."So we are democratising the AI, which will expand to our lineup and give us more sales to grow," he said, adding that with this range, Samsung will meet the aspirations of consumers, who are not only looking for an upgrade in screen sizes but in terms of technology and features to Dang, now an "absolute growth" is coming from a value and volume perspective in the 55-inch and above screen size. Demand for such a large screen premium segment is even growing from smaller tier-II & III is still a section that continues to opt for a mass market and lower-sized screens such as 32 inches, and Samsung is also catering to them."Now, 55 inches has also become a mass segment. Now, the new segment which is arriving is 75 inches and above. And there, when we are bringing 100 inches and 115 inches, we see that the market will upsize itself and create for us the value growth," he being asked about the TV industry in 2024, Dang said last year the market was at 11 million-plus units, volume-wise. "2024 has been a landmark year for Samsung. In value terms, we achieved Rs 10,000 crore as the turnover, becoming the only brand to achieve it, and we now aspire to grow double-digit this year," he 2025 lineup of Neo QLED 8K, Neo QLED 4K, OLED, and The Frame TVs starts at Rs 49,490 and goes up to Rs 11 AI mode optimises picture quality and sound in real time by using advanced deep-learning algorithms that adapt to both content and ambient surroundings. Besides, AI experience personalises content discovery and settings by learning user Vision AI transforms televisions into adaptive hubs, responsive to their environment and user Universal Gesture Control allows users to navigate their Samsung Smart AI TV using simple hand movements, eliminating the need for a remote. This feature utilises AI technology, and a connected Galaxy Watch to recognise gestures, allowing for intuitive control over various TV to Counterpoint Research, in 2024, the Indian TV market experienced over 10 per cent decline in terms of shipments. This was largely due to weak consumer sentiments, a slowdown in the replacement cycle, and macroeconomic challenges, which also affected sales it also added that consumers increasingly favoured larger screens for a more immersive entertainment experience."Consequently, 55 inches and above TV shipments have grown approximately 12 per cent YoY in 2024. Samsung emerged as the market leader, with 9 per cent YoY shipment growth, driven by increased premium offerings and offline growth. In 2024, a major decline in shipments was observed among Chinese and mid-tier brands," said Counterpoint Research Senior Analyst Anshika 2025, it expects overall shipments to remain stable, with modest single-digit growth, as the market struggles with a slow start to the year."However, the second half is likely to see a rebound, fuelled by festive demand and increasing consumer upgrades to premium devices. The trend toward premiumisation is expected to continue, with the Rs 40,0000-70,000 price range becoming the key segment for most brands," Jain competes in the Indian TV market with players, including Sony, LG Electronics, TCL Panasonic , Haier, etc.
