20-03-2025
Genesee Brewery unveils new $28 million canning line
ROCHESTER, N.Y. (WROC)—On Thursday, Genesee Brewery unveiled its new canning line, the largest part of a $50 million investment in the facility from its parent company, FifCo.
The line is $28 million, and 10 of the nearly 60 jobs created by the investment directly work on the new line.
The addition gives Genesee over 15 million cases in additional production, at the clip of 1,500 cans a minute.
Labatt, Genesee, Seagrams, Lipton Hard Iced Tea, and other contract jobs will be canned here, at varying can sizes.
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