27-05-2025
- Business
- The Market Online
Bragg Gaming unveils 'Big Ticket Bonanza' – A new era of gamified player engagement
Bragg Gaming Group (TSX:BRAG) announced the launch of its latest innovation within the Fuze marketing and promotional toolset: Big Ticket Bonanza
This new gamification-led feature is designed to elevate player engagement through dynamic, customizable campaigns that seamlessly integrate with gameplay
This new feature joins a growing suite of gamification tools within the Fuze platform, which includes real-time tournaments, quests, flash jackpots, AI-powered game recommendations, and more
Bragg Gaming Group stock (TSX:BRAG) last traded at C$5.95
iGaming technology and content provider Bragg Gaming Group (TSX:BRAG) announced the launch of its latest innovation within the Fuze marketing and promotional toolset: Big Ticket Bonanza. About Big Ticket Bonanza
This new gamification-led feature is designed to elevate player engagement through dynamic, customizable campaigns that seamlessly integrate with gameplay.
Big Ticket Bonanza introduces a fresh approach to player rewards by offering guaranteed-win scratchcards that are randomly triggered during regular gameplay, such as while playing slot games. These scratchcards grant players instant cash prizes or raffle tickets, which are then entered into weekly or monthly prize draws.
The more players engage with participating games, the more tickets they earn—boosting session times and wagering volume without disrupting the core gaming experience. Real-time ticket counters and in-play displays keep players informed and motivated, while operators benefit from increased retention and brand interaction.
The tool supports both short-term and long-term campaigns, with fully customizable branding options including logos, color schemes, and thematic elements. All draws are backed by secure RNG-based systems, ensuring fairness and compliance, with exportable logs available for auditing.
The launch of Big Ticket Bonanza aligns with Bragg's focus on delivering exceptional iGaming experiences and technological innovation. It has already gone live with Bragg's valued partner, Senator Group in Croatia, which operates on the Bragg player account management platform.
Bragg plans an aggressive rollout of Big Ticket Bonanza across its operational markets in Europe, the U.S., and Latin America, opening new avenues for global growth.
This new feature joins a growing suite of gamification tools within the Fuze platform, which includes real-time tournaments, quests, flash jackpots, AI-powered game recommendations, and more—each designed to adapt dynamically to player behavior and maximize engagement.
With Big Ticket Bonanza, Bragg continues to set the standard for innovation in the iGaming industry, empowering operators with tools that not only entertain but also deliver measurable business impact. Leadership insights
'Innovation and excellence form the cornerstone of the Bragg approach to iGaming, and to ensure that our operator partners have the latest tools available in creating dynamic and fantastic experiences for their players,' Matevž Mazij, Bragg Gaming's CEO Group commented in a news release. 'Big Ticket Bonanza is the latest evidence of that focus, our commitment to investing in our products and presents a significant competitive advantage for Bragg as an iGaming supplier, an advantage that we're looking to drive home globally.'
Croatian online operator Senator Group, a long-standing turnkey solutions partner of Bragg is among the first of Bragg's operator partners to utilize Big Ticket Bonanza in their marketing strategy.
'Bragg has been a terrific partner to us in our transition from land-based to offering iGaming to our players, and their suite of products and technology have proven invaluable in this process,' Vedran Maric, Senator Group's head of iGaming added. 'We're working collaboratively with Bragg to introduce Big Ticket Bonanza into our marketing, but I'm sure it will be well received by our players in the Croatian market.' About Bragg Gaming Group
Bragg Gaming is an iGaming content and platform technology solutions provider serving online and land-based gaming operators. The company is licensed, certified, or approved and operational in over 30 regulated iCasino markets globally.
Bragg Gaming Group stock (TSX:BRAG) last traded at C$5.95 and though it is up 15.09 per cent since the year began, it has lost 28.74 per cent since this time last year.
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