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Irish Examiner
12 hours ago
- Business
- Irish Examiner
Trade mission to 'promote Ireland's reputation in agri-food' in South Korea and Japan
This week, a major Irish agri-food trade mission is taking place in the Republic of Korea and Japan. Led by minister of agriculture, Martin Heydon, in collaboration with Bord Bia and Enterprise Ireland, the trade mission will include two ministerial meetings and visits to three cities, including two markets, two trade receptions, with 12 commercial engagements focusing on Ireland's high-quality, sustainably-produced beef, dairy, consumer foods, and seafood. A total of 22 Irish companies are participating in the two legs of the trade mission, and the Japanese leg will have a particular focus on driving awareness of Irish drinks, including three drinks activation events. South Korea Speaking on the opportunity in the Republic of Korea, minister Heydon said: 'The focus of this trade mission is to build on and promote Ireland's reputation in agri-food in the Republic of Korea and Japan, and the wider Asia region. "The trade mission will take in Seoul Food, Korea's largest international exhibition for the food, drink, hotel and food service industry and Expo 2025 in Osaka, which is expected to attract more than 28 million visitors, with participation by 160 countries, providing high-profile opportunities to showcase Ireland as a source of high-quality food, including dairy products, meat, seafood, drinks, prepared consumer foods and food ingredients, which satisfies the growing demand for such produce in this region.' Total agri-food exports to South Korea amounted to €39m or 1% of all Irish agri-food exports by value, amounting to 11,000t. In 2024, dairy produce represented the largest segment of Ireland's agri-food export value to South Korea, worth €15m. Pigmeat was the second most valuable export at €7.4m. South Koreans are the highest per-capita consumers of meat in Asia, with consumption of 60kg per person, of which 17kg is beef. Projections of beef consumption among South Koreans are expected to increase by 1%. Last year, South Korea imported almost 500,000t of beef, with 92% coming from the United States and Australia, which could provide major opportunities for Irish beef suppliers. 'Irish beef gained access to the Korean market in 2024, which was a significant achievement. I was delighted to be in Seoul last September for the launch of Irish beef on the market. This week is about building on the excellent relationships, both official and commercial, we have developed in the Republic of Korea and Japan, to strengthen and expand the relationships,' explained minister Heydon. Bord Bia CEO, Jim O'Toole, said this mission aims to build further connections with importers and distributors, particularly for beef. 'The Republic of Korea is the most valuable beef market in Asia and should be seen as a long-term, stable opportunity for the Irish beef industry," he said. Bord Bia's 2024 Korean Consumer Research tells us that grass-fed beef is viewed as being 'healthy' and a more 'natural' choice for consumers, as well as being considered a premium product. This sets us apart from our grain-fed competitors in the market, and one we are using to reach an affluent consumer base. 'This trade mission is about deepening existing key trade relationships with customers and targeting new business opportunities, particularly around food service and in retail via e-commerce platforms,' Mr O'Toole added. Minister Heydon also said that he was pleased with a senior officials meeting in Seoul to discuss trade and co-operation opportunities between the Republic of Korea and Ireland, at which his team were able to stress that they would welcome the approval of further meat plants to supply beef. Japan Speaking on prospects with Japan, minister Heydon said: 'Japan is an important trading partner for Ireland, the third largest destination for Irish agri-food exports outside of Europe. In recent years, we have seen this relationship grow and strengthen across a broad range of products. "I was delighted to see Irish Premium Oysters recently launched into the Japanese market and to see demand continue to increase for Irish agri-food products.' Japan is the third-largest destination for Irish agri-food exports outside of Europe. In 2024, exports were valued at €173m, an increase of 181% since 2014, and an increase of 49% since 2018. The EU-Japan Economic Partnership Agreement has been in force since 2019. Over time, 85% of EU agri-food exports (in tariff lines) will be allowed to enter Japan entirely duty-free. Japan was identified by Bord Bia as a priority market with high potential growth for Irish dairy, drinks, meat and seafood products. Irish agri-food exports to Japan have now exceeded €1bn since 2019. During the trade mission, three Japanese chefs joined Bord Bia's first Asian Chapter of the Chef's Irish Beef Club. Chefs Yuji Hayashi (The Momentum by Porsche), Yuki Inoue (Ristorante La Bisboccia), and Kenzo Nishizawa (Trattoria Da Kenzo) were formally inducted this week into the international club. Japan is the second biggest beef importer in the world and in recent years Irish beef tongue has surged in popularity. Irish drinks, particularly whiskey, have also seen a surge in recent years, with exports to Japan growing 32% to €10.9m in 2024. Read More The Cork pedigree cow breeder who has expanded from the Irish market to the US and Europe
Agriland
a day ago
- Business
- Agriland
Heydon to meet EU commissioner for agriculture in Japan
Minister for Agriculture, Food and the Marine Martin Heydon is set to meet with European Commissioner for Agriculture and Food, Christophe Hansen in Japan this week. The meeting comes as Minister Heydon is currently leading a major agri-food government trade mission to the Republic of Korea and Japan. The trade mission, in collaboration with Bord Bia, and Enterprise Ireland, runs until Saturday (June 14) and will include political meetings, as well as market development engagement at a series of trade events with commercial representatives. The minister will be present for the Seoul Food, Korea's largest international exhibition for the food, drink, hotel, and food service industry. He will also attend Expo 2025 in Osaka, Japan which is expected to attract more than 28 million visitors, with participation by 160 countries. Japan Commissioner Hansen is visiting Japan in a bid 'to strengthen agricultural ties' and showcase the EU agri-food sector at the Osaka World Expo. The visit comes as Japan remains the EU's fifth-largest market for agri-food exports, worth €8.3 billion in 2024. The trading relationship has been underpinned by the EU-Japan Economic Partnership Agreement which is in force since 2019. In Tokyo, Commissioner Hansen will deliver a keynote speech at the EU-Japan Business Forum and will meet with members of Japan's House of Representatives. He will hold a series of meetings, including with Yoichi Watanabe, Vice-Minister for International Affairs; Shinjiro Koizumi, Minister of Agriculture, Forestry and Fisheries; and Hirofumi Takinami, State Minister of Agriculture, Forestry and Fisheries. In Osaka, the commissioner will engage with ambassadors from EU member states. On Thursday (June 12), Commissioner Hansen will deliver a keynote speech at the EU Policy Event at Osaka World Expo 2025. During this speech, he is expected to highlight EU food excellence and the EU's commitment to sustainable and innovative agriculture. Alongside the expo, the commissioner will meet with President of Finland Alexander Stubb, and the Irish and Lithuanian agriculture ministers, Martin Heydon and Ignas Hoffman. Hansen will also have discussions with the State Secretary for Fisheries, Food Security and Nature of The Netherlands, Jean Rummenie.
Korea Herald
2 days ago
- Business
- Korea Herald
Organic Coconut Products from Vietnam Make Waves in Seoul Food 2025
SEOUL, South Korea, June 10, 2025 /PRNewswire/ -- Luong Quoi Coconut (Vietcoco brand), one of Vietnam's leading coconut manufacturers, is participating in Seoul Food 2025, taking place from June 10 to 13 at KINTEX, Seoul, South Korea. The company is presenting its premium coconut products at Vietnam Pavilion, Hall 5, Booth 5A112, highlighting both innovation and alignment with rising plant-based trends in the global F&B industry. Seoul Food, organized by KOTRA, is one of the largest and most influential food exhibitions in Asia. Held annually at KINTEX, Seoul, the event gathers thousands of exhibitors and visitors from around the world, showcasing the latest trends and innovations in the global food and beverage industry. Founded in Ben Tre province, widely known as Vietnam's "coconut capital", Luong Quoi Coconut has developed a diverse portfolio of coconut products including Organic Coconut Water, Coconut Milk Beverage, Toasted Coconut Chips, Coconut Milk, Organic Extra Virgin Coconut Oil, Dessicated Coconut... These products have gained traction in both retail and foodservice sectors. With increasing demand in South Korea for organic, natural, and eco-friendly food options, Luong Quoi Coconut has become a trusted supplier. Among the company's most popular items in South Korea are: All these products are certified by USDA Organic, EU Organic, JAS Organic and MAFRA Korea Organic, meeting local regulatory standards and earning the trust of Korean consumers. Luong Quoi Coconut also holds Halal and Kosher certifications, making its products suitable for a variety of dietary needs and earning the trust of international markets. To ensure quality from farm to shelf, the company has invested in organic-certified coconut farming zones in Ben Tre. Its facilities meet global food safety standards, holding certifications such as ISO 22000, HACCP, and BRCGS - a testament to its reliability as a global supplier of premium coconut products. These allow the company to export to over 65 countries and serve as a reliable partner for global buyers seeking safe, premium plant-based products. As Korea's F&B landscape embraces organic, vegan, and functional trends, Luong Quoi Coconut is well-positioned to meet these evolving needs with its nutritious, versatile, and sustainable coconut innovations. Visit Luong Quoi Coconut (Vietcoco) at Booth 5A112, Hall 5 at KINTEX to discover potential collaborations and experience the natural benefits of Vietnam's finest coconut products.
Yahoo
2 days ago
- Business
- Yahoo
Organic Coconut Products from Vietnam Make Waves in Seoul Food 2025
SEOUL, South Korea, June 10, 2025 /PRNewswire/ -- Luong Quoi Coconut (Vietcoco brand), one of Vietnam's leading coconut manufacturers, is participating in Seoul Food 2025, taking place from June 10 to 13 at KINTEX, Seoul, South Korea. The company is presenting its premium coconut products at Vietnam Pavilion, Hall 5, Booth 5A112, highlighting both innovation and alignment with rising plant-based trends in the global F&B industry. Seoul Food, organized by KOTRA, is one of the largest and most influential food exhibitions in Asia. Held annually at KINTEX, Seoul, the event gathers thousands of exhibitors and visitors from around the world, showcasing the latest trends and innovations in the global food and beverage industry. Founded in Ben Tre province, widely known as Vietnam's "coconut capital", Luong Quoi Coconut has developed a diverse portfolio of coconut products including Organic Coconut Water, Coconut Milk Beverage, Toasted Coconut Chips, Coconut Milk, Organic Extra Virgin Coconut Oil, Dessicated Coconut... These products have gained traction in both retail and foodservice sectors. With increasing demand in South Korea for organic, natural, and eco-friendly food options, Luong Quoi Coconut has become a trusted supplier. Among the company's most popular items in South Korea are: Organic Coconut Water in UHT paper box - a naturally hydrating beverage, favored for its clean taste and convenience; Organic Extra Virgin Coconut Oil - widely used in cooking, baking, and personal care; Organic Pure Premium Coconut Oil - appreciated for its high quality, purity, and versatile applications. All these products are certified by USDA Organic, EU Organic, JAS Organic and MAFRA Korea Organic, meeting local regulatory standards and earning the trust of Korean consumers. Luong Quoi Coconut also holds Halal and Kosher certifications, making its products suitable for a variety of dietary needs and earning the trust of international markets. To ensure quality from farm to shelf, the company has invested in organic-certified coconut farming zones in Ben Tre. Its facilities meet global food safety standards, holding certifications such as ISO 22000, HACCP, and BRCGS - a testament to its reliability as a global supplier of premium coconut products. These allow the company to export to over 65 countries and serve as a reliable partner for global buyers seeking safe, premium plant-based products. As Korea's F&B landscape embraces organic, vegan, and functional trends, Luong Quoi Coconut is well-positioned to meet these evolving needs with its nutritious, versatile, and sustainable coconut innovations. Visit Luong Quoi Coconut (Vietcoco) at Booth 5A112, Hall 5 at KINTEX to discover potential collaborations and experience the natural benefits of Vietnam's finest coconut products. Find more about Vietcoco products in Korea here: View original content to download multimedia: SOURCE Luong Quoi Coconut Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Agriland
3 days ago
- Business
- Agriland
Heydon leads agri-food trade mission to Korea and Japan
The Minister for Agriculture, Food and the Marine, Martin Heydon is leading a major agri-food trade mission to the Republic of Korea and Japan this week (June 2025). The trade mission, in collaboration with Bord Bia, and Enterprise Ireland, runs until Saturday (June 14) and will include political meetings, as well as market development engagement at a series of trade events with commercial representatives. It will also include two ministerial meetings, and take in visits to three cities, including two markets, two trade receptions, and twelve commercial engagements focusing on Ireland's beef, dairy, consumer foods, and seafood products. There are 22 Irish companies participating over the two legs of the trade mission. The Japanese leg is set to have a particular focus on driving awareness of Irish drinks, including three drinks activations events. According to Minister Heydon, the focus of the trade mission is to build on, and promote, Ireland's reputation in agri-food in the Republic of Korea, Japan, and the wider Asia region. The minister will also attend Seoul Food, Korea's largest international exhibition for the food, drink, hotel and food service industry. He will also attend Expo 2025 in Osaka, Japan which is expected to attract more than 28 million visitors, with participation by 160 countries. Speaking from Seoul, South Korea, Minister Heydon said: 'Irish beef gained access to the Korean market in 2024, which was a significant achievement. I was delighted to be in Seoul last September for the launch of Irish beef on the market. 'This week is about building on the excellent relationships, both official and commercial, we have developed in the Republic of Korea and Japan, to strengthen and expand the relationships,' the minister added. Republic of Korea The CEO of Bord Bia, Jim O'Toole said the aim of the mission is to build further connections with importers and distributors, particularly for the beef sector. He said: 'The Republic of Korea is the most valuable beef market in Asia and should be seen as a long-term, stable opportunity for the Irish beef industry, particularly those companies supplying Irish bone-in cuts such as short ribs that are popular for Korean barbeque restaurants. 'Security of supply is an important factor in purchasing decisions for South Korean customers, something which Ireland can deliver on backed by Origin Green farming practices including its quality assurance programmes and regular farm audits. 'This trade mission is all about highlighting these credentials and maximising value for a range of Irish cuts with our South Korean buyers,' O'Toole added. Agriland will be covering the trade mission live from Japan, so stay tuned for developments and progress from the trip.
